• Out of stock
    You'll Never Beat the Irish -Republic of Ireland Autographed Squad Photo circa 1994 en route to the World Cup in USA. Artane   Dublin   70cm x 56cm
    Back in 1986, with Northern Ireland celebrating a second consecutive World Cup qualification, the Republic was the poor relative, in debt, in decline, and with a lot of empty seats and coffers to fill. Step forward Jack Charlton, the nation’s first-ever foreign manager. As Niall Quinn says, “he was big, he was blunt, he was English.” Despite that, Charlton knew he would be accepted very quickly by his new congregation after walking through Dublin’s main thoroughfare in O’Connell Street. “The Irish people are very close in character to the Geordie,” Charlton said. “They are very welcoming to strangers, they’re not false, they like a pint and a laugh and a party.” So began a decade long celebration that lifted the Boys in Green to the top eight teams in the world for one brief but beautiful moment. Charlton had beaten late entrant Bob Paisley, a multiple trophy winner, to the FAI hot seat, and his introduction to the gathered press was a million miles away from the carefully staged managed productions of the modern day. In fact, it almost turned into an impromptu David Haye and Tony Bellew pre-match fight when Charlton challenged hardened journalist and ex-international Eamon Dunphy’s line of questioning. That relationship turned increasingly sour as time went by.

    ‘No nice stuff’

    Shamrock midfielder Pat Byrne recounted to the Irish Times just how unwavering the new manager was about tactics: “He made it very clear that first time on the training ground that ‘we are not going to have any nice stuff here. “It’s going to be very straight; we’re going to play it this way: we’re going to get the ball, we’re going to put it over the full-backs’ head and we’re going to have runners in behind. “We’re going to close everything up and we’re going to turn the whole backline; as soon as they’re turned, we’re on our way.” This was the blueprint – or greenprint – of the Irish national team for the next decade. Former players like Johnny Giles thought this indicated a lack of trust in the ability of players. Charlton saw it as pragmatic. His idea was to keep information and instruction simple.
    There were some aesthetes in the team, most notably an ageing Liam Brady, who were initially unnerved and eventually sidelined by this move away from playing from the back.
    Players such as Brady would send over the free-kicks and corner-kicks that were central to the game plan, while Mick McCarthy could launch a good old long throw into the mixer. Keeper Packie Bonner was told “to kick every ball long, as high as you can into their half of the park.”

    Find Another Irishman

    To make the game work, the new manager needed to find quality players outside of the League of Ireland. “You want me to compete with the best in the World, I’ve got to have the f*****g best in the world. And it’s not here in Ireland that I can find it, I’ve got to go to England to find it.” Players were recruited through notices that were put up around grounds. John Aldridge and Ray Houghton were both gathered from Oxford United. Big Jack’s “Find Another Irishman” policy via the Granny rule was worked to the Mrs Brown bone. After a 1-0 defeat to Wales in his first match in charge, Charlton got to work on qualifying for the 1988 European Championship in West Germany.
    The Republic finished top of their group, ahead of a talented Belgium side who had reached the semi-finals of the ‘86 World Cup. This was Ireland’s first ever appearance at a major championship finals.

    Beating England

    City and town streets were deserted for matches as the tournament got off to the best possible start against England. Nobody does spontaneous parties like the Irish. The winning goal pretty much summed up Eire’s raison d’etre, as described by UEFA: “Kevin Moran took a free-kick and hit it long, Ireland’s main mode of attack. “The ball fell to Tony Galvin, who hooked in a cross that Kenny Sansom inadvertently ballooned up in the air. John Aldridge headed it to Liverpool FC club-mate Ray Houghton, whose own header looped beyond Peter Shilton.” It was like the international version of Liverpool v Wimbledon in the FA Cup final that year. While England staggered to defeat against the USSR and Holland, the Irish matched both teams stride for stride. Houghton described the 1-1 draw against the Soviets as “one of the best performances I’ve ever been involved in with Jack’s teams”.
    The Netherlands eventually broke Irish hearts with what Charlton described as “the greatest fluke of the year” when Wim Kieft headed in a bizarre 82nd-minute winner that was almost Irish in its conception.

    Italia 90

    Even so, Ireland had arrived with a bang. And if Euro 88 was the start of the journey, Italia 90 was the zenith. The qualification group to make it to their first World Cup was straightforward enough, but their defensive resilience proved decisive as they conceded in only one match – the loss against Spain  – while John Aldridge and self-confessed “fake Irishman” Tony Cascarino did the business at the other end. As the team landed in Sardinia, drawn yet again against England for the first match, Larry Mullen from U2 had produced a cracker of a team song called: “Put ‘em Under Pressure”, that topped the Irish charts for 13 weeks. It wasn’t exactly “World in Motion”, but it was a great soundtrack to the joyous march of Jackie’s army. Their modus operandi was to “inflict our game on other people”.
    Ultimately, the music and their fans were a damn sight more appealing than their football. But who cared if they could stay around a bit longer for another Guinness? The England match was a bit of a non-event on the pitch, as Kevin Sheedy cancelled out Gary Lineker’s early goal, and it was followed by another flat performance in a goalless draw against Egypt. Dunphy was openly critical of Charlton’s long-ball tactics, suggesting that “the style of the play didn’t reflect the quality of the players in the side.” That simmering feud continued as the manager refused to take questions from the writer whom he later described as a “bitter little man”. A 1-1 draw with the Dutch meant both teams had identical records as all three of Holland, England and Ireland progressed, with the Irish benefiting from the drawing of lots to qualify as group runners-up After three drab stalemates, the party only truly began in Genoa against Romania in the last 16 – after another goalless game, Bonner saved Romania’s fifth penalty, leaving David O’Leary to take the decisive kick. RTE commentator George Hamilton uttered the most important seven words Irish fans remember: “A nation holds its breath… We’re there!” How ironic that the hero was O’Leary, another more football-minded defender that was often overlooked by Charlton. O’Leary recalled: “There were about 20,000 brilliant Irish supporters behind the goal. They were so still and the eruption of green afterwards when the ball hit the net was absolutely amazing. It’s a fantastic memory.”

    Meeting the Pope

    Things were about to get more surreal as Charlton had promised an audience with the Pope should his team make it to the last eight. Perhaps Pope John Paul II, a goalkeeper in his youth, sought out Bonner about goal-line interventions rather than divine ones, but Ireland’s quarter-final against Italy in Rome was not tinged with any luck for the Celtic keeper, who could only parry Roberto Donadoni’s shot into the path of Golden Boot winner Toto Schillaci. It was a gallant defeat. Skipper Andy Townsend recalled: “As we are all gathering up our bags, Jack turned round to Packie and said: ‘By the way, the f****** Pope would have saved that!’ Ireland’s propensity to draw a large proportion of games (30 out of 93 under Charlton) cost them dearly in the 1992 Euro qualifying group as only eight teams could qualify for Sweden. They finished behind Graham Taylor’s stodgy England team, despite drawing home and away against them. However, the Republic were reaching a new peak, with a young Roy Keane and Denis Irwin introduced to the team. “The worst thing about missing out on Euro 92 was that Denmark won it. It should have been Ireland.” recalled a frustrated manager.

    USA 94

    In his final match as manager of Northern Ireland, Billy Bingham had the chance to prevent the South reaching the Stateside World Cup in ‘94. Bingham inflamed the occasion by branding their players “a bunch of mercenaries”, declaring his intention to “stuff the Republic”. So hostile was the atmosphere that Pompey midfielder Alan McLoughlin later declared that the “safest place to be was on the pitch”. The match finished 1-1 which was enough for the Green Army to secure a front row seat for Diana Ross’s open-goal miss. Charlton confronted Bingham immediately after the match and said: “Up yours too” – although he later apologised. In the USA, the party started early in New York as Italy were beaten in the Big Apple by a Houghton strike. Patrick Barclay summed it up best in The Observer: “Ireland’s blanket defence rendered vain all the creative endeavours of Roberto Baggio, who adorned this marvellous occasion but was not allowed to influence it because for 90 mins Jack Charlton’s sweat-soaked soldiers stayed about as close as ranks can get.” Unfortunately, Ireland’s performances tailed off dramatically for the remainder of the tournament. Such draining tactics were hard to administer in the humidity of Orlando, and the manager was banned from the touchline for venting his fury at officials over the lack of water for his troops against Mexico. After squeezing through the group following a goalless draw with Norway, the Green bus ran out of fuel against the Dutch in the last 16.

    Beginning of the end

    The mid-90s were the beginning of the end for JC’s JCB formation. The Irish finished second in Euro 96 qualifying, just pipping Northern Ireland for a play-off place. Lying in wait, yet again, were their old adversaries, Holland. While the Dutch were winning their last three qualifiers without conceding a goal, the Republic had stumbled through their last five matches, drawing in Liechtenstein and losing 3-1 home and away to Austria and 3-0 to group winners Portugal Anfield was the “neutral” venue for the play-off and the stadium was the backdrop to a pretty decent cover version of Fields of Athenry that evening. Unfortunately, injuries to crucial players like Roy Keane and Steve Staunton stymied the tactics as Charlton packed the midfield with defenders. It didn’t work. The Dutch were comfortable 2-0 winners as a teenage Patrick Kluivert exposed the limitations of the press and punt tactics. The headline in the Irish Times was Ninety Minutes Chasing Shadows. “In my heart of hearts, I knew I’d wrung as much as I could out of the squad I’d got – that some of my older players had given me all they had to give,” Charlton said. Big Jack’s signing-off got the send-off it deserved with rousing renditions of You’ll Never Walk Alone. Ultimately, Charlton, who was made an honorary Irishman, had good memories and very few regrets: “I can’t remember losing with Ireland. All I can recall are victories, celebrations and getting the right results against all the odds.” It is sometimes opined in retrospect that the Republic could have done better with the quality of players at their disposal. They only won one of nine World Cup matches, scoring just four goals. After USA’ 94, Dunphy said: “The minority who know their football well enough to distinguish between fact and fantasy have long since decided that even though the show is great, the football of the Charlton era has been, too often, lousy.” But would liberation have taken away the organisational pragmatism that was central to the Green Wall being breached just 41 times in 93 games? After all, this was a team that also beat Brazil at home and Germany in Hannover. Niall Quinn said: “We were happy as we were – beautiful, skilled losers.” Big Jack made them coarse but clinical winners on the pitch and a lot happier off it. 11 of Jack Charlton’s best quotes: ‘Can we go now please? I’d like a beer’  
  • Out of stock
    Vintage Guinness in Pint Bottles-"Thats a drink and a half"-Advert Will help lend that crucial  authenticity to any pub or home bar! 42cm x  30cm    Boher Co Limerick Arthur Guinness started brewing ales in 1759 at the St James Gate Brewery,Dublin.On 31st December 1759 he signed a 9,000 year lease at £45 per annum for the unused brewery.Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain before he started selling the dark beer porter in 1778. The first Guinness beers to use the term were Single Stout and Double Stout in the 1840s.Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. “Stout” originally referred to a beer’s strength, but eventually shifted meaning toward body and colour.Porter was also referred to as “plain”, as mentioned in the famous refrain of Flann O’Brien‘s poem “The Workman’s Friend”: “A pint of plain is your only man.” Already one of the top-three British and Irish brewers, Guinness’s sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876.In October 1886 Guinness became a public company, and was averaging sales of 1,138,000 barrels a year. This was despite the brewery’s refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses, the company was valued at £6 million and shares were twenty times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading. The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden. By 1914, Guinness was producing 2,652,000 barrels of beer a year, which was more than double that of its nearest competitor Bass, and was supplying more than 10 per cent of the total UK beer market. In the 1930s, Guinness became the seventh largest company in the world. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired the Distillers Company in 1986.This led to a scandal and criminal trialconcerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders, in which the House of Lords declared that the payment had been invalid. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo. Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness.
    The Guinness Brewery Park Royal during demolition, at its peak the largest and most productive brewery in the world.
    The Guinness brewery in Park Royal, London closed in 2005. The production of all Guinness sold in the UK and Ireland was moved to St. James’s Gate Brewery, Dublin. Guinness has also been referred to as “that black stuff”. Guinness had a fleet of ships, barges and yachts. The Irish Sunday Independent newspaper reported on 17 June 2007 that Diageo intended to close the historic St James’s Gate plant in Dublin and move to a greenfield site on the outskirts of the city.This news caused some controversy when it was announced.The following day, the Irish Daily Mail ran a follow-up story with a double page spread complete with images and a history of the plant since 1759. Initially, Diageo said that talk of a move was pure speculation but in the face of mounting speculation in the wake of the Sunday Independent article, the company confirmed that it is undertaking a “significant review of its operations”. This review was largely due to the efforts of the company’s ongoing drive to reduce the environmental impact of brewing at the St James’s Gate plant. On 23 November 2007, an article appeared in the Evening Herald, a Dublin newspaper, stating that the Dublin City Council, in the best interests of the city of Dublin, had put forward a motion to prevent planning permission ever being granted for development of the site, thus making it very difficult for Diageo to sell off the site for residential development. On 9 May 2008, Diageo announced that the St James’s Gate brewery will remain open and undergo renovations, but that breweries in Kilkenny and Dundalk will be closed by 2013 when a new larger brewery is opened near Dublin. The result will be a loss of roughly 250 jobs across the entire Diageo/Guinness workforce in Ireland.Two days later, the Sunday Independent again reported that Diageo chiefs had met with Tánaiste Mary Coughlan, the deputy leader of the Government of Ireland, about moving operations to Ireland from the UK to benefit from its lower corporation tax rates. Several UK firms have made the move in order to pay Ireland’s 12.5 per cent rate rather than the UK’s 28 per cent rate. Diageo released a statement to the London stock exchange denying the report.Despite the merger that created Diageo plc in 1997, Guinness has retained its right to the Guinness brand and associated trademarks and thus continues to trade under the traditional Guinness name despite trading under the corporation name Diageo for a brief period in 1997. In November 2015 it was announced that Guinness are planning to make their beer suitable for consumption by vegetarians and vegans by the end of 2016 through the introduction of a new filtration process at their existing Guinness Brewery that avoids the need to use isinglass from fish bladders to filter out yeast particles.This went into effect in 2017, per the company’s FAQ webpage where they state: “Our new filtration process has removed the use of isinglass as a means of filtration and vegans can now enjoy a pint of Guinness. All Guinness Draught in keg format is brewed without using isinglass. Full distribution of bottle and can formats will be in place by the end of 2017, so until then, our advice to vegans is to consume the product from the keg format only for now. Guinness stout is made from water, barley, roast malt extract, hops, and brewer’s yeast. A portion of the barley is roasted to give Guinness its dark colour and characteristic taste. It is pasteurisedand filtered. Until the late 1950s Guinness was still racked into wooden casks. In the late 1950s and early 1960s, Guinness ceased brewing cask-conditioned beers and developed a keg brewing system with aluminium kegs replacing the wooden casks; these were nicknamed “iron lungs”.Until 2016 the production of Guinness, as with many beers, involved the use of isinglass made from fish. Isinglass was used as a fining agent for settling out suspended matter in the vat. The isinglass was retained in the floor of the vat but it was possible that minute quantities might be carried over into the beer. Diageo announced in February 2018 that the use of isinglass in draught Guinness was to be discontinued and an alternative clarification agent would be used instead. This has made draught Guinness acceptable to vegans and vegetarians. Arguably its biggest change to date, in 1959 Guinness began using nitrogen, which changed the fundamental texture and flavour of the Guinness of the past as nitrogen bubbles are much smaller than CO2, giving a “creamier” and “smoother” consistency over a sharper and traditional CO2 taste. This step was taken after Michael Ash – a mathematician turned brewer – discovered the mechanism to make this possible. Nitrogen is less soluble than carbon dioxide, which allows the beer to be put under high pressure without making it fizzy. High pressure of the dissolved gas is required to enable very small bubbles to be formed by forcing the draught beer through fine holes in a plate in the tap, which causes the characteristic “surge” (the widget in cans and bottles achieves the same effect). This “widget” is a small plastic ball containing the nitrogen. The perceived smoothness of draught Guinness is due to its low level of carbon dioxide and the creaminess of the head caused by the very fine bubbles that arise from the use of nitrogen and the dispensing method described above. “Foreign Extra Stout” contains more carbon dioxide, causing a more acidic taste. Contemporary Guinness Draught and Extra Stout are weaker than they were in the 19th century, when they had an original gravity of over 1.070. Foreign Extra Stout and Special Export Stout, with abv of 7.5% and 9% respectively, are perhaps closest to the original in character.Although Guinness may appear to be black, it is officially a very dark shade of ruby. The most recent change in alcohol content from the Import Stout to the Extra Stout was due to a change in distribution through North American market. Consumer complaints have influenced recent distribution and bottle changes.
    Studies claim that Guinness can be beneficial to the heart. Researchers found that “‘antioxidantcompounds’ in the Guinness, similar to those found in certain fruits and vegetables, are responsible for the health benefits because they slow down the deposit of harmful cholesterol on the artery walls.”Guinness ran an advertising campaign in the 1920s which stemmed from market research – when people told the company that they felt good after their pint, the slogan, created by Dorothy L. Sayers–”Guinness is Good for You”. Advertising for alcoholic drinks that implies improved physical performance or enhanced personal qualities is now prohibited in Ireland.Diageo, the company that now manufactures Guinness, says: “We never make any medical claims for our drinks.”  
  • Out of stock
    Nice little reproduced Dunvilles mirror. 40cm x 20cm Dunville & Co. was a tea and spirits merchant company, based in Belfast, County Antrim. The company initially gained success as an Irish whiskey blender, but later produced and marketed its own whiskey, having constructed its own distillery. The company was founded by John Dumvill who joined William Napier of Napier & Co. The spelling of Dumvill was changed to Dunville and in 1825 the company name became Dunville & Co. In 1837, Dunville began producing its most popular whisky Dunville's VR. Dunville's was the main brand name of Dunville & Co, and was used in advertisements, on pub windows and pub mirrors such as the beautiful example featured here on the irishpubemporium.com  and on whisky dispensers, water jugs, trays, match strikers, ash trays and playing cards.Although Dunville & Co was established and based in Ireland, before the Partition of Ireland, and Irish whiskey is normally spelt with an 'e' in 'whiskey', Dunville's Whisky was always spelt without an 'e' in 'Whisky'.In 2013, almost 80 years after the last Dunville's was distilled, the Echlinville Distillery revived the Dunville's brand, and began distilling at their facility in the Ards Peninsula. Previously they had purchased spirits from other distillers and aged it themselves. Dunville's VR Old Irish Whiskey and Dunville's Three Crowns Irish Whiskey from The Echlinville Distillery came on the market in 2016.

    Having gained success as a whiskey blender, Dunville & Co. constructed their own distillery, the Royal Irish Distilleries, on the edge of Belfast in 1869. When built, the distillery occupied an impressive four-storey red-brick building, and was amongst the most modern in Ireland.With production from five pot stills, and later a Coffey still, at its peak the distillery had a capacity of over 2.5 million gallons per annum, making it amongst the largest in the country.Much of the distillery's output was used in the company's whiskey blends, Dunville's VR and Dunville's Three Crowns. Although, like other Irish distilleries, Prohibition caused Dunville to lose access to the important American market, Dunville ended the 1920s in good financial health. However, when the last heir and chairman of Dunville, Robert Lambart Dunville, died in 1931, the company began to flounder, and left to its directors, in 1936 Dunville & Co. was liquidated. Incredibly, and almost uniquely amongst the Irish distilleries that closed in the 20th century, liquidation was not forced upon the firm, as Dunville was actually still profitable when it was wound up.The main brand name of Dunville & Co. was used in advertisements, on pub windows and pub mirrors, and on whisky dispensers, water jugs, trays, match strikers, ash trays and playing cards. Although Dunville & Co was established and based in Ireland, before the Partition of Ireland, and Irish whiskey is normally spelt with an 'e' in 'whiskey', Dunville's Whisky was always spelt without an 'e' in 'Whisky'. In 2013, almost 80 years after the last Dunville's was distilled, the Echlinville Distillery revived the Dunville's brand, and began distilling at their facility in the Ards Peninsula. Previously they had purchased spirits from other distillers and aged it themselves. Dunville's VR Old Irish Whiskey and Dunville's Three Crowns Irish Whiskey from The Echlinville Distillery came on the market in 2016.    
  • 47cm x 60cm. Castlegregpry Co Kerry These unique artefacts of old Irish commercial life will make superb decorative item for any discerning Irish pub or home bar with a  distinctive Irish theme.What makes these items of even more historical value and interest is the fact that the majority of them date from the World War 2 Era or what was known as the Emergency in Ireland as its remained somewhat controversially neutral under DeValera's leadership.We can see vividly through these unique items  how ordinary people and both small and large businesses alike were presented with an unprecedented set of challenges -rationing,increaseed regulation  and of decreased supply and increased demand created by a world in turmoil. Presented in antique frames, these are the real deal after a number were found in an old suitcase bought at auction. If interested in buying a number of these charming pieces of Irish commercial ephemera, please contact us directly at irishpubemporiu@gmail.com for a special deal !   Dingle Co Kerry  27 cm x 23cm

    A short history of Ireland during the Second World War, by John Dorney.

    The Second World War was the defining event of the twentieth century. It saw, as well as the deaths of tens of millions and devastation of two continents, the defeat of Hitler and Nazism, the decline of the once dominant European empires and the rise to superpower status of the United State and the Soviet Union. In the Irish state, popularly known throughout the war years as ‘Eire’ it was also a crucial event, though more for what did not happen than what did. Ireland did not join the war, but declared neutrality. Indeed the world war, in Ireland, was not referred to as a war at all, but as ‘The Emergency’. In staying neutral, despite British and latterly American pleas to join the war, Ireland, under Eamon de Valera, successfully asserted the independence of the new state. However, Irish neutrality was a fraught affair – a delicate balancing act between neutrality and secretly aiding the Allied powers.  

    Background, incomplete independence

     
    Eamon de Valera.
    The independence struggle of 1916-1921 had not resulted, as Irish Republicans had dreamed, in a fully independent all-Ireland Republic. Instead, the Treaty settlement of 1921 left two states in Ireland. One, the Irish Free State, in 26 of Ireland’s 32 counties was a self-governing dominion of the British Empire. The other 6 counties, Northern Ireland, was a unionist dominated autonomous region of the United Kingdom. While the Free State was much more independent than Northern Ireland, it was not completely so. As well as symbolic ties to Britain – an oath of fidelity members of parliament had to take to the British monarch and Governor General who represented the King as head of state in Ireland, the British retained three naval bases around the Irish coast, at Cobh, Bearhaven and Lough Swilly. The acceptance of this settlement tore the unity of the Irish nationalist movement apart, in a bitter Civil War in 1922-23, won by the pro-Treaty faction.  
    The Irish state stayed neutral during the War to assert its independence from Britain.
      The anti-Treaty Republicans never fully accepted their defeat however. What was left of the guerrilla army that had fought British and the Civil War, the IRA, never accepted the Free State. In 1932, the major political party that emerged from the anti-Treaty movement, Fianna Fail, came to power by election. Under Eamon de Valera, they set about dismantling the Treaty, abolishing the oath to the British monarchy, the Governor General and the Senate and introducing a new constitution in 1937. They also initiated a tariff war with Britain by refusing to pay back the Land Annuities that Britain had granted to subsidise land reform in Ireland in the early twentieth century. While this satisfied many of de Valera’s supporters, the IRA continued to oppose anything short of a fully independent Irish Republic. De Valera had legalised the organisation in 1933, but he banned them again in 1936, as they would not give up their arms or illegal methods. De Valera’s new constitution removed the name Irish Free State and stated that the country’s name was ‘Eire, or in the English language Ireland’. The name ‘Eire’ stuck abroad to distinguish the former Free State from Northern Ireland. By 1938, however, both de Valera and the British government of Neville Chamberlain, were eager to normalise relations with each other. De Valera agreed to pay a lump sum towards the land annuities and in return, Chamberlain lift the onerous tariffs on Irish agricultural imports. Most importantly though, the British agreed to return to Ireland the three ‘Treaty ports’ on the Atlantic Coast. The British analysis was that the ports had not been well-maintained, required investment and would be difficult to defend in wartime should the Irish ever try to take them back. But the British thought they were being returned to Ireland on the implicit understanding that British naval forces would be allowed to use them in the event of a European war. De Valera, on the other hand, had insisted that the return of the ports be unconditional and when war broke out, refused the British request to use the ports as anti-submarine bases.  

    The Treaty ports and Irish unity

     
    The location of the Treaty Ports. 
    Nazi Germany invaded Poland in September 1939, causing Britain and France to declare war on Germany. Ireland immediately declared neutrality. By the summer of 1940, however the situation had changed dramatically and to the peril of neutral Ireland. German forces had rolled over most of western Europe, occupying Denmark, Norway the Netherlands, Belgium and most importantly, France. The British Army had only barely escaped annihilation at Dunkirk. Britain now faced a fight for its life, with the Atlantic Ocean and trade with America as it last lifeline. Now it again desperately needed the use of Atlantic Ports that it had returned to Ireland in 1938, to safeguard the convoys of merchant ships that crossed the Atlantic with food and arms.  
    Winston Churchill had to be persuaded not to invade Ireland to take Ireland’s Atlantic ports.
      At this point Neville Chamberlain was replaced as British Prime Minister by Winston Churchill, who took a far less conciliatory position on Irish neutrality than his predecessor. Churchill was one of the architects of the Anglo-Irish Treaty back in 1921 and considered that the Irish state only existed as agreed under the Treaty, ‘under the [British] Crown’. He therefore considered Irish neutrality as a breach of the Treaty and that Britain would be within its rights to re-occupy the territory of the Irish Free State. On numerous occasions he had to be talked out of unilaterally taking back the ‘Treaty Ports’ in Ireland by military action by his cabinet Churchill however also attempted to lure de Valera into the war by offering him the prospect of Irish unity in return for an end to the policy of neutrality. In popular consciousness this is often held to have been confined to a late night note Churchill fired off to de Valera in which he wrote ‘now or never, a nation once again’. In reality however, the British offer of a united Ireland was far more concrete than is widely understood. Irish and British teams negotiated for months, and the British under Neville Chamberlian offered de Valera of formal offer of unity on June 28 1940, in return for British troops, planes and ships being allowed to garrison the Treaty Ports. What decided de Valera against accepting the offer, apart from the innate fears of entering the war, was that a prospective united Ireland would have to be approved in the Northern Ireland Parliament. As long as this was dominated by unionists, this meant that no British offer of unity was likely to come to pass. Ireland and her ports stayed out of the war. Northern unionists, meanwhile, were outraged at the prospect of a united Ireland negotiated behind their backs between London and Dublin.

    Neutral?

     
    The Irish Army in 1930s German style helmets. They were re-kitted with British pattern gear during the War.
    Because of Ireland’s stance, many in Britain claimed that Ireland was secretly pro-Axis and rumours, mostly unfounded, abounded of German u-boats docking on Ireland’s west coast. Pressure increased on Ireland to join the war after the entry of the United State in 1941. The American consul in Dublin David Gray, was extremely hostile to Irish neutrality and consistently reported, erroneously, that Irish neutrality was pro-Axis. This meant that Ireland had to aid the Allies in order placate Britain, avoid a possible British invasion and to avoid American hostility. At the start of the war, De Valera secretly agreed with the British to share naval and marine intelligence with them. Dan Bryan, the head of Irish military intelligence, developed particularly close relations with his British counterparts during the war. The standard practice for neutral countries was to intern any belligerent personnel who landed there. At the start of the war, Ireland followed this practice and detained both Allied and German airmen who crash landed in Ireland.  
    Despite its neutrality, in practice Ireland aided the Allies in many ways.
      However, in 1943, Ireland quietly released all its 33 Allied internees while keeping the Germans incarcerated. About 260 German military, air force and naval personnel, who had mostly crashed landed in Ireland, were interned in Ireland during the war From this point onwards, when allied airplanes crashed in Irish territory, their surviving crews were secretly escorted across the border, back into British territory. And where possible, their machines were also repaired and returned. The official justification for this was that all allied planes over Ireland were on training missions, whereas the Germans were on combat missions. From 1941 onwards, Ireland also permitted allied planes to fly over Irish air space in an ‘air corridor’ over County Donegal into Northern Ireland. In 1944, in the run up to the Normandy Landings in France, Irish weather stations provided the allies with secret weather reports that helped the invasion of Europe to go ahead Northern Ireland, meanwhile, became a major staging post for the United State military, with a naval and Marine Corps base in Derry and thousands of American military personal, including five Army divisions, garrisoned there ahead of the invasion of Europe.  

    The role of the IRA

     
    The aftermath of an IRA bomb in Coventry in August 1939 that killed 5 civilians.
    One of the major headaches for those trying to safeguard Irish neutrality was the IRA, which was determined to get German military aid to overthrow both states in Ireland, north and south. As well as defying Irish law, the IRA’s actions threatened to undermine Ireland’s neutrality in the war and bring about a confrontation with Britain. IRA Chief of Staff Sean Russell tried to make contact with the Germans as early as 1936 and IRA leader Tom Barry was brought to Germany as a guest of German intelligence in 1937 and asked about the possibility of the IRA carrying out sabotage against Britain in the event of war.  
    The IRA sought German aid during the War but was harshly repressed on both sides of the border.
      In 1939, starting before war broke out between Britain and Germany, Russell launched a bombing campaign in England, targeting power stations and factories but also cinemas and post offices. The logic of Russell’s campaign was that while Britain was engaged in a world war it might be forced to leave Northern Ireland in order to stop the bombing campaign at home. Seven English civilians were killed in the bombing campaign. The most dramatic event was a bomb in attack in Coventry that killed five people, for which two IRA members were later hanged. In Ireland the IRA was also involved in intermittent anti-state activities. In December 1939 they stole one million rounds of ammunition from the Irish Army’s depot at the Magazine Fort in Dublin’s Phoenix Park. They also bombed Garda (police) headquarters at Dublin Castle and shot a number of Garda detectives in various incidents, killing five detectives over the course of the war In response, the de Valera government interned over 500 IRA members at the Curragh and jailed another 100 for the duration of the war. The Irish government also executed six IRA members between 1940 and 1944 for shooting Gardai or soldiers. In Northern Ireland, the IRA carried out some attacks from 1942 onwards, killing over the course of the war, six RUC policemen. There too, internment was introduced, 300 IRA men were imprisoned and one IRA man, Tom Williams, was hanged by the Northern government for the killing of an RUC constable in 1942.  

    German and IRA collaboration

     
    Hermann Goertz, the German agent sent to Ireland to liaise with the IRA.
    There was an on-off partnership between the IRA and German military intelligence during the war. Essentially the Germans wanted two things from Ireland during the Second World War. The first and most important was that Eire would remain neutral and deny the British use of the Treaty Ports on Ireland’s western coast. Because of this they discouraged the IRA from attacks south of the border. Their secondary objective and reason for cooperating with the IRA, was to foment a rebellion by nationalists in Northern Ireland to divert British resources from war fronts elsewhere. In 1940 the Germans also considered invading the south coast of Ireland, in plan known as Operation Green. This would have been intended as a diversionary attack during an invasion of Britain itself. However this never got beyond the planning stage. Alternatively if the British invaded Eire in order to take the Atlantic ports, Hitler thought that de Valera might ask for German assistance, in which case Germany would invade in support of Irish forces. In fact, while de Valera rebuffed the offers of military aid from the German ambassador Hempel, he did make a working agreement to invite British troops into Ireland in the event of a German invasion.  
    The Germans wanted to use the IRA to launch an insurrection in Northern Ireland.
      Sean Russell, the IRA leader who had pioneered cooperation with Nazi Germany, died of a burst ulcer aboard a u-boat on his way back to Ireland in August 1940. However this was far from the end of the IRA‘s contacts with German intelligence. The Germans landed over dozen agents in Ireland during the war, the most important of whom was Hermann Goertz, a military intelligence officer, whose job it was to liaise with the IRA. Stephen Hayes, the IRA Chief of Staff, had a plan drawn up ‘Plan Kathleen’ for a German invasion of Northern Ireland, involving a landing in Derry, which the IRA would have supported through an attack over the border from County Leitrim. Goertz discussed the plan with Stephen Hayes but was not impressed either with Hayes, the IRA’s capabilities or with the details of the plan. In fact, the German agent concluded that the IRA was all but useless to German war aims and instead began trying to create a network of informants based on far-right wing sympathisers such as Niall MacNeill, an Irish Army intelligence officer and former Blueshirt leader Eoin O’Duffy After 18 months in Ireland, Goertz was arrested in November 1941, more or less ending the overt collaboration of the IRA with Nazi Germany. Despite the Germans’ on-off dealings with the IRA, the Eamon de Valera and the Irish government generally had a cordial relationship with the German ambassador, Eduard Hempel, who was regarded as dealing more respectfully with neutral Ireland than did the British or American representatives in Dublin. For this reason de Valera consistently refused Allied demands that the German ambassador be expelled.

    Bombing

     
    The aftermath of the North Strand bombing.
    One of the main reasons for Irish neutrality, apart from the demonstration of independence from Britain it allowed, was that the country would be defenceless against aerial bombing. And certainly the southern state was spared the fate of Northern Ireland during the war. Belfast in particular was systematically targeted by German bombers in April and May 1941 due to its possession of shipyards and war industries. During the ‘Belfast Blitz’ – consisting of three large air raids – over 1,000 people were killed and thousands more injured and made homeless.  
    Dublin was bombed accidentally but Belfast was systematically bombed and over 1,000 civilians were killed.
      Southern fire engines were sent north to aid the Northern authorities in the aftermath of the bombings. While it did not see concerted bombing of that kind, on a number of occasions, the 26 county Irish state was indeed bombed by the Germans, most notably the North Strand area of Dublin in May 1941, in which 28 people were killed. The Germans later apologised for the bombing and paid compensation While it has been speculated that such bombings were a veiled threat from the Germans as to what would happen if Ireland abandoned neutrality, historian Michael Kennedy judges that they were in fact the result of German bombers dumping their bombs on return flights from unsuccessful mission in Northern Ireland

    End of the War

     
    Destruction in Belfast after the Blitz there in 1941.
    Germany surrendered to the Allies on May 8 1945 after Adolf Hitler’s suicide. Very controversially, Eamon de Valera paid a courtesy visit  to the German ambassador Hempel’s residence to offer his condolences on the death of the Nazi leader. De Valera maintained that he was merely observing the standard diplomatic protocols on the death of a foreign head of state. Ireland survived the war more or less unscathed. Strict rationing had to be applied and there were severe shortages of items such as coal and petrol during the war years. Still, this was insignificant compared to the devastation that had been wrought in much of the rest of Europe. However its neutral stance during the war left it somewhat isolated in the immediate postwar years. For instance, while other western European countries received free American aid under the Marshall Plan in the 1940s, the Americans queried why neutral Ireland either deserved or needed such aid. In the end Ireland got a loan of £36 million The sharp contrast between the experience of the war north and south of the border also tended to reinforce the partition of Ireland in the coming decades.  
  • 50cm x 60cm  Castlelgregory Co Kerry These unique artefacts of old Irish commercial life will make superb decorative item for any discerning Irish pub or home bar with a  distinctive Irish theme.What makes these items of even more historical value and interest is the fact that the majority of them date from the World War 2 Era or what was known as the Emergency in Ireland as its remained somewhat controversially neutral under DeValera's leadership.We can see vividly through these unique items  how ordinary people and both small and large businesses alike were presented with an unprecedented set of challenges -rationing,increaseed regulation  and of decreased supply and increased demand created by a world in turmoil. Presented in antique frames, these are the real deal after a number were found in an old suitcase bought at auction. If interested in buying a number of these charming pieces of Irish commercial ephemera, please contact us directly at irishpubemporiu@gmail.com for a special deal !   Dingle Co Kerry  27 cm x 23cm

    A short history of Ireland during the Second World War, by John Dorney.

    The Second World War was the defining event of the twentieth century. It saw, as well as the deaths of tens of millions and devastation of two continents, the defeat of Hitler and Nazism, the decline of the once dominant European empires and the rise to superpower status of the United State and the Soviet Union. In the Irish state, popularly known throughout the war years as ‘Eire’ it was also a crucial event, though more for what did not happen than what did. Ireland did not join the war, but declared neutrality. Indeed the world war, in Ireland, was not referred to as a war at all, but as ‘The Emergency’. In staying neutral, despite British and latterly American pleas to join the war, Ireland, under Eamon de Valera, successfully asserted the independence of the new state. However, Irish neutrality was a fraught affair – a delicate balancing act between neutrality and secretly aiding the Allied powers.  

    Background, incomplete independence

     
    Eamon de Valera.
    The independence struggle of 1916-1921 had not resulted, as Irish Republicans had dreamed, in a fully independent all-Ireland Republic. Instead, the Treaty settlement of 1921 left two states in Ireland. One, the Irish Free State, in 26 of Ireland’s 32 counties was a self-governing dominion of the British Empire. The other 6 counties, Northern Ireland, was a unionist dominated autonomous region of the United Kingdom. While the Free State was much more independent than Northern Ireland, it was not completely so. As well as symbolic ties to Britain – an oath of fidelity members of parliament had to take to the British monarch and Governor General who represented the King as head of state in Ireland, the British retained three naval bases around the Irish coast, at Cobh, Bearhaven and Lough Swilly. The acceptance of this settlement tore the unity of the Irish nationalist movement apart, in a bitter Civil War in 1922-23, won by the pro-Treaty faction.  
    The Irish state stayed neutral during the War to assert its independence from Britain.
      The anti-Treaty Republicans never fully accepted their defeat however. What was left of the guerrilla army that had fought British and the Civil War, the IRA, never accepted the Free State. In 1932, the major political party that emerged from the anti-Treaty movement, Fianna Fail, came to power by election. Under Eamon de Valera, they set about dismantling the Treaty, abolishing the oath to the British monarchy, the Governor General and the Senate and introducing a new constitution in 1937. They also initiated a tariff war with Britain by refusing to pay back the Land Annuities that Britain had granted to subsidise land reform in Ireland in the early twentieth century. While this satisfied many of de Valera’s supporters, the IRA continued to oppose anything short of a fully independent Irish Republic. De Valera had legalised the organisation in 1933, but he banned them again in 1936, as they would not give up their arms or illegal methods. De Valera’s new constitution removed the name Irish Free State and stated that the country’s name was ‘Eire, or in the English language Ireland’. The name ‘Eire’ stuck abroad to distinguish the former Free State from Northern Ireland. By 1938, however, both de Valera and the British government of Neville Chamberlain, were eager to normalise relations with each other. De Valera agreed to pay a lump sum towards the land annuities and in return, Chamberlain lift the onerous tariffs on Irish agricultural imports. Most importantly though, the British agreed to return to Ireland the three ‘Treaty ports’ on the Atlantic Coast. The British analysis was that the ports had not been well-maintained, required investment and would be difficult to defend in wartime should the Irish ever try to take them back. But the British thought they were being returned to Ireland on the implicit understanding that British naval forces would be allowed to use them in the event of a European war. De Valera, on the other hand, had insisted that the return of the ports be unconditional and when war broke out, refused the British request to use the ports as anti-submarine bases.  

    The Treaty ports and Irish unity

     
    The location of the Treaty Ports. 
    Nazi Germany invaded Poland in September 1939, causing Britain and France to declare war on Germany. Ireland immediately declared neutrality. By the summer of 1940, however the situation had changed dramatically and to the peril of neutral Ireland. German forces had rolled over most of western Europe, occupying Denmark, Norway the Netherlands, Belgium and most importantly, France. The British Army had only barely escaped annihilation at Dunkirk. Britain now faced a fight for its life, with the Atlantic Ocean and trade with America as it last lifeline. Now it again desperately needed the use of Atlantic Ports that it had returned to Ireland in 1938, to safeguard the convoys of merchant ships that crossed the Atlantic with food and arms.  
    Winston Churchill had to be persuaded not to invade Ireland to take Ireland’s Atlantic ports.
      At this point Neville Chamberlain was replaced as British Prime Minister by Winston Churchill, who took a far less conciliatory position on Irish neutrality than his predecessor. Churchill was one of the architects of the Anglo-Irish Treaty back in 1921 and considered that the Irish state only existed as agreed under the Treaty, ‘under the [British] Crown’. He therefore considered Irish neutrality as a breach of the Treaty and that Britain would be within its rights to re-occupy the territory of the Irish Free State. On numerous occasions he had to be talked out of unilaterally taking back the ‘Treaty Ports’ in Ireland by military action by his cabinet Churchill however also attempted to lure de Valera into the war by offering him the prospect of Irish unity in return for an end to the policy of neutrality. In popular consciousness this is often held to have been confined to a late night note Churchill fired off to de Valera in which he wrote ‘now or never, a nation once again’. In reality however, the British offer of a united Ireland was far more concrete than is widely understood. Irish and British teams negotiated for months, and the British under Neville Chamberlian offered de Valera of formal offer of unity on June 28 1940, in return for British troops, planes and ships being allowed to garrison the Treaty Ports. What decided de Valera against accepting the offer, apart from the innate fears of entering the war, was that a prospective united Ireland would have to be approved in the Northern Ireland Parliament. As long as this was dominated by unionists, this meant that no British offer of unity was likely to come to pass. Ireland and her ports stayed out of the war. Northern unionists, meanwhile, were outraged at the prospect of a united Ireland negotiated behind their backs between London and Dublin.

    Neutral?

     
    The Irish Army in 1930s German style helmets. They were re-kitted with British pattern gear during the War.
    Because of Ireland’s stance, many in Britain claimed that Ireland was secretly pro-Axis and rumours, mostly unfounded, abounded of German u-boats docking on Ireland’s west coast. Pressure increased on Ireland to join the war after the entry of the United State in 1941. The American consul in Dublin David Gray, was extremely hostile to Irish neutrality and consistently reported, erroneously, that Irish neutrality was pro-Axis. This meant that Ireland had to aid the Allies in order placate Britain, avoid a possible British invasion and to avoid American hostility. At the start of the war, De Valera secretly agreed with the British to share naval and marine intelligence with them. Dan Bryan, the head of Irish military intelligence, developed particularly close relations with his British counterparts during the war. The standard practice for neutral countries was to intern any belligerent personnel who landed there. At the start of the war, Ireland followed this practice and detained both Allied and German airmen who crash landed in Ireland.  
    Despite its neutrality, in practice Ireland aided the Allies in many ways.
      However, in 1943, Ireland quietly released all its 33 Allied internees while keeping the Germans incarcerated. About 260 German military, air force and naval personnel, who had mostly crashed landed in Ireland, were interned in Ireland during the war From this point onwards, when allied airplanes crashed in Irish territory, their surviving crews were secretly escorted across the border, back into British territory. And where possible, their machines were also repaired and returned. The official justification for this was that all allied planes over Ireland were on training missions, whereas the Germans were on combat missions. From 1941 onwards, Ireland also permitted allied planes to fly over Irish air space in an ‘air corridor’ over County Donegal into Northern Ireland. In 1944, in the run up to the Normandy Landings in France, Irish weather stations provided the allies with secret weather reports that helped the invasion of Europe to go ahead Northern Ireland, meanwhile, became a major staging post for the United State military, with a naval and Marine Corps base in Derry and thousands of American military personal, including five Army divisions, garrisoned there ahead of the invasion of Europe.  

    The role of the IRA

     
    The aftermath of an IRA bomb in Coventry in August 1939 that killed 5 civilians.
    One of the major headaches for those trying to safeguard Irish neutrality was the IRA, which was determined to get German military aid to overthrow both states in Ireland, north and south. As well as defying Irish law, the IRA’s actions threatened to undermine Ireland’s neutrality in the war and bring about a confrontation with Britain. IRA Chief of Staff Sean Russell tried to make contact with the Germans as early as 1936 and IRA leader Tom Barry was brought to Germany as a guest of German intelligence in 1937 and asked about the possibility of the IRA carrying out sabotage against Britain in the event of war.  
    The IRA sought German aid during the War but was harshly repressed on both sides of the border.
      In 1939, starting before war broke out between Britain and Germany, Russell launched a bombing campaign in England, targeting power stations and factories but also cinemas and post offices. The logic of Russell’s campaign was that while Britain was engaged in a world war it might be forced to leave Northern Ireland in order to stop the bombing campaign at home. Seven English civilians were killed in the bombing campaign. The most dramatic event was a bomb in attack in Coventry that killed five people, for which two IRA members were later hanged. In Ireland the IRA was also involved in intermittent anti-state activities. In December 1939 they stole one million rounds of ammunition from the Irish Army’s depot at the Magazine Fort in Dublin’s Phoenix Park. They also bombed Garda (police) headquarters at Dublin Castle and shot a number of Garda detectives in various incidents, killing five detectives over the course of the war In response, the de Valera government interned over 500 IRA members at the Curragh and jailed another 100 for the duration of the war. The Irish government also executed six IRA members between 1940 and 1944 for shooting Gardai or soldiers. In Northern Ireland, the IRA carried out some attacks from 1942 onwards, killing over the course of the war, six RUC policemen. There too, internment was introduced, 300 IRA men were imprisoned and one IRA man, Tom Williams, was hanged by the Northern government for the killing of an RUC constable in 1942.  

    German and IRA collaboration

     
    Hermann Goertz, the German agent sent to Ireland to liaise with the IRA.
    There was an on-off partnership between the IRA and German military intelligence during the war. Essentially the Germans wanted two things from Ireland during the Second World War. The first and most important was that Eire would remain neutral and deny the British use of the Treaty Ports on Ireland’s western coast. Because of this they discouraged the IRA from attacks south of the border. Their secondary objective and reason for cooperating with the IRA, was to foment a rebellion by nationalists in Northern Ireland to divert British resources from war fronts elsewhere. In 1940 the Germans also considered invading the south coast of Ireland, in plan known as Operation Green. This would have been intended as a diversionary attack during an invasion of Britain itself. However this never got beyond the planning stage. Alternatively if the British invaded Eire in order to take the Atlantic ports, Hitler thought that de Valera might ask for German assistance, in which case Germany would invade in support of Irish forces. In fact, while de Valera rebuffed the offers of military aid from the German ambassador Hempel, he did make a working agreement to invite British troops into Ireland in the event of a German invasion.  
    The Germans wanted to use the IRA to launch an insurrection in Northern Ireland.
      Sean Russell, the IRA leader who had pioneered cooperation with Nazi Germany, died of a burst ulcer aboard a u-boat on his way back to Ireland in August 1940. However this was far from the end of the IRA‘s contacts with German intelligence. The Germans landed over dozen agents in Ireland during the war, the most important of whom was Hermann Goertz, a military intelligence officer, whose job it was to liaise with the IRA. Stephen Hayes, the IRA Chief of Staff, had a plan drawn up ‘Plan Kathleen’ for a German invasion of Northern Ireland, involving a landing in Derry, which the IRA would have supported through an attack over the border from County Leitrim. Goertz discussed the plan with Stephen Hayes but was not impressed either with Hayes, the IRA’s capabilities or with the details of the plan. In fact, the German agent concluded that the IRA was all but useless to German war aims and instead began trying to create a network of informants based on far-right wing sympathisers such as Niall MacNeill, an Irish Army intelligence officer and former Blueshirt leader Eoin O’Duffy After 18 months in Ireland, Goertz was arrested in November 1941, more or less ending the overt collaboration of the IRA with Nazi Germany. Despite the Germans’ on-off dealings with the IRA, the Eamon de Valera and the Irish government generally had a cordial relationship with the German ambassador, Eduard Hempel, who was regarded as dealing more respectfully with neutral Ireland than did the British or American representatives in Dublin. For this reason de Valera consistently refused Allied demands that the German ambassador be expelled.

    Bombing

     
    The aftermath of the North Strand bombing.
    One of the main reasons for Irish neutrality, apart from the demonstration of independence from Britain it allowed, was that the country would be defenceless against aerial bombing. And certainly the southern state was spared the fate of Northern Ireland during the war. Belfast in particular was systematically targeted by German bombers in April and May 1941 due to its possession of shipyards and war industries. During the ‘Belfast Blitz’ – consisting of three large air raids – over 1,000 people were killed and thousands more injured and made homeless.  
    Dublin was bombed accidentally but Belfast was systematically bombed and over 1,000 civilians were killed.
      Southern fire engines were sent north to aid the Northern authorities in the aftermath of the bombings. While it did not see concerted bombing of that kind, on a number of occasions, the 26 county Irish state was indeed bombed by the Germans, most notably the North Strand area of Dublin in May 1941, in which 28 people were killed. The Germans later apologised for the bombing and paid compensation While it has been speculated that such bombings were a veiled threat from the Germans as to what would happen if Ireland abandoned neutrality, historian Michael Kennedy judges that they were in fact the result of German bombers dumping their bombs on return flights from unsuccessful mission in Northern Ireland

    End of the War

     
    Destruction in Belfast after the Blitz there in 1941.
    Germany surrendered to the Allies on May 8 1945 after Adolf Hitler’s suicide. Very controversially, Eamon de Valera paid a courtesy visit  to the German ambassador Hempel’s residence to offer his condolences on the death of the Nazi leader. De Valera maintained that he was merely observing the standard diplomatic protocols on the death of a foreign head of state. Ireland survived the war more or less unscathed. Strict rationing had to be applied and there were severe shortages of items such as coal and petrol during the war years. Still, this was insignificant compared to the devastation that had been wrought in much of the rest of Europe. However its neutral stance during the war left it somewhat isolated in the immediate postwar years. For instance, while other western European countries received free American aid under the Marshall Plan in the 1940s, the Americans queried why neutral Ireland either deserved or needed such aid. In the end Ireland got a loan of £36 million The sharp contrast between the experience of the war north and south of the border also tended to reinforce the partition of Ireland in the coming decades.  
  • 60cm x 80cm. Castlegregory Co Kerry These unique artefacts of old Irish commercial life will make superb decorative item for any discerning Irish pub or home bar with a  distinctive Irish theme.What makes these items of even more historical value and interest is the fact that the majority of them date from the World War 2 Era or what was known as the Emergency in Ireland as its remained somewhat controversially neutral under DeValera's leadership.We can see vividly through these unique items  how ordinary people and both small and large businesses alike were presented with an unprecedented set of challenges -rationing,increaseed regulation  and of decreased supply and increased demand created by a world in turmoil. Presented in antique frames, these are the real deal after a number were found in an old suitcase bought at auction. If interested in buying a number of these charming pieces of Irish commercial ephemera, please contact us directly at irishpubemporiu@gmail.com for a special deal !   Dingle Co Kerry  27 cm x 23cm

    A short history of Ireland during the Second World War, by John Dorney.

    The Second World War was the defining event of the twentieth century. It saw, as well as the deaths of tens of millions and devastation of two continents, the defeat of Hitler and Nazism, the decline of the once dominant European empires and the rise to superpower status of the United State and the Soviet Union. In the Irish state, popularly known throughout the war years as ‘Eire’ it was also a crucial event, though more for what did not happen than what did. Ireland did not join the war, but declared neutrality. Indeed the world war, in Ireland, was not referred to as a war at all, but as ‘The Emergency’. In staying neutral, despite British and latterly American pleas to join the war, Ireland, under Eamon de Valera, successfully asserted the independence of the new state. However, Irish neutrality was a fraught affair – a delicate balancing act between neutrality and secretly aiding the Allied powers.  

    Background, incomplete independence

     
    Eamon de Valera.
    The independence struggle of 1916-1921 had not resulted, as Irish Republicans had dreamed, in a fully independent all-Ireland Republic. Instead, the Treaty settlement of 1921 left two states in Ireland. One, the Irish Free State, in 26 of Ireland’s 32 counties was a self-governing dominion of the British Empire. The other 6 counties, Northern Ireland, was a unionist dominated autonomous region of the United Kingdom. While the Free State was much more independent than Northern Ireland, it was not completely so. As well as symbolic ties to Britain – an oath of fidelity members of parliament had to take to the British monarch and Governor General who represented the King as head of state in Ireland, the British retained three naval bases around the Irish coast, at Cobh, Bearhaven and Lough Swilly. The acceptance of this settlement tore the unity of the Irish nationalist movement apart, in a bitter Civil War in 1922-23, won by the pro-Treaty faction.  
    The Irish state stayed neutral during the War to assert its independence from Britain.
      The anti-Treaty Republicans never fully accepted their defeat however. What was left of the guerrilla army that had fought British and the Civil War, the IRA, never accepted the Free State. In 1932, the major political party that emerged from the anti-Treaty movement, Fianna Fail, came to power by election. Under Eamon de Valera, they set about dismantling the Treaty, abolishing the oath to the British monarchy, the Governor General and the Senate and introducing a new constitution in 1937. They also initiated a tariff war with Britain by refusing to pay back the Land Annuities that Britain had granted to subsidise land reform in Ireland in the early twentieth century. While this satisfied many of de Valera’s supporters, the IRA continued to oppose anything short of a fully independent Irish Republic. De Valera had legalised the organisation in 1933, but he banned them again in 1936, as they would not give up their arms or illegal methods. De Valera’s new constitution removed the name Irish Free State and stated that the country’s name was ‘Eire, or in the English language Ireland’. The name ‘Eire’ stuck abroad to distinguish the former Free State from Northern Ireland. By 1938, however, both de Valera and the British government of Neville Chamberlain, were eager to normalise relations with each other. De Valera agreed to pay a lump sum towards the land annuities and in return, Chamberlain lift the onerous tariffs on Irish agricultural imports. Most importantly though, the British agreed to return to Ireland the three ‘Treaty ports’ on the Atlantic Coast. The British analysis was that the ports had not been well-maintained, required investment and would be difficult to defend in wartime should the Irish ever try to take them back. But the British thought they were being returned to Ireland on the implicit understanding that British naval forces would be allowed to use them in the event of a European war. De Valera, on the other hand, had insisted that the return of the ports be unconditional and when war broke out, refused the British request to use the ports as anti-submarine bases.  

    The Treaty ports and Irish unity

     
    The location of the Treaty Ports. 
    Nazi Germany invaded Poland in September 1939, causing Britain and France to declare war on Germany. Ireland immediately declared neutrality. By the summer of 1940, however the situation had changed dramatically and to the peril of neutral Ireland. German forces had rolled over most of western Europe, occupying Denmark, Norway the Netherlands, Belgium and most importantly, France. The British Army had only barely escaped annihilation at Dunkirk. Britain now faced a fight for its life, with the Atlantic Ocean and trade with America as it last lifeline. Now it again desperately needed the use of Atlantic Ports that it had returned to Ireland in 1938, to safeguard the convoys of merchant ships that crossed the Atlantic with food and arms.  
    Winston Churchill had to be persuaded not to invade Ireland to take Ireland’s Atlantic ports.
      At this point Neville Chamberlain was replaced as British Prime Minister by Winston Churchill, who took a far less conciliatory position on Irish neutrality than his predecessor. Churchill was one of the architects of the Anglo-Irish Treaty back in 1921 and considered that the Irish state only existed as agreed under the Treaty, ‘under the [British] Crown’. He therefore considered Irish neutrality as a breach of the Treaty and that Britain would be within its rights to re-occupy the territory of the Irish Free State. On numerous occasions he had to be talked out of unilaterally taking back the ‘Treaty Ports’ in Ireland by military action by his cabinet Churchill however also attempted to lure de Valera into the war by offering him the prospect of Irish unity in return for an end to the policy of neutrality. In popular consciousness this is often held to have been confined to a late night note Churchill fired off to de Valera in which he wrote ‘now or never, a nation once again’. In reality however, the British offer of a united Ireland was far more concrete than is widely understood. Irish and British teams negotiated for months, and the British under Neville Chamberlian offered de Valera of formal offer of unity on June 28 1940, in return for British troops, planes and ships being allowed to garrison the Treaty Ports. What decided de Valera against accepting the offer, apart from the innate fears of entering the war, was that a prospective united Ireland would have to be approved in the Northern Ireland Parliament. As long as this was dominated by unionists, this meant that no British offer of unity was likely to come to pass. Ireland and her ports stayed out of the war. Northern unionists, meanwhile, were outraged at the prospect of a united Ireland negotiated behind their backs between London and Dublin.

    Neutral?

     
    The Irish Army in 1930s German style helmets. They were re-kitted with British pattern gear during the War.
    Because of Ireland’s stance, many in Britain claimed that Ireland was secretly pro-Axis and rumours, mostly unfounded, abounded of German u-boats docking on Ireland’s west coast. Pressure increased on Ireland to join the war after the entry of the United State in 1941. The American consul in Dublin David Gray, was extremely hostile to Irish neutrality and consistently reported, erroneously, that Irish neutrality was pro-Axis. This meant that Ireland had to aid the Allies in order placate Britain, avoid a possible British invasion and to avoid American hostility. At the start of the war, De Valera secretly agreed with the British to share naval and marine intelligence with them. Dan Bryan, the head of Irish military intelligence, developed particularly close relations with his British counterparts during the war. The standard practice for neutral countries was to intern any belligerent personnel who landed there. At the start of the war, Ireland followed this practice and detained both Allied and German airmen who crash landed in Ireland.  
    Despite its neutrality, in practice Ireland aided the Allies in many ways.
      However, in 1943, Ireland quietly released all its 33 Allied internees while keeping the Germans incarcerated. About 260 German military, air force and naval personnel, who had mostly crashed landed in Ireland, were interned in Ireland during the war From this point onwards, when allied airplanes crashed in Irish territory, their surviving crews were secretly escorted across the border, back into British territory. And where possible, their machines were also repaired and returned. The official justification for this was that all allied planes over Ireland were on training missions, whereas the Germans were on combat missions. From 1941 onwards, Ireland also permitted allied planes to fly over Irish air space in an ‘air corridor’ over County Donegal into Northern Ireland. In 1944, in the run up to the Normandy Landings in France, Irish weather stations provided the allies with secret weather reports that helped the invasion of Europe to go ahead Northern Ireland, meanwhile, became a major staging post for the United State military, with a naval and Marine Corps base in Derry and thousands of American military personal, including five Army divisions, garrisoned there ahead of the invasion of Europe.  

    The role of the IRA

     
    The aftermath of an IRA bomb in Coventry in August 1939 that killed 5 civilians.
    One of the major headaches for those trying to safeguard Irish neutrality was the IRA, which was determined to get German military aid to overthrow both states in Ireland, north and south. As well as defying Irish law, the IRA’s actions threatened to undermine Ireland’s neutrality in the war and bring about a confrontation with Britain. IRA Chief of Staff Sean Russell tried to make contact with the Germans as early as 1936 and IRA leader Tom Barry was brought to Germany as a guest of German intelligence in 1937 and asked about the possibility of the IRA carrying out sabotage against Britain in the event of war.  
    The IRA sought German aid during the War but was harshly repressed on both sides of the border.
      In 1939, starting before war broke out between Britain and Germany, Russell launched a bombing campaign in England, targeting power stations and factories but also cinemas and post offices. The logic of Russell’s campaign was that while Britain was engaged in a world war it might be forced to leave Northern Ireland in order to stop the bombing campaign at home. Seven English civilians were killed in the bombing campaign. The most dramatic event was a bomb in attack in Coventry that killed five people, for which two IRA members were later hanged. In Ireland the IRA was also involved in intermittent anti-state activities. In December 1939 they stole one million rounds of ammunition from the Irish Army’s depot at the Magazine Fort in Dublin’s Phoenix Park. They also bombed Garda (police) headquarters at Dublin Castle and shot a number of Garda detectives in various incidents, killing five detectives over the course of the war In response, the de Valera government interned over 500 IRA members at the Curragh and jailed another 100 for the duration of the war. The Irish government also executed six IRA members between 1940 and 1944 for shooting Gardai or soldiers. In Northern Ireland, the IRA carried out some attacks from 1942 onwards, killing over the course of the war, six RUC policemen. There too, internment was introduced, 300 IRA men were imprisoned and one IRA man, Tom Williams, was hanged by the Northern government for the killing of an RUC constable in 1942.  

    German and IRA collaboration

     
    Hermann Goertz, the German agent sent to Ireland to liaise with the IRA.
    There was an on-off partnership between the IRA and German military intelligence during the war. Essentially the Germans wanted two things from Ireland during the Second World War. The first and most important was that Eire would remain neutral and deny the British use of the Treaty Ports on Ireland’s western coast. Because of this they discouraged the IRA from attacks south of the border. Their secondary objective and reason for cooperating with the IRA, was to foment a rebellion by nationalists in Northern Ireland to divert British resources from war fronts elsewhere. In 1940 the Germans also considered invading the south coast of Ireland, in plan known as Operation Green. This would have been intended as a diversionary attack during an invasion of Britain itself. However this never got beyond the planning stage. Alternatively if the British invaded Eire in order to take the Atlantic ports, Hitler thought that de Valera might ask for German assistance, in which case Germany would invade in support of Irish forces. In fact, while de Valera rebuffed the offers of military aid from the German ambassador Hempel, he did make a working agreement to invite British troops into Ireland in the event of a German invasion.  
    The Germans wanted to use the IRA to launch an insurrection in Northern Ireland.
      Sean Russell, the IRA leader who had pioneered cooperation with Nazi Germany, died of a burst ulcer aboard a u-boat on his way back to Ireland in August 1940. However this was far from the end of the IRA‘s contacts with German intelligence. The Germans landed over dozen agents in Ireland during the war, the most important of whom was Hermann Goertz, a military intelligence officer, whose job it was to liaise with the IRA. Stephen Hayes, the IRA Chief of Staff, had a plan drawn up ‘Plan Kathleen’ for a German invasion of Northern Ireland, involving a landing in Derry, which the IRA would have supported through an attack over the border from County Leitrim. Goertz discussed the plan with Stephen Hayes but was not impressed either with Hayes, the IRA’s capabilities or with the details of the plan. In fact, the German agent concluded that the IRA was all but useless to German war aims and instead began trying to create a network of informants based on far-right wing sympathisers such as Niall MacNeill, an Irish Army intelligence officer and former Blueshirt leader Eoin O’Duffy After 18 months in Ireland, Goertz was arrested in November 1941, more or less ending the overt collaboration of the IRA with Nazi Germany. Despite the Germans’ on-off dealings with the IRA, the Eamon de Valera and the Irish government generally had a cordial relationship with the German ambassador, Eduard Hempel, who was regarded as dealing more respectfully with neutral Ireland than did the British or American representatives in Dublin. For this reason de Valera consistently refused Allied demands that the German ambassador be expelled.

    Bombing

     
    The aftermath of the North Strand bombing.
    One of the main reasons for Irish neutrality, apart from the demonstration of independence from Britain it allowed, was that the country would be defenceless against aerial bombing. And certainly the southern state was spared the fate of Northern Ireland during the war. Belfast in particular was systematically targeted by German bombers in April and May 1941 due to its possession of shipyards and war industries. During the ‘Belfast Blitz’ – consisting of three large air raids – over 1,000 people were killed and thousands more injured and made homeless.  
    Dublin was bombed accidentally but Belfast was systematically bombed and over 1,000 civilians were killed.
      Southern fire engines were sent north to aid the Northern authorities in the aftermath of the bombings. While it did not see concerted bombing of that kind, on a number of occasions, the 26 county Irish state was indeed bombed by the Germans, most notably the North Strand area of Dublin in May 1941, in which 28 people were killed. The Germans later apologised for the bombing and paid compensation While it has been speculated that such bombings were a veiled threat from the Germans as to what would happen if Ireland abandoned neutrality, historian Michael Kennedy judges that they were in fact the result of German bombers dumping their bombs on return flights from unsuccessful mission in Northern Ireland

    End of the War

     
    Destruction in Belfast after the Blitz there in 1941.
    Germany surrendered to the Allies on May 8 1945 after Adolf Hitler’s suicide. Very controversially, Eamon de Valera paid a courtesy visit  to the German ambassador Hempel’s residence to offer his condolences on the death of the Nazi leader. De Valera maintained that he was merely observing the standard diplomatic protocols on the death of a foreign head of state. Ireland survived the war more or less unscathed. Strict rationing had to be applied and there were severe shortages of items such as coal and petrol during the war years. Still, this was insignificant compared to the devastation that had been wrought in much of the rest of Europe. However its neutral stance during the war left it somewhat isolated in the immediate postwar years. For instance, while other western European countries received free American aid under the Marshall Plan in the 1940s, the Americans queried why neutral Ireland either deserved or needed such aid. In the end Ireland got a loan of £36 million The sharp contrast between the experience of the war north and south of the border also tended to reinforce the partition of Ireland in the coming decades.  
  • Very old & original Players Navy Cut Cigarettes Showcard (made from cardboard) 35cm x 35cm     Virginia Co Cavan Navy Cut were a brand of cigarettes manufactured by Imperial Brands –formerly John Player & Sons– in Nottingham, England.The brand became "Player's Navy Cut". They were particularly popular in Britain,Ireland and Germany in the late 19th century and early part of the 20th century, but were later produced in the United States. The packet has the distinctive logo of a smoking sailor in a 'Navy Cut' cap. The phrase "Navy Cut" is according to Player's adverts to originate from the habit of sailors taking a mixture of tobacco leaves and binding them with string or twine. The tobacco would then mature under pressure and the sailor could then dispense the tobacco by slicing off a "cut".The product is also available in pipe tobacco form. The cigarettes were available in tins and the original cardboard container was a four sided tray of cigarettes that slid out from a covering like a classic matchbox. The next design had fold in ends so that the cigarettes could be seen or dispensed without sliding out the tray. In the 1950s the packaging moved to the flip top design like most brands.

    Enamelled metal box for 1 ounce of tobacco
    The image of the sailor was known as "Hero" because of the name on his hat band. It was first used in 1883 and the lifebuoy was added five years later. The sailor images were an 1891 artists concept registered for Chester-based William Parkins and Co for their "Jack Glory" brand.Behind the sailor are two ships. The one on the left is thought to be HMS Britannia and the one on the right HMS Dreadnought or HMS Hero. As time went by the image of the sailor changed as it sometimes had a beard and other times he was clean shaven. In 1927 "Hero" was standardised on a 1905 version. As part of the 1927 marketing campaign John Player and Sons commissioned an oil painting Head of a Sailor by Arthur David McCormick.The Player's Hero logo was thought to contribute to the cigarettes popularity in the 20s and 30s when competitor W.D. & H.O. Wills tried to create a similar image. Unlike Craven A, Navy Cut was intended to have a unisex appeal. Advertisements referred to "the appeal to Eve's fair daughters" and lines like "Men may come and Men may go".
    WWII cigarette packets exhibited at Monmouth Regimental Museumin 2012
    Hero is thought to have originally meant to indicate traditional British values, but his masculinity appealed directly to men and as a potential uncle figure for younger women. One slogan written inside the packet was "It's the tobacco that counts" and another was "Player's Please" which was said to appeal to the perceived desire of the population to be included in the mass market. The slogan was so well known that it was sufficient in a shop to get a packet of this brand. Player's Medium Navy Cut was the most popular by far of the three Navy Cut brands (there was also Mild and Gold Leaf). Two thirds of all the cigarettes sold in Britain were Players and two thirds of these was branded as Players Medium Navy Cut. In January 1937, Players sold nearly 3.5 million cigarettes (which included 1.34 million in London. The popularity of the brand was mostly amongst the middle class and in the South of England. While it was smoked in the north, other brands were locally more popular. The brand was discontinued in the UK in 2016.      
  • 40cm x 32cm    Artane Dublin Classic Smithwicks Ale Advertising Showcard-(1960s era)-Brewed in Ireland. The old Smithwicks brewery is on the site of a Franciscan abbey, where monks had brewed ale since the 14th century, and ruins of the original abbey still remain on its grounds. The old brewery has since been renovated and now hosts "The Smithwick's Experience Kilkenny" visitor attraction and centre.At the time of its closure, it was Ireland's oldest operating brewery. John Smithwick was an orphan who had settled in Kilkenny. Shortly after his arrival, Smithwick went into the brewing business with Richard Cole on a piece of land that Cole had leased from the Duke of Ormond in 1705. Five years later, John Smithwick became the owner of the land. The brewery stayed small, servicing a loyal local following while John Smithwick diversified. Following John Smithwick's death, the brewery temporarily fell out of family hands. John Smithwick's great grandson, Edmond bought the brewery land back freehold and worked to reshape its future. Edmond concentrated on discovering new markets and successfully building export trade. Drinkers in England, Scotland and Wales developed a taste for Smithwick's brews and output increased fivefold. As a result of substantial contributions made to St Mary's Cathedral, Edmond became great friends with Irish liberal Daniel O'Connell, who later became godfather to one of his sons. Edmond Smithwick became well known and respected by the people of Kilkenny who elected him town mayor four times. In 1800, export sales began to fall and the brewing industry encountered difficulty. To combat this, the Smithwick family increased production in their maltings, began selling mineral water and delivered butter with the ale from the back of their drays.By 1900, output was at an all-time low and the then owner James Smithwick was advised by auditors to shut the doors of the brewery. Instead, James reduced the range of beers they produced and set out to find new markets. He secured military contracts and soon after saw output increase again. James' son, Walter, took control in 1930 and steered the brewery to success through the hardships of both World War II and increasingly challenging weather conditions.By January 1950, Smithwick's was exporting ale to Boston.Smithwick's was purchased from Walter Smithwick in 1965 by Guinness and is now, along with Guinness, part of Diageo. Together, Guinness & Co. and Smithwick's developed and launched Smithwick's Draught Ale in 1966. By 1979, half a million barrels were sold each year.In 1980, Smithwick's began exporting to France. In 1993, Smithwick's Draught became Canada's leading imported ale.By 2010, Smithwick's continued to be brewed in Dundalk and Kilkenny with tankers sent to Dublin to be kegged for the on trade market. Cans and bottles were packaged by IBC in Belfast.Production in the Kilkenny brewery finished on 31 December 2013 and Smithwicks brands are now produced in the Diageo St.James' Gate brewery in Dublin.The original Kilkenny site was sold to Kilkenny County Council, with a small portion of the site dedicated to the opening of a visitor's centre, the "Smithwick's Experience Kilkenny".      
  • 50cm x 40cm Limerick If we didn’t already know John Gilroy, creator of so much iconic beer advertising, was a genius, then the latest images to surface from the mysterious “lost” art archive of the former Guinness advertising agency SH Benson would surely convince us: marvellous pastiches of other iconic works of art, sadly unseen for the past 60 or so years. I’ve already talked here about the mysterious stash of 800 or more pieces of Gilroy advertising artwork that disappeared, existence unknown to Guinness experts, on the sale of the former Guinness advertising agency SH Benson in 1971, and how items from the collection began to turn up for sale on the American market from 2008 onwards. These are oil paintings, done by Gilroy to be shown to Guinness for approval: if approved, a final painting would then be made which the printers would use to make the posters. Now they are being sold by a couple of art dealers in the United States on behalf of their anonymous possessor for tens of thousands of dollars each. It has been estimated that the 350 or so paintings sold so far have gone for a total of between $1 million and $2 million. Much of the stuff that has been turning up was never actually used in advertising campaigns, for various reasons. There was a series of posters featuring Nazi imagery, for example, commissioned from Gilroy because Guinness was thinking of exporting to Germany in 1936. This week, David Hughes, who has written an excellent just-published book, Gilroy was Good for Guinness, about Gilroy that includes some 120 reproductions of artwork from the “lost” stash, gave a talk at the St Bride’s Institute in London on Gilroy and Guinness. During the talk he revealed that he had recently been shown something new from the Benson collection, too late to include in his book – a series of 21 takes by Gilroy on “Old Master” paintings, copies with a Guinness twist  of works by painters such as Picasso, Van Gogh, Vermeer and Michaelangelo, that had been commissioned in 1952 with the intention that they would hang in the Guinness brewery at Park Royal in London. They were never used, however, and instead ended up hidden in the SH Benson archive, vanished from (almost all) human ken. Now the paintings are on sale as part of the general disposal of the Benson Gilroy collection, they are being swiftly grabbed by eager collectors with thick wallets: the “Michaelangelo” went for $20,000. I would love to own the “Van Gogh” – somehow Gilroy has captured the essence of the mad Dutchman’s art even as he subverted it with a bottle of Guinness on the chest and a pint of stout on the chair – a humorous homage, done, I am sure, with love and affection. Note Gilroy’s signatures on that and the “Picasso” – cheeky takes on the originals. A few others are in the “great but not fantastic” category, but the “Toulouse-Lautrec” really does look as if little Henri himself had been commissioned to design an ad for la fée noire. I haven’t seen any of the other 21 apart from those here, but they would have made a superb series of advertising posters, and would be as much loved now, I am sure, as Gilroy’s toucans, sea lions and men with girders. It’s a huge pity they never went into proper production. (Some of the reproductions on this page – the obviously rubbish ones – are from photos taken by me off the giant screen David Hughes was using at the talk, subsequently poorly “tweaked” in Photoshop – my apologies, but I thought you’d be more interested in at least seeing something now of these marvellous illustrations than waiting an unknown time until you could see them reproduced perfectly.) In the audience for the talk was Edward Guinness, 90 this year, the last member of the family to hold an executive position on the Guinness board, and a man to whom brewery historians owe a huge debt: it was while Edward was chairman of the Brewers’ Society that the Society commissioned Terry Gourvish and Richard Wilson to write their mammoth history of brewing in Britain from 1830 to 1980, a massive resource. He also helped ensure Guinness the company supplied the money to make John Gilroy’s last few months comfortable, after it emerged that the artist who had done so much to promote the Guinness brand was seriously ill and could not afford private health care. Arthur Guinness started brewing ales in 1759 at the St James Gate Brewery,Dublin.On 31st December 1759 he signed a 9,000 year lease at £45 per annum for the unused brewery.Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain before he started selling the dark beer porter in 1778. The first Guinness beers to use the term were Single Stout and Double Stout in the 1840s.Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. “Stout” originally referred to a beer’s strength, but eventually shifted meaning toward body and colour.Porter was also referred to as “plain”, as mentioned in the famous refrain of Flann O’Brien‘s poem “The Workman’s Friend”: “A pint of plain is your only man.” Already one of the top-three British and Irish brewers, Guinness’s sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876.In October 1886 Guinness became a public company, and was averaging sales of 1,138,000 barrels a year. This was despite the brewery’s refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses, the company was valued at £6 million and shares were twenty times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading. The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden. By 1914, Guinness was producing 2,652,000 barrels of beer a year, which was more than double that of its nearest competitor Bass, and was supplying more than 10 per cent of the total UK beer market. In the 1930s, Guinness became the seventh largest company in the world. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired the Distillers Company in 1986.This led to a scandal and criminal trialconcerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders, in which the House of Lords declared that the payment had been invalid. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo. Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness.
    The Guinness Brewery Park Royal during demolition, at its peak the largest and most productive brewery in the world.
    The Guinness brewery in Park Royal, London closed in 2005. The production of all Guinness sold in the UK and Ireland was moved to St. James’s Gate Brewery, Dublin. Guinness has also been referred to as “that black stuff”. Guinness had a fleet of ships, barges and yachts. The Irish Sunday Independent newspaper reported on 17 June 2007 that Diageo intended to close the historic St James’s Gate plant in Dublin and move to a greenfield site on the outskirts of the city.This news caused some controversy when it was announced.The following day, the Irish Daily Mail ran a follow-up story with a double page spread complete with images and a history of the plant since 1759. Initially, Diageo said that talk of a move was pure speculation but in the face of mounting speculation in the wake of the Sunday Independent article, the company confirmed that it is undertaking a “significant review of its operations”. This review was largely due to the efforts of the company’s ongoing drive to reduce the environmental impact of brewing at the St James’s Gate plant. On 23 November 2007, an article appeared in the Evening Herald, a Dublin newspaper, stating that the Dublin City Council, in the best interests of the city of Dublin, had put forward a motion to prevent planning permission ever being granted for development of the site, thus making it very difficult for Diageo to sell off the site for residential development. On 9 May 2008, Diageo announced that the St James’s Gate brewery will remain open and undergo renovations, but that breweries in Kilkenny and Dundalk will be closed by 2013 when a new larger brewery is opened near Dublin. The result will be a loss of roughly 250 jobs across the entire Diageo/Guinness workforce in Ireland.Two days later, the Sunday Independent again reported that Diageo chiefs had met with Tánaiste Mary Coughlan, the deputy leader of the Government of Ireland, about moving operations to Ireland from the UK to benefit from its lower corporation tax rates. Several UK firms have made the move in order to pay Ireland’s 12.5 per cent rate rather than the UK’s 28 per cent rate. Diageo released a statement to the London stock exchange denying the report.Despite the merger that created Diageo plc in 1997, Guinness has retained its right to the Guinness brand and associated trademarks and thus continues to trade under the traditional Guinness name despite trading under the corporation name Diageo for a brief period in 1997. In November 2015 it was announced that Guinness are planning to make their beer suitable for consumption by vegetarians and vegans by the end of 2016 through the introduction of a new filtration process at their existing Guinness Brewery that avoids the need to use isinglass from fish bladders to filter out yeast particles.This went into effect in 2017, per the company’s FAQ webpage where they state: “Our new filtration process has removed the use of isinglass as a means of filtration and vegans can now enjoy a pint of Guinness. All Guinness Draught in keg format is brewed without using isinglass. Full distribution of bottle and can formats will be in place by the end of 2017, so until then, our advice to vegans is to consume the product from the keg format only for now. Guinness stout is made from water, barley, roast malt extract, hops, and brewer’s yeast. A portion of the barley is roasted to give Guinness its dark colour and characteristic taste. It is pasteurisedand filtered. Until the late 1950s Guinness was still racked into wooden casks. In the late 1950s and early 1960s, Guinness ceased brewing cask-conditioned beers and developed a keg brewing system with aluminium kegs replacing the wooden casks; these were nicknamed “iron lungs”.Until 2016 the production of Guinness, as with many beers, involved the use of isinglass made from fish. Isinglass was used as a fining agent for settling out suspended matter in the vat. The isinglass was retained in the floor of the vat but it was possible that minute quantities might be carried over into the beer. Diageo announced in February 2018 that the use of isinglass in draught Guinness was to be discontinued and an alternative clarification agent would be used instead. This has made draught Guinness acceptable to vegans and vegetarians. Arguably its biggest change to date, in 1959 Guinness began using nitrogen, which changed the fundamental texture and flavour of the Guinness of the past as nitrogen bubbles are much smaller than CO2, giving a “creamier” and “smoother” consistency over a sharper and traditional CO2 taste. This step was taken after Michael Ash – a mathematician turned brewer – discovered the mechanism to make this possible. Nitrogen is less soluble than carbon dioxide, which allows the beer to be put under high pressure without making it fizzy. High pressure of the dissolved gas is required to enable very small bubbles to be formed by forcing the draught beer through fine holes in a plate in the tap, which causes the characteristic “surge” (the widget in cans and bottles achieves the same effect). This “widget” is a small plastic ball containing the nitrogen. The perceived smoothness of draught Guinness is due to its low level of carbon dioxide and the creaminess of the head caused by the very fine bubbles that arise from the use of nitrogen and the dispensing method described above. “Foreign Extra Stout” contains more carbon dioxide, causing a more acidic taste. Contemporary Guinness Draught and Extra Stout are weaker than they were in the 19th century, when they had an original gravity of over 1.070. Foreign Extra Stout and Special Export Stout, with abv of 7.5% and 9% respectively, are perhaps closest to the original in character.Although Guinness may appear to be black, it is officially a very dark shade of ruby. The most recent change in alcohol content from the Import Stout to the Extra Stout was due to a change in distribution through North American market. Consumer complaints have influenced recent distribution and bottle changes.
    Studies claim that Guinness can be beneficial to the heart. Researchers found that “‘antioxidantcompounds’ in the Guinness, similar to those found in certain fruits and vegetables, are responsible for the health benefits because they slow down the deposit of harmful cholesterol on the artery walls.”Guinness ran an advertising campaign in the 1920s which stemmed from market research – when people told the company that they felt good after their pint, the slogan, created by Dorothy L. Sayers–”Guinness is Good for You”. Advertising for alcoholic drinks that implies improved physical performance or enhanced personal qualities is now prohibited in Ireland.Diageo, the company that now manufactures Guinness, says: “We never make any medical claims for our drinks.”  
  • 50cm x 40cm  Limerick If we didn’t already know John Gilroy, creator of so much iconic beer advertising, was a genius, then the latest images to surface from the mysterious “lost” art archive of the former Guinness advertising agency SH Benson would surely convince us: marvellous pastiches of other iconic works of art, sadly unseen for the past 60 or so years. I’ve already talked here about the mysterious stash of 800 or more pieces of Gilroy advertising artwork that disappeared, existence unknown to Guinness experts, on the sale of the former Guinness advertising agency SH Benson in 1971, and how items from the collection began to turn up for sale on the American market from 2008 onwards. These are oil paintings, done by Gilroy to be shown to Guinness for approval: if approved, a final painting would then be made which the printers would use to make the posters. Now they are being sold by a couple of art dealers in the United States on behalf of their anonymous possessor for tens of thousands of dollars each. It has been estimated that the 350 or so paintings sold so far have gone for a total of between $1 million and $2 million. Much of the stuff that has been turning up was never actually used in advertising campaigns, for various reasons. There was a series of posters featuring Nazi imagery, for example, commissioned from Gilroy because Guinness was thinking of exporting to Germany in 1936. This week, David Hughes, who has written an excellent just-published book, Gilroy was Good for Guinness, about Gilroy that includes some 120 reproductions of artwork from the “lost” stash, gave a talk at the St Bride’s Institute in London on Gilroy and Guinness. During the talk he revealed that he had recently been shown something new from the Benson collection, too late to include in his book – a series of 21 takes by Gilroy on “Old Master” paintings, copies with a Guinness twist  of works by painters such as Picasso, Van Gogh, Vermeer and Michaelangelo, that had been commissioned in 1952 with the intention that they would hang in the Guinness brewery at Park Royal in London. They were never used, however, and instead ended up hidden in the SH Benson archive, vanished from (almost all) human ken. Now the paintings are on sale as part of the general disposal of the Benson Gilroy collection, they are being swiftly grabbed by eager collectors with thick wallets: the “Michaelangelo” went for $20,000. I would love to own the “Van Gogh” – somehow Gilroy has captured the essence of the mad Dutchman’s art even as he subverted it with a bottle of Guinness on the chest and a pint of stout on the chair – a humorous homage, done, I am sure, with love and affection. Note Gilroy’s signatures on that and the “Picasso” – cheeky takes on the originals. A few others are in the “great but not fantastic” category, but the “Toulouse-Lautrec” really does look as if little Henri himself had been commissioned to design an ad for la fée noire. I haven’t seen any of the other 21 apart from those here, but they would have made a superb series of advertising posters, and would be as much loved now, I am sure, as Gilroy’s toucans, sea lions and men with girders. It’s a huge pity they never went into proper production. (Some of the reproductions on this page – the obviously rubbish ones – are from photos taken by me off the giant screen David Hughes was using at the talk, subsequently poorly “tweaked” in Photoshop – my apologies, but I thought you’d be more interested in at least seeing something now of these marvellous illustrations than waiting an unknown time until you could see them reproduced perfectly.) In the audience for the talk was Edward Guinness, 90 this year, the last member of the family to hold an executive position on the Guinness board, and a man to whom brewery historians owe a huge debt: it was while Edward was chairman of the Brewers’ Society that the Society commissioned Terry Gourvish and Richard Wilson to write their mammoth history of brewing in Britain from 1830 to 1980, a massive resource. He also helped ensure Guinness the company supplied the money to make John Gilroy’s last few months comfortable, after it emerged that the artist who had done so much to promote the Guinness brand was seriously ill and could not afford private health care. Arthur Guinness started brewing ales in 1759 at the St James Gate Brewery,Dublin.On 31st December 1759 he signed a 9,000 year lease at £45 per annum for the unused brewery.Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain before he started selling the dark beer porter in 1778. The first Guinness beers to use the term were Single Stout and Double Stout in the 1840s.Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. “Stout” originally referred to a beer’s strength, but eventually shifted meaning toward body and colour.Porter was also referred to as “plain”, as mentioned in the famous refrain of Flann O’Brien‘s poem “The Workman’s Friend”: “A pint of plain is your only man.” Already one of the top-three British and Irish brewers, Guinness’s sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876.In October 1886 Guinness became a public company, and was averaging sales of 1,138,000 barrels a year. This was despite the brewery’s refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses, the company was valued at £6 million and shares were twenty times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading. The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden. By 1914, Guinness was producing 2,652,000 barrels of beer a year, which was more than double that of its nearest competitor Bass, and was supplying more than 10 per cent of the total UK beer market. In the 1930s, Guinness became the seventh largest company in the world. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired the Distillers Company in 1986.This led to a scandal and criminal trialconcerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders, in which the House of Lords declared that the payment had been invalid. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo. Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness.
    The Guinness Brewery Park Royal during demolition, at its peak the largest and most productive brewery in the world.
    The Guinness brewery in Park Royal, London closed in 2005. The production of all Guinness sold in the UK and Ireland was moved to St. James’s Gate Brewery, Dublin. Guinness has also been referred to as “that black stuff”. Guinness had a fleet of ships, barges and yachts. The Irish Sunday Independent newspaper reported on 17 June 2007 that Diageo intended to close the historic St James’s Gate plant in Dublin and move to a greenfield site on the outskirts of the city.This news caused some controversy when it was announced.The following day, the Irish Daily Mail ran a follow-up story with a double page spread complete with images and a history of the plant since 1759. Initially, Diageo said that talk of a move was pure speculation but in the face of mounting speculation in the wake of the Sunday Independent article, the company confirmed that it is undertaking a “significant review of its operations”. This review was largely due to the efforts of the company’s ongoing drive to reduce the environmental impact of brewing at the St James’s Gate plant. On 23 November 2007, an article appeared in the Evening Herald, a Dublin newspaper, stating that the Dublin City Council, in the best interests of the city of Dublin, had put forward a motion to prevent planning permission ever being granted for development of the site, thus making it very difficult for Diageo to sell off the site for residential development. On 9 May 2008, Diageo announced that the St James’s Gate brewery will remain open and undergo renovations, but that breweries in Kilkenny and Dundalk will be closed by 2013 when a new larger brewery is opened near Dublin. The result will be a loss of roughly 250 jobs across the entire Diageo/Guinness workforce in Ireland.Two days later, the Sunday Independent again reported that Diageo chiefs had met with Tánaiste Mary Coughlan, the deputy leader of the Government of Ireland, about moving operations to Ireland from the UK to benefit from its lower corporation tax rates. Several UK firms have made the move in order to pay Ireland’s 12.5 per cent rate rather than the UK’s 28 per cent rate. Diageo released a statement to the London stock exchange denying the report.Despite the merger that created Diageo plc in 1997, Guinness has retained its right to the Guinness brand and associated trademarks and thus continues to trade under the traditional Guinness name despite trading under the corporation name Diageo for a brief period in 1997. In November 2015 it was announced that Guinness are planning to make their beer suitable for consumption by vegetarians and vegans by the end of 2016 through the introduction of a new filtration process at their existing Guinness Brewery that avoids the need to use isinglass from fish bladders to filter out yeast particles.This went into effect in 2017, per the company’s FAQ webpage where they state: “Our new filtration process has removed the use of isinglass as a means of filtration and vegans can now enjoy a pint of Guinness. All Guinness Draught in keg format is brewed without using isinglass. Full distribution of bottle and can formats will be in place by the end of 2017, so until then, our advice to vegans is to consume the product from the keg format only for now. Guinness stout is made from water, barley, roast malt extract, hops, and brewer’s yeast. A portion of the barley is roasted to give Guinness its dark colour and characteristic taste. It is pasteurisedand filtered. Until the late 1950s Guinness was still racked into wooden casks. In the late 1950s and early 1960s, Guinness ceased brewing cask-conditioned beers and developed a keg brewing system with aluminium kegs replacing the wooden casks; these were nicknamed “iron lungs”.Until 2016 the production of Guinness, as with many beers, involved the use of isinglass made from fish. Isinglass was used as a fining agent for settling out suspended matter in the vat. The isinglass was retained in the floor of the vat but it was possible that minute quantities might be carried over into the beer. Diageo announced in February 2018 that the use of isinglass in draught Guinness was to be discontinued and an alternative clarification agent would be used instead. This has made draught Guinness acceptable to vegans and vegetarians. Arguably its biggest change to date, in 1959 Guinness began using nitrogen, which changed the fundamental texture and flavour of the Guinness of the past as nitrogen bubbles are much smaller than CO2, giving a “creamier” and “smoother” consistency over a sharper and traditional CO2 taste. This step was taken after Michael Ash – a mathematician turned brewer – discovered the mechanism to make this possible. Nitrogen is less soluble than carbon dioxide, which allows the beer to be put under high pressure without making it fizzy. High pressure of the dissolved gas is required to enable very small bubbles to be formed by forcing the draught beer through fine holes in a plate in the tap, which causes the characteristic “surge” (the widget in cans and bottles achieves the same effect). This “widget” is a small plastic ball containing the nitrogen. The perceived smoothness of draught Guinness is due to its low level of carbon dioxide and the creaminess of the head caused by the very fine bubbles that arise from the use of nitrogen and the dispensing method described above. “Foreign Extra Stout” contains more carbon dioxide, causing a more acidic taste. Contemporary Guinness Draught and Extra Stout are weaker than they were in the 19th century, when they had an original gravity of over 1.070. Foreign Extra Stout and Special Export Stout, with abv of 7.5% and 9% respectively, are perhaps closest to the original in character.Although Guinness may appear to be black, it is officially a very dark shade of ruby. The most recent change in alcohol content from the Import Stout to the Extra Stout was due to a change in distribution through North American market. Consumer complaints have influenced recent distribution and bottle changes.
    Studies claim that Guinness can be beneficial to the heart. Researchers found that “‘antioxidantcompounds’ in the Guinness, similar to those found in certain fruits and vegetables, are responsible for the health benefits because they slow down the deposit of harmful cholesterol on the artery walls.”Guinness ran an advertising campaign in the 1920s which stemmed from market research – when people told the company that they felt good after their pint, the slogan, created by Dorothy L. Sayers–”Guinness is Good for You”. Advertising for alcoholic drinks that implies improved physical performance or enhanced personal qualities is now prohibited in Ireland.Diageo, the company that now manufactures Guinness, says: “We never make any medical claims for our drinks.”  
  • 40cm x 50cm  Limerick If we didn’t already know John Gilroy, creator of so much iconic beer advertising, was a genius, then the latest images to surface from the mysterious “lost” art archive of the former Guinness advertising agency SH Benson would surely convince us: marvellous pastiches of other iconic works of art, sadly unseen for the past 60 or so years. I’ve already talked here about the mysterious stash of 800 or more pieces of Gilroy advertising artwork that disappeared, existence unknown to Guinness experts, on the sale of the former Guinness advertising agency SH Benson in 1971, and how items from the collection began to turn up for sale on the American market from 2008 onwards. These are oil paintings, done by Gilroy to be shown to Guinness for approval: if approved, a final painting would then be made which the printers would use to make the posters. Now they are being sold by a couple of art dealers in the United States on behalf of their anonymous possessor for tens of thousands of dollars each. It has been estimated that the 350 or so paintings sold so far have gone for a total of between $1 million and $2 million. Much of the stuff that has been turning up was never actually used in advertising campaigns, for various reasons. There was a series of posters featuring Nazi imagery, for example, commissioned from Gilroy because Guinness was thinking of exporting to Germany in 1936. This week, David Hughes, who has written an excellent just-published book, Gilroy was Good for Guinness, about Gilroy that includes some 120 reproductions of artwork from the “lost” stash, gave a talk at the St Bride’s Institute in London on Gilroy and Guinness. During the talk he revealed that he had recently been shown something new from the Benson collection, too late to include in his book – a series of 21 takes by Gilroy on “Old Master” paintings, copies with a Guinness twist  of works by painters such as Picasso, Van Gogh, Vermeer and Michaelangelo, that had been commissioned in 1952 with the intention that they would hang in the Guinness brewery at Park Royal in London. They were never used, however, and instead ended up hidden in the SH Benson archive, vanished from (almost all) human ken. Now the paintings are on sale as part of the general disposal of the Benson Gilroy collection, they are being swiftly grabbed by eager collectors with thick wallets: the “Michaelangelo” went for $20,000. I would love to own the “Van Gogh” – somehow Gilroy has captured the essence of the mad Dutchman’s art even as he subverted it with a bottle of Guinness on the chest and a pint of stout on the chair – a humorous homage, done, I am sure, with love and affection. Note Gilroy’s signatures on that and the “Picasso” – cheeky takes on the originals. A few others are in the “great but not fantastic” category, but the “Toulouse-Lautrec” really does look as if little Henri himself had been commissioned to design an ad for la fée noire. I haven’t seen any of the other 21 apart from those here, but they would have made a superb series of advertising posters, and would be as much loved now, I am sure, as Gilroy’s toucans, sea lions and men with girders. It’s a huge pity they never went into proper production. (Some of the reproductions on this page – the obviously rubbish ones – are from photos taken by me off the giant screen David Hughes was using at the talk, subsequently poorly “tweaked” in Photoshop – my apologies, but I thought you’d be more interested in at least seeing something now of these marvellous illustrations than waiting an unknown time until you could see them reproduced perfectly.) In the audience for the talk was Edward Guinness, 90 this year, the last member of the family to hold an executive position on the Guinness board, and a man to whom brewery historians owe a huge debt: it was while Edward was chairman of the Brewers’ Society that the Society commissioned Terry Gourvish and Richard Wilson to write their mammoth history of brewing in Britain from 1830 to 1980, a massive resource. He also helped ensure Guinness the company supplied the money to make John Gilroy’s last few months comfortable, after it emerged that the artist who had done so much to promote the Guinness brand was seriously ill and could not afford private health care. Arthur Guinness started brewing ales in 1759 at the St James Gate Brewery,Dublin.On 31st December 1759 he signed a 9,000 year lease at £45 per annum for the unused brewery.Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain before he started selling the dark beer porter in 1778. The first Guinness beers to use the term were Single Stout and Double Stout in the 1840s.Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. “Stout” originally referred to a beer’s strength, but eventually shifted meaning toward body and colour.Porter was also referred to as “plain”, as mentioned in the famous refrain of Flann O’Brien‘s poem “The Workman’s Friend”: “A pint of plain is your only man.” Already one of the top-three British and Irish brewers, Guinness’s sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876.In October 1886 Guinness became a public company, and was averaging sales of 1,138,000 barrels a year. This was despite the brewery’s refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses, the company was valued at £6 million and shares were twenty times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading. The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden. By 1914, Guinness was producing 2,652,000 barrels of beer a year, which was more than double that of its nearest competitor Bass, and was supplying more than 10 per cent of the total UK beer market. In the 1930s, Guinness became the seventh largest company in the world. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired the Distillers Company in 1986.This led to a scandal and criminal trialconcerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders, in which the House of Lords declared that the payment had been invalid. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo. Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness.
    The Guinness Brewery Park Royal during demolition, at its peak the largest and most productive brewery in the world.
    The Guinness brewery in Park Royal, London closed in 2005. The production of all Guinness sold in the UK and Ireland was moved to St. James’s Gate Brewery, Dublin. Guinness has also been referred to as “that black stuff”. Guinness had a fleet of ships, barges and yachts. The Irish Sunday Independent newspaper reported on 17 June 2007 that Diageo intended to close the historic St James’s Gate plant in Dublin and move to a greenfield site on the outskirts of the city.This news caused some controversy when it was announced.The following day, the Irish Daily Mail ran a follow-up story with a double page spread complete with images and a history of the plant since 1759. Initially, Diageo said that talk of a move was pure speculation but in the face of mounting speculation in the wake of the Sunday Independent article, the company confirmed that it is undertaking a “significant review of its operations”. This review was largely due to the efforts of the company’s ongoing drive to reduce the environmental impact of brewing at the St James’s Gate plant. On 23 November 2007, an article appeared in the Evening Herald, a Dublin newspaper, stating that the Dublin City Council, in the best interests of the city of Dublin, had put forward a motion to prevent planning permission ever being granted for development of the site, thus making it very difficult for Diageo to sell off the site for residential development. On 9 May 2008, Diageo announced that the St James’s Gate brewery will remain open and undergo renovations, but that breweries in Kilkenny and Dundalk will be closed by 2013 when a new larger brewery is opened near Dublin. The result will be a loss of roughly 250 jobs across the entire Diageo/Guinness workforce in Ireland.Two days later, the Sunday Independent again reported that Diageo chiefs had met with Tánaiste Mary Coughlan, the deputy leader of the Government of Ireland, about moving operations to Ireland from the UK to benefit from its lower corporation tax rates. Several UK firms have made the move in order to pay Ireland’s 12.5 per cent rate rather than the UK’s 28 per cent rate. Diageo released a statement to the London stock exchange denying the report.Despite the merger that created Diageo plc in 1997, Guinness has retained its right to the Guinness brand and associated trademarks and thus continues to trade under the traditional Guinness name despite trading under the corporation name Diageo for a brief period in 1997. In November 2015 it was announced that Guinness are planning to make their beer suitable for consumption by vegetarians and vegans by the end of 2016 through the introduction of a new filtration process at their existing Guinness Brewery that avoids the need to use isinglass from fish bladders to filter out yeast particles.This went into effect in 2017, per the company’s FAQ webpage where they state: “Our new filtration process has removed the use of isinglass as a means of filtration and vegans can now enjoy a pint of Guinness. All Guinness Draught in keg format is brewed without using isinglass. Full distribution of bottle and can formats will be in place by the end of 2017, so until then, our advice to vegans is to consume the product from the keg format only for now. Guinness stout is made from water, barley, roast malt extract, hops, and brewer’s yeast. A portion of the barley is roasted to give Guinness its dark colour and characteristic taste. It is pasteurisedand filtered. Until the late 1950s Guinness was still racked into wooden casks. In the late 1950s and early 1960s, Guinness ceased brewing cask-conditioned beers and developed a keg brewing system with aluminium kegs replacing the wooden casks; these were nicknamed “iron lungs”.Until 2016 the production of Guinness, as with many beers, involved the use of isinglass made from fish. Isinglass was used as a fining agent for settling out suspended matter in the vat. The isinglass was retained in the floor of the vat but it was possible that minute quantities might be carried over into the beer. Diageo announced in February 2018 that the use of isinglass in draught Guinness was to be discontinued and an alternative clarification agent would be used instead. This has made draught Guinness acceptable to vegans and vegetarians. Arguably its biggest change to date, in 1959 Guinness began using nitrogen, which changed the fundamental texture and flavour of the Guinness of the past as nitrogen bubbles are much smaller than CO2, giving a “creamier” and “smoother” consistency over a sharper and traditional CO2 taste. This step was taken after Michael Ash – a mathematician turned brewer – discovered the mechanism to make this possible. Nitrogen is less soluble than carbon dioxide, which allows the beer to be put under high pressure without making it fizzy. High pressure of the dissolved gas is required to enable very small bubbles to be formed by forcing the draught beer through fine holes in a plate in the tap, which causes the characteristic “surge” (the widget in cans and bottles achieves the same effect). This “widget” is a small plastic ball containing the nitrogen. The perceived smoothness of draught Guinness is due to its low level of carbon dioxide and the creaminess of the head caused by the very fine bubbles that arise from the use of nitrogen and the dispensing method described above. “Foreign Extra Stout” contains more carbon dioxide, causing a more acidic taste. Contemporary Guinness Draught and Extra Stout are weaker than they were in the 19th century, when they had an original gravity of over 1.070. Foreign Extra Stout and Special Export Stout, with abv of 7.5% and 9% respectively, are perhaps closest to the original in character.Although Guinness may appear to be black, it is officially a very dark shade of ruby. The most recent change in alcohol content from the Import Stout to the Extra Stout was due to a change in distribution through North American market. Consumer complaints have influenced recent distribution and bottle changes.
    Studies claim that Guinness can be beneficial to the heart. Researchers found that “‘antioxidantcompounds’ in the Guinness, similar to those found in certain fruits and vegetables, are responsible for the health benefits because they slow down the deposit of harmful cholesterol on the artery walls.”Guinness ran an advertising campaign in the 1920s which stemmed from market research – when people told the company that they felt good after their pint, the slogan, created by Dorothy L. Sayers–”Guinness is Good for You”. Advertising for alcoholic drinks that implies improved physical performance or enhanced personal qualities is now prohibited in Ireland.Diageo, the company that now manufactures Guinness, says: “We never make any medical claims for our drinks.”  
  • 50cm x 40cm.        Limerick If we didn’t already know John Gilroy, creator of so much iconic beer advertising, was a genius, then the latest images to surface from the mysterious “lost” art archive of the former Guinness advertising agency SH Benson would surely convince us: marvellous pastiches of other iconic works of art, sadly unseen for the past 60 or so years. I’ve already talked here about the mysterious stash of 800 or more pieces of Gilroy advertising artwork that disappeared, existence unknown to Guinness experts, on the sale of the former Guinness advertising agency SH Benson in 1971, and how items from the collection began to turn up for sale on the American market from 2008 onwards. These are oil paintings, done by Gilroy to be shown to Guinness for approval: if approved, a final painting would then be made which the printers would use to make the posters. Now they are being sold by a couple of art dealers in the United States on behalf of their anonymous possessor for tens of thousands of dollars each. It has been estimated that the 350 or so paintings sold so far have gone for a total of between $1 million and $2 million. Much of the stuff that has been turning up was never actually used in advertising campaigns, for various reasons. There was a series of posters featuring Nazi imagery, for example, commissioned from Gilroy because Guinness was thinking of exporting to Germany in 1936. This week, David Hughes, who has written an excellent just-published book, Gilroy was Good for Guinness, about Gilroy that includes some 120 reproductions of artwork from the “lost” stash, gave a talk at the St Bride’s Institute in London on Gilroy and Guinness. During the talk he revealed that he had recently been shown something new from the Benson collection, too late to include in his book – a series of 21 takes by Gilroy on “Old Master” paintings, copies with a Guinness twist  of works by painters such as Picasso, Van Gogh, Vermeer and Michaelangelo, that had been commissioned in 1952 with the intention that they would hang in the Guinness brewery at Park Royal in London. They were never used, however, and instead ended up hidden in the SH Benson archive, vanished from (almost all) human ken. Now the paintings are on sale as part of the general disposal of the Benson Gilroy collection, they are being swiftly grabbed by eager collectors with thick wallets: the “Michaelangelo” went for $20,000. I would love to own the “Van Gogh” – somehow Gilroy has captured the essence of the mad Dutchman’s art even as he subverted it with a bottle of Guinness on the chest and a pint of stout on the chair – a humorous homage, done, I am sure, with love and affection. Note Gilroy’s signatures on that and the “Picasso” – cheeky takes on the originals. A few others are in the “great but not fantastic” category, but the “Toulouse-Lautrec” really does look as if little Henri himself had been commissioned to design an ad for la fée noire. I haven’t seen any of the other 21 apart from those here, but they would have made a superb series of advertising posters, and would be as much loved now, I am sure, as Gilroy’s toucans, sea lions and men with girders. It’s a huge pity they never went into proper production. (Some of the reproductions on this page – the obviously rubbish ones – are from photos taken by me off the giant screen David Hughes was using at the talk, subsequently poorly “tweaked” in Photoshop – my apologies, but I thought you’d be more interested in at least seeing something now of these marvellous illustrations than waiting an unknown time until you could see them reproduced perfectly.) In the audience for the talk was Edward Guinness, 90 this year, the last member of the family to hold an executive position on the Guinness board, and a man to whom brewery historians owe a huge debt: it was while Edward was chairman of the Brewers’ Society that the Society commissioned Terry Gourvish and Richard Wilson to write their mammoth history of brewing in Britain from 1830 to 1980, a massive resource. He also helped ensure Guinness the company supplied the money to make John Gilroy’s last few months comfortable, after it emerged that the artist who had done so much to promote the Guinness brand was seriously ill and could not afford private health care. Arthur Guinness started brewing ales in 1759 at the St James Gate Brewery,Dublin.On 31st December 1759 he signed a 9,000 year lease at £45 per annum for the unused brewery.Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain before he started selling the dark beer porter in 1778. The first Guinness beers to use the term were Single Stout and Double Stout in the 1840s.Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. “Stout” originally referred to a beer’s strength, but eventually shifted meaning toward body and colour.Porter was also referred to as “plain”, as mentioned in the famous refrain of Flann O’Brien‘s poem “The Workman’s Friend”: “A pint of plain is your only man.” Already one of the top-three British and Irish brewers, Guinness’s sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876.In October 1886 Guinness became a public company, and was averaging sales of 1,138,000 barrels a year. This was despite the brewery’s refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses, the company was valued at £6 million and shares were twenty times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading. The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden. By 1914, Guinness was producing 2,652,000 barrels of beer a year, which was more than double that of its nearest competitor Bass, and was supplying more than 10 per cent of the total UK beer market. In the 1930s, Guinness became the seventh largest company in the world. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired the Distillers Company in 1986.This led to a scandal and criminal trialconcerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders, in which the House of Lords declared that the payment had been invalid. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo. Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness.
    The Guinness Brewery Park Royal during demolition, at its peak the largest and most productive brewery in the world.
    The Guinness brewery in Park Royal, London closed in 2005. The production of all Guinness sold in the UK and Ireland was moved to St. James’s Gate Brewery, Dublin. Guinness has also been referred to as “that black stuff”. Guinness had a fleet of ships, barges and yachts. The Irish Sunday Independent newspaper reported on 17 June 2007 that Diageo intended to close the historic St James’s Gate plant in Dublin and move to a greenfield site on the outskirts of the city.This news caused some controversy when it was announced.The following day, the Irish Daily Mail ran a follow-up story with a double page spread complete with images and a history of the plant since 1759. Initially, Diageo said that talk of a move was pure speculation but in the face of mounting speculation in the wake of the Sunday Independent article, the company confirmed that it is undertaking a “significant review of its operations”. This review was largely due to the efforts of the company’s ongoing drive to reduce the environmental impact of brewing at the St James’s Gate plant. On 23 November 2007, an article appeared in the Evening Herald, a Dublin newspaper, stating that the Dublin City Council, in the best interests of the city of Dublin, had put forward a motion to prevent planning permission ever being granted for development of the site, thus making it very difficult for Diageo to sell off the site for residential development. On 9 May 2008, Diageo announced that the St James’s Gate brewery will remain open and undergo renovations, but that breweries in Kilkenny and Dundalk will be closed by 2013 when a new larger brewery is opened near Dublin. The result will be a loss of roughly 250 jobs across the entire Diageo/Guinness workforce in Ireland.Two days later, the Sunday Independent again reported that Diageo chiefs had met with Tánaiste Mary Coughlan, the deputy leader of the Government of Ireland, about moving operations to Ireland from the UK to benefit from its lower corporation tax rates. Several UK firms have made the move in order to pay Ireland’s 12.5 per cent rate rather than the UK’s 28 per cent rate. Diageo released a statement to the London stock exchange denying the report.Despite the merger that created Diageo plc in 1997, Guinness has retained its right to the Guinness brand and associated trademarks and thus continues to trade under the traditional Guinness name despite trading under the corporation name Diageo for a brief period in 1997. In November 2015 it was announced that Guinness are planning to make their beer suitable for consumption by vegetarians and vegans by the end of 2016 through the introduction of a new filtration process at their existing Guinness Brewery that avoids the need to use isinglass from fish bladders to filter out yeast particles.This went into effect in 2017, per the company’s FAQ webpage where they state: “Our new filtration process has removed the use of isinglass as a means of filtration and vegans can now enjoy a pint of Guinness. All Guinness Draught in keg format is brewed without using isinglass. Full distribution of bottle and can formats will be in place by the end of 2017, so until then, our advice to vegans is to consume the product from the keg format only for now. Guinness stout is made from water, barley, roast malt extract, hops, and brewer’s yeast. A portion of the barley is roasted to give Guinness its dark colour and characteristic taste. It is pasteurisedand filtered. Until the late 1950s Guinness was still racked into wooden casks. In the late 1950s and early 1960s, Guinness ceased brewing cask-conditioned beers and developed a keg brewing system with aluminium kegs replacing the wooden casks; these were nicknamed “iron lungs”.Until 2016 the production of Guinness, as with many beers, involved the use of isinglass made from fish. Isinglass was used as a fining agent for settling out suspended matter in the vat. The isinglass was retained in the floor of the vat but it was possible that minute quantities might be carried over into the beer. Diageo announced in February 2018 that the use of isinglass in draught Guinness was to be discontinued and an alternative clarification agent would be used instead. This has made draught Guinness acceptable to vegans and vegetarians. Arguably its biggest change to date, in 1959 Guinness began using nitrogen, which changed the fundamental texture and flavour of the Guinness of the past as nitrogen bubbles are much smaller than CO2, giving a “creamier” and “smoother” consistency over a sharper and traditional CO2 taste. This step was taken after Michael Ash – a mathematician turned brewer – discovered the mechanism to make this possible. Nitrogen is less soluble than carbon dioxide, which allows the beer to be put under high pressure without making it fizzy. High pressure of the dissolved gas is required to enable very small bubbles to be formed by forcing the draught beer through fine holes in a plate in the tap, which causes the characteristic “surge” (the widget in cans and bottles achieves the same effect). This “widget” is a small plastic ball containing the nitrogen. The perceived smoothness of draught Guinness is due to its low level of carbon dioxide and the creaminess of the head caused by the very fine bubbles that arise from the use of nitrogen and the dispensing method described above. “Foreign Extra Stout” contains more carbon dioxide, causing a more acidic taste. Contemporary Guinness Draught and Extra Stout are weaker than they were in the 19th century, when they had an original gravity of over 1.070. Foreign Extra Stout and Special Export Stout, with abv of 7.5% and 9% respectively, are perhaps closest to the original in character.Although Guinness may appear to be black, it is officially a very dark shade of ruby. The most recent change in alcohol content from the Import Stout to the Extra Stout was due to a change in distribution through North American market. Consumer complaints have influenced recent distribution and bottle changes.
    Studies claim that Guinness can be beneficial to the heart. Researchers found that “‘antioxidantcompounds’ in the Guinness, similar to those found in certain fruits and vegetables, are responsible for the health benefits because they slow down the deposit of harmful cholesterol on the artery walls.”Guinness ran an advertising campaign in the 1920s which stemmed from market research – when people told the company that they felt good after their pint, the slogan, created by Dorothy L. Sayers–”Guinness is Good for You”. Advertising for alcoholic drinks that implies improved physical performance or enhanced personal qualities is now prohibited in Ireland.Diageo, the company that now manufactures Guinness, says: “We never make any medical claims for our drinks.”  
Go to Top