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25cm x 35cm Durrow Co Laois Michael Collins was a revolutionary, soldier and politician who was a leading figure in the early-20th-century Irish struggle for independence. He was Chairman of the Provisional Government of the Irish Free State from January 1922 until his assassination in August 1922. Collins was born in Woodfield, County Cork, the youngest of eight children, and his family had republican connections reaching back to the 1798 rebellion. He moved to London in 1906, to become a clerk in the Post Office Savings Bank at Blythe House. He was a member of the London GAA, through which he became associated with the Irish Republican Brotherhood and the Gaelic League. He returned to Ireland in 1916 and fought in the Easter Rising. He was subsequently imprisoned in the Frongoch internment camp as a prisoner of war, but was released in December 1916. Collins rose through the ranks of the Irish Volunteers and Sinn Féin after his release from Frongoch. He became a Teachta Dála for South Cork in 1918, and was appointed Minister for Finance in the First Dáil. He was present when the Dáil convened on 21 January 1919 and declared the independence of the Irish Republic. In the ensuing War of Independence, he was Director of Organisation and Adjutant General for the Irish Volunteers, and Director of Intelligence of the Irish Republican Army. He gained fame as a guerrilla warfare strategist, planning and directing many successful attacks on British forces, such as the assassination of key British intelligence agents in November 1920. After the July 1921 ceasefire, Collins and Arthur Griffith were sent to London by Éamon de Valera to negotiate peace terms. The resulting Anglo-Irish Treaty established the Irish Free State but depended on an Oath of Allegiance to the Crown, a condition that de Valera and other republican leaders could not reconcile with. Collins viewed the Treaty as offering "the freedom to achieve freedom", and persuaded a majority in the Dáil to ratify the Treaty. A provisional government was formed under his chairmanship in early 1922 but was soon disrupted by the Irish Civil War, in which Collins was commander-in-chief of the National Army. He was shot and killed in an ambush by anti-Treaty on 22nd August 1922.
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30cm x 25cm Cork Michael Collins was a revolutionary, soldier and politician who was a leading figure in the early-20th-century Irish struggle for independence. He was Chairman of the Provisional Government of the Irish Free State from January 1922 until his assassination in August 1922. Collins was born in Woodfield, County Cork, the youngest of eight children, and his family had republican connections reaching back to the 1798 rebellion. He moved to London in 1906, to become a clerk in the Post Office Savings Bank at Blythe House. He was a member of the London GAA, through which he became associated with the Irish Republican Brotherhood and the Gaelic League. He returned to Ireland in 1916 and fought in the Easter Rising. He was subsequently imprisoned in the Frongoch internment camp as a prisoner of war, but was released in December 1916. Collins rose through the ranks of the Irish Volunteers and Sinn Féin after his release from Frongoch. He became a Teachta Dála for South Cork in 1918, and was appointed Minister for Finance in the First Dáil. He was present when the Dáil convened on 21 January 1919 and declared the independence of the Irish Republic. In the ensuing War of Independence, he was Director of Organisation and Adjutant General for the Irish Volunteers, and Director of Intelligence of the Irish Republican Army. He gained fame as a guerrilla warfare strategist, planning and directing many successful attacks on British forces, such as the assassination of key British intelligence agents in November 1920. After the July 1921 ceasefire, Collins and Arthur Griffith were sent to London by Éamon de Valera to negotiate peace terms. The resulting Anglo-Irish Treaty established the Irish Free State but depended on an Oath of Allegiance to the Crown, a condition that de Valera and other republican leaders could not reconcile with. Collins viewed the Treaty as offering "the freedom to achieve freedom", and persuaded a majority in the Dáil to ratify the Treaty. A provisional government was formed under his chairmanship in early 1922 but was soon disrupted by the Irish Civil War, in which Collins was commander-in-chief of the National Army. He was shot and killed in an ambush by anti-Treaty on 22nd August 1922.
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32cm x 24cm Caherciveen Co Kerry Framed print of one of there greatest Gaelic Footballers of all time - the legendary Mick O'Connell. Michael "Mick" O'Connell (born 4 January 1937) is an Irish retired Gaelic footballer. His league and championship career with the Kerry senior team spanned nineteen seasons from 1956 to 1974. O'Connell is widely regarded as one of the greatest players in the history of the game. Born on Valentia Island, County Kerry, O'Connell was raised in a family that had no real link to Gaelic football. In spite of this he excelled at the game in his youth and also at Cahersiveen CBS. By his late teens O'Connell had joined the Young Islanders, and won seven South Kerry divisional championship medals in a club career that spanned four decades. He also lined out with South Kerry, winning three county senior championshipmedals between 1955 and 1958. O'Connell made his debut on the inter-county scene at the age of eighteen when he was selected for the Kerry minor team. He enjoyed one championship season with the minors, however, he was a Munster runner-up on that occasion. O'Connell subsequently joined the Kerry senior team, making his debut during the 1956 championship. Over the course of the next nineteen seasons, he won eight All-Ireland medals, beginning with lone triumphs in 1959 and 1962, and culminating in back-to-back championships in 1969 and 1970. O'Connell also won twelve Munster medals, six National Football League medals and was named Footballer of the Year in 1962. He played his last game for Kerry in July 1974. Recollecting his early years on RTÉ Raidió na Gaeltachta and Radio Kerry, O’Connell spoke of how he was introduced to Gaelic football.He also revealed he had regularly played soccer with Spanish fishermen on his native Valentia Island. “Well, I remember I was 11 or 12, my father bought them (boots) in the shop in Cahirsiveen. I remember playing beside the house at home and I remember the first day I got those from the shop I was delighted. But after that there wasn’t a lot of people with football boots. “We would play barefoot often during the summer — and we were happy to play barefoot — that’s the way it was back then. “My father bought us a ball, a size 4. It wasn’t too big but it was fine. We would play at home and coming home from school a lot of people would come in playing with us, schoolboys, and often, very often, the Spanish would come in taking shelter from the weather, they would come in and play soccer with us. “If there was bad weather, they’d take shelter here in the harbour. They wouldn’t have a penny but a drop of wine in bags but they had no money and they’d come in and play. It was nice to watch them. I was practicing left and right but we had no trainers or coaches at the time. It was just a case of practicing between ourselves, nice and gently. There were no matches but games between ourselves and that’s all we had at the time.” It was O’Connell’s father Jeremiah who helped begin his son’s love of Gaelic football although he himself had no background in the game. “My own mother (Mary), she was never at a match and my uncle who was born in 1880 or that, he was living with us on Valentia Island, he was never at a match.“My father had an interest every now and again going to the matches. I remember them coming from Portmagee, Derrynane and Cahirciveen to play. That’s when I remember feeling that was something special about playing sport. “I remember going to a game on a boat with my father. The Islanders were playing, that was in 1945, and those memories from long ago come back to me every so often. And a lot of those players and a lot of the inter-county players are dead now. But I remember the first time I played in a Munster final in Killarney, in 1956, and only two of those players are still alive (Tom Long and Seán Ó Murchú).” But for a job in which he worked at for most of his Kerry playing days, O’Connell said he would never have worn the green and gold. “Between 1956 and ‘66, I worked for the Western Union company on Valentia Island, five full days and a half day on Saturday. It was a very useful job; it facilitated me in a great way. Otherwise, it was a job that would be too demanding and it also meant I was free at the weekends. “Any person playing amateur sport without an appropriate job would find it very hard to find perfection in it. Otherwise, I would never have played for Kerry.” O’Connell has questioned the Government’s grants scheme for inter-county Gaelic players. The Valentia Island man believes the funding mechanism, which will rise to €3 million per annum by 2018, has been signed off without the authority of the Irish tax-payers.Interviewed by Raidió na Gaeltachta on his 80th birthday yesterday, O’Connell criticised the Government for what he determines as directing remuneration towards county footballers and hurlers. “I have no involvement in the games today, except for watching it, but something I don’t agree with... it’s okay for the GAA to generate money in Croke Park and to spend it on the players if they want to, but I don’t agree at all that Government money, money of the Government of Ireland collected through taxes from the ordinary person, is being paid to the players. “I don’t think they have any permission to do that. That money should be spent on health and education rather than what’s being done now that I read in the paper, which is the way it is now.” In a wide-ranging interview with Helen Ní Shé on the An Saol ó Dheas programme, O’Connell also took a dim view of outgoing Kerry minor footballer Mark O’Connor’s switch to AFL club Geelong on a two-year rookie contract. “I’m not too impressed with that game in Australia at all. If Gaelic football was played properly, without pulling and dragging out of each other, and things like that, it would be a much better game than the game in Australia. “But again, in this country, the money isn’t in this country to give money to the players professionally at all and people have jobs now. If they had a good job and time to train, it’s a pastime. It’s a pastime. “Sport is a pastime. And people are saying there is pressure on them because they have to train... it’s a pastime for the trainer too, meeting and in contact with people the same age as them and things like that. That’s a great thing.” O’Connell doesn’t buy the idea more Gaelic players want to be involved in a full-time sport“Ah, that’s the kind of talk the media presents before them, that there is pressure on them. Give it up if you’re not happy, that’s the way it should be. To be good at anything, you enjoy anything that you’re good at, and practice that, you understand.” He marvels at what modern day players are provided with. “They have the facilities now. The facilities weren’t there long ago. But they have a lot of facilities now. Look at Fitzgerald Stadium in Killarney, there wasn’t a stand, there wasn’t a dressing room or anything when I started playing. As far as I remember, I don’t know what you called it, the mental hospital, we had a room in that place where we togged out. Every place throughout Kerry and throughout Ireland, the facilities are at a very high standard now in comparison to years ago.” Speaking to Jerry O’Sullivan on Radio Kerry’s Kerry Today programme, O’Connell bemoaned where Gaelic football was going and the negativity attached to it.“The (current) game doesn’t appeal to me. For me anyway it was always ball first, man second. To try and negate the other player it wasn’t my style.” O’Connell insisted he wasn’t criticising current players but the game itself and how it was taken too much from other codes. Although the mark has been championed as a means of safeguarding the high-fielding O’Connell was renowned for, he sees it as another example of a foreign rule. Even in my own time, there was no clear-cut set of rules stated in print for a referee. “I always thought as a player that a referee’s job should be almost to mark the scores and players playing the game should know what the game was and play accordingly.“The purpose of the game was to deliver it (the ball) as distinct from now when carrying the ball, running with it and passing with it. That’s the big change. I don’t blame the players at present. It’s very confusing. Even in my time, the elders never clearly stated a rule about obstruction or anything like that. It’s very hard in Ireland to get a discussion on the game.”
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48cm x 59cm Bruff Co Limerick 1973 All-Ireland Senior Hurling Championship Final was the 86th All-Ireland Final and the culmination of the 1973 All-Ireland Senior Hurling Championship, an inter-county hurling tournament for the top teams in Ireland. The match was held at Croke Park, Dublin, on 2 September 1973, between Limerick and Kilkenny. The Leinster champions lost to their Munster opponents on a score line of 1-21 to 1-14.
Background
This was Kilkenny's third consecutive appearance in an All-Ireland final. After losing to Tipperary in 1971, 'the Cats' defeated Cork to take their eighteenth championship title in 1972. Limerick, having won the Munster title for the first time since 1955, were lining out in a first All-Ireland final since 1940 when they claimed their sixth championship crown. The two teams last met in a major game in the semi-final of the 1971-1972 National Hurling League. Limerick were the winners on that occasion with a score line of 3-13 to 2-13. Both teams last met in the championship in the 1940 All-Ireland final when Limerick won. The 1973 All-Ireland final was the sixth championship clash between the two. Limerick had three victories - the All-Ireland finals of 1897, 1936 and 1940 - while Kilkenny defeated Limerick in the finals of 1933 and 1935.All-Ireland final
Overview
Sunday 2 September was the date of the 1973 All-Ireland senior hurling final at Croke Park. Limerick were playing at the famous stadium for the first time in eighteen years, while for Kilkenny Croke Park was regarded as a home away from home due to the frequency of their visits. Limerick undoubtedly started the game as rank outsiders against a Kilkenny team regarded as one of the greatest of all-time; however, ‘the Cats’ suffered an amazing streak of bad luck. Between the Leinster and All-Ireland deciders Kilkenny lost many of their key players for one reason or another. Éamonn Morrissey was forced to emigrate to Australia, Jim Treacy was ruled out due to injury, Kieran Purcell couldn’t play because of appendicitis and star forward Eddie Keher couldn’t play because of a broken collar bone. Limerick saw their chance and made a masterful selectorial decision. With Keher and Purcell sidelined Pat Delaney would take up the mantle as Kilkenny’s chief scorer. Delaney was an exceptional half-forward who was far too quick for most defenders. Instead of using a defender to mark him the Limerick selectors moved Éamonn Cregan from the forwards back to centre-back where he was charged with the task of nullifying the Kilkenny marksman. Limerick also had serious losses that day. Mickey Graham, who broke his leg in the National League Final that year, was thus a spectator. Jim O'Donnell, was also injured and was man of the match in the first round v Clare that year and Mick O'Loughlin who would have been their first choice corner back, but could not commit himself to the cause that year were also out. Leonard Enright, who would subsequently win 3 All Stars in his early thirties was engaged in other sports in '73 and thus also unavailable. The weather on the day of the final was wet, with heavy showers falling before and during the match. Because of this the pitch was extremely slippery while the sliotar was also difficult to control.Match report
At 3:15pm Mick Slattery of Clare threw in the sliotar and the game was on. The opening forty minutes saw Kilkenny set the standard. Pat Delaney, in spite of Éamonn Cregan doing an excellent man-marking job, scored the opening goal of the game to give Kilkenny the lead. Twice Limerick fell behind in the opening half and twice they fought back. At one stage they trailed by 1-5 to 0-3, however, they held Kilkenny scoreless for two nine-minute spells in the first-half. At the short whistle Limerick were very much on top and left the pitch leading by 0-12 to 1-7. Five minutes after the restart Kilkenny levelled the scores courtesy of points by Claus Dunne and Liam ‘Chunky’ O’Brien. A minute later ‘the Cats’ went a point ahead when Limerick ‘keeper Séamus Horgan brought off a remarkable save from a palmed shot by Mick Crotty. Although the attempt on goal was blocked, the sliotar flew over the bar for a Kilkenny point. Shortly afterwards Richie Bennis had the sides level when he converted a free from forty yards out. A minute later Limerick secured the match-winning score. A puck-out from Kilkenny ‘keeper Noel Skehan was quickly sent back in his direction by Liam O'Donoghue. Skehan saved the shot but Mossie Dowling and Ned Rea were waiting for the rebound. Dowling became the Limerick hero as he turned the sliotar past Skehan and into the net. Although the match was far from over this was the vital score that gave Limerick the title. The entire second-half saw Limerick show their supremacy. Kilkenny were held scoreless for twenty-three minutes during the second-half while Limerick went on a point-scoring spree for the final quarter. Midfield marshal Richie Bennis finished the game with ten points to his name as Limerick claimed their seventh All-Ireland crown with a 1-21 to 1-14 victory.Match details
1973-09-02 15:15 FinalLimerick 1-21 – 1-14 Kilkenny R. Bennis (0-10), M. Dowling (1-1), É. Grimes (0-4), F. Nolan (0-2), N. Rea (0-2), B. Hartigan (0-1), J. McKenna (0-1). C. Dunne (0-7), P. Delaney (1-1), M. Crotty (0-3), L. O'Brien (0-2), M. Brennan(0-1). -
Pre game team photo of the 1981 All Ireland Hurling Champions-Offaly 48cm x 59cm Birr Co Offaly 1981 All-Ireland Senior Hurling Championship Final was the 94th All-Ireland Final and the culmination of the 1981 All-Ireland Senior Hurling Championship, an inter-county hurling tournament for the top teams in Ireland. The match was held at Croke Park, Dublin, on 6 September 1981, between Galway and Offaly. The reigning champions lost to their Leinster opponents, who won their first ever senior hurling title, on a score line of 2-12 to 0-15. Johnny Flaherty scored a handpassed goal in this game; this was before the handpassed goal was ruled out of the game as hurling's technical standards improved.
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48cm x 59cm Pre Match Team photo of the 1972 All Ireland hurling champions -KilkennyBrian Cody captained his county’s minor side to victory over Cork and later that afternoon those counties produced a classic encounter which ended in a spectacular victory for a Kilkenny team captained by goalkeeper Noel Skehan. Cork were firm favourites after hammering Clare in the Munster final (6-18 to 2-8), while Kilkenny had been taken to a replay by Wexford in the Leinster decider. The game was a thrilling contest. Cork dominated the early exchanges and went eight points clear after a long-range score from wing-back Con Roche in the 17th minute of the second half. Remarkably the Rebels didn’t score again. Kilkenny took control with Pat Henderson a key figure at centre-back and Eddie Keher cutting loose up front. They were level after Frank Cummins goal and went onto win by eight points. Scorers for Kilkenny: E Keher (2-9, 1-7 frees); L O’Brien (0-5, three frees); P Delaney (0-3); F Cummins (1-0); K Purcell (0-2); M Crotty (0-2); P Henderson (0-1, free); M Murphy (0-1); J Kinsella (0-1). Scorers for Cork: R Cummins (2-3); M Malone (2-1); C McCarthy (0-4, three frees); S O’Leary (1-1); C Roche (0-2, one free). KILKENNY: N Skehan (c); F Larkin, P Dillon, J Treacy; P Lawlor, P Henderson, E Morrissey; F Cummins, L O’Brien; M Crotty, P Delaney, J Kinsella; E Byrne, K Purcell, E Keher.Subs: M Murphy for Byrne (ht); M Coogan for Larkin (injured, 49); P Moran for Kinsella (75).CORK: P Barry; A Maher, P McDonnell, B Murphy; F Norberg (c), S Looney, C Roche; D Coughlan, J McCarthy; G McCarthy, M Malone, P Hegarty; C McCarthy, R Cummins, S O’Leary Subs: T O’Brien for Norberg (36); D Collins for Hegarty (68); J Rothwell for G McCarthy (76). Referee: Mick Spain (Offaly).
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48cm x 59cm. Borrisokane Co TipperaryIt seemed as if most of Croke Park had been caught on the hop. A cameraman was still scrambling for the sideline as the Archbishop of Cashel and Emly, Dr Morris, threw the ball in and the game was only clearing its throat when Wexford were hit with a pair of blows that would have felled a team buttressed by lesser men. “Two goals in eighty seconds set champions for victory,” was the sub-heading in the Cork Examiner the next day. The paper's correspondent detailed how reporters were still straightening their papers and spectators in the crowd of 75,039 were finding their seats, or a perch on the terracing, when the drama spilled over like a boiled kettle. Close to 58 years have passed since the two counties lit up what was a dull and sometimes wet September afternoon in the capital but the fog of time clears in an instant as Tom Moloughney recalls those opening credits. Both goals are broken down play by play. The only aspect that ever escapes him was his opening score's wider significance. “I never heard any talk of it really,” Moloughney explained yesterday. “One fella reminded me of the TV thing lately. I had forgotten.” Everything else? Crystal clear. His slice of history began with a sideline cut from Theo English that found its way to him after Liam Devaney tangled with an opponent. The finish was, by all accounts, a blistering one from a man whose superb second-half goal for Kilruane MacDonaghs against Thurles Sarsfields in the 1959 Tipperary North final had been one of the prompts for the county to turn to him in the first place. Wexford had more coming.
Roughly 500 people had arrived at Shannon Airport from the States and Canada on the morning of the match. A Swissair jet carrying 67 members of Toronto GAA Club was another visitor to Irish shores and these international waves were replicated on the ground. CIE laid on 25 special trains and road works on O'Connell Street made traffic jams inevitable.
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Huge Guinness All Ireland Hurling championship unframed advertisement from the first year of sponsorship in 1995. 38cm wide x 150cm long . It was not until 1994 that the GAA decided that the football championship would benefit from bringing on a title sponsor in Bank of Ireland. Although an equivalent offer had been on the table for the hurling championship, Central Council pushed the plate away.Though the name of the potential sponsor wasn’t explicitly made public, everyone knew it was Guinness. More to the point, everyone knew why Central Council wouldn’t bite. As Mulvihill himself noted in his report to Congress, the offer was declined on the basis that “Central Council did not want an alcoholic drinks company associated with a major GAA competition”. As it turned out, Central Council had been deadlocked on the issue and it was the casting vote of then president Peter Quinn that put the kibosh on a deal with Guinness. Mulvihill’s disappointment was far from hidden, since he saw the wider damage caused by turning up the GAA nose at Guinness’s advances. “The unfortunate aspect of the situation,” he wrote, “is that hurling needs support on the promotion of the game much more than football.” Though it took the point of a bayonet to make them go for it, the GAA submitted in the end and on the day after the league final in 1995 , a three-year partnership with Guinness was announced. The deal would be worth £1 million a year, with half going to the sport and half going to the competition in the shape of marketing. That last bit was key. Guinness came up with a marketing campaign that fairly scorched across the general consciousness. Billboards screeched out slogans that feel almost corny at this remove but made a huge impact at the same time . This man can level whole counties in one second flat. This man can reach speeds of 100mph. This man can break hearts at 70 yards Its been Hell for Leather. Of course, all the marketing in the world can only do so much. Without a story to go alongside, the Guinness campaign might be forgotten now – or worse, remembered as an overblown blast of hot air dreamed up in some modish ad agency above in Dublin.Until the Clare hurlers came along and changed everything." Malachy Clerkin Irish Times GAA Correspondent The All Ireland Senior Hurling Championship, known simply as the All-Ireland Championship, is an annual inter-county hurling competition organised by the Gaelic Athletic Association (GAA). It is the highest inter-county hurling competition in Ireland, and has been contested every year except one since 1887. The final, currently held on the third Sunday in August, is the culmination of a series of games played during July and August, with the winning team receiving the Liam MacCarthy Cup. The All-Ireland Championship has always been played on a straight knockout basis whereby once a team loses they are eliminated from the championship. The qualification procedures for the championship have changed several times throughout its history. Currently, qualification is limited to teams competing in the Leinster Championship, the Munster Championship and the two finalists in the Joe McDonagh Cup. Twelve teams currently participate in the All-Ireland Championship, with the most successful teams coming from the provinces of Leinster and Munster. Kilkenny, Cork and Tipperary are considered "the big three" of hurling. They have won 94 championships between them. The title has been won by 13 different teams, 10 of whom have won the title more than once. The all-time record-holders are Kilkenny, who have won the championship on 36 occasions. Tipperary are the current champions. The All-Ireland Senior Hurling Championship final was listed in second place by CNN in its "10 sporting events you have to see live", after the Olympic Games. After covering the 1959 All-Ireland Senior Hurling Championship Final between Kilkenny and Waterford for BBC Television, English commentator Kenneth Wolstenholme was moved to describe hurling as his second favourite sport in the world after his first love, soccer. Alex Ferguson used footage of an All-Ireland Senior Hurling Championship final in an attempt to motivate his players during his time as manager of Premier League soccer outfit Manchester United; the players winced at the standard of physicality and intensity in which the hurlers were engaged. Since 1995 the All Ireland Hurling Championship has been sponsored. The sponsor has usually been able to determine the championship's sponsorship name.
Period Sponsor(s) Name 1887−1994 No main sponsor The All-Ireland Championship 1995−2007 Guinness The Guinness Hurling Championship 2008−2009 RTÉ Sport, Etihad Airways, Guinness The GAA Hurling All-Ireland Championship 2010−2012 Centra, Etihad Airways, Guinness The GAA Hurling All-Ireland Championship 2013−2016 Centra, Etihad Airways, Liberty Insurance The GAA Hurling All-Ireland Championship 2017−2019 Centra, Littlewoods Ireland, Bord Gáis Energy The GAA Hurling All-Ireland Championship -
Origins : Scarriff Co Clare Dimensions: 32cm x 20cmViewed from a distance of two decades, maybe the most remarkable thing about the hurling summer of 1995 is just how unpromising it was roundly agreed to be at the get-go. The previous year had been airily dismissed as something of a freak – never more freakish than in that harum-scarum end to the All-Ireland final when Offaly overturned Limerick with a quickfire 2-5 in the closing minutes.Put to the pin of their collars, most judges shrugged and presumed the Liam MacCarthy would find his way back around to the blue-bloods in the end – probably to Kilkenny who had just beaten Clare in the National League final, maybe to Tipperary if they got their act together. If there was going to be a yarn, Limerick might provide it. But nobody had an inkling of what was around the corner. Or if they did, they weren’t shouting about it. Nobody was shouting about very much of anything. Hurling was what it was – guarded like the family jewels in certain parts of the land, barely amounting to a rumour in others. Tipp, Kilkenny and Cork had split five of the previous six All-Irelands between them and in a given year, you could just about half-rely on Offaly or Galway to keep them honest. For everyone else, the door looked shut. For all the sweet words and paeans that followed the game around, the championship was reduced each year to four or five games. This was pre-qualifiers, pre-back door of any kind. Galway walked into the All-Ireland semi-final each year and Antrim did the same before providing whoever they met with more or less a bye into the final. The Munster championship had its adherents but they weren’t all just as committed as they let on – when Clare met Cork in Thurles in June 1995, they did so in front of just 14,101 paying guests. The game needed shaking up. If not everyone admitted as much at the time, it didn’t escape the notice of the association’s then general director Liam Mulvihill. In his report to Congress earlier that year, he had scratched an itch that had been bugging him for most of the previous 12 months. The 1994 football championship had been the first to benefit from bringing on a title sponsor in Bank of Ireland and though an equivalent offer had been on the table for the hurling championship, Central Council pushed the plate away. Though the name of the potential sponsor wasn’t explicitly made public, everyone knew it was Guinness. More to the point, everyone knew why Central Council wouldn’t bite. As Mulvihill himself noted in his report to Congress, the offer was declined on the basis that “Central Council did not want an alcoholic drinks company associated with a major GAA competition”. As it turned out, Central Council had been deadlocked on the issue and it was the casting vote of then president Peter Quinn that put the kibosh on a deal with Guinness. Mulvihill’s disappointment was far from hidden, since he saw the wider damage caused by turning up the GAA nose at Guinness’s advances. “The unfortunate aspect of the situation,” he wrote, “is that hurling needs support on the promotion of the game much more than football.” Though it took the point of a bayonet to make them go for it, the GAA submitted in the end and on the day after the league final, a three-year partnership with Guinness was announced. The deal would be worth £1 million a year, with half going to the sport and half going to the competition in the shape of marketing. That last bit was key. Guinness came up with a marketing campaign that fairly scorched across the general consciousness. Billboards screeched out slogans that feel almost corny at this remove but made a huge impact at the same time . This man can level whole counties in one second flat. This man can reach speeds of 100mph. This man can break hearts at 70 yards Of course, all the marketing in the world can only do so much. Without a story to go alongside, the Guinness campaign might be forgotten now – or worse, remembered as an overblown blast of hot air dreamed up in some modish ad agency above in Dublin. Instead, Clare came along and changed everything. In the spring of 1995, Clare were very easy to stereotype. These were the days when the league wrapped around Christmas and in the muck and the cold and the drudgery, Clare had a fierceness to them that took advantage of any opposition that fancied a handy afternoon with the summer well off in the distance. A pain in the neck if you met them on a going day in the league but not to be relied upon on the biggest days. They had a recent, ill-starred record in Munster finals to bear that out. Heavy beatings from Tipp and Limerick in 1993 and ’94 were bad enough on their own; piled on decades of hurt going all the way back to their last title in 1932, they were toxic. On the day before the league final, new manager Ger Loughnane outlined what the coming summer would mean to them. “I’d swap everything for a Munster title. The whole lot. My whole hurling life. These fellas today, they have the chance. They can get out there and realise that this is what it is all about, that this is what you play hurling for. They can build on that and win their Munster title. That means so much to us all. They won’t have to look back and regret.” When Clare promptly lost 2-12 to 0-9 to Kilkenny in that league final, you didn’t have many takers for Loughnane’s assertion that this could be the group to turn everything around. Loughnane had been involved in 12 Munster finals as a player and selector at various levels down the years and he’d lost them all. Big talk was fine and dandy but what was there to believe in? Come the Munster championship, Clare were quietly but firmly dismissed by all and sundry. Cashman’s bookies in Cork priced their championship opener thus: Cork 2/5, Clare 9/4. A bar in Ennis had sent the Clare squad a cheque for £250 so they could have a pre-championship drink together. Anthony Daly took it instead and slapped it down on Clare to win the Munster championship at odds of 7/1. Anyone with half an interest in the game knows the rest. Or at least knows bits and pieces of it. That summer was a blazing one, the hottest for decades, and in the mind’s eye Clare’s summer is a jigsaw of sun-scorched fables and legends. Seanie McMahon and his broken collarbone, playing out the last 15 minutes against Cork at corner-forward. Ollie Baker’s bundled goal to win that game in injury-time. Limerick swept aside in the second half of the Munster final. Bonfires across the county on the Monday night. Galway put to the sword in the All-Ireland semi-final. Offaly just squeezed out in the final. Eamonn Taaffe’s goal, whipped to the net with his only touch of the sliotar all summer. Daly’s 65, Johnny Pilkington’s reply just flicking the post and missing. A first Clare All-Ireland senior title since 1914. It was all just so unlikely. After the Cork game, the cars heading home for Clare were stuck in traffic. A group of Cork teenagers stood at the side of the road as they passed, chanting Tipp, Tipp, Tipp – presuming Clare would meet and be beaten by them next day out. The notion that this was the beginning of a golden era, or that these Claremen were about to popularise the sport as never before, would still have felt ludicrous And yet here they were, All-Ireland champions in a year when hurling caught the wider imagination in a way it rarely had up to that point. The Guinness campaign had made its mark and allied to Clare’s rise, the sport was grabbing people again. Not before time. “The game had gone stale,” wrote Jimmy Barry-Murphy in The Irish Times in the run-up to the final. “This All-Ireland was one that game needed very badly. Interest was waning and this was reflected in the attendances at finals. “There was no comparison to football where the arrival of the Ulster counties as major powers generated enormous interest and a new awareness of the game. Clare have had many setbacks but they have kept battling and are now being rewarded. They have done hurling a great service.” The depth and breadth of that service became more and more apparent as the decade wore on. Attendances at the hurling championship matches ballooned. From an aggregate total of 289,281 in 1994, they rose to 543,335 in 1999. There were plenty of factors, of course – more counties with more hope, more matches with the introduction of the back-door, a growing economy, those Guinness ads. But it was Clare’s summer of 1995 that sparked it all. They weren’t a pebble in a pond that caused a few ripples. They were a boulder that landed from the clear blue sky and left a crater on the landscape. Everything changed after ’95. Not forever, just for a while. But for long enough for the game to stretch itself and grab hold of imaginations outside the usual places of worship. On the Monday night they brought Liam MacCarthy home, one of the towns that got a good rattle was Newmarket-On-Fergus. In the bedlam, the home club put up a stage and stuck any living Newmarket man who ever put on a Clare jersey up there as the backdrop while Daly and Loughnane grabbed the mic out front. One unusual face cloistered at the back of the stage was then Wexford manager Liam Griffin. Of the multitude of stories excavated by Denis Walsh for his towering book Hurling: The Revolution Years, maybe that night in Newmarket captured the giddiness of the time the best. Griffin’s father was from Clare and he’d lived there for a time in his early 20s, long enough to play club hurling and get called up to the Clare under-21s. Thus were his bona fides established for an appearance – however reluctant – up on-stage. Griffin had been in charge of Wexford for a year at that point and their summer had ended with a limp exit against Offaly away back in June. By the skin of his teeth, Griffin had survived an attempted county board putsch in the meantime and was almost certainly the only man alive who thought that the riches showering down upon Clare heads could be Wexford’s 12 months later. “Clare came and I thought, ‘This is fantastic,’” Griffin told Walsh. “I thought, ‘Jesus, the team I have are as good as these,’ and I went through them man for man. There’s no way we’re not as good as these guys. Then Clare won the All-Ireland and I went straight to Clare the following morning because I wanted to see the homecoming and now I understand why. I wanted to drive it into my own psyche.” As the speeches finished and the stage began to clear, Loughnane turned and caught Griffin’s eye. “It could be you next year,” he said. Whether he meant it or not, Griffin’s mind was made up already. He drove home convinced that Wexford could reach out and grab some of that for themselves. The next day he rang around and organised training, 51-and-a-half weeks shy of the 1996 All-Ireland final. In a world of endless trees and branches and roots, it’s obviously simplistic to say that Clare’s All-Ireland begat Wexford’s which begat all the rest of it. But what is inarguable is this – in that sun-drenched summer of 1995, everything felt possible.he 1995 Munster Senior Hurling Championship Final was a hurling match played on 9 July 1995 at Semple Stadium, Thurles, County Tipperary. It was contested by Clare and Limerick. Clare claimed their first Munster Championship since 1932 and fourth ever after beating Limerick on a scoreline of 1-17 to 0-11. Clare were leading the game by 1-5 to 0-7 at half time. With the scores at 0-5 to 0-3 in Clare's favour in the first half, Davy Fitzgerald scored from a penalty five minutes before the break, crashing the ball high into the net at the town end before sprinting back to his goal-line. In 2005 this penalty goal came fifth in the Top 20 GAA Moments poll by the Irish public. Clare were captained by Anthony Daly and managed by Ger Loughnane in his first year. Clare had defeated Cork in the semi-final by 2-13 to 3-09 to reach the final, while Limerick had defeated Tipperary by 0-16 to 0-15 in their semi-final. The match was screened live by RTÉ as part of The Sunday Game programme with commentary by Ger Canning and analysis by Éamonn Cregan.July 9 Final
Clare 1-17 – 0-11 Limerick J. O'Connor (0-6), P. J. Connell (0-4), D. FitzGerald (1-0), C. Clancy (0-2), S. McMahon (0-1), F. Tuohy (0-1), F. Hegarty (0-1), S. McNamara (0-1), G. O'Loughlin (0-1). Report G. Kirby (0-6), M. Galligan (0-3), P. Heffernan (0-1), F. Carroll (0-1). Referee: J. McDonnell (Tipperary)