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  •   55cm x 45cm    Banagher Co Offaly Tullamore D.E.W. is a brand of Irish whiskey produced by William Grant & Sons. It is the second largest selling brand of Irish whiskey globally, with sales of over 950,000 cases per annum as of 2015.The whiskey was originally produced in the Tullamore, County Offaly, Ireland, at the old Tullamore Distillery which was established in 1829. Its name is derived from the initials of Daniel E. Williams (D.E.W.), a general manager and later owner of the original distillery. In 1954, the original distillery closed down, and with stocks of whiskey running low, the brand was sold to John Powers & Son, another Irish distiller in the 1960s, with production transferred to the Midleton Distillery, County Cork in the 1970s following a merger of three major Irish distillers.In 2010, the brand was purchased by William Grant & Sons, who constructed a new distillery on the outskirts of Tullamore. The new distillery opened in 2014, bringing production of the whiskey back to the town after a break of sixty years.

    Mick The Miller,as featured in this iconic advert, was the most famous greyhound of all time.  He was born in 1926 in the village of Killeigh, County Offaly, Ireland at Millbrook House(only 5 miles from Tullamore), the home of parish curate, Fr Martin Brophy. When he was born Mick was the runt of the litter but Michael Greene, who worked for Fr Brophy, singled  the little pup out as a future champion and insisted that he be  allowed to rear him. With constant attention and regular exercise Mick The Miller developed into a racing machine. His first forays were on local coursing fields where he had some success but he showed his real talent on the track where he won 15 of his first 20 races.

    In 1929 Fr Brophy decided to try Mick in English Greyhound Derby at White City, London. On his first trial-run, Mick equalled the  track record. Then, in his first heat, he broke the world record, becoming the first greyhound ever to run 525 yards in under 30 seconds. Fr Brophy was inundated with offers and sold him to Albert Williams. Mick  went on to win the 1929 Derby. Within a year he had changed hands again to Arundel H Kempton and won the Derby for a second time.

    Over the course of his English career he won 36 of his 48 races, including the  Derby (twice), the St Leger, the Cesarewitch, and the Welsh Derby.  He set six new world records and two new track records.  He was the first greyhound to win  19 races in a row. Several of his records went unbroken for over 40 years. He won, in total, almost £10,000 in prizemoney. But he also became the poster-dog for greyhound racing. He was a celebrity on a par with any sports person, muscisian or moviestar. The more famous he became, the more he attracted people to greyhound racing.  Thousands thronged to watch him, providing a huge boost to the sport. It is said that he actually saved the sport of greyhound racing.

    After retirement to stud his popularity continued.  He starred in the film Wild Boy (based on his life-story) in 1934 which was shown in cinemas all across the UK. He was in huge demand on the celebrity circuit, opening shops, attending big races and even rubbing shoulder with royalty (such as the King and Queen) at charity events. When he died in 1939 aged 12, his owner donated his body to the British Natural History Museum in London. And Mick`s fame has continued ever since. In 1981 he was inducted into the American Hall of Fame (International Section). In 1990 English author Michael Tanner published a book, Mick The Miller - Sporting Icon Of the Depression. And in 2011 the people of Killeigh erected a monument on the village green to honour their most famous son.  Mick The Miller is not just the most famous greyhound of all time but one of the most loved dogs that has ever lived.

  •   68cm x 51cm In 1791 James Power, an innkeeper from Dublin, established a small distillery at his public house at 109 Thomas St., Dublin. The distillery, which had an output of about 6,000 gallons in its first year of operation, initially traded as James Power and Son, but by 1822 had become John Power & Son, and had moved to a new premises at John's Lane, a side street off Thomas Street. At the time the distillery had three pot stills, though only one, a 500-gallon still is thought to have been in use. Following reform of the distilling laws in 1823, the distillery expanded rapidly. In 1827, production was reported at 160,270 gallons,and by 1833 had grown to 300,000 gallons per annum. As the distillery grew, so too did the stature of the family. In 1841, John Power, grandson of the founder was awarded a baronet, a hereditary title. In 1855, his son Sir James Power, laid the foundation stone for the O'Connell Monument, and in 1859 became High Sheriff of Dublin. In 1871, the distillery was expanded and rebuilt in the Victorian style, becoming one of the most impressive sights in Dublin.After expansion, output at the distillery rose to 700,000 gallons per annum, and by the 1880s, had reached about 900,000 gallons per annum, at which point the distillery covered over six acres of central Dublin, and had a staff of about 300 people.
    The Still House at John's Lane Distillery, as it looked when Alfred Barnard visited in the 1800s.
      During this period, when the Dublin whiskey distilleries were amongst the largest in the world, the family run firms of John Powers, along with John Jameson, William Jameson, and George Roe, (collectively known as the "Big Four") came to dominate the Irish distilling landscape, introducing several innovations. In 1886, John Power & Son began bottling their own whiskey, rather than following the practice customary at the time, of selling whiskey directly to merchants and bonders who would bottle it themselves. They were the first Dublin distillery to do so, and one of the first in the world.A gold label adorned each bottle and it was from these that the whiskey got the name Powers Gold Label. When Alfred Barnard, the British historian visited John's Lane in the late 1880s, he noted the elegance and cleanliness of the buildings, and the modernity of the distillery, describing it as "about as complete a work as it is possible to find anywhere". At the time of his visit, the distillery was home to five pot stills, two of which with capacities of 25,000 gallons, were amongst the largest ever built.In addition, Barnard was high in his praise for Powers whiskey, noting:"The old make, which we drank with our luncheon was delicious and finer than anything we had hitherto tasted.It was as perfect in flavour, and as pronounced in the ancient aroma of Irish Whiskey so dear to to the hearts of connoisseurs,as one could possibly desire and we found a small flask of it very useful afterwards on our travels." The last member of the family to sit on the board was Sir Thomas Talbot Power,who died in 1930,and with him the Power's Baronetcy. However, ownership remained in the family until 1966, and several descendants of his sisters remained at work with the company until recent times. In 1961, a Coffey still was installed in John's Lane Distillery, allowing the production of vodka and gin, in addition to the testing of grain whiskey for use in blended whiskey. This was a notable departure for the firm, as for many years the big Dublin distilling dynasties had shunned the use of Coffey stills, questioning if their output, grain whiskey could even be termed whiskey. However, with many of the Irish distilleries having closed in the early 20th century in part due to their failure to embrace a change in consumer preference towards blended whiskey, Powers were instrumental in convincing the remaining Irish distilleries to reconsider their stance on blended whiskey. In 1966, with the Irish whiskey industry still struggling following Prohibition in the United States, the Anglo-Irish Trade War and the rise of competition from Scotch whiskey, John Powers & Son joined forces with the only other remaining distillers in the Irish Republic, the Cork Distilleries Company and their Dublin rivals John Jameson & Son, to form Irish Distillers. Soon after, in a bold move, Irish Distillers decided to close all of their existing distilleries, and to consolidate production at a new purpose-built facility in Midleton (the New Midleton Distillery) alongside their existing Old Midleton Distillery. The new distillery opened in 1975, and a year later, production ceased at John's Lane Distillery and began anew in Cork, with Powers Gold Label and many other Irish whiskeys reformulated from single pot stills whiskeys to blends. In 1989, Irish Distillers itself became a subsidiary of Pernod-Ricard following a friendly takeover.Since the closure of the John's Lane distillery, many of the distillery buildings were demolished. However, some of the buildings have been incorporated into the National College of Art and Design, and are now protected structures. In addition, three of the distillery's pot stills were saved and now located in the college's Red Square.   Origins : Dublin City Dimensions : 100cm x 70cm   20kg (specially constructed damage proof shipping container)
  • 38cm x 57cm Arthur Guinness started brewing ales in 1759 at the St James Gate Brewery,Dublin.On 31st December 1759 he signed a 9,000 year lease at £45 per annum for the unused brewery.Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain before he started selling the dark beer porter in 1778. The first Guinness beers to use the term were Single Stout and Double Stout in the 1840s.Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. “Stout” originally referred to a beer’s strength, but eventually shifted meaning toward body and colour.Porter was also referred to as “plain”, as mentioned in the famous refrain of Flann O’Brien‘s poem “The Workman’s Friend”: “A pint of plain is your only man.” Already one of the top-three British and Irish brewers, Guinness’s sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876.In October 1886 Guinness became a public company, and was averaging sales of 1,138,000 barrels a year. This was despite the brewery’s refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses, the company was valued at £6 million and shares were twenty times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading. The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden. By 1914, Guinness was producing 2,652,000 barrels of beer a year, which was more than double that of its nearest competitor Bass, and was supplying more than 10 per cent of the total UK beer market. In the 1930s, Guinness became the seventh largest company in the world. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired the Distillers Company in 1986.This led to a scandal and criminal trialconcerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders, in which the House of Lords declared that the payment had been invalid. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo. Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness.
    The Guinness Brewery Park Royal during demolition, at its peak the largest and most productive brewery in the world.
    The Guinness brewery in Park Royal, London closed in 2005. The production of all Guinness sold in the UK and Ireland was moved to St. James’s Gate Brewery, Dublin. Guinness has also been referred to as “that black stuff”. Guinness had a fleet of ships, barges and yachts. The Irish Sunday Independent newspaper reported on 17 June 2007 that Diageo intended to close the historic St James’s Gate plant in Dublin and move to a greenfield site on the outskirts of the city.This news caused some controversy when it was announced.The following day, the Irish Daily Mail ran a follow-up story with a double page spread complete with images and a history of the plant since 1759. Initially, Diageo said that talk of a move was pure speculation but in the face of mounting speculation in the wake of the Sunday Independent article, the company confirmed that it is undertaking a “significant review of its operations”. This review was largely due to the efforts of the company’s ongoing drive to reduce the environmental impact of brewing at the St James’s Gate plant. On 23 November 2007, an article appeared in the Evening Herald, a Dublin newspaper, stating that the Dublin City Council, in the best interests of the city of Dublin, had put forward a motion to prevent planning permission ever being granted for development of the site, thus making it very difficult for Diageo to sell off the site for residential development. On 9 May 2008, Diageo announced that the St James’s Gate brewery will remain open and undergo renovations, but that breweries in Kilkenny and Dundalk will be closed by 2013 when a new larger brewery is opened near Dublin. The result will be a loss of roughly 250 jobs across the entire Diageo/Guinness workforce in Ireland.Two days later, the Sunday Independent again reported that Diageo chiefs had met with Tánaiste Mary Coughlan, the deputy leader of the Government of Ireland, about moving operations to Ireland from the UK to benefit from its lower corporation tax rates. Several UK firms have made the move in order to pay Ireland’s 12.5 per cent rate rather than the UK’s 28 per cent rate. Diageo released a statement to the London stock exchange denying the report.Despite the merger that created Diageo plc in 1997, Guinness has retained its right to the Guinness brand and associated trademarks and thus continues to trade under the traditional Guinness name despite trading under the corporation name Diageo for a brief period in 1997. In November 2015 it was announced that Guinness are planning to make their beer suitable for consumption by vegetarians and vegans by the end of 2016 through the introduction of a new filtration process at their existing Guinness Brewery that avoids the need to use isinglass from fish bladders to filter out yeast particles.This went into effect in 2017, per the company’s FAQ webpage where they state: “Our new filtration process has removed the use of isinglass as a means of filtration and vegans can now enjoy a pint of Guinness. All Guinness Draught in keg format is brewed without using isinglass. Full distribution of bottle and can formats will be in place by the end of 2017, so until then, our advice to vegans is to consume the product from the keg format only for now. Guinness stout is made from water, barley, roast malt extract, hops, and brewer’s yeast. A portion of the barley is roasted to give Guinness its dark colour and characteristic taste. It is pasteurisedand filtered. Until the late 1950s Guinness was still racked into wooden casks. In the late 1950s and early 1960s, Guinness ceased brewing cask-conditioned beers and developed a keg brewing system with aluminium kegs replacing the wooden casks; these were nicknamed “iron lungs”.Until 2016 the production of Guinness, as with many beers, involved the use of isinglass made from fish. Isinglass was used as a fining agent for settling out suspended matter in the vat. The isinglass was retained in the floor of the vat but it was possible that minute quantities might be carried over into the beer. Diageo announced in February 2018 that the use of isinglass in draught Guinness was to be discontinued and an alternative clarification agent would be used instead. This has made draught Guinness acceptable to vegans and vegetarians. Arguably its biggest change to date, in 1959 Guinness began using nitrogen, which changed the fundamental texture and flavour of the Guinness of the past as nitrogen bubbles are much smaller than CO2, giving a “creamier” and “smoother” consistency over a sharper and traditional CO2 taste. This step was taken after Michael Ash – a mathematician turned brewer – discovered the mechanism to make this possible. Nitrogen is less soluble than carbon dioxide, which allows the beer to be put under high pressure without making it fizzy. High pressure of the dissolved gas is required to enable very small bubbles to be formed by forcing the draught beer through fine holes in a plate in the tap, which causes the characteristic “surge” (the widget in cans and bottles achieves the same effect). This “widget” is a small plastic ball containing the nitrogen. The perceived smoothness of draught Guinness is due to its low level of carbon dioxide and the creaminess of the head caused by the very fine bubbles that arise from the use of nitrogen and the dispensing method described above. “Foreign Extra Stout” contains more carbon dioxide, causing a more acidic taste. Contemporary Guinness Draught and Extra Stout are weaker than they were in the 19th century, when they had an original gravity of over 1.070. Foreign Extra Stout and Special Export Stout, with abv of 7.5% and 9% respectively, are perhaps closest to the original in character.Although Guinness may appear to be black, it is officially a very dark shade of ruby. The most recent change in alcohol content from the Import Stout to the Extra Stout was due to a change in distribution through North American market. Consumer complaints have influenced recent distribution and bottle changes.
    Studies claim that Guinness can be beneficial to the heart. Researchers found that “‘antioxidantcompounds’ in the Guinness, similar to those found in certain fruits and vegetables, are responsible for the health benefits because they slow down the deposit of harmful cholesterol on the artery walls.”Guinness ran an advertising campaign in the 1920s which stemmed from market research – when people told the company that they felt good after their pint, the slogan, created by Dorothy L. Sayers–”Guinness is Good for You”. Advertising for alcoholic drinks that implies improved physical performance or enhanced personal qualities is now prohibited in Ireland.Diageo, the company that now manufactures Guinness, says: “We never make any medical claims for our drinks.”
  • 47cm x 34cm Arthur Guinness started brewing ales in 1759 at the St James Gate Brewery,Dublin.On 31st December 1759 he signed a 9,000 year lease at £45 per annum for the unused brewery.Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain before he started selling the dark beer porter in 1778. The first Guinness beers to use the term were Single Stout and Double Stout in the 1840s.Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. “Stout” originally referred to a beer’s strength, but eventually shifted meaning toward body and colour.Porter was also referred to as “plain”, as mentioned in the famous refrain of Flann O’Brien‘s poem “The Workman’s Friend”: “A pint of plain is your only man.” Already one of the top-three British and Irish brewers, Guinness’s sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876.In October 1886 Guinness became a public company, and was averaging sales of 1,138,000 barrels a year. This was despite the brewery’s refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses, the company was valued at £6 million and shares were twenty times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading. The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden. By 1914, Guinness was producing 2,652,000 barrels of beer a year, which was more than double that of its nearest competitor Bass, and was supplying more than 10 per cent of the total UK beer market. In the 1930s, Guinness became the seventh largest company in the world. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired the Distillers Company in 1986.This led to a scandal and criminal trialconcerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders, in which the House of Lords declared that the payment had been invalid. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo. Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness.
    The Guinness Brewery Park Royal during demolition, at its peak the largest and most productive brewery in the world.
    The Guinness brewery in Park Royal, London closed in 2005. The production of all Guinness sold in the UK and Ireland was moved to St. James’s Gate Brewery, Dublin. Guinness has also been referred to as “that black stuff”. Guinness had a fleet of ships, barges and yachts. The Irish Sunday Independent newspaper reported on 17 June 2007 that Diageo intended to close the historic St James’s Gate plant in Dublin and move to a greenfield site on the outskirts of the city.This news caused some controversy when it was announced.The following day, the Irish Daily Mail ran a follow-up story with a double page spread complete with images and a history of the plant since 1759. Initially, Diageo said that talk of a move was pure speculation but in the face of mounting speculation in the wake of the Sunday Independent article, the company confirmed that it is undertaking a “significant review of its operations”. This review was largely due to the efforts of the company’s ongoing drive to reduce the environmental impact of brewing at the St James’s Gate plant. On 23 November 2007, an article appeared in the Evening Herald, a Dublin newspaper, stating that the Dublin City Council, in the best interests of the city of Dublin, had put forward a motion to prevent planning permission ever being granted for development of the site, thus making it very difficult for Diageo to sell off the site for residential development. On 9 May 2008, Diageo announced that the St James’s Gate brewery will remain open and undergo renovations, but that breweries in Kilkenny and Dundalk will be closed by 2013 when a new larger brewery is opened near Dublin. The result will be a loss of roughly 250 jobs across the entire Diageo/Guinness workforce in Ireland.Two days later, the Sunday Independent again reported that Diageo chiefs had met with Tánaiste Mary Coughlan, the deputy leader of the Government of Ireland, about moving operations to Ireland from the UK to benefit from its lower corporation tax rates. Several UK firms have made the move in order to pay Ireland’s 12.5 per cent rate rather than the UK’s 28 per cent rate. Diageo released a statement to the London stock exchange denying the report.Despite the merger that created Diageo plc in 1997, Guinness has retained its right to the Guinness brand and associated trademarks and thus continues to trade under the traditional Guinness name despite trading under the corporation name Diageo for a brief period in 1997. In November 2015 it was announced that Guinness are planning to make their beer suitable for consumption by vegetarians and vegans by the end of 2016 through the introduction of a new filtration process at their existing Guinness Brewery that avoids the need to use isinglass from fish bladders to filter out yeast particles.This went into effect in 2017, per the company’s FAQ webpage where they state: “Our new filtration process has removed the use of isinglass as a means of filtration and vegans can now enjoy a pint of Guinness. All Guinness Draught in keg format is brewed without using isinglass. Full distribution of bottle and can formats will be in place by the end of 2017, so until then, our advice to vegans is to consume the product from the keg format only for now. Guinness stout is made from water, barley, roast malt extract, hops, and brewer’s yeast. A portion of the barley is roasted to give Guinness its dark colour and characteristic taste. It is pasteurisedand filtered. Until the late 1950s Guinness was still racked into wooden casks. In the late 1950s and early 1960s, Guinness ceased brewing cask-conditioned beers and developed a keg brewing system with aluminium kegs replacing the wooden casks; these were nicknamed “iron lungs”.Until 2016 the production of Guinness, as with many beers, involved the use of isinglass made from fish. Isinglass was used as a fining agent for settling out suspended matter in the vat. The isinglass was retained in the floor of the vat but it was possible that minute quantities might be carried over into the beer. Diageo announced in February 2018 that the use of isinglass in draught Guinness was to be discontinued and an alternative clarification agent would be used instead. This has made draught Guinness acceptable to vegans and vegetarians. Arguably its biggest change to date, in 1959 Guinness began using nitrogen, which changed the fundamental texture and flavour of the Guinness of the past as nitrogen bubbles are much smaller than CO2, giving a “creamier” and “smoother” consistency over a sharper and traditional CO2 taste. This step was taken after Michael Ash – a mathematician turned brewer – discovered the mechanism to make this possible. Nitrogen is less soluble than carbon dioxide, which allows the beer to be put under high pressure without making it fizzy. High pressure of the dissolved gas is required to enable very small bubbles to be formed by forcing the draught beer through fine holes in a plate in the tap, which causes the characteristic “surge” (the widget in cans and bottles achieves the same effect). This “widget” is a small plastic ball containing the nitrogen. The perceived smoothness of draught Guinness is due to its low level of carbon dioxide and the creaminess of the head caused by the very fine bubbles that arise from the use of nitrogen and the dispensing method described above. “Foreign Extra Stout” contains more carbon dioxide, causing a more acidic taste. Contemporary Guinness Draught and Extra Stout are weaker than they were in the 19th century, when they had an original gravity of over 1.070. Foreign Extra Stout and Special Export Stout, with abv of 7.5% and 9% respectively, are perhaps closest to the original in character.Although Guinness may appear to be black, it is officially a very dark shade of ruby. The most recent change in alcohol content from the Import Stout to the Extra Stout was due to a change in distribution through North American market. Consumer complaints have influenced recent distribution and bottle changes.
    Studies claim that Guinness can be beneficial to the heart. Researchers found that “‘antioxidantcompounds’ in the Guinness, similar to those found in certain fruits and vegetables, are responsible for the health benefits because they slow down the deposit of harmful cholesterol on the artery walls.”Guinness ran an advertising campaign in the 1920s which stemmed from market research – when people told the company that they felt good after their pint, the slogan, created by Dorothy L. Sayers–”Guinness is Good for You”. Advertising for alcoholic drinks that implies improved physical performance or enhanced personal qualities is now prohibited in Ireland.Diageo, the company that now manufactures Guinness, says: “We never make any medical claims for our drinks.”
  • 55cm x 48cm he Coward family settled in Dungarvan c. 1925 and Henry Coward worked for Thomas Power producing his Blackwater Cider. Power's stopped production and the Coward family started their own cider business in Stephen Street, Dungarvan where they also had an iron foundry.
  • 48cm x 43cm The Irish Volunteers (Irish: Óglaigh na hÉireann), sometimes called the Irish Volunteer Force[3][4][5] or Irish Volunteer Army,was a military organisation established in 1913 by Irish nationalists and republicans. It was ostensibly formed in response to the formation of its Irish unionist/loyalist counterpart the Ulster Volunteers in 1912, and its declared primary aim was "to secure and maintain the rights and liberties common to the whole people of Ireland". The Volunteers included members of the Gaelic League, Ancient Order of Hibernians and Sinn Féin,and, secretly, the Irish Republican Brotherhood (IRB). Increasing rapidly to a strength of nearly 200,000 by mid-1914, it split in September of that year over John Redmond's commitment to the British war effort, with the smaller group retaining the name of "Irish Volunteers".

    Formation

    Home Rule for Ireland dominated political debate between the two countries since Prime Minister William Ewart Gladstoneintroduced the first Home Rule Bill in 1886, intended to grant a measure of self-government and national autonomy to Ireland, but which was rejected by the House of Commons. The second Home Rule Bill, seven years later having passed the House of Commons, was vetoed by the House of Lords. It would be the third Home Rule Bill, introduced in 1912, which would lead to the crisis in Ireland between the majority Nationalist population and the Unionists in Ulster. On 28 September 1912 at Belfast City Hall just over 450,000 Unionists signed the Ulster Covenant to resist the granting of Home Rule. This was followed in January 1913 with the formation of the Ulster Volunteers composed of adult male Unionists to oppose the passage and implementation of the bill by force of arms if necessary. The establishment of the Ulster Volunteers was (according to Eoin MacNeill) instigated, approved, and financed by English Tories with the other major British party, the Liberals, not finding "itself terribly distressed by that proceeding."

    Initiative

    The initiative for a series of meetings leading up to the public inauguration of the Irish Volunteers came from the Irish Republican Brotherhood (IRB).Bulmer Hobson, co-founder of the republican boy scouts, Fianna Éireann, and member of the Irish Republican Brotherhood, believed the IRB should use the formation of the Ulster Volunteers as an "excuse to try to persuade the public to form an Irish volunteer force".The IRB could not move in the direction of a volunteer force themselves, as any such action by known proponents of physical force would be suppressed, despite the precedent established by the Ulster Volunteers. They therefore confined themselves to encouraging the view that nationalists also ought to organise a volunteer force for the defence of Ireland. A small committee then began to meet regularly in Dublin from July 1913, who watched the growth of this opinion. They refrained however from any action until the precedent of Ulster should have first been established while waiting for the lead to come from a "constitutional" quarter. The IRB began the preparations for the open organisation of the Irish Volunteers in January 1913. James Stritch, an IRB member, had the Irish National Foresters build a hall at the back of 41 Parnell Square in Dublin, which was the headquarters of the Wolfe Tone Clubs. Anticipating the formation of the Volunteers they began to learn foot-drill and military movements.The drilling was conducted by Stritch together with members of Fianna Éireann. They began by drilling a small number of IRB associated with the Dublin Gaelic Athletic Association, led by Harry Boland. Michael Collins along with several other IRB members claim that the formation of the Irish Volunteers was not merely a "knee-jerk reaction" to the Ulster Volunteers, which is often supposed, but was in fact the "old Irish Republican Brotherhood in fuller force."

    "The North Began"

    The IRB knew they would need a highly regarded figure as a public front that would conceal the reality of their control. The IRB found in Eoin MacNeill, Professor of Early and Medieval History at University College Dublin, the ideal candidate. McNeill's academic credentials and reputation for integrity and political moderation had widespread appeal. The O'Rahilly, assistant editor and circulation manager of the Gaelic League newspaper An Claidheamh Soluis, encouraged MacNeill to write an article for the first issue of a new series of articles for the paper. The O'Rahilly suggested to MacNeill that it should be on some wider subject than mere Gaelic pursuits. It was this suggestion which gave rise to the article entitled The North Began, giving the Irish Volunteers its public origins. On 1 November, MacNeill's article suggesting the formation of an Irish volunteer force was published.MacNeill wrote,
    There is nothing to prevent the other twenty-eight counties from calling into existence citizen forces to hold Ireland "for the Empire". It was precisely with this object that the Volunteers of 1782 were enrolled, and they became the instrument of establishing Irish self-government.
    After the article was published, Hobson asked The O'Rahilly to see MacNeill, to suggest to him that a conference should be called to make arrangements for publicly starting the new movement.The article "threw down the gauntlet to nationalists to follow the lead given by Ulster unionists."MacNeill was unaware of the detailed planning which was going on in the background, but was aware of Hobson's political leanings. He knew the purpose as to why he was chosen, but he was determined not to be a puppet.

    Launch

    With MacNeill willing to take part, O'Rahilly and Hobson sent out invitations for the first meeting at Wynn's Hotel in Abbey Street, Dublin, on 11 November. Hobson himself did not attend this meeting, believing his standing as an "extreme nationalist" might prove problematical.The IRB, however, was well represented by, among others, Seán Mac Diarmada and Éamonn Ceannt, who would prove to be substantially more extreme than Hobson.Several others meetings were soon to follow, as prominent nationalists planned the formation of the Volunteers, under the leadership of MacNeill.Meanwhile, labour leaders in Dublin began calling for the establishment of a citizens' defence force in the aftermath of the lock out of 19 August 1913.Thus formed the Irish Citizen Army, led by James Larkin and James Connolly, which, though it had similar aims, at this point had no connection with the Irish Volunteers (were later allies in the Easter Rising. The Volunteer organisation was publicly launched on 25 November, with their first public meeting and enrolment rally at the Rotunda in Dublin.The IRB organised this meeting to which all parties were invited,and brought 5000 enlistment blanks for distribution and handed out in books of one hundred each to each of the stewards. Every one of the stewards and officials wore on their lapel a small silken bow the centre of which was white, while on one side was green and on the other side orange and had long been recognised as the colours which the Irish Republican Brotherhood had adopted as the Irish national banner. The hall was filled to its 4,000 person capacity, with a further 3,000 spilling onto the grounds outside. Speakers at the rally included MacNeill, Patrick Pearse, and Michael Davitt, son of the Land League founder of the same name. Over the course of the following months the movement spread throughout the country, with thousands more joining every week.

    Organisation and leadership

    The original members of the Provisional Committee were:
    Portfolio Name Organisation Political Party
    Honorary Secretaries Eoin Mac Néill Gaelic League
    Laurence Kettle Ancient Order of Hibernians Irish Parliamentary Party
    Honorary Treasurers The O'Rahilly Gaelic League Sinn Féin
    John Gore Ancient Order of Hibernians Irish Parliamentary Party
    The Manifesto of the Irish Volunteers was composed by MacNeill, with some minimal changes added by Tom Kettle and other members of the Provisional Committee. It stated that the organisation's objectives were "to secure and maintain the rights and liberties common to the whole people of Ireland", and that membership was open to all Irishmen "without distinction of creed, politics or social grade."Though the "rights and liberties" were never defined, nor the means by which they would be obtained, the IRB in the Fenian tradition construed the term to mean the maintenance of the rights of Ireland to national independence and to secure that right in arms. The manifesto further stated that their duties were to be defensive, contemplating neither "aggression or domination". It said that the Tory policy in Ulster was deliberately adopted to make the display of military force with the threat of armed violence the decisive factor in relations between Ireland and Great Britain. If Irishmen accepted this new policy he said they would be surrendering their rights as men and citizens. If they did not attempt to defeat this policy "we become politically the most degraded population in Europe and no longer worthy of the name of nation." In this situation, it said,"the duty of safeguarding our own rights is our duty first and foremost. They have rights who dare maintain them."But rights, in the last resort, could only be maintained by arms. MacNeill himself would approve of armed resistance only if the British launched a campaign of repression against Irish nationalist movements, or if they attempted to impose conscription on Ireland following the outbreak of the First World War, in such a case he believed that they would have mass support.

    John Redmond and the Irish Parliamentary Party

    While the IRB was instrumental in the establishment of the Volunteers, they were never able to gain complete control of the organisation. This was compounded after John Redmond, leader of the Irish Parliamentary Party, took an active interest. Though some well known Redmond supporters had joined the Volunteers, the attitude of Redmond and the Party was largely one of opposition, though by the Summer of 1914, it was clear the IPP needed to control the Volunteers if they were not to be a threat to their authority.The majority of the IV members, like the nation as a whole, were supporters of Redmond (though this was not necessarily true of the organisation's leadership), and, armed with this knowledge, Redmond sought IPP influence, if not outright control of the Volunteers. Negotiations between MacNeil and Redmond over the latter's future role continued inconclusively for several weeks, until on 9 June Redmond issued an ultimatum, through the press, demanding the Provisional Committee co-opt twenty-five IPP nominees.With several IPP members and their supporters on the committee already, this would give them a majority of seats, and effective control. The more moderate members of the Volunteers' Provisional Committee did not like the idea, nor the way it was presented, but they were largely prepared to go along with it to prevent Redmond from forming a rival organisation, which would draw away most of their support. The IRB was completely opposed to Redmond's demands, as this would end any chance they had of controlling the Volunteers. Hobson, who simultaneously served in leadership roles in both the IRB and the Volunteers, was one of a few IRB members to reluctantly submit to Redmond's demands, leading to a falling out with the IRB leaders, notably Tom Clarke. In the end the Committee accepted Redmond's demands, by a vote of 18 to 9, most of the votes of dissent coming from members of the IRB. The new IPP members of the committee included MP Joseph Devlin and Redmond's son William, but were mostly composed of insignificant figures, believed to have been appointed as a reward for party loyalty.[46] Despite their numbers, they were never able to exert control over the organisation, which largely remained with its earlier officers. Finances remained fully in the hands of the treasurer, The O'Rahilly, his assistant, Éamonn Ceannt, and MacNeill himself, who retained his position as chairman, further diminishing the IPP's influence.

    Arming the Volunteers

    Shortly after the formation of the Volunteers, the British Parliament banned the importation of weapons into Ireland. The "Curragh incident" (also referred to as the "Curragh Mutiny") of March 1914, indicated that the government could not rely on its army to ensure a smooth transition to Home Rule.Then in April 1914 the Ulster Volunteerssuccessfully imported 24,000 rifles in the Larne Gun Running event. The Irish Volunteers realised that it too would have to follow suit if they were to be taken as a serious force. Indeed, many contemporary observers commented on the irony of "loyal" Ulstermen arming themselves and threatening to defy the British government by force. Patrick Pearsefamously replied that "the Orangeman with a gun is not as laughable as the nationalist without one." Thus O'Rahilly, Sir Roger Casement and Bulmer Hobson worked together to co-ordinate a daylight gun-running expedition to Howth, just north of Dublin. The plan worked, and Erskine Childers brought nearly 1,000 rifles, purchased from Germany, to the harbour on 26 July and distributed them to the waiting Volunteers, without interference from the authorities. The remainder of the guns smuggled from Germany for the Irish Volunteers were landed at Kilcoole a week later by Sir Thomas Myles. As the Volunteers marched from Howth back to Dublin, however, they were met by a large patrol of the Dublin Metropolitan Police and the King's Own Scottish Borderers. The Volunteers escaped largely unscathed, but when the Borderers returned to Dublin they clashed with a group of unarmed civilians who had been heckling them at Bachelors Walk. Though no order was given, the soldiers fired on the civilians, killing four and further wounding 37. This enraged the populace, and during the outcry enlistments in the Volunteers soared.

    The Split

    The outbreak of World War I in August 1914 provoked a serious split in the organisation. Redmond, in the interest of ensuring the enactment of the Home Rule Act 1914 then on the statute books, encouraged the Volunteers to support the British and Allied war commitment and join Irish regiments of the British New Army divisions, an action which angered the founding members. Given the wide expectation that the war was going to be a short one, the majority however supported the war effort and the call to restore the "freedom of small nations" on the European continent. They left to form the National Volunteers, some of whose members fought in the 10th and 16th (Irish) Division, side by side with their Ulster Volunteer counterparts from the 36th (Ulster) Division. A minority believed that the principles used to justify the Allied war cause were best applied in restoring the freedom to one small country in particular. They retained the name "Irish Volunteers", were led by MacNeill and called for Irish neutrality. The National Volunteers kept some 175,000 members, leaving the Irish Volunteers with an estimated 13,500. However, the National Volunteers declined rapidly, and the few remaining members reunited with the Irish Volunteers in October 1917.The split proved advantageous to the IRB, which was now back in a position to control the organisation. Following the split, the remnants of the Irish Volunteers were often, and erroneously, referred to as the "Sinn Féin Volunteers", or, by the British press, derisively as "Shinners", after Arthur Griffith's political organisation Sinn Féin. Although the two organisations had some overlapping membership, there was no official connection between Griffith's then moderate Sinn Féin and the Volunteers. The political stance of the remaining Volunteers was not always popular, and a 1,000-strong march led by Pearse through the garrison city of Limerick on Whit Sunday, 1915, was pelted with rubbish by a hostile crowd. Pearse explained the reason for the establishment of the new force when he said in May 1915:
    What if conscription be enforced on Ireland? What if a Unionist or a Coalition British Ministry repudiates the Home Rule Act? What if it be determined to dismember Ireland? The future is big with these and other possibilities.
    After the departure of Redmond and his followers, the Volunteers adopted a constitution, which had been drawn up by the earlier provisional committee, and was ratified by a convention of 160 delegates on 25 October 1914. It called for general council of fifty members to meet monthly, as well as an executive of the president and eight elected members. In December a headquarters staff was appointed, consisting of Eoin MacNeill as chief of staff, The O'Rahilly as director of arms, Thomas MacDonagh as director of training, Patrick Pearse as director of military organisation, Bulmer Hobson as quartermaster, and Joseph Plunkett as director of military operations. The following year they were joined by Éamonn Ceannt as director of communications and J.J. O'Connell as chief of inspection. This reorganisation put the IRB is a stronger position, as four important military positions (director of training, director of military organisation, director of military operations, and director of communications) were held by men who were, or would soon be, members of the IRB, and who later become four of the seven signatories of the Easter Proclamation. (Hobson was also an IRB member, but had a falling out with the leadership after he supported Redmond's appointees to the provisional council, and hence played little role in the IRB thereafter.)

    Easter Rising, 1916

    The official stance of the Irish Volunteers was that action would only be taken were the British authorities at Dublin Castle to attempt to disarm the Volunteers, arrest their leaders, or introduce conscription to Ireland.The IRB, however, was determined to use the Volunteers for offensive action while Britain was tied up in the First World War. Their plan was to circumvent MacNeill's command, instigating a Rising, and to get MacNeill on board once the rising was a fait accompli. Pearse issued orders for three days of parades and manoeuvres, a thinly disguised order for a general insurrection.MacNeill soon discovered the real intent behind the orders and attempted to stop all actions by the Volunteers. He succeeded only in putting the Rising off for a day, and limiting it to about 1,000 active participants within Dublin and a very limited action elsewhere. Almost all of the fighting was confined to Dublin - though the Volunteers were involved in engagements against RIC barracks in Ashbourne, County Meath, and there were actions in Enniscorthy, County Wexford and in County Galway.The Irish Citizen Army supplied slightly more than 200 personnel for the Dublin campaign.

    Reorganisation

    Steps towards reorganising the Irish Volunteers were taken during 1917, and on 27 October 1917 a convention was held in Dublin. This convention was called to coincide with the Sinn Féin party conference. Nearly 250 people attended the convention; internment prevented many more from attending. The Royal Irish Constabulary (RIC) estimated that 162 companies of volunteers were active in the country, although other sources suggest a figure of 390. The proceedings were presided over by Éamon de Valera, who had been elected President of Sinn Féin the previous day. Also on the platform were Cathal Brugha and many others who were prominent in the reorganising of the Volunteers in the previous few months, many of them ex-prisoners. De Valera was elected president. A national executive was also elected, composed of representatives of all parts of the country. In addition, a number of directors were elected to head the various IRA departments. Those elected were: Michael Collins (Director for Organisation); Richard Mulcahy (Director of Training); Diarmuid Lynch (Director for Communications); Michael Staines (Director for Supply); Rory O'Connor (Director of Engineering). Seán McGarry was voted general secretary, while Cathal Brugha was made Chairman of the Resident Executive, which in effect made him Chief of Staff. The other elected members were: M. W. O'Reilly (Dublin); Austin Stack (Kerry); Con Collins (Limerick); Seán MacEntee (Belfast); Joseph O'Doherty (Donegal); Paul Galligan(Cavan); Eoin O'Duffy (Monaghan); Séamus Doyle (Wexford); Peadar Bracken (Offaly); Larry Lardner (Galway); Richard Walsh (Mayo) and another member from Connacht. There were six co-options to make-up the full number when the directors were named from within their ranks. The six were all Dublin men: Eamonn Duggan; Gearóid O'Sullivan; Fintan Murphy; Diarmuid O'Hegarty; Dick McKee and Paddy Ryan. Of the 26 elected, six were also members of the Sinn Féin National Executive, with Éamon de Valera president of both. Eleven of the 26 were elected Teachta Dála (members of the Dáil) in the 1918 general election and 13 in the May 1921 election.

    Relationship with Dáil Éireann

    Sinn Féin MPs elected in 1918 fulfilled their election promise not to take their seats in Westminster but instead set up an independent "Assembly of Ireland", or Dáil Éireann, in the Irish language. In theory, the Volunteers were responsible to the Dáil and was the army of the Irish Republic. In practice, the Dáil had great difficulty controlling their actions; under their own constitution, the Volunteers were bound to obey their own executive and no other body. The fear was increased when, on the very day the new national parliament was meeting, 21 January 1919, members of the Third Tipperary Brigade led by Séumas Robinson, Seán Treacy, Dan Breen and Seán Hogan carried out the Soloheadbeg Ambush and seized a quantity of gelignite, killing two RIC constables and triggering the War of Independence. Technically, the men involved were considered to be in a serious breach of Volunteer discipline and were liable to be court-martialed, but it was considered more politically expedient to hold them up as examples of a rejuvenated militarism. The conflict soon escalated into guerrilla warfare by what were then known as the Flying Columns in remote areas. Attacks on remote RIC barracks continued throughout 1919 and 1920, forcing the police to consolidate defensively in the larger towns, effectively placing large areas of the countryside in the hands of the Republicans. Moves to make the Volunteers the army of the Dáil and not its rival had begun before the January attack, and were stepped up. On 31 January 1919 the Volunteer organ, An tÓglách ("The Volunteer") published a list of principles agreed between two representatives of the Aireacht, acting Príomh Aire Cathal Brugha and Richard Mulcahy and the Executive. It made first mention of the organisation treating "the armed forces of the enemy – whether soldiers or policemen – exactly as a national army would treat the members of an invading army". In the statement the new relationship between the Aireacht and the Volunteers – who increasingly became known as the Irish Republican Army (IRA) – was defined clearly.
    • The Government was defined as possessing the same power and authority as a normal government.
    • It, and not the IRA, sanctions the IRA campaign;
    • It explicitly spoke of a state of war.
    As part of the ongoing strategy to take control of the IRA, Brugha proposed to Dáil Éireann on 20 August 1919 that the Volunteers were to be asked, at this next convention, to swear allegiance to the Dáil. He further proposed that members of the Dáil themselves should swear the same oath.On 25 August Collins wrote to the First minister (Príomh Aire), Éamon de Valera, to inform him "the Volunteer affair is now fixed". Though it was "fixed" at one level, another year passed before the Volunteers took an oath of allegiance to the Irish Republic and its government, "throughout August 1920". On 11 March 1921 Dáil Éireann discussed its relationship with its army. De Valera commented that "..the Dáil was hardly acting fairly by the army in not publicly taking full responsibility for all its acts." The Dáil had not yet declared war, but was at war; it voted unanimously that "..they should agree to the acceptance of a state of war."

    Legacy

    All organisations calling themselves the IRA, as well as the Irish Defence Forces (IDF), have their origins in the Irish Volunteers. The Irish name of the Volunteers, Óglaigh na hÉireann, was retained when the English name changed, and is the official Irish name of the IDF, as well as the various IRAs. The name of the Bengal Volunteers, an Indian revolutionary organization founded in 1928 and active against British rule in India, may have been inspired by the Irish organization.
  • 48cm x 38cm The Shelbourne Hotel is a historic hotel in Dublin, Ireland, situated in a landmark building on the north side of St Stephen's Green. Currently owned by Kennedy Wilsonand operated by Marriott International, the hotel has 265 rooms in total and reopened in March 2007 after undergoing an eighteen-month refurbishment.

    History

    The Shelbourne Hotel was founded in 1824 by Martin Burke, a native of Tipperary, when he acquired three adjoining townhousesoverlooking Stephen's Green, Europe's largest garden square. Burke named his grand new hotel The Shelbourne, after William Petty, 2nd Earl of Shelburne. William Makepeace Thackeray was an early guest, staying in 1842 and including a piece about the Shelbourne in The Irish Sketch-Book (1843). In the early 1900s, Alois Hitler jr., the elder half-brother of Adolf Hitler, worked in the hotel while in Dublin. During the 1916 Easter Rising the hotel was occupied by 40 British troops under Captain Andrews to counter the Irish Citizen Armyand Irish Volunteer forces, commanded by Michael Mallin, who had occupied Stephen's Green. In 1922, the Constitution of the Irish Free State was drafted in room 112, now known as The Constitution Room. The facade was refurbished in 2016, winning an award from the Irish Georgian Society. In December 2018 UEFA's executive committee made the draw for the 2019 UEFA Nations League Finals in the hotel.

    Statues

    A major redesign by John McCurdy was completed in 1867, with the Foundry of Val d'Osne casting the four external caryatid style torchère statues. These were based on two repeated beaux-arts neoclassical models originally sculpted by the prolific French sculptor Mathurin Moreau entitled Égyptienne – the two female Ancient Egyptianfigures flanking either side of the front door, and Négresse – the two female ancient Kushite (Nubian)figures flanking either corner of the main building. All four statues are wearing gold coloured anklets, and are draped, with jewellery picked out in gilt while supporting a torch with a frosted glass flambeau shade.All four statues are on a circular base with a further square metal plinth with cartouches to the angles indicating royal descent. In feint writing at the front of the circular base of all four statues can be seen the name of the foundry which produced the statues Val d'Osne. Of the several other examples of the castings, the most notable can be seen in the porch of the hôtel de ville (town hall) in the French town of Remiremont as well as outside the mausoleum of the architect Temple Hoyne Buellin Denver, Colorado and in the Jardins do Palácio de Cristal in Porto.In all three cases the door is flanked either side by one Égyptienne and one Négresse statue indicating parity. In July 2020, the statues at the front of the building were removed by management as a precautionary response to the toppling and removal of statues following the murder of George Floyd and Black Lives Matter protests. This move resulted from the belief that either two or all four of the statues represented Nubian slaves shown in manacles. Both histories of the hotel, that of 1951 by Elizabeth Bowen and that of 1999 by Michael O'Sullivan, state that two of the statues represent slaves or servants, with Bowen stating "on each stands a female statue, Nubian in aspect, holding a torch shaped lamp". Kyle Leyden, an art historian at the Courtauld Institute, argued that none of the statues are of the established "Nubian slave" type, and that all four figures wear ankletsindicating aristocratic status, rather than shackles.After an examination by Paula Murphy, an art historian at University College Dublin, concluded that the statues were not representations of slaves, it was announced that they would be restored to their plinths.After being cleaned, they were reinstalled on the night of 14 December. In James Joyce's Ulysses, Leopold Bloom remembers the Shelbourne as where "Mrs Miriam Dandrade", a "Divorced Spanish American" sold him "her old wraps and black underclothes  
  • 34cm x 22cm
    This Flying Column operated across the West Mayo area during the War of Independence. The photograph was taken shortly after the Carrowkennedy ambush on a RIC Barracks; the men are displaying the captured weapons. On the 2nd June 1921 the West Mayo Flying Column ambushed British soldiers on the Westport to Leenane road. After the ambush they went on the run. While near Laherdane in the vicinity of Neiphin Mountain they were visited by Jack Leonard. Leonard was a photographer and a cousin of Michael Kilroy, who was the Officer in Command of the brigade and took the only photograph of the Flying Column that exists.

     
  • 40cm x 23cm There was a period of time during which my father — who doesn’t even truly like beer — would insist on ordering Guinness whenever we found ourselves in a restaurant that offered it. He would take a sip from his glass filled with ebony liquid topped by a frothy foam, and I’d watch as he inevitably recoiled at the bitter flavor. “I don’t know why I ordered this,” he’d usually utter, shaking his head. “I guess I just believed that Guinness was supposed to be better than most other beers. But it isn’t even really a beer, right? It’s like its own thing.”
    I can understand why my father would believe that Guinness is good. After all, the “Guinness is Good” slogan was the figurative linchpin holding together the Guinness brand for decades. Along with the belief that Guinness is good — which my father and several others would vehemently disagree with — exists the belief that Guinness is good for you.
    Guinness advertisement from the late 1920s
    By fueling this belief, Guinness dangles the elusive hope that all barflies crave: That it’s possible to guzzle alcohol and reframe what everyone knows to be a commonly deleterious activity as surreptitiously healthy. So those are the real questions in need of answering: Can you sip a Guinness and skip the multivitamin? Can you literallydrink to your health?

    WHY WOULD ANYONE BELIEVE THAT YOU COULD?

    Because Guinness did everything in its power to ensure that people believed it to be true. Even the Guinness ad campaigns of the 1920s and 1930s — again, built around the ubiquitous “Guinness is Good for You” slogan — were replete with fantastical references to the healthful benefits ostensibly lurking within Guinness. The standard style of the company’s advertising from this era tended to feature a general reference to the value of Guinness as a health tonic, one or more specific claims about the ways in which Guinness benefits its imbibers and then quotes allegedly extracted from the thousands of supposed letters that arrived in Guinness’ offices each month penned by “medical professionals.” Suspiciously, the medical professionals were never named; they were only referenced by their certifications as holders of the MD, LRCP, LRCPI, MRCS and MB designations, many of which are exclusive to the U.K., or are now outdated. Some of the alleged claims about the medicinal value of Guinness are as follows:
    “I have been accustomed to recommend Guinness medicinally, particularly for sleeplessness, finding it preferable to bromides and hypnotics in such cases, being in addition to its sedative action of great nutritional value.” — MRCS, LRCP
    “In many cases of anemia and debility after almost everything has failed, a single glass of Guinness after dinner has often been a turning point for the better.” — FRCS
    “I consider Guinness to be out and away the best tonic of them all.” — MB
    Another Guinness advertisement included a statement that Guinness is “particularly suitable as a tonic restorative after influenza, bronchitis and other illnesses,” along with a supposed doctor’s recommendation that Guinness should be indulged in daily for its medicinal value.

    WHAT IS THE TRUE NUTRITIONAL VALUE OF GUINNESS?

    Well, we can start by dissecting a more contemporary analysis of Guinness. In a 2005 article from the Hartford Courant bearing the wishful-thinking title “Cheers! Certain Brands of Beer May Be Good for You,” Guinness was declared to be superior to other beers in a relative sense. It was lauded for having less alcohol, along with fewer calories and carbohydrates than Samuel Adams, Budweiser and Heineken, and Guinness proved to be twice as effective as Heineken at preventing blood clots in a University of Wisconsin study. From there, some of the language requires parsing so as to minimize inappropriate attributions; Guinness is credited with possessing flavonoids, and these flavonoids had been demonstrated to be superior to vitamins C and E with respect to the abilities of those respective vitamins to prevent LDL cholesterol from clogging arteries. First of all, it’s niacin — part of the vitamin B complex — that’s most heavily credited amongst the vitamins with LDL reduction. Second, the same flavonoid logic can be applied to dark chocolate, and often is. The logical takeaway in that scenario should be that dark chocolate is superior to other forms of chocolate in terms of its relative health value, which it arguably is, as opposed to taste, which it definitely isn’t. In fact, it’s highly possible that the makers of Guinness had to sell consumers on its somewhat nebulous health benefits precisely because it wasn’t hitting any home runs in the taste department. For instance, another Guinness ad campaign from the same 1930s era provided readers with a lengthy explanation for how Guinness is intended to be consumed, instructing them how to draw Guinness into their mouths in a way that enables it to bypass the sweetness-detecting taste buds, and practically chastised customers for possessing immature palates if they felt displeasure derived from experiencing Guinness’ sour taste.
    In terms of the raw numbers, when it comes to the antioxidant content in the form of the flavonoids in Guinness, they collectively possess 10 percent of the antioxidant value of a comparable amount of brewed coffee. In other words, Guinness may have some antioxidants present, but to describe it as “antioxidant rich” would be a massive stretch. Basically, if you’re looking for a substantive source of antioxidants, there are plenty of other foods and beverages you can consume. As for vitamins and minerals, it’s critical that you consider the source that micronutrient information is being filtered through. The labeling of food items in the U.S. requires Reference Daily Intakes (RDI), while other organizations use guidelines like Recommended Daily Allowances (RDA). The recommendations generated by each are different, which means that selectively choosing one instead of the other and falling prey to confusion caused by the similarities between the two can have massive implications on how adequate you believe your food to be. Here are the top six micronutrients contained in a pint of Guinness Stout — the most micronutrient-abundant beer within the Guinness family — along with its quantity, its RDA percentage and its RDI percentage:
    Now that we’re all speaking the same language, we can get down to brass tacks. Aside from the quantity of copper present in the Guinness Stout, and the marginal amount of phosphorus contained therein, there’s nothing on this list that doesn’t get absolutely demolished by a can of Monster Energy. We can put Monster on trial for other reasons, but at least they deliver on their advertising promise of energy and never masqueraded as an all-purpose tonic for illness recovery. Speaking of promises made in advertisements, there’s no evidence that ordinary vitamin content has a strong connection with either improving or inhibiting sleep. On the other hand, there’s an abundance of evidence — and probably plenty of personal anecdotes you can draw from — that underscores the ease with which alcohol can help to induce sleep. When you get right down to it, the “cure for insomnia” offered by Guinness was a nightly dose of drunkenness, which is also what would be required to drive most of the vitamin values of Guinness Stout into 100 percent territory.

    SO GUINNESS ISN’T NUTRITIOUS?

    Research indicates that Guinness is certainly more abounding in some vitamins and nutrients than several of its alcoholic brethren. Still, you’re likely to become sloppy drunk if your pursuit of micronutrient sufficiency requires you to piggyback on the overhyped shoulders of Guinness. My advice: If combining alcohol with vitamins is your thing, then pop a multivitamin and wash it down with something that actually tastes pleasant.
          Imagination is something Guinness Advertising has never been short of… From John Gilroy’s hapless zookeeper and his menagerie of creatures to a Polynesian surfer and a herd of white horses; from messages in bottles setting sail across the ocean to a single, heart-stoppingly enormous wave. Guinness have been carving out their own creative path for almost a century with decades of extraordinary and enduring print, TV and digital campaigns to their name, and hopefully they will continue to push boundaries to tell stories to the world. Here’s to original thinking !
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