• Brilliant print capturing some of Micheal "Ó'Muircheartaigh's most famous moments of commentary over the decades.Superb piece for the GAA enthusiast and celebrating one of our greatest ever broadcasters. Origins : Banagher Co Offaly     Dimensions: 52cm x 40cm Micheal Ó Muircheartaigh (born 20 August 1930)[1] is an Irish Gaelic games commentator for the Irish national radio and television, RTÉ. In a career that has spanned six decades he has come to be regarded as the "voice of Gaelic games." His prolific career has earned him a place in Guinness World Records.

    Early life

    Mícheál Ó Muircheartaigh was born in Dún Síon just outside Dingle, County Kerry in 1930.Ó Muircheartaigh grew up on the family farm and was educated locally in Dingle. In September 1945 he began studying at Coláiste Íosagáin in Baile Bhúirne in the County Cork Gaeltacht where he was in training to be a teacher. It was at this all-Irish school that his name changed from Michael Moriarty to the Irish version Mícheál Ó Muircheartaigh. In September 1948 he began the final year of his teacher training at St Patrick's College of Education in Drumcondra, Dublin.

    Broadcasting career

    In early March 1949 Ó Muircheartaigh, along with ten other students from the college, and several from other colleges, did a test commentary on a hurling game at Croke Park. Each student had to commentate for five minutes in Irish and the most successful would be selected for further commentary work. Ó Muircheartaigh had never seen a game of hurling before in his life. But he knew that those adjudicators judging his commentary were not able to see the game:
    'Twas a new game to me. But I knew one person. He was in goal for UCD and his name was Tadhg Hurley. He went to school in Dingle and he had hurling because his father was a bank manager and had spent time in Tipperary or Cork. The moment my minute started, he was saving a fantastic shot. And he cleared it away out, I can still see it, out over the sideline, Cusack Stand side of the field, eighty yards out. But it was deflected out by a member of the opposition. The adjudicators couldn't see that that didn't happen. Who was called out to take the line-ball? The only person I knew, Tadhg Hurley. And he took a beautiful line-ball - Christy Ring never took better. He landed it down in front of the Railway goal, there was a dreadful foul on the full-forward, and there was a penalty. And who was called up to take the penalty? Tadhg Hurley. 'Twas the best individual display ever seen in Croke Park. It took him at least a minute to come from the Canal goal up. And while he was coming up I spoke about his brother Bob, who was in Donal's class, and his sister who used to come out to Dún Síon strand during the summer. So eventually he took the penalty. I've seen DJ Carey, I've seen Nicky Rackard, I've seen Christy Ring. None of them could ever equal the display he gave that day... Sin mar a thosaigh sé!
    Ó Muircheartaigh was the one selected and his first assignment was to provide an all-Irish commentary on the 1949 Railway Cup final on St. Patrick's Day. He graduated from St. Patrick's College a little later and also completed a Bachelor of Arts degree from University College Dublin. He taught economics, accountancy and Irish in both primary and secondary schools throughout Dublin, the majority of which were run by the Christian Brothers. He continued teaching up until the 1980s, when he became a full-time broadcaster with Raidió Teilifís Éireann. For the early part of his broadcasting career Ó Muircheartaigh commentated on Minor GAA matches, in the Irish language. He also replaced the legendary Micheál O'Hehir when he was not available to commentate. Eventually when O'Hehir was forced to retire in the mid-1980s Ó Muircheartaigh took over as the station's premier radio commentator. He developed his own inimitable style of commentary and his accent is unmistakably that of a native Irish speaker. He is a true lover of Gaelic Athletic Association and it is reflected in the enthusiasm he brings to matches. His unusual turn of phrase has made him a much loved broadcaster and often imitated character. He has become particularly famous in Ireland for his unusual turns of phrase in the heat of the moment while commentating. Today he commentates on RTÉ Radio 1. In 2004 he published his autobiography, 'From Dún Sion to Croke Park'. Ó Muircheartaigh's commentaries for RTÉ Radio 1's Sunday Sport show won him a Jacob's Award in 1992. He was also the Parade Grand Marshal for the 2007 St. Patrick's Festival, having been given the honour by the chairman of the Festival in recognition and appreciation of his unique contribution to Irish culture. He will be the Parade Grand Marshal for the 2011 St. Patrick's Parade in Toronto, Ontario, Canada, also in recognition and appreciation of his unique contribution to Irish culture. On 16 September 2010 he announced his retirement from broadcasting. The last All-Ireland he commentated on was the 2010 All-Ireland Senior Football Championship Final on 19 September 2010.On 29 October 2010 it was announced that the 2nd International Rules test at Croke Park would be Ó Muircheartaigh's final broadcast as commentator on RTÉ Radio 1. On 30 October 2010 Micheál commentated his final commentary alongside RTÉ's pundit and former Meath footballer Bernard Flynn. He is contracted to officiate at the 2011–12 Volvo Ocean Race finish in Galway when he will commentate on the finish to the round the world race, to give it a uniquely Irish conclusion. Sailing has been a long time hobby of O Muircheartaigh. Ó Muircheartaigh writes a weekly sports column for Foinse, the Irish-language newspaper free with the Irish Independent each Wednesday. Ó Muircheartaigh was invited to read out a piece in Irish and in English at an event called "Laochra" in Croke Park on 24 April 2016 to commemorate the 100th anniversary of the Easter Rising.  

    Other media

    He is the main commentator in the 2005 video game Gaelic Games: Football for the PlayStation 2 and its 2007 sequel He was featured in the video "Mícheál Ó Muircheartaigh - Making a ham sandwich" which was posted on a Reddit forum, noting his "relaxing" voice.

    Honours

    Mícheál was awarded an honorary doctorate by NUI Galway in 1999 for his lifetime service to broadcasting.
  • Humorous and very sharp depiction of the last remaining horse Fair in the North of Ireland ,Ballyclare Co Antrim.The character depictions of this 19th century scene are very vivid and convey brilliantly the busy,raucous and exciting atmosphere of Fair Day back then when the horse was all important and the automobile had not yet been invented .A wonderful print . Ballyclare Co Antrim  50cm x 63cm  
  • 50cm x 65cm    Artane Dublin Classic Smithwicks Ale Advertising Showcard-(1960s era)-Brewed in Ireland.Please contact us directly at irishpubemporium@gmail.com for pricing and shipment quotation. The old Smithwicks brewery is on the site of a Franciscan abbey, where monks had brewed ale since the 14th century, and ruins of the original abbey still remain on its grounds. The old brewery has since been renovated and now hosts "The Smithwick's Experience Kilkenny" visitor attraction and centre.At the time of its closure, it was Ireland's oldest operating brewery. John Smithwick was an orphan who had settled in Kilkenny. Shortly after his arrival, Smithwick went into the brewing business with Richard Cole on a piece of land that Cole had leased from the Duke of Ormond in 1705. Five years later, John Smithwick became the owner of the land. The brewery stayed small, servicing a loyal local following while John Smithwick diversified. Following John Smithwick's death, the brewery temporarily fell out of family hands. John Smithwick's great grandson, Edmond bought the brewery land back freehold and worked to reshape its future. Edmond concentrated on discovering new markets and successfully building export trade. Drinkers in England, Scotland and Wales developed a taste for Smithwick's brews and output increased fivefold. As a result of substantial contributions made to St Mary's Cathedral, Edmond became great friends with Irish liberal Daniel O'Connell, who later became godfather to one of his sons. Edmond Smithwick became well known and respected by the people of Kilkenny who elected him town mayor four times. In 1800, export sales began to fall and the brewing industry encountered difficulty. To combat this, the Smithwick family increased production in their maltings, began selling mineral water and delivered butter with the ale from the back of their drays.By 1900, output was at an all-time low and the then owner James Smithwick was advised by auditors to shut the doors of the brewery. Instead, James reduced the range of beers they produced and set out to find new markets. He secured military contracts and soon after saw output increase again. James' son, Walter, took control in 1930 and steered the brewery to success through the hardships of both World War II and increasingly challenging weather conditions.By January 1950, Smithwick's was exporting ale to Boston.Smithwick's was purchased from Walter Smithwick in 1965 by Guinness and is now, along with Guinness, part of Diageo. Together, Guinness & Co. and Smithwick's developed and launched Smithwick's Draught Ale in 1966. By 1979, half a million barrels were sold each year.In 1980, Smithwick's began exporting to France. In 1993, Smithwick's Draught became Canada's leading imported ale.By 2010, Smithwick's continued to be brewed in Dundalk and Kilkenny with tankers sent to Dublin to be kegged for the on trade market. Cans and bottles were packaged by IBC in Belfast.Production in the Kilkenny brewery finished on 31 December 2013 and Smithwicks brands are now produced in the Diageo St.James' Gate brewery in Dublin.The original Kilkenny site was sold to Kilkenny County Council, with a small portion of the site dedicated to the opening of a visitor's centre, the "Smithwick's Experience Kilkenny".      
  • 40cm x 32cm    Artane Dublin Classic Smithwicks Ale Advertising Showcard-(1960s era)-Brewed in Ireland. The old Smithwicks brewery is on the site of a Franciscan abbey, where monks had brewed ale since the 14th century, and ruins of the original abbey still remain on its grounds. The old brewery has since been renovated and now hosts "The Smithwick's Experience Kilkenny" visitor attraction and centre.At the time of its closure, it was Ireland's oldest operating brewery. John Smithwick was an orphan who had settled in Kilkenny. Shortly after his arrival, Smithwick went into the brewing business with Richard Cole on a piece of land that Cole had leased from the Duke of Ormond in 1705. Five years later, John Smithwick became the owner of the land. The brewery stayed small, servicing a loyal local following while John Smithwick diversified. Following John Smithwick's death, the brewery temporarily fell out of family hands. John Smithwick's great grandson, Edmond bought the brewery land back freehold and worked to reshape its future. Edmond concentrated on discovering new markets and successfully building export trade. Drinkers in England, Scotland and Wales developed a taste for Smithwick's brews and output increased fivefold. As a result of substantial contributions made to St Mary's Cathedral, Edmond became great friends with Irish liberal Daniel O'Connell, who later became godfather to one of his sons. Edmond Smithwick became well known and respected by the people of Kilkenny who elected him town mayor four times. In 1800, export sales began to fall and the brewing industry encountered difficulty. To combat this, the Smithwick family increased production in their maltings, began selling mineral water and delivered butter with the ale from the back of their drays.By 1900, output was at an all-time low and the then owner James Smithwick was advised by auditors to shut the doors of the brewery. Instead, James reduced the range of beers they produced and set out to find new markets. He secured military contracts and soon after saw output increase again. James' son, Walter, took control in 1930 and steered the brewery to success through the hardships of both World War II and increasingly challenging weather conditions.By January 1950, Smithwick's was exporting ale to Boston.Smithwick's was purchased from Walter Smithwick in 1965 by Guinness and is now, along with Guinness, part of Diageo. Together, Guinness & Co. and Smithwick's developed and launched Smithwick's Draught Ale in 1966. By 1979, half a million barrels were sold each year.In 1980, Smithwick's began exporting to France. In 1993, Smithwick's Draught became Canada's leading imported ale.By 2010, Smithwick's continued to be brewed in Dundalk and Kilkenny with tankers sent to Dublin to be kegged for the on trade market. Cans and bottles were packaged by IBC in Belfast.Production in the Kilkenny brewery finished on 31 December 2013 and Smithwicks brands are now produced in the Diageo St.James' Gate brewery in Dublin.The original Kilkenny site was sold to Kilkenny County Council, with a small portion of the site dedicated to the opening of a visitor's centre, the "Smithwick's Experience Kilkenny".      
  • 47cm x 35cm Barry's Tea is an Irish tea company founded in 1901 by James J. Barry in Cork. Until the 1960s, tea was sold from a shop in Prince's Street, but thereafter the company expanded its wholesaling and distribution operations. By the mid-1980s Barry's Tea had become a national brand. According to their website, they are currently responsible for 38% of all tea sales in the Irish market (which is worth an estimated €85 million annually). Today, Barry's Tea is also available in the United Kingdom, Spain, and in some areas of Canada, Australia, France, Luxembourg and the United States where there are significant Irish immigrant communities. Members of the Barry family been elected representatives for Fine Gael: the founder's son Anthony Barry (TD 1954–57 and 1961–65), Anthony's son Peter Barry (TD 1969–97) and Peter's daughter Deirdre Clune (TD 1997–2001 and 2007–11, and MEP since 2014).

  • Well framed Bogs of Ireland Print. We were very fortunate to acquire this very famous poster-The Bogs of Ireland.A collage of some very interesting toilets recorded for eternity by the renowned photographer John Morris.This poster is now completely out of print and is difficult to acquire.Makes a wonderful addition to anyone's favourite sanctuary and place of solitude!   Dimensions : 65cm x 45cm
  • 45cm x 30cm Thurles Co Tipperary Classic commentary quote from the great Micheal O'Muircheartaigh. Micheal Ó Muircheartaigh (born 20 August 1930) is an Irish Gaelic games commentator for the Irish national radio and television, RTÉ. In a career that has spanned six decades he has come to be regarded as the "voice of Gaelic games." His prolific career has earned him a place in Guinness World Records Mícheál Ó Muircheartaigh was born in Dún Síon just outside Dingle, County Kerry in 1930.Ó Muircheartaigh grew up on the family farm and was educated locally in Dingle. In September 1945 he began studying at Coláiste Íosagáin in Baile Bhúirne in the County Cork Gaeltacht where he was in training to be a teacher. It was at this all-Irish school that his name changed from Michael Moriarty to the Irish version Mícheál Ó Muircheartaigh. In September 1948 he began the final year of his teacher training at St Patrick's College of Education in Drumcondra, Dublin.

    Broadcasting career

    In early March 1949 Ó Muircheartaigh, along with ten other students from the college, and several from other colleges, did a test commentary on a hurling game at Croke Park. Each student had to commentate for five minutes in Irish and the most successful would be selected for further commentary work. Ó Muircheartaigh had never seen a game of hurling before in his life. But he knew that those adjudicators judging his commentary were not able to see the game:
    'Twas a new game to me. But I knew one person. He was in goal for UCD and his name was Tadhg Hurley. He went to school in Dingle and he had hurling because his father was a bank manager and had spent time in Tipperary or Cork. The moment my minute started, he was saving a fantastic shot. And he cleared it away out, I can still see it, out over the sideline, Cusack Stand side of the field, eighty yards out. But it was deflected out by a member of the opposition. The adjudicators couldn't see that that didn't happen. Who was called out to take the line-ball? The only person I knew, Tadhg Hurley. And he took a beautiful line-ball - Christy Ring never took better. He landed it down in front of the Railway goal, there was a dreadful foul on the full-forward, and there was a penalty. And who was called up to take the penalty? Tadhg Hurley. 'Twas the best individual display ever seen in Croke Park. It took him at least a minute to come from the Canal goal up. And while he was coming up I spoke about his brother Bob, who was in Donal's class, and his sister who used to come out to Dún Síon strand during the summer. So eventually he took the penalty. I've seen DJ Carey, I've seen Nicky Rackard, I've seen Christy Ring. None of them could ever equal the display he gave that day... Sin mar a thosaigh sé!
    Ó Muircheartaigh was the one selected and his first assignment was to provide an all-Irish commentary on the 1949 Railway Cup final on St. Patrick's Day. He graduated from St. Patrick's College a little later and also completed a Bachelor of Arts degree from University College Dublin. He taught economics, accountancy and Irish in both primary and secondary schools throughout Dublin, the majority of which were run by the Christian Brothers. He continued teaching up until the 1980s, when he became a full-time broadcaster with Raidió Teilifís Éireann. For the early part of his broadcasting career Ó Muircheartaigh commentated on Minor GAA matches, in the Irish language. He also replaced the legendary Micheál O'Hehir when he was not available to commentate. Eventually when O'Hehir was forced to retire in the mid-1980s Ó Muircheartaigh took over as the station's premier radio commentator. He developed his own inimitable style of commentary and his accent is unmistakably that of a native Irish speaker. He is a true lover of Gaelic Athletic Association and it is reflected in the enthusiasm he brings to matches. His unusual turn of phrase has made him a much loved broadcaster and often imitated character. He has become particularly famous in Ireland for his unusual turns of phrase in the heat of the moment while commentating. Today he commentates on RTÉ Radio 1. In 2004 he published his autobiography, 'From Dún Sion to Croke Park'. Ó Muircheartaigh's commentaries for RTÉ Radio 1's Sunday Sport show won him a Jacob's Award in 1992. He was also the Parade Grand Marshal for the 2007 St. Patrick's Festival, having been given the honour by the chairman of the Festival in recognition and appreciation of his unique contribution to Irish culture. He will be the Parade Grand Marshal for the 2011 St. Patrick's Parade in Toronto, Ontario, Canada, also in recognition and appreciation of his unique contribution to Irish culture. On 16 September 2010 he announced his retirement from broadcasting. The last All-Ireland he commentated on was the 2010 All-Ireland Senior Football Championship Final on 19 September 2010.On 29 October 2010 it was announced that the 2nd International Rules test at Croke Park would be Ó Muircheartaigh's final broadcast as commentator on RTÉ Radio 1. On 30 October 2010 Micheál commentated his final commentary alongside RTÉ's pundit and former Meath footballer Bernard Flynn. He is contracted to officiate at the 2011–12 Volvo Ocean Race finish in Galway when he will commentate on the finish to the round the world race, to give it a uniquely Irish conclusion. Sailing has been a long time hobby of O Muircheartaigh. Ó Muircheartaigh writes a weekly sports column for Foinse, the Irish-language newspaper free with the Irish Independent each Wednesday. Ó Muircheartaigh was invited to read out a piece in Irish and in English at an event called "Laochra" in Croke Park on 24 April 2016 to commemorate the 100th anniversary of the Easter Rising.  

    Other media

    He is the main commentator in the 2005 video game Gaelic Games: Football for the PlayStation 2 and its 2007 sequel He was featured in the video "Mícheál Ó Muircheartaigh - Making a ham sandwich" which was posted on a Reddit forum, noting his "relaxing" voice.

    Honours

    Mícheál was awarded an honorary doctorate by NUI Galway in 1999 for his lifetime service to broadcasting.
  • 55cm x 45cm    Dublin Beautiful print from the original of a Guinness inspired Irish Pub session.Encapsulates brilliantly the atmosphere and revelry when a few pints of porter and traditional Irish music combine ,with a classic John Gilroy Advert in the background adding to the authenticity of the scene. Arthur Guinness started brewing ales in 1759 at the St James Gate Brewery,Dublin.On 31st December 1759 he signed a 9,000 year lease at £45 per annum for the unused brewery.Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain. Arthur Guinness started selling the dark beer porter in 1778. The first Guinness beers to use the term were Single Stout and Double Stout in the 1840s.Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. “Stout” originally referred to a beer’s strength, but eventually shifted meaning toward body and colour.Porter was also referred to as “plain”, as mentioned in the famous refrain of Flann O’Brien‘s poem “The Workman’s Friend”: “A pint of plain is your only man.” Already one of the top-three British and Irish brewers, Guinness’s sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876.In October 1886 Guinness became a public company, and was averaging sales of 1,138,000 barrels a year. This was despite the brewery’s refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses, the company was valued at £6 million and shares were twenty times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading.[12] The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden. By 1914, Guinness was producing 2,652,000 barrels of beer a year, which was more than double that of its nearest competitor Bass, and was supplying more than 10 per cent of the total UK beer market. In the 1930s, Guinness became the seventh largest company in the world. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired the Distillers Company in 1986.This led to a scandal and criminal trialconcerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders, in which the House of Lords declared that the payment had been invalid. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo. Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness.
    The Guinness Brewery Park Royal during demolition, at its peak the largest and most productive brewery in the world.
    The Guinness brewery in Park Royal, London closed in 2005. The production of all Guinness sold in the UK and Ireland was moved to St. James’s Gate Brewery, Dublin. Guinness has also been referred to as “that black stuff”. Guinness had a fleet of ships, barges and yachts. The Irish Sunday Independent newspaper reported on 17 June 2007 that Diageo intended to close the historic St James’s Gate plant in Dublin and move to a greenfield site on the outskirts of the city.This news caused some controversy when it was announced.The following day, the Irish Daily Mail ran a follow-up story with a double page spread complete with images and a history of the plant since 1759. Initially, Diageo said that talk of a move was pure speculation but in the face of mounting speculation in the wake of the Sunday Independent article, the company confirmed that it is undertaking a “significant review of its operations”. This review was largely due to the efforts of the company’s ongoing drive to reduce the environmental impact of brewing at the St James’s Gate plant. On 23 November 2007, an article appeared in the Evening Herald, a Dublin newspaper, stating that the Dublin City Council, in the best interests of the city of Dublin, had put forward a motion to prevent planning permission ever being granted for development of the site, thus making it very difficult for Diageo to sell off the site for residential development. On 9 May 2008, Diageo announced that the St James’s Gate brewery will remain open and undergo renovations, but that breweries in Kilkenny and Dundalk will be closed by 2013 when a new larger brewery is opened near Dublin. The result will be a loss of roughly 250 jobs across the entire Diageo/Guinness workforce in Ireland.Two days later, the Sunday Independent again reported that Diageo chiefs had met with Tánaiste Mary Coughlan, the deputy leader of the Government of Ireland, about moving operations to Ireland from the UK to benefit from its lower corporation tax rates. Several UK firms have made the move in order to pay Ireland’s 12.5 per cent rate rather than the UK’s 28 per cent rate. Diageo released a statement to the London stock exchange denying the report.Despite the merger that created Diageo plc in 1997, Guinness has retained its right to the Guinness brand and associated trademarks and thus continues to trade under the traditional Guinness name despite trading under the corporation name Diageo for a brief period in 1997. In November 2015 it was announced that Guinness are planning to make their beer suitable for consumption by vegetarians and vegans by the end of 2016 through the introduction of a new filtration process at their existing Guinness Brewery that avoids the need to use isinglass from fish bladders to filter out yeast particles.This went into effect in 2017, per the company’s FAQ webpage where they state: “Our new filtration process has removed the use of isinglass as a means of filtration and vegans can now enjoy a pint of Guinness. All Guinness Draught in keg format is brewed without using isinglass. Full distribution of bottle and can formats will be in place by the end of 2017, so until then, our advice to vegans is to consume the product from the keg format only for now. Guinness stout is made from water, barley, roast malt extract, hops, and brewer’s yeast. A portion of the barley is roasted to give Guinness its dark colour and characteristic taste. It is pasteurisedand filtered. Until the late 1950s Guinness was still racked into wooden casks. In the late 1950s and early 1960s, Guinness ceased brewing cask-conditioned beers and developed a keg brewing system with aluminium kegs replacing the wooden casks; these were nicknamed “iron lungs”.Until 2016 the production of Guinness, as with many beers, involved the use of isinglass made from fish. Isinglass was used as a fining agent for settling out suspended matter in the vat. The isinglass was retained in the floor of the vat but it was possible that minute quantities might be carried over into the beer. Diageo announced in February 2018 that the use of isinglass in draught Guinness was to be discontinued and an alternative clarification agent would be used instead. This has made draught Guinness acceptable to vegans and vegetarians. Arguably its biggest change to date, in 1959 Guinness began using nitrogen, which changed the fundamental texture and flavour of the Guinness of the past as nitrogen bubbles are much smaller than CO2, giving a “creamier” and “smoother” consistency over a sharper and traditional CO2 taste. This step was taken after Michael Ash – a mathematician turned brewer – discovered the mechanism to make this possible. Nitrogen is less soluble than carbon dioxide, which allows the beer to be put under high pressure without making it fizzy. High pressure of the dissolved gas is required to enable very small bubbles to be formed by forcing the draught beer through fine holes in a plate in the tap, which causes the characteristic “surge” (the widget in cans and bottles achieves the same effect). This “widget” is a small plastic ball containing the nitrogen. The perceived smoothness of draught Guinness is due to its low level of carbon dioxide and the creaminess of the head caused by the very fine bubbles that arise from the use of nitrogen and the dispensing method described above. “Foreign Extra Stout” contains more carbon dioxide, causing a more acidic taste. Contemporary Guinness Draught and Extra Stout are weaker than they were in the 19th century, when they had an original gravity of over 1.070. Foreign Extra Stout and Special Export Stout, with abv of 7.5% and 9% respectively, are perhaps closest to the original in character.Although Guinness may appear to be black, it is officially a very dark shade of ruby. The most recent change in alcohol content from the Import Stout to the Extra Stout was due to a change in distribution through North American market. Consumer complaints have influenced recent distribution and bottle changes.
    Studies claim that Guinness can be beneficial to the heart. Researchers found that “‘antioxidantcompounds’ in the Guinness, similar to those found in certain fruits and vegetables, are responsible for the health benefits because they slow down the deposit of harmful cholesterol on the artery walls.”Guinness ran an advertising campaign in the 1920s which stemmed from market research – when people told the company that they felt good after their pint, the slogan, created by Dorothy L. Sayers–”Guinness is Good for You”. Advertising for alcoholic drinks that implies improved physical performance or enhanced personal qualities is now prohibited in Ireland.Diageo, the company that now manufactures Guinness, says: “We never make any medical claims for our drinks.”    
  • Beautifully framed,enlarged print of the Fr Ted commemorative 3 stamp collection as issued by An Post to mark the anniversary of the legendary comedy series. 22cm x 48cm  Limerick

    A quarter of a century after it first aired, Father Ted, one of television’s most loved sitcoms, has officially stamped itself on popular culture.

    Ireland’s post service, An Post, issued a set of stamps on Thursday to celebrate its characters and one-liners and to mark the show’s 25thanniversary.

    Phrases forever associated with Craggy Island, the fictional home of three wayward priests and their housekeeper, now adorn four stamps: “That’s mad, Ted”, “Will you have a cup of tea, Father?”, “That money was just resting in my account” and “That would be an ecumenical matter”.

    Retro wallpaper in the background of each stamp matches different rooms in the parochial house where Fr Ted, Fr Dougal, Fr Jack and Mrs Doyle played out surreal scenes that entered comedy lore.

    “I don’t think until today it has sunk in what a huge thing it is, what an honour,” Pauline McLynn, who played Mrs Doyle, told the Guardian. “How many people do you know can say ‘I was once on a stamp’?”

    The writers, cast and crew never imagined that the show, which ran for three seasons from 1995 to 1998, would become so popular or enduring, said the actor.

    “I often wonder about the staying power. It’s incredibly stupid and properly funny. We made it 25 years ago and now kids are still finding it incredibly funny. You always hope that things you’re proud of will last the test of time.”

    Cast
    Frank Kelly as Father Jack, Pauline McLynn as Mrs Doyle, Dermot Morgan as Father Ted Crilly, Ardal O’Hanlon as Father Dougal. Photograph: Ronald Grant archive

    Written by Graham Linehan and Arthur Matthews, Father Ted was made by Hat Trick Productions for Channel 4. It won multiple awards including Baftas and rivals Fawlty Towers and Seinfeld for funniest comedy in viewer polls.

  • 27cm x 27cm The Barrow Breeze is a pub in the capital of the Irish Sporthorse business-Goresbridge Co Kilkenny. Goresbridge (Irish: An Droichead Nua, meaning 'The New Bridge') is a small village located in the east of County Kilkenny, in the province of Leinster, Ireland. Goresbridge is named after a 1756 bridge, built by Colonel Ralph Gore, which provides a crossing of the River Barrow between County Kilkenny and County Carlow in the South-East region. Located 2.75 miles (4.43 km) from Gowran on the R702 (KilkennyEnniscorthy) regional road, and approximately 20 kilometres (12 mi) east of Kilkenny. Part of the civil parish is Grangesilvia which is in the barony of Gowran. King Charles II granted Arthur Gore the townland of Barrowmount. The "Battle of Goresbridge" occurred there in June 1798. The 2011 census the population of the census town was 361. The local authority is Kilkenny County Council. Goresbridge gives its name to a district electoral division Goresbridge was located in historic Gaelic kingdom of Ossory (Osraige). Following the Williamite–Jacobite War King Charles II gave grants of land which had been forfeited by the Roman Catholic owners. Arthur Gore obtained a grant of land, the townland of Barrowmount in parish of Grangesilvia, from Charles II,and by the end of the 17th century the Gore family were well established. "Goresbridge" was named for the family and the New Bridge built in 1756 by Colonel Ralph Gore. On the 1846 OSI map of Ireland the village is referred to it as Newbridge.

    Gore's Bridge

    Gore's Bridge has nine-arch's granite bridge crossing of the River Barrow between County Kilkenny and County Carlow. Built in 1756 by Colonel Ralph Gore the Earl of Ross. This mid eighteenth-century elegantly-composed landmark was built using unrefined Carlow granite.It represents an important element of civil engineering and transport heritage and formed a vital link between the two counties.

    Battle of Goresbridge

    The Battle of Goresbridge occurred during the Irish Rebellion on 23 June 1798 at Gore's Bridge.During the Wexford Rebellion, and just days Battle of Vinegar Hill, Wexford insurgents attempted to use the Gore's Bridge. The locally stationed Wexford Militia were defeated, they lost their cavalry, twenty eight soldiers were captured, and the rest fled to Kilkenny.There is a carved granite memorial adjacent to the bridge.

    Transport

    Goresbridge railway station opened on 26 October 1870, closed for passenger traffic on 26 January 1931 and for goods traffic on 27 January 1947, finally closing altogether on 1 April 1963. Kilbride Coaches services Goresbridge from Graiguenamanagh or Kilkenny twice a day, except Sundays
  • Humorous,Guinness showcard designed by the artist Tony Escott  from the 1960s.Escott was an English cartoonist & illustrator synonymous with Guinness adverts in the 1960s.Advertising showcards such as this excellent example were supplied by Guinness to be displayed on prominent locations in pubs such as counter tops and window sills etc Guinness advertising has become an institution, virtually since Arthur Guinness set up the brewery in 1779.Today Guinness advertising is not just a subject for fond remembrance of past campaigns - nowadays its a subject for the specialist collector.Every item, from original artwork to old Guinness labels -has a price and a buyer. All Guinness advertising has done is create a focal point for peoples interest in and affection for,Guinness itself- that curious looking drink with a curious sounding name. Indeed its tempting to talk about Guinness advertising as if it were a generic term,describing a particular type or style of advertising.This is not the case-in its form, content and approach ,Guinness advertising has been as varied as the communications media it has enployed. When the brewery giant first began advertising in 1928,there had been very little study done in the field of market research and the critical analysis of what became to be called the "persuasion industry' had yet to take place.In launching its first campaign, however,Guinness decreed that its advertisements 'should at all times be done extremely well and in good taste -S.H Benson Ltd.,the venerable advertising agency charged with carrying out that edict,began with a refreshing directness- an appetising pint of what is affectionately called the 'black stuff' and the simple slogan:'GUINNESS is good for you.' Guinness has since  always been among the leaders in the development of the craft of advertising and from the outset, they have been particularly conscious of their public responsibilities as an advertiser.Its fair to say no other alcoholic beverage has acquired the universal goodwill possessed by Guinness.Stanley Penn,one of Bensons copyrighters once remarked ' Guinness always enjoyed their advertising.They liked their advertising to be liked'.and so Bensons gave the already household  Guinness name character and personality ,they made its friend more than a mere acquaintance. After a few years ,some money and a lot of imagination later,Bensons began mixing their Guinness with a  dash or two of levity and humour.It was the beginning of many years of fun and frolics-starting with John Gilroys' charming menagerie of Guinness guzzling animals and the most outrageous puns and parodies- right up to the present day. Origins : Dublin Dimensions :40cm x 34cm
  • 33cm x 40cm Beautiful print from the original of a Guinness inspired Irish Pub session.Encapsulates brilliantly the atmosphere and revelry when a few pints of porter and traditional Irish music combine ,with a classic John Gilroy Advert in the background adding to the authenticity of the scene. Arthur Guinness started brewing ales in 1759 at the St James Gate Brewery,Dublin.On 31st December 1759 he signed a 9,000 year lease at £45 per annum for the unused brewery.Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain. Arthur Guinness started selling the dark beer porter in 1778. The first Guinness beers to use the term were Single Stout and Double Stout in the 1840s.Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. “Stout” originally referred to a beer’s strength, but eventually shifted meaning toward body and colour.Porter was also referred to as “plain”, as mentioned in the famous refrain of Flann O’Brien‘s poem “The Workman’s Friend”: “A pint of plain is your only man.” Already one of the top-three British and Irish brewers, Guinness’s sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876.In October 1886 Guinness became a public company, and was averaging sales of 1,138,000 barrels a year. This was despite the brewery’s refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses, the company was valued at £6 million and shares were twenty times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading.[12] The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden. By 1914, Guinness was producing 2,652,000 barrels of beer a year, which was more than double that of its nearest competitor Bass, and was supplying more than 10 per cent of the total UK beer market. In the 1930s, Guinness became the seventh largest company in the world. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired the Distillers Company in 1986.This led to a scandal and criminal trialconcerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders, in which the House of Lords declared that the payment had been invalid. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo. Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness.
    The Guinness Brewery Park Royal during demolition, at its peak the largest and most productive brewery in the world.
    The Guinness brewery in Park Royal, London closed in 2005. The production of all Guinness sold in the UK and Ireland was moved to St. James’s Gate Brewery, Dublin. Guinness has also been referred to as “that black stuff”. Guinness had a fleet of ships, barges and yachts. The Irish Sunday Independent newspaper reported on 17 June 2007 that Diageo intended to close the historic St James’s Gate plant in Dublin and move to a greenfield site on the outskirts of the city.This news caused some controversy when it was announced.The following day, the Irish Daily Mail ran a follow-up story with a double page spread complete with images and a history of the plant since 1759. Initially, Diageo said that talk of a move was pure speculation but in the face of mounting speculation in the wake of the Sunday Independent article, the company confirmed that it is undertaking a “significant review of its operations”. This review was largely due to the efforts of the company’s ongoing drive to reduce the environmental impact of brewing at the St James’s Gate plant. On 23 November 2007, an article appeared in the Evening Herald, a Dublin newspaper, stating that the Dublin City Council, in the best interests of the city of Dublin, had put forward a motion to prevent planning permission ever being granted for development of the site, thus making it very difficult for Diageo to sell off the site for residential development. On 9 May 2008, Diageo announced that the St James’s Gate brewery will remain open and undergo renovations, but that breweries in Kilkenny and Dundalk will be closed by 2013 when a new larger brewery is opened near Dublin. The result will be a loss of roughly 250 jobs across the entire Diageo/Guinness workforce in Ireland.Two days later, the Sunday Independent again reported that Diageo chiefs had met with Tánaiste Mary Coughlan, the deputy leader of the Government of Ireland, about moving operations to Ireland from the UK to benefit from its lower corporation tax rates. Several UK firms have made the move in order to pay Ireland’s 12.5 per cent rate rather than the UK’s 28 per cent rate. Diageo released a statement to the London stock exchange denying the report.Despite the merger that created Diageo plc in 1997, Guinness has retained its right to the Guinness brand and associated trademarks and thus continues to trade under the traditional Guinness name despite trading under the corporation name Diageo for a brief period in 1997. In November 2015 it was announced that Guinness are planning to make their beer suitable for consumption by vegetarians and vegans by the end of 2016 through the introduction of a new filtration process at their existing Guinness Brewery that avoids the need to use isinglass from fish bladders to filter out yeast particles.This went into effect in 2017, per the company’s FAQ webpage where they state: “Our new filtration process has removed the use of isinglass as a means of filtration and vegans can now enjoy a pint of Guinness. All Guinness Draught in keg format is brewed without using isinglass. Full distribution of bottle and can formats will be in place by the end of 2017, so until then, our advice to vegans is to consume the product from the keg format only for now. Guinness stout is made from water, barley, roast malt extract, hops, and brewer’s yeast. A portion of the barley is roasted to give Guinness its dark colour and characteristic taste. It is pasteurisedand filtered. Until the late 1950s Guinness was still racked into wooden casks. In the late 1950s and early 1960s, Guinness ceased brewing cask-conditioned beers and developed a keg brewing system with aluminium kegs replacing the wooden casks; these were nicknamed “iron lungs”.Until 2016 the production of Guinness, as with many beers, involved the use of isinglass made from fish. Isinglass was used as a fining agent for settling out suspended matter in the vat. The isinglass was retained in the floor of the vat but it was possible that minute quantities might be carried over into the beer. Diageo announced in February 2018 that the use of isinglass in draught Guinness was to be discontinued and an alternative clarification agent would be used instead. This has made draught Guinness acceptable to vegans and vegetarians. Arguably its biggest change to date, in 1959 Guinness began using nitrogen, which changed the fundamental texture and flavour of the Guinness of the past as nitrogen bubbles are much smaller than CO2, giving a “creamier” and “smoother” consistency over a sharper and traditional CO2 taste. This step was taken after Michael Ash – a mathematician turned brewer – discovered the mechanism to make this possible. Nitrogen is less soluble than carbon dioxide, which allows the beer to be put under high pressure without making it fizzy. High pressure of the dissolved gas is required to enable very small bubbles to be formed by forcing the draught beer through fine holes in a plate in the tap, which causes the characteristic “surge” (the widget in cans and bottles achieves the same effect). This “widget” is a small plastic ball containing the nitrogen. The perceived smoothness of draught Guinness is due to its low level of carbon dioxide and the creaminess of the head caused by the very fine bubbles that arise from the use of nitrogen and the dispensing method described above. “Foreign Extra Stout” contains more carbon dioxide, causing a more acidic taste. Contemporary Guinness Draught and Extra Stout are weaker than they were in the 19th century, when they had an original gravity of over 1.070. Foreign Extra Stout and Special Export Stout, with abv of 7.5% and 9% respectively, are perhaps closest to the original in character.Although Guinness may appear to be black, it is officially a very dark shade of ruby. The most recent change in alcohol content from the Import Stout to the Extra Stout was due to a change in distribution through North American market. Consumer complaints have influenced recent distribution and bottle changes.
    Studies claim that Guinness can be beneficial to the heart. Researchers found that “‘antioxidantcompounds’ in the Guinness, similar to those found in certain fruits and vegetables, are responsible for the health benefits because they slow down the deposit of harmful cholesterol on the artery walls.”Guinness ran an advertising campaign in the 1920s which stemmed from market research – when people told the company that they felt good after their pint, the slogan, created by Dorothy L. Sayers–”Guinness is Good for You”. Advertising for alcoholic drinks that implies improved physical performance or enhanced personal qualities is now prohibited in Ireland.Diageo, the company that now manufactures Guinness, says: “We never make any medical claims for our drinks.”   Origins : Co Clare Dimensions : 55cmx 45cm
  • Classic retro Guinness advert from the 'Guinnless' advertising campaign .This humorous scene depicts an empty beachfront while a large crowd enjoy themselves drinking Guinness in the nearest watering hole. 30cm x  65cm  Dublin Arthur Guinness started brewing ales in 1759 at the St James Gate Brewery,Dublin.On 31st December 1759 he signed a 9,000 year lease at £45 per annum for the unused brewery.Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain before he started selling the dark beer porter in 1778. The first Guinness beers to use the term were Single Stout and Double Stout in the 1840s.Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. “Stout” originally referred to a beer’s strength, but eventually shifted meaning toward body and colour.Porter was also referred to as “plain”, as mentioned in the famous refrain of Flann O’Brien‘s poem “The Workman’s Friend”: “A pint of plain is your only man.” Already one of the top-three British and Irish brewers, Guinness’s sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876.In October 1886 Guinness became a public company, and was averaging sales of 1,138,000 barrels a year. This was despite the brewery’s refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses, the company was valued at £6 million and shares were twenty times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading. The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden. By 1914, Guinness was producing 2,652,000 barrels of beer a year, which was more than double that of its nearest competitor Bass, and was supplying more than 10 per cent of the total UK beer market. In the 1930s, Guinness became the seventh largest company in the world. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired the Distillers Company in 1986.This led to a scandal and criminal trialconcerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders, in which the House of Lords declared that the payment had been invalid. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo. Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness.
    The Guinness Brewery Park Royal during demolition, at its peak the largest and most productive brewery in the world.
    The Guinness brewery in Park Royal, London closed in 2005. The production of all Guinness sold in the UK and Ireland was moved to St. James’s Gate Brewery, Dublin. Guinness has also been referred to as “that black stuff”. Guinness had a fleet of ships, barges and yachts. The Irish Sunday Independent newspaper reported on 17 June 2007 that Diageo intended to close the historic St James’s Gate plant in Dublin and move to a greenfield site on the outskirts of the city.This news caused some controversy when it was announced.The following day, the Irish Daily Mail ran a follow-up story with a double page spread complete with images and a history of the plant since 1759. Initially, Diageo said that talk of a move was pure speculation but in the face of mounting speculation in the wake of the Sunday Independent article, the company confirmed that it is undertaking a “significant review of its operations”. This review was largely due to the efforts of the company’s ongoing drive to reduce the environmental impact of brewing at the St James’s Gate plant. On 23 November 2007, an article appeared in the Evening Herald, a Dublin newspaper, stating that the Dublin City Council, in the best interests of the city of Dublin, had put forward a motion to prevent planning permission ever being granted for development of the site, thus making it very difficult for Diageo to sell off the site for residential development. On 9 May 2008, Diageo announced that the St James’s Gate brewery will remain open and undergo renovations, but that breweries in Kilkenny and Dundalk will be closed by 2013 when a new larger brewery is opened near Dublin. The result will be a loss of roughly 250 jobs across the entire Diageo/Guinness workforce in Ireland.Two days later, the Sunday Independent again reported that Diageo chiefs had met with Tánaiste Mary Coughlan, the deputy leader of the Government of Ireland, about moving operations to Ireland from the UK to benefit from its lower corporation tax rates. Several UK firms have made the move in order to pay Ireland’s 12.5 per cent rate rather than the UK’s 28 per cent rate. Diageo released a statement to the London stock exchange denying the report.Despite the merger that created Diageo plc in 1997, Guinness has retained its right to the Guinness brand and associated trademarks and thus continues to trade under the traditional Guinness name despite trading under the corporation name Diageo for a brief period in 1997. In November 2015 it was announced that Guinness are planning to make their beer suitable for consumption by vegetarians and vegans by the end of 2016 through the introduction of a new filtration process at their existing Guinness Brewery that avoids the need to use isinglass from fish bladders to filter out yeast particles.This went into effect in 2017, per the company’s FAQ webpage where they state: “Our new filtration process has removed the use of isinglass as a means of filtration and vegans can now enjoy a pint of Guinness. All Guinness Draught in keg format is brewed without using isinglass. Full distribution of bottle and can formats will be in place by the end of 2017, so until then, our advice to vegans is to consume the product from the keg format only for now. Guinness stout is made from water, barley, roast malt extract, hops, and brewer’s yeast. A portion of the barley is roasted to give Guinness its dark colour and characteristic taste. It is pasteurisedand filtered. Until the late 1950s Guinness was still racked into wooden casks. In the late 1950s and early 1960s, Guinness ceased brewing cask-conditioned beers and developed a keg brewing system with aluminium kegs replacing the wooden casks; these were nicknamed “iron lungs”.Until 2016 the production of Guinness, as with many beers, involved the use of isinglass made from fish. Isinglass was used as a fining agent for settling out suspended matter in the vat. The isinglass was retained in the floor of the vat but it was possible that minute quantities might be carried over into the beer. Diageo announced in February 2018 that the use of isinglass in draught Guinness was to be discontinued and an alternative clarification agent would be used instead. This has made draught Guinness acceptable to vegans and vegetarians. Arguably its biggest change to date, in 1959 Guinness began using nitrogen, which changed the fundamental texture and flavour of the Guinness of the past as nitrogen bubbles are much smaller than CO2, giving a “creamier” and “smoother” consistency over a sharper and traditional CO2 taste. This step was taken after Michael Ash – a mathematician turned brewer – discovered the mechanism to make this possible. Nitrogen is less soluble than carbon dioxide, which allows the beer to be put under high pressure without making it fizzy. High pressure of the dissolved gas is required to enable very small bubbles to be formed by forcing the draught beer through fine holes in a plate in the tap, which causes the characteristic “surge” (the widget in cans and bottles achieves the same effect). This “widget” is a small plastic ball containing the nitrogen. The perceived smoothness of draught Guinness is due to its low level of carbon dioxide and the creaminess of the head caused by the very fine bubbles that arise from the use of nitrogen and the dispensing method described above. “Foreign Extra Stout” contains more carbon dioxide, causing a more acidic taste. Contemporary Guinness Draught and Extra Stout are weaker than they were in the 19th century, when they had an original gravity of over 1.070. Foreign Extra Stout and Special Export Stout, with abv of 7.5% and 9% respectively, are perhaps closest to the original in character.Although Guinness may appear to be black, it is officially a very dark shade of ruby. The most recent change in alcohol content from the Import Stout to the Extra Stout was due to a change in distribution through North American market. Consumer complaints have influenced recent distribution and bottle changes.
    Studies claim that Guinness can be beneficial to the heart. Researchers found that “‘antioxidantcompounds’ in the Guinness, similar to those found in certain fruits and vegetables, are responsible for the health benefits because they slow down the deposit of harmful cholesterol on the artery walls.”Guinness ran an advertising campaign in the 1920s which stemmed from market research – when people told the company that they felt good after their pint, the slogan, created by Dorothy L. Sayers–”Guinness is Good for You”. Advertising for alcoholic drinks that implies improved physical performance or enhanced personal qualities is now prohibited in Ireland.Diageo, the company that now manufactures Guinness, says: “We never make any medical claims for our drinks.”  
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