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Cork Dry Gin -Where Good Taste Prevails-Retro advert fashioned from the blood, sweat,tears and spillage of a well used Irish Bar Trays & enamel signs.Using high quality reprographics we have brought every scratch,dent and mark back to life in the shape of this unique series of prints. Dimensions : 35cm x 48cm Glazed Cork Dry Gin is an Irish gin. First produced in Cork in the Watercourse Distillery circa 1793. Since 1975, Cork Dry Gin has been manufactured by Irish Distillers, a subsidiary of Pernod Ricard, at their Midleton Distillery. Cork Dry Gin is the largest selling gin brand in Ireland. Until recently, bottles of Cork Dry Gin still featured the name of the Cork Distilleries Company, which had purchased the Watercourse Distillery in 1867 and owned it until its subsequent merger with two other Irish distilleries to form Irish Distillers in 1966.
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Another beautiful Guinness print with a phenomenal,superior type frame which once adorned the corridors of the Dublin Chamber of Commerce . Origins :Newbridge Co Kildare Dimensions : 45cm x 35cm. Glazed Arthur Guinness started brewing ales in 1759 at the St James Gate Brewery,Dublin.On 31st December 1759 he signed a 9,000 year lease at £45 per annum for the unused brewery.Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain before he started selling the dark beer porter in 1778. The first Guinness beers to use the term were Single Stout and Double Stout in the 1840s.Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. “Stout” originally referred to a beer’s strength, but eventually shifted meaning toward body and colour.Porter was also referred to as “plain”, as mentioned in the famous refrain of Flann O’Brien‘s poem “The Workman’s Friend”: “A pint of plain is your only man.” Already one of the top-three British and Irish brewers, Guinness’s sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876.In October 1886 Guinness became a public company, and was averaging sales of 1,138,000 barrels a year. This was despite the brewery’s refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses, the company was valued at £6 million and shares were twenty times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading. The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden. By 1914, Guinness was producing 2,652,000 barrels of beer a year, which was more than double that of its nearest competitor Bass, and was supplying more than 10 per cent of the total UK beer market. In the 1930s, Guinness became the seventh largest company in the world. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired the Distillers Company in 1986.This led to a scandal and criminal trialconcerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders, in which the House of Lords declared that the payment had been invalid. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo. Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness.
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Vintage George Roe Framed Advert promoting the health benefits of regular whiskey consumption. 27cm x 35cm Granard Co Longford
History of Roe & Co Whiskey Distillery
The Thomas Street Distillery was a Powerhouse of World Whiskey
Roe & Co Whiskey is a contemporary whiskey brand steeped in a rich history. Named to honour the memory of George Roe, a whiskey maker whose distillery was in its time, the largest in Ireland (and possibly the world). George Roe helped build the golden era of Irish whiskey in the 19th century. As one of the biggest names in Irish Whiskey they were in good company. Their neighbours were, Powers Whiskey, John Jameson and The Dublin Whiskey Distillery or DWD for short. For hundreds of years George Roe and Guinness were two of the biggest names. The beating heart of Dublin’s historic brewing and distilling quarter in The Dublin Liberties.George Roe – Thomas Street Distillery The Greatest Story Never Told. Who was George Roe?
Peter Roe purchased a small distillery on Thomas Street in the heart of Dublin In 1757. This proved to be a sound business decision and with their success the premises expanded. Such was the Roe’s the distillery soon fronted both Thomas Street and South Earl Street. In later years Richard Roe took over operations at Thomas Street from 1766 to 1794. At the time in the “Kingdom of Ireland” laws restricted the expansion of distilleries to a certain size. This curtailed the Roe’s plans for expansion in 1782, so Richard Roe needed to be content with a capacity of 234 gallons. To combat this problem another member of the family, Nicolas Roe, set up a distillery in Pimlico in the year 1784. The distillery was a larger operation. It was recorded as having a Pot Still capable of producing 1,165 gallons in 1802. This was replaced by an even larger 1,575 gallon still by 1807.By 1832, George Roe had inherited both of these plants which were near to each other. George continued their expansion and leased additional premises in Mount Brown, which were used as maltings, kilns, and warehouses.By 1827, output of the Thomas Street Distillery was reported as being 244,279 gallons. George Roe’s two sons, Henry and George, succeeded to the ownership in 1862, by which point the firm was large and prosperous, and the Roes a family of wealth and influence. So much so that in 1878, the Roes could afford to donate £250,000, a very large sum in those days, to the restoration of Christ Church Cathedral in Dublin, and were knighted for their efforts.The Golden Age of Irish Whiskey was drawing to a close. The heritage of Irish whiskey including the story of George Roe distillery’s fate was sealed. A series of adverse trading conditions including global challenges such as prohibition, the 1916 Uprising, the UK’s trade embargo enforced on Ireland, sadly closed the distillery. But some stories don’t end…
A Silent Distillery Lost and Now Reborn
George Roe’s distillery was located just across the road from Arthur Guinness’ world-famous Guinness Brewery. 100 meters to be exact and it is said that they were avid business rivals. The Roe & Co. distillery at Thomas Street in Dublin extended over 17 acres and they were Ireland’s largest exporter of whiskey. When Roe’s site closed, Guinness bought the site and sold the remaining stock of liquid until it was depleted. Later they sold the entire site.The Dublin Distillers Co., Thomas Street Distillery was an Irish whiskey distillery located in Dublin, Ireland. At its peak, it was Dublin’s largest and most productive distillery and with an output of over 2 million gallons per annum, twice that of John Jameson’s acclaimed nearby Bow Street distillery.Alfred Barnard, a British author who visited most of the distilleries in the then United Kingdom and Ireland in the late 1880s, wrote that, at the time of his visit; “the Thomas Street Distillery may have been the largest whiskey distillery in the world and probably had the highest output of any whiskey distillery in the British Isles.” The distillery later entered into financial difficulties, and closed in 1926. Although most of the distillery buildings were demolished following its closure, a few were incorporated into the Guinness St. James’s Gate Brewery.
The New Roe & Co Distillery
The amazing story of George Roe, his family and their famous whiskeys, had almost been lost to history since the distillery closed its gates in 1926. All that remains of the original distillery is a windmill tower and a pear tree that flowers to this day. But that lone pear tree was to be the inspiration for the reinvention of the exciting new brand Roe & Co. The symbol of a pear is emblazoned on the bottom of each Roe & Co release to date and a symbol of the past that has built it’s bright future. George Roe’s original product was an age statement liquid and was pot still whiskey too. Diageo currently has no intention of recreating an old brand but instead is focused on the future and new beginnings for it’s brand new Whiskey. Who knows what product releases we will see from distillery in Future. Only time will tell and I for one hope we will see the release of some age statement whiskey. We have already seen the Original Blend, a Cask Strength release and the Curators 0.1 series – So exciting times are ahead for the team at the Roe & Co Distillery. -
Enlarged,framed John Jameson Dublin Whiskey Label from P. J Murray Dunshaughlin Co Meath. 27cm x 54cm Dunshaughlin Co Meath. 26cm x 30cm John Jameson was originally a lawyer from Alloa in Scotland before he founded his eponymous distillery in Dublin in 1780.Prevoius to this he had made the wise move of marrying Margaret Haig (1753–1815) in 1768,one of the simple reasons being Margaret was the eldest daughter of John Haig, the famous whisky distiller in Scotland. John and Margaret had eight sons and eight daughters, a family of 16 children. Portraits of the couple by Sir Henry Raeburn are on display in the National Gallery of Ireland. John Jameson joined the Convivial Lodge No. 202, of the Dublin Freemasons on the 24th June 1774 and in 1780, Irish whiskey distillation began at Bow Street. In 1805, he was joined by his son John Jameson II who took over the family business that year and for the next 41 years, John Jameson II built up the business before handing over to his son John Jameson the 3rd in 1851. In 1901, the Company was formally incorporated as John Jameson and Son Ltd. Four of John Jameson’s sons followed his footsteps in distilling in Ireland, John Jameson II (1773 – 1851) at Bow Street, William and James Jameson at Marrowbone Lane in Dublin (where they partnered their Stein relations, calling their business Jameson and Stein, before settling on William Jameson & Co.). The fourth of Jameson's sons, Andrew, who had a small distillery at Enniscorthy, Co. Wexford, was the grandfather of Guglielmo Marconi, inventor of wireless telegraphy. Marconi’s mother was Annie Jameson, Andrew’s daughter. John Jameson’s eldest son, Robert took over his father’s legal business in Alloa. The Jamesons became the most important distilling family in Ireland, despite rivalry between the Bow Street and Marrowbone Lane distilleries. By the turn of the 19th century, it was the second largest producer in Ireland and one of the largest in the world, producing 1,000,000 gallons annually. Dublin at the time was the centre of world whiskey production. It was the second most popular spirit in the world after rum and internationally Jameson had by 1805 become the world's number one whiskey. Today, Jameson is the world's third largest single-distillery whiskey. Historical events, for a time, set the company back. The temperance movement in Ireland had an enormous impact domestically but the two key events that affected Jameson were the Irish War of Independence and subsequent trade war with the British which denied Jameson the export markets of the Commonwealth, and shortly thereafter, the introduction of prohibition in the United States. While Scottish brands could easily slip across the Canada–US border, Jameson was excluded from its biggest market for many years. The introduction of column stills by the Scottish blenders in the mid-19th-century enabled increased production that the Irish, still making labour-intensive single pot still whiskey, could not compete with. There was a legal enquiry somewhere in 1908 to deal with the trade definition of whiskey. The Scottish producers won within some jurisdictions, and blends became recognised in the law of that jurisdiction as whiskey. The Irish in general, and Jameson in particular, continued with the traditional pot still production process for many years.In 1966 John Jameson merged with Cork Distillers and John Powers to form the Irish Distillers Group. In 1976, the Dublin whiskey distilleries of Jameson in Bow Street and in John's Lane were closed following the opening of a New Midleton Distillery by Irish Distillers outside Cork. The Midleton Distillery now produces much of the Irish whiskey sold in Ireland under the Jameson, Midleton, Powers, Redbreast, Spot and Paddy labels. The new facility adjoins the Old Midleton Distillery, the original home of the Paddy label, which is now home to the Jameson Experience Visitor Centre and the Irish Whiskey Academy. The Jameson brand was acquired by the French drinks conglomerate Pernod Ricard in 1988, when it bought Irish Distillers. The old Jameson Distillery in Bow Street near Smithfield in Dublin now serves as a museum which offers tours and tastings. The distillery, which is historical in nature and no longer produces whiskey on site, went through a $12.6 million renovation that was concluded in March 2016, and is now a focal part of Ireland's strategy to raise the number of whiskey tourists, which stood at 600,000 in 2017.Bow Street also now has a fully functioning Maturation Warehouse within its walls since the 2016 renovation. It is here that Jameson 18 Bow Street is finished before being bottled at Cask Strength. In 2008, The Local, an Irish pub in Minneapolis, sold 671 cases of Jameson (22 bottles a day),making it the largest server of Jameson's in the world – a title it maintained for four consecutive years.
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20cm x 15cmThomas Power & Co of Dungarvan was established in 1880,a date which appeared on their promotional literature.
As spirit merchants Power’s of Dungarvan had access to the freshest fortified wine casks, and in this letter we can see a distillery requesting access to that stock. The records of Thomas Power & Company are far from complete, but as you can see below even in the late 50’s Power’s were importing hogsheads full of wine from Portugal.
As well as importing barrels of wine and fortified wines, Power’s clearly had a need for the finest empty port pipes from Sandeman.
Power’s bottled a lot of Guinness, and until the mid-1950’s the stout traveled to Dungarvan in wooden barrels.
Now as then, it’s cheaper to buy new make, but that puts a drain on cash flow, so as you can see from this letter, Power’s were probably bulking out their own mature stock with whiskey bought in for blending purposes. The original Velvet Cap, in common with the vast majority of Irish whiskies in the first half of the 20th century was probably a pot still (made with around 15% oat and 5% rye). But this is not made clear on any invoice I have seen, where purchased stock is simply referred to as ‘whiskey’. In the end though whether Velvet Cap works or not largely comes down to repeat business and that is mostly about taste. We like the direction in which this Irish whiskey is going, but let us know what you think. Batch One is now on sale here or there for the first 150 purchasers, it can be got with a signed copy of my book The Whiskeys of Ireland and a tour of Blackwater Distillery here. #DrinkResponsibly
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Framed 1964 Listowel Races Advert 28cm x 23cm Ballylongford Co Kerry The great John B Keane once said: "The Listowel Races is a state of mind." Anyone who has attended the festival will know this statement to be an undeniable truth. Because for one divine week in September, a spotlight from the gods shines on Listowel. It is a shimmering star, guiding people from all over the country for a week of devilment and roguery - a place where hatred dissolves and inhibitions release. And for as long as I can remember, I too have been steered by that very light. For a time, I thought I could never love a man the way I loved the Listowel Races. Unlike romantic relationships, I knew where I stood in the affair. There were no miscommunications or missteps. I asked for the thrill, the passion and the romance, and all the races asked of me was the entrance fee. Even as a child, I worshipped it. From the moment the festival lights were hung above Church Street, I knew magic was in the air. Any pocket money I had was spent at the Birds Amusements in the mart yard and any tears I had shed, as my mother told me, came when it was time to go home. As I grew older, I discovered another type of magic on the racecourse or 'the island' as it's otherwise known. It is a paradise on the River Feale filled with old friends, new acquaintances and disgruntled punters. Expats return from far-flung countries and wish for the week to never end, wanting one last race, drink or dance because one September evening spent on the island equals a lifetime of memories. This year will mark the 162nd anniversary of the meeting. The first took place in October 1858 and, since then, has moved from a two-day race meeting to a seven-day spectacle filled with music and wren boys. Also known as the Harvest Festival, the meeting traditionally marked the end of the harvest, and farmers came to relax and enjoy the fruits of their labour. While this remains true, Listowel now attracts a variety of attendees from across the country and beyond. The people don't just come for racing anymore. They come for the atmosphere, the people, and the promise of the time of your life. Festivals like Galway and Punchestown may have the hype, but Listowel has the mightiest heart. In 162 years, the island and its high jinks have survived war and politics, but it won't escape the ravages of 2020. Covid-19 restrictions mean the Listowel Races will take place behind closed doors for the first time. Under protocol from the HRI and the Irish Horseracing Regulatory Board, race meetings are closed to the public. Much-needed boost For Listowel, the impact will be huge. The town is small, with a population of 4,800 people. In 2018, attendance at the festival hit 90,000 for the week.
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44cm x 33cm Bray Co Wicklow In 1791 James Power, an innkeeper from Dublin, established a small distillery at his public house at 109 Thomas St., Dublin. The distillery, which had an output of about 6,000 gallons in its first year of operation, initially traded as James Power and Son, but by 1822 had become John Power & Son,and had moved to a new premises at John’s Lane, a side street off Thomas Street. At the time the distillery had three pot stills, though only one, a 500-gallon still is thought to have been in use. Following reform of the distilling laws in 1823, the distillery expanded rapidly. In 1827, production was reported at 160,270 gallons,and by 1833 had grown to 300,000 gallons per annum. As the distillery grew, so too did the stature of the family. In 1841, John Power, grandson of the founder was awarded a baronet, a hereditary title. In 1855, his son Sir James Power, laid the foundation stone for the O’Connell Monument, and in 1859 became High Sheriff of Dublin. In 1871, the distillery was expanded and rebuilt in the Victorian style, becoming one of the most impressive sights in Dublin.After expansion, output at the distillery rose to 700,000 gallons per annum, and by the 1880s, had reached about 900,000 gallons per annum, at which point the distillery covered over six acres of central Dublin, and had a staff of about 300 people.
The Still House at John’s Lane Distillery, as it looked when Alfred Barnard visited in the 1800s.
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Classic Guinness Advert extolling the anti depression properties of the Black Stuff ! 35cm x 30cm Arthur Guinness started brewing ales in 1759 at the St James Gate Brewery,Dublin.On 31st December 1759 he signed a 9,000 year lease at £45 per annum for the unused brewery.Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain before he started selling the dark beer porter in 1778. The first Guinness beers to use the term were Single Stout and Double Stout in the 1840s.Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. “Stout” originally referred to a beer’s strength, but eventually shifted meaning toward body and colour.Porter was also referred to as “plain”, as mentioned in the famous refrain of Flann O’Brien‘s poem “The Workman’s Friend”: “A pint of plain is your only man.” Already one of the top-three British and Irish brewers, Guinness’s sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876.In October 1886 Guinness became a public company, and was averaging sales of 1,138,000 barrels a year. This was despite the brewery’s refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses, the company was valued at £6 million and shares were twenty times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading. The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden. By 1914, Guinness was producing 2,652,000 barrels of beer a year, which was more than double that of its nearest competitor Bass, and was supplying more than 10 per cent of the total UK beer market. In the 1930s, Guinness became the seventh largest company in the world. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired the Distillers Company in 1986.This led to a scandal and criminal trialconcerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders, in which the House of Lords declared that the payment had been invalid. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo. Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness.
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34cm x 27cm Dublin John Power & Son Dublin Baby Power Irish Whiskey Advert In 1791 James Power, an innkeeper from Dublin, established a small distillery at his public house at 109 Thomas St., Dublin. The distillery, which had an output of about 6,000 gallons in its first year of operation, initially traded as James Power and Son, but by 1822 had become John Power & Son,and had moved to a new premises at John’s Lane, a side street off Thomas Street. At the time the distillery had three pot stills, though only one, a 500-gallon still is thought to have been in use. Following reform of the distilling laws in 1823, the distillery expanded rapidly. In 1827, production was reported at 160,270 gallons,and by 1833 had grown to 300,000 gallons per annum. As the distillery grew, so too did the stature of the family. In 1841, John Power, grandson of the founder was awarded a baronet, a hereditary title. In 1855, his son Sir James Power, laid the foundation stone for the O’Connell Monument, and in 1859 became High Sheriff of Dublin. In 1871, the distillery was expanded and rebuilt in the Victorian style, becoming one of the most impressive sights in Dublin.After expansion, output at the distillery rose to 700,000 gallons per annum, and by the 1880s, had reached about 900,000 gallons per annum, at which point the distillery covered over six acres of central Dublin, and had a staff of about 300 people.
The Still House at John’s Lane Distillery, as it looked when Alfred Barnard visited in the 1800s.
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25cm x 30cm Ballyshannon Co Donegal John Power & Son Dublin Irish Whiskey Label as bottled by James Cassidy Ballyshannon Co Donegal. In 1791 James Power, an innkeeper from Dublin, established a small distillery at his public house at 109 Thomas St., Dublin. The distillery, which had an output of about 6,000 gallons in its first year of operation, initially traded as James Power and Son, but by 1822 had become John Power & Son,and had moved to a new premises at John’s Lane, a side street off Thomas Street. At the time the distillery had three pot stills, though only one, a 500-gallon still is thought to have been in use. Following reform of the distilling laws in 1823, the distillery expanded rapidly. In 1827, production was reported at 160,270 gallons,and by 1833 had grown to 300,000 gallons per annum. As the distillery grew, so too did the stature of the family. In 1841, John Power, grandson of the founder was awarded a baronet, a hereditary title. In 1855, his son Sir James Power, laid the foundation stone for the O’Connell Monument, and in 1859 became High Sheriff of Dublin. In 1871, the distillery was expanded and rebuilt in the Victorian style, becoming one of the most impressive sights in Dublin.After expansion, output at the distillery rose to 700,000 gallons per annum, and by the 1880s, had reached about 900,000 gallons per annum, at which point the distillery covered over six acres of central Dublin, and had a staff of about 300 people.
The Still House at John’s Lane Distillery, as it looked when Alfred Barnard visited in the 1800s.
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Nobody said it was going to be easy Guinness Hurling advert from the 90s. Dromkeen Co Limerick Dimensions : 23cm x 38cm Glazed " It was not until 1994 that the GAA decided that the football championship would benefit from bringing on a title sponsor in Bank of Ireland. Although an equivalent offer had been on the table for the hurling championship, Central Council pushed the plate away.Though the name of the potential sponsor wasn’t explicitly made public, everyone knew it was Guinness. More to the point, everyone knew why Central Council wouldn’t bite. As Mulvihill himself noted in his report to Congress, the offer was declined on the basis that “Central Council did not want an alcoholic drinks company associated with a major GAA competition”. As it turned out, Central Council had been deadlocked on the issue and it was the casting vote of then president Peter Quinn that put the kibosh on a deal with Guinness. Mulvihill’s disappointment was far from hidden, since he saw the wider damage caused by turning up the GAA nose at Guinness’s advances. “The unfortunate aspect of the situation,” he wrote, “is that hurling needs support on the promotion of the game much more than football.” Though it took the point of a bayonet to make them go for it, the GAA submitted in the end and on the day after the league final in 1995 , a three-year partnership with Guinness was announced. The deal would be worth £1 million a year, with half going to the sport and half going to the competition in the shape of marketing. That last bit was key. Guinness came up with a marketing campaign that fairly scorched across the general consciousness. Billboards screeched out slogans that feel almost corny at this remove but made a huge impact at the same time . This man can level whole counties in one second flat. This man can reach speeds of 100mph. This man can break hearts at 70 yards Its been Hell for Leather. Of course, all the marketing in the world can only do so much. Without a story to go alongside, the Guinness campaign might be forgotten now – or worse, remembered as an overblown blast of hot air dreamed up in some modish ad agency above in Dublin.Until the Clare hurlers came along and changed everything." Malachy Clerkin Irish Times GAA Correspondent Arthur Guinness started brewing ales in 1759 at the St James Gate Brewery,Dublin.On 31st December 1759 he signed a 9,000 year lease at £45 per annum for the unused brewery.Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain before he started selling the dark beer porter in 1778. The first Guinness beers to use the term were Single Stout and Double Stout in the 1840s.Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. “Stout” originally referred to a beer’s strength, but eventually shifted meaning toward body and colour.Porter was also referred to as “plain”, as mentioned in the famous refrain of Flann O’Brien‘s poem “The Workman’s Friend”: “A pint of plain is your only man.” Already one of the top-three British and Irish brewers, Guinness’s sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876.In October 1886 Guinness became a public company, and was averaging sales of 1,138,000 barrels a year. This was despite the brewery’s refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses, the company was valued at £6 million and shares were twenty times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading. The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden. By 1914, Guinness was producing 2,652,000 barrels of beer a year, which was more than double that of its nearest competitor Bass, and was supplying more than 10 per cent of the total UK beer market. In the 1930s, Guinness became the seventh largest company in the world. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired the Distillers Company in 1986.This led to a scandal and criminal trialconcerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders, in which the House of Lords declared that the payment had been invalid. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo. Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness.
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Out of stockGuinness for Strength Advert .Will help lend that crucial authenticity to any pub or home bar! 42cm x 33cm Bruff Co Limerick Arthur Guinness started brewing ales in 1759 at the St James Gate Brewery,Dublin.On 31st December 1759 he signed a 9,000 year lease at £45 per annum for the unused brewery.Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain before he started selling the dark beer porter in 1778. The first Guinness beers to use the term were Single Stout and Double Stout in the 1840s.Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. “Stout” originally referred to a beer’s strength, but eventually shifted meaning toward body and colour.Porter was also referred to as “plain”, as mentioned in the famous refrain of Flann O’Brien‘s poem “The Workman’s Friend”: “A pint of plain is your only man.” Already one of the top-three British and Irish brewers, Guinness’s sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876.In October 1886 Guinness became a public company, and was averaging sales of 1,138,000 barrels a year. This was despite the brewery’s refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses, the company was valued at £6 million and shares were twenty times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading. The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden. By 1914, Guinness was producing 2,652,000 barrels of beer a year, which was more than double that of its nearest competitor Bass, and was supplying more than 10 per cent of the total UK beer market. In the 1930s, Guinness became the seventh largest company in the world. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired the Distillers Company in 1986.This led to a scandal and criminal trialconcerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders, in which the House of Lords declared that the payment had been invalid. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo. Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness.