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Charming How to play Guinness advert from the archives Dimensions 38cm x31cm Glazed Arthur Guinness started brewing ales in 1759 at the St James Gate Brewery,Dublin.On 31st December 1759 he signed a 9,000 year lease at £45 per annum for the unused brewery.Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain before he started selling the dark beer porter in 1778. The first Guinness beers to use the term were Single Stout and Double Stout in the 1840s.Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. “Stout” originally referred to a beer’s strength, but eventually shifted meaning toward body and colour.Porter was also referred to as “plain”, as mentioned in the famous refrain of Flann O’Brien‘s poem “The Workman’s Friend”: “A pint of plain is your only man.” Already one of the top-three British and Irish brewers, Guinness’s sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876.In October 1886 Guinness became a public company, and was averaging sales of 1,138,000 barrels a year. This was despite the brewery’s refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses, the company was valued at £6 million and shares were twenty times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading. The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden. By 1914, Guinness was producing 2,652,000 barrels of beer a year, which was more than double that of its nearest competitor Bass, and was supplying more than 10 per cent of the total UK beer market. In the 1930s, Guinness became the seventh largest company in the world. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired the Distillers Company in 1986.This led to a scandal and criminal trialconcerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders, in which the House of Lords declared that the payment had been invalid. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo. Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness.
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Wonderful HM Bateman Guinness Advert 44cm x 36cm
H M Bateman 1887 - 1970 20th century cartoonist and caricaturist To many admirers of the art of the cartoon, H.M.Bateman is the most original, the most various, the most brilliant – and, indeed, the funniest – genius of his times. Born in 1887, he was already drawing for publication in his early teens. Astonishingly prolific and inventive, everything he saw became material, so that his work can be read as a social history of Britain in the first half of the 20th Century and, to an extraordinary degree, as a kind of autobiography. His family and friends; his trips to the fair, to the seaside, abroad; his passions for the Music Hall, for tap-dancing, for boxing, for fishing, for golf; his desperate experiences in the First World War; his car, his house, his vacuum-cleaner; his triumphs and disasters over many years – all find their way in to his cartoons.
His style developed and changed radically over the years. From the graceful and rhythmical lines of his earlier work to the stark brilliance of his strip cartoons and the furious energy of his “Man Who ...” series, his essential qualities of superb draughtsmanship, astonishing observation and a profound appreciation of humanity’s foibles, are always married to a wonderful wit and narrative perfection. He told marvellously funny stories in pictures. He made three great and radical contributions to the art of the cartoon in this country. The first came in 1908 when, aged 21, he suffered a nervous breakdown probably caused by the dreadful choice he had to make between pushing forward with his career as a cartoonist, already much in demand, or trying to become a “serious” painter. His third major influence on the history of the cartoon came in 1921 and continued for many years. It is, perhaps, the most famous of all his contributions and profoundly changed the landscape of humorous art: he started on his great series of “Man Who” cartoons. Looking back through his work it is apparent that he had been playing with this idea for many years, but the publication of The Guardsman Who Dropped It by the Tatler as a full colour centre -spread caused a sensation and engendered a series of cartoons that lasted for the rest of Bateman’s career. The majority of the Man Who cartoons describe some terrible social misdemeanour, some solecism or offence against accepted custom and behaviour. Bateman became the most highly paid cartoonist in the country, sought after by advertisers, engaged in America and Australia, published in Europe. All this time, certainly until the late 1920s, he was producing his brilliant strip cartoons and a huge amount of other work in many different and interesting styles, but the Man Who cartoons came to define him, captured the public imagination and passed into the mythology of the nation. These are still in great demand and hardly a week goes by to this day without someone in the press referring to a “Bateman situation”. Astonishingly, right at the height of his fame, still in his forties, a few years before the Second World War, Bateman gave up all humorous art completely and slipped off quietly, alone, to pursue his old dream of becoming a “serious painter”. He died in his 84th year, still painting every day, out walking in the sunshine on Gozo, where he had lived simply and modestly in a quiet hotel, in the room with the finest view. -
Unusual advertising print -History of Irish Whiskey -featuring a cartoon type character and a bottle of Jameson Whiskey(Cooper's Croze). 48cm x 60cm Kilmallock Co Limerick Named in honour of Jameson's Master Cooper, Ger Buckley. The aim of this whiskey is to showcase the diversity of the barrels used at Jameson and the influence of the oak on the whiskey. Fittingly this is aged in a variety of barrels including ex-Bourbon, ex-Sherry and some virgin oak barrels. According to Irish Distillers: 'The Cooper’s Croze is a carefully crafted whiskey that effortlessly carries vanilla sweetness, rich fruit flavours, floral and spice notes and the undeniable influence of oak. You can take whiskey out of wood but you can never take the wood out of whiskey.'
Origins:Kilmaley Co Clare Dimensions : Glazed
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Nostalgic,atmospheric photo of Pope John Paul II arriving at Dublin Airport in 1979 on board an Aer Lingus 747-it was the first time a Pope had visited Ireland . 66cm x 56cm Gort Co Galway Pope John Paul visited Ireland from Saturday 29 September to Monday, 1 October 1979, the first trip to Ireland by a pope. Over 2.5 million people attended events in Dublin, Drogheda, Clonmacnoise, Galway, Knock, Limerick, and Maynooth. It was one of John Paul's first foreign visits as Pope, who had been elected in October 1978. The visit marked the centenary of the reputed apparitions at the Shrine of Knock in August 1 1878. An Aer Lingus Boeing 747, named St Patrick, brought Pope John Paul II from Rome to Dublin Airport. The Pope kissed the ground as he disembarked. After being greeted by the President of Ireland Patrick Hillery, the Pope flew by helicopter to Phoenix Park where he celebrated Mass for 1,250,000 people, one third of the population of the Republic of Ireland. Afterwards he travelled to Killineer, near Drogheda, where he led a Liturgy of the Word for 300,000 people, many from Northern Ireland. There the Pope appealed to the men of violence: "on my knees I beg you to turn away from the path of violence and return to the ways of peace". The Pope had hoped to visit Armagh, but the security situation in Northern Ireland rendered it impossible. Drogheda was selected as an alternative venue as it is situated in the Catholic Archdiocese of Armagh. Returning to Dublin that evening, the Pope was greeted by 750,000 people as he travelled in an open top popemobile through the city centre and visited Áras an Uachtaráin, the residence of the Irish President.His final engagement was a meeting with journalists at the Dominican Convent in Cabra.The journalists from the international media broke into a spontaneous rendition of 'For he's a jolly good fellow' when the Pope arrived. Pope John Paul spent the night at the nearby Apostolic Nunciature on the Navan Road in Cabra. Pope John Paul began the second day of his tour with a short visit to the ancient monastery at Clonmacnoise in County Offaly.With 20,000 in attendance, he spoke of how the ruins were "still charged with a great mission".Later that morning he celebrated a Youth Mass for 300,000 at Ballybrit Racecourse in Galway. It was here that the Pope uttered perhaps the most memorable line of his visit: "Young people of Ireland, I love you".That afternoon, he travelled by helicopter to Knock Shrine in County Mayo which he described as "the goal of my journey to Ireland".The outdoor Mass at the shrine was attended by 450,000. The Pope met with the sick and elevated the church to the title of Basilica. He lit a candle at the Gable Wall for the families of Ireland. Monsignor James Horan, instrumental in the shrine's development, welcomed the Pope to Knock. The final day of the visit began with a brief early morning visit to St Patrick's College, Maynooth, the National Seminary, in County Kildare.Some 80,000 people joined 1,000 seminarians on the grounds of the college for the brief visit. A dense fog delayed the Pope's arrival from Dublin by helicopter. The final Mass of the Pope's visit to Ireland was celebrated at Greenpark Racecoursein Limerick before 400,000 people, many more than had been expected. The Mass was offered for the people of Munster. Pope John Paul left Ireland from nearby Shannon Airport travelling to Boston where he began a six-day tour of the United States. Pope John Paul delivered 22 homilies and addresses during the course of this visit, including a televised message for the sick broadcast on RTÉ on the evening of his arrival in Ireland. Audio files of his more significant speeches are preserved on the website of the Irish Catholic Bishops Conference.Many of the temporary fixtures and ornaments at the public masses were auctioned two months after the visit to help defray its cost. A Time Remembered - The Visit of Pope John Paul II to Ireland was produced by RTÉ in 2005. Many children were named John and Paul in the aftermath of the papal visit. There were many Johns and Pauls beforehand but there was a huge increase in the amount of children called after the Pope's taken names. Some children were also given both names as their Christian name and were known as John Paul in honour of the Pope's visit.
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Very interesting map of Co Limerick from the 1825 surveys by the well known cartographer James Coffey.From the Latest Surveys. By James Coffey. 1825. Engraved by Sidney Hall, Bury Street, Bloomsbury. Published and sold by George McKern, 106, George Street, Limerick. Scale in Irish and English Miles. Framed and glazed. Bruree Co Limerick 45cm x 60cm
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Wonderful Guinness.Pure Genius Advert from the mid 1990's with their marketing geniuses taking a whole new view on Darwinism and the Evolution of Mankind ! 85cm x 40cm Drogheda Co Louth Arthur Guinness started brewing ales in 1759 at the St James Gate Brewery,Dublin.On 31st December 1759 he signed a 9,000 year lease at £45 per annum for the unused brewery.Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain before he started selling the dark beer porter in 1778. The first Guinness beers to use the term were Single Stout and Double Stout in the 1840s.Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. “Stout” originally referred to a beer’s strength, but eventually shifted meaning toward body and colour.Porter was also referred to as “plain”, as mentioned in the famous refrain of Flann O’Brien‘s poem “The Workman’s Friend”: “A pint of plain is your only man.” Already one of the top-three British and Irish brewers, Guinness’s sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876.In October 1886 Guinness became a public company, and was averaging sales of 1,138,000 barrels a year. This was despite the brewery’s refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses, the company was valued at £6 million and shares were twenty times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading. The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden. By 1914, Guinness was producing 2,652,000 barrels of beer a year, which was more than double that of its nearest competitor Bass, and was supplying more than 10 per cent of the total UK beer market. In the 1930s, Guinness became the seventh largest company in the world. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired the Distillers Company in 1986.This led to a scandal and criminal trialconcerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders, in which the House of Lords declared that the payment had been invalid. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo. Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness.
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Out of stock51cm x 51cm Imagination is something Guinness Advertising has never been short of… From John Gilroy’s hapless zookeeper and his menagerie of creatures to a Polynesian surfer and a herd of white horses; from messages in bottles setting sail across the ocean to a single, heart-stoppingly enormous wave. Guinness have been carving out their own creative path for almost a century with decades of extraordinary and enduring print, TV and digital campaigns to their name, and hopefully they will continue to push boundaries to tell stories to the world. Here’s to original thinking !
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Original Resin Guinness Toucan (manufactured by Shannon) Dimensions :20cm x 10cm x 8cm 0.5kg For nearly two centuries of existence, the Guinness brewery had almost no need to formally advertise, allowing word-of-mouth to sell the beer, and sell it did. By the late 19th century, Guinness was one of the top three breweries between Britain and Ireland. In 1862, the company adopted an Irish harp as their logo and trademarked it in 1875. However, by the late 1920s, sales were declining, and in 1929, Rupert Guinness, then chair of the company, ran the first-ever Guinness print ad with the slogan “Guinness is good for you.” The very next year, the brewery hired advertising firm S.H. Benson. It was then, in 1930, that the story of the Guinness toucan began. The man responsible for the iconic bird and his animal companions is the English illustrator and draftsman John Gilroy. He was born in 1898 in Newcastle upon Tyne into a family of eight children, and his father, William, was a landscape painter. From a young age, Gilroy began copying the drawings in magazines, and it was quickly evident he would follow in his father’s professional footsteps. By 15, he was a cartoonist for the local newspaper. He won a scholarship to art school, and although World War I interrupted his studies, he entered London’s Royal College of Art in 1919. While he was still a student, he received his first commission for commercial art—a promotional pamphlet for the Hydraulic Engineering Co. Not long after graduating, Gilroy began working for S.H. Benson, where he would eventually work on Guiness.
John Gilroy, illustrator of some of Guinness’s most well-known advertisements. (Northeast History Tour)
With John Gilroy’s illustrations and Dorothy Sayers’s copy, the Guinness toucan ads were an immediate hit. (Guinness)
Guinness coasters featuring the menagerie of John Gilroy’s advertisements. (Guinness)
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Very well manufactured Castiron Toucan replica. Dimensions :20cm x 10cm x 8cm 1.5kg The legendary Guinness Toucan goes back to 1935 and the advertising firm S.H. Benson. Artist John Gilroy had been recently hired, and Dorothy Sayers, a famous crime writer and playwright, wrote advertising copy for the company. For nearly two centuries of existence, the brewery had almost no need to formally advertise, allowing word-of-mouth to sell the beer, and sell it did. By the late 19th century, Guinness was one of the top three breweries between Britain and Ireland. In 1862, the company adopted an Irish harp as their logo and trademarked it in 1875. However, by the late 1920s, sales were declining, and in 1929, Rupert Guinness, then chair of the company, ran the first-ever Guinness print ad with the slogan “Guinness is good for you.” The very next year, the brewery hired advertising firm S.H. Benson. It was then, in 1930, that the story of the Guinness toucan began. The man responsible for the iconic bird and his animal companions is the English illustrator and draftsman John Gilroy. He was born in 1898 in Newcastle upon Tyne into a family of eight children, and his father, William, was a landscape painter. From a young age, Gilroy began copying the drawings in magazines, and it was quickly evident he would follow in his father’s professional footsteps. By 15, he was a cartoonist for the local newspaper. He won a scholarship to art school, and although World War I interrupted his studies, he entered London’s Royal College of Art in 1919. While he was still a student, he received his first commission for commercial art—a promotional pamphlet for the Hydraulic Engineering Co. Not long after graduating, Gilroy began working for S.H. Benson, where he would eventually work on Guiness.Arthur Guinness started brewing ales in 1759 at the St James Gate Brewery,Dublin.On 31st December 1759 he signed a 9,000 year lease at £45 per annum for the unused brewery.Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain before he started selling the dark beer porter in 1778. The first Guinness beers to use the term were Single Stout and Double Stout in the 1840s.Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. “Stout” originally referred to a beer’s strength, but eventually shifted meaning toward body and colour.Porter was also referred to as “plain”, as mentioned in the famous refrain of Flann O’Brien‘s poem “The Workman’s Friend”: “A pint of plain is your only man.” Already one of the top-three British and Irish brewers, Guinness’s sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876.In October 1886 Guinness became a public company, and was averaging sales of 1,138,000 barrels a year. This was despite the brewery’s refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses, the company was valued at £6 million and shares were twenty times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading. The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden. By 1914, Guinness was producing 2,652,000 barrels of beer a year, which was more than double that of its nearest competitor Bass, and was supplying more than 10 per cent of the total UK beer market. In the 1930s, Guinness became the seventh largest company in the world. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired the Distillers Company in 1986.This led to a scandal and criminal trialconcerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders, in which the House of Lords declared that the payment had been invalid. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo. Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness.
John Gilroy, illustrator of some of Guinness’s most well-known advertisements.
With John Gilroy’s illustrations and Dorothy Sayers’s copy, the Guinness toucan ads were an immediate hit. (Guinness)
Guinness coasters featuring the menagerie of John Gilroy’s advertisements. (Guinness)
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Guinness advertising has become an institution, virtually since Arthur Guinness set up the brewery in 1779.Today Guinness advertising is not just a subject for fond remembrance of past campaigns - nowadays its a subject for the specialist collector.Every item, from original artwork to old Guinness labels -has a price and a buyer. 30cm x 25cm Bruff Co Limerick All Guinness advertising has done is create a focal point for peoples interest in and affection for,Guinness itself- that curious looking drink with a curious sounding name. Indeed its tempting to talk about Guinness advertising as if it were a generic term,describing a particular type or style of advertising.This is not the case-in its form, content and approach ,Guinness advertising has been as varied as the communications media it has enployed. When the brewery giant first began advertising in 1928,there had been very little study done in the field of market research and the critical analysis of what became to be called the "persuasion industry' had yet to take place.In launching its first campaign, however,Guinness decreed that its advertisements 'should at all times be done extremely well and in good taste -S.H Benson Ltd.,the venerable advertising agency charged with carrying out that edict,began with a refreshing directness- an appetising pint of what is affectionately called the 'black stuff' and the simple slogan:'GUINNESS is good for you.' Guinness has since always been among the leaders in the development of the craft of advertising and from the outset, they have been particularly conscious of their public responsibilities as an advertiser.Its fair to say no other alcoholic beverage has acquired the universal goodwill possessed by Guinness.Stanley Penn,one of Bensons copyrighters once remarked ' Guinness always enjoyed their advertising.They liked their advertising to be liked'.and so Bensons gave the already household Guinness name character and personality ,they made its friend more than a mere acquaintance. After a few years ,some money and a lot of imagination later,Bensons began mixing their Guinness with a dash or two of levity and humour.It was the beginning of many years of fun and frolics-starting with John Gilroys' charming menagerie of Guinness guzzling animals and the most outrageous puns and parodies- right up to the present day.