Vintage Robert Perry Rathdowney Advert


40cm x 34cm  Limerick

essrs Robert Perry & Son Limited were registered as a limited company in 1877, but the brewery dates back to 1800 when it was started by the Perry family. The brewery was located in Rathdowney, county Laois. In connection with the Brewery were extensive maltings, with branches at Donaghmore, Brosna and Roscrea, and only Irish barley was used. It is claimed that they were the first brewer to chill and filter ale in around 1900. A unique feature of the business is the brewing of non-deposit ale under sole rights for Ireland and the company has the distinction of holding a Royal warrant as brewers to Queen Victoria. From 1950 their trade deteriorated and losses were incurred. The Dixon family (Green’s of Luton and subsequently Flowers) had a controlling interest.

In 1956 Captain T.R. Dixon acquired the entire share capital of the company. In the same year, they were receiving assistance from Flowers in the form of a second hand plant to produce chilled and filtered beers. In June 1957 Cherry’s Breweries Limited bought out a quantity of ordinary and preference stock. In August 1959 Cherry’s made a successful offer for the outstanding stock, and Perry’s became a wholly owned subsidiary of Cherry’s Breweries Limited. In 1965 they were owned by Cherry’s Breweries Limited (held by AGS(D) and IAB). The directors were D.O. Williams (Assistant Managing Director of AGS(D)), A.C. Parker and J.D. Hudson. The secretary was N.J. McCullough (he also held the position of accountant), the brewer W.St.J. Mitchell. They employed 5 male office staff, 37 male employees in the brewery and maltings and 8 drivers. The products included: Perry’s India Pale Ale, Perry’s Pale Ale, Perry’s XX Ale, Perry’s X Ale. There were no trademarks held.


Additional information

Weight 3.5 kg
Dimensions 65 × 60 × 12 cm
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