• 48cm x 38cm
    Black & White
    Blackwhitewhiskey.jpg
    The label of Black & White, featuring a Scottie and a Westie
    Type Scotch whisky
    Manufacturer Diageo
    Country of origin Scotland
    Introduced 1879
    Alcohol by volume 40%
    Black & White Whisky Drey, Riverside Museum, Glasgow
    "James Buchanan & Co., Ltd. 1908 ad from the United States
    Black & White is a blended Scotch whisky produced by Diageo in Scotland. It was originally produced by the London-based James Buchanan & Co Ltd, which was founded by James Buchanan. When was first made in 1879 was Initially known as Buchanan's Blend and then House of Commons (after the British House of Commons), its nickname, referring to the black and white labelling, was eventually adopted as the official brand instead.[1] The brand's motif (featuring a black Scottish Terrier and a white West Highland White Terrier) was conceived by James Buchanan during the 1890s.[2] In 1968, the Black & White brand featured in an important trademark infringement case, Maier Brewing Co. v. Fleischmann Distilling Corp., 390 F.2d 117 (9th Cir. 1968), when a brewing company started manufacturing beer under the brand name "Black and White". After a series of mergers and acquisitions involving Dewar's (1915), Distillers Company, and Guinness (forming United Distillers), the brand is now owned by Diageo. It claims to be the most successful in France, Venezuela, and Brazil.At present, the brand is sold only outside the United Kingdom.

    In popular culture

    • In Cheers season 6 episode 5 "The Crane Mutiny", Frasier orders a scotch, and Woody pours him a Black & White on the rocks.
    • In his 1928 sonnet Huppy: The Life o' Riley, American war poet John Allan Wyeth describes an incident that took place in the French village of the same name, where Wyeth was serving with the 33rd U.S. Division during World War I. It was sometime between June 1 and 8, 1918. While on a nighttime carouse with his fellow Doughboys, Lt. Wyeth and his buddies found a village café and marched inside over the protests of the proprietress, who insisted that her place of business was closed. One of the soldiers replied, "Allez toot sweet," (Allez tout de suite means, "Go right away"), "to hell!" One of the soldiers ordered Black and White Scotch whisky. As the proprietress obliged, another Doughboy launched into a rendition of the new song, "You're in the Army Now".
    • A bottle is seen on a table in a bar somewhere in the Congo in Tarzan Escapes (1936).
    • Dick Diver, the main character in F. Scott Fitzgerald's 1934 novel, Tender is the Night, orders "The Blackenwite with siphon", symbolising clarity, but the French barman only has "Johnny Walkair", symbolising business as usual. He is later reported to smell of whiskey rather than whisky.
    • James Bond drinks Black & White in the Ian Fleming novel Moonraker.
    • James Bond shares a bottle with Felix Leiter and Quarrel in Pussfella's Bar in the 1962 film Dr. No.
    • In the novel, Scruffy by Paul Gallico, a case of Black & White Scotch is the price the British must pay a Spaniard for his female Barbary ape as OIC Apes Maj. Tim Bailey and the MI-5 boffins strive to ensure Churchill’s (true) order that the ape packs be kept up to strength.
    • Tom Rath drinks Black & White in the Sloan Wilson novel The Man in the Gray Flannel Suit.
    • Black & White is the whisky Cary Grant was fond of in the 1964 movie Father Goose.
    • Marcello Mastroianni drank Black & White with his father, his lady friend, and Paparazzo (played by Walter Santesso) (Paparazzo actually placed the order for the bottle of Black & White) in the Fellini classic film La Dolce Vita.
    • In Some Girls Do (1969), the British spy film, Bulldog Drummond (played by Richard Johnson) orders Black & White with water several times.
    • Physicist Richard Feynman drank Black & White, as described in his book Surely You're Joking, Mr. Feynman!.
    • Herbert Kilpin, co-founder and first captain of football club AC Milan, claimed that "the only way to forget a conceded goal was to drink a sip of the hard stuff"; he reportedly kept a bottle of Black & White whisky in a hole behind the goal for such an occasion.
    • Black & White whisky was featured in the film Dolores Claiborne.
    • The drink is featured in the novel Breakfast of Champions by Kurt Vonnegut, in which the narrator orders a Black & White and water.
    • One of the biggest hits of the Polish band Kombi is dedicated to and titled "Black & White".
    • In the early opening credits of the Alfred Zeisler movie The Amazing Adventure (1936), and Louis King's Bulldog Drummond in Africa(1938), a neon sign can be briefly seen advertising Black & White whisky in the evening London cityscape.
    • In the Czech movie Kamarád do deště II – Příběh z Brooklynu a bottle of this whisky was present in the hotel room and later Marek Vašut took it home.
    • Frasier Crane's friend Dr. Lawrence Crandell orders a Black & White neat in season 7 episode 22 of Cheers. However, due to continuity error (most likely), it was served over rocks.
    • When the antagonist in Paul Auster's 1986 novella, Ghosts (which was published as the second part of Auster's The New York Trilogy), orders a Black and White on the rocks, he is effectively revealing his identity to the novella's protagonist.
    • Walt Disney reportedly ended his work days with one of his favorite cocktails, a Scotch Mist: Black & White poured over crushed ice with a lemon twist
    • Along with Haig, Black & White was a favorite Scotch whisky of Dean Martin.
    • Black & White was the favorite Whisky of Ludwig Erhard, the second chancellor of the German Federal Republic.
    • In the 1972 French movie The Pebbles of Étretat, actor Maurice Ronet can be seen pouring a bottle of Black & White into a glass at 33:55.
    • In the 1969 movie Monte Carlo or Bust!, Peter Cook and Dudley Moore have their Black and White Scotch confiscated at approximately 1:01:00 into the movie.
    • In the 1977 French movie The Apprentice Heel, a bottle of Black and White Scotch can be seen being poured at 58:35.
    • In the 1969 French movie The Appointment, a Black and White Scotch logo can be seen above the bar at 1:52.
    • Black and White whisky figures prominently in the 1984 Malayalam (Indian) movie "Bharya Oru Devatha"
    • In the 1969 BBC Monaco Grand Prix documentary entitled "Wheelbase", an advertisement for Black and White can be seen at the exit of the tunnel at 21:27
     
  • 68cm x 46cm
    The biggest cliché in the collecting world is the “discovery” of a previously unknown cache of stuff that’s been hidden away for years until one day, much to everyone’s amazement, the treasure trove is unearthed and the collecting landscape is changed forever. As a corollary to this hoary trope, if you are in the right place at the right time, you can get in on the action before the word gets out.

    “Some of the canvases were 80 years old, dating from 1930.”

    Cliché or not, that’s roughly what happened in 2008 when hundreds of artist John Gilroy’s oil-on-canvas paintings started to appear on the market. The canvases had been painted by Gilroy as final proofs for his iconic Guinness beer posters, the most recognized alcoholic-beverage advertisements of the mid-20th century. Before most collectors of advertising art and breweriana knew what had happened, most of the best pieces had been snapped up by a handful of savvy collectors. In fact, the distribution of the canvases into the hands of private collectors was so swift and stealthy that one prominent member of the Guinness family was forced to get their favorite Gilroys on the secondary market.
    One of those early collectors, who wishes to remain anonymous, recalls seeing several canvases for the first time at an antiques show. At first, he thought they were posters since that’s what Guinness collectors have come to expect. But after looking at them more closely, and realizing they were all original paintings, he purchased the lot on the spot. “It was quite exciting to stumble upon what appeared to be the unknown original advertising studies for one of the world’s great brands,” he says. But the casualness of that first encounter would not last, as competition for the newly found canvases ramped up among collectors. Today, the collector describes the scramble for these heretofore-unknown pieces as “a Gilroy art scrum.”
    Among those who were particularly interested in the news of the Gilroy cache was David Hughes, who was a brewer at Guinness for 15 years and has written three books on Guinness advertising art and collectibles, the most recent being “Gilroy Was Good for Guinness,” which reproduces more than 150 of the recently “discovered” paintings. Despite being an expert on the cheery ephemera that was created to sell the dark, bitter stout, Hughes, like a lot of people, only learned of the newly uncovered Gilroy canvases as tantalizing examples from the cache (created for markets as diverse as Russia, Israel, France, and the United States) started to surface in 2008.
    “Within the Guinness archives itself,” Hughes says of the materials kept at the company’s Dublin headquarters, “they’ve got lots of advertising art, watercolors, and sketches of workups towards the final version of the posters. But they never had a single oil painting. Until the paintings started turning up in the United States, where Guinness memorabilia is quite collectible, it wasn’t fully understood that the posters were based on oils. All of the canvases will be in collections within a year,” Hughes adds. For would-be Gilroy collectors, that means the clock is ticking.
    As it turns out, Gilroy’s entire artistic process was a prelude to the oils. “The first thing he’d usually do was a pencil sketch,” says Hughes. “Then he’d paint a watercolor over the top of the pencil sketch to get the color balance right. Once that was settled and all the approvals were in, he’d sit down and paint the oil. The proof version that went to Guinness for approval, it seems, was always an oil painting.”
    Based on what we know of John Gilroy’s work as an artist, that makes sense. For almost half a century, Gilroy was regarded not only as one of England’s premier commercial illustrators, but also as one of its best portraitists. “He painted the Queen three times,” says Hughes, “Lord Mountbatten about four times. In 1942, he did a pencil-and-crayon sketch of Churchill in a London bunker.” According to Hughes, Churchill gave that portrait to Russian leader Joseph Stalin at the Yalta Conference with Franklin Delano Roosevelt, which may mean that somewhere in the bowels of the Kremlin, there’s a portrait of Winnie by the same guy who made a living drawing cartoons of flying toucans balancing pints of Guinness on their beaks.
    For those who collect advertising art and breweriana, Gilroy is revered for the numerous campaigns he conceived as an illustrator for S.H. Benson, the venerable British ad agency, which was founded in 1893. Though most famous for the Guinness toucan, which has been the internationally recognized mascot of Guinness since 1935, Gilroy’s first campaign with S.H. Benson was for a yeast extract called Bovril. “Do you have Bovril in the U.S.?” Hughes asks. “It’s a rather dark, pungent, savory spread that goes on toast or bread. It’s full of vitamins, quite a traditional product. He also did a lot of work on campaigns for Colman’s mustard and Macleans toothpaste.”
    pparently Gilroy’s work caught the eye of Guinness, which wanted something distinctive for its stout. “A black beer is a unique product,” says Hughes. “There weren’t many on the market then, and there are even fewer now. So they wanted their advertising to be well thought of and agreeable to the public.” For example, in the early 1930s, Benson already had an ad featuring a glass of Guinness with a nice foamy head on top. “Gilroy put a smiling face in the foam,” says Hughes. Collectors often refer to this charming drawing as the “anthropomorphic glass.”
    That made the black beer friendly. To ensure that it would be appealing to the common man, Benson launched its “Guinness for Strength” campaign, whose most famous image is the 1934 Gilroy illustration of a muscular workman effortlessly balancing an enormous steel girder on one arm and his head.
    Another early campaign put Guinness beer in the world of Lewis Carroll’s “Alice’s Adventures in Wonderland.” “Guinness and oysters were a big thing,” says Hughes. In one ad, “Gilroy drew all the oysters from the poem ‘The Walrus and the Carpenter’ sipping glasses of Guinness.”
    nd then there were the animals, of which the toucan is only the most recognized, and not even the first (that honor goes to a seal). “He had the lion and the ostrich and the bear up the pole,” Hughes says. “There was a whole menagerie of them. The animals kept going for 30 years. It’s probably the longest running campaign in advertising history.”
    Most of Gilroy’s animals lived in a zoo, so a central character of the animal advertisements was a zookeeper, who was a caricature of the artist himself. “That’s what Gilroy looked like,” says Hughes. “Gilroy was a chubby, little man with a little moustache. As a younger man, he drew himself into the advert, and he became the zookeeper.”
    Gilroy’s animals good-naturedly tormented their zookeeper by stealing his precious Guinness: An ostrich swallows his glass pint whole, whose bulging outline can be seen in its slender throat; a seal balances a pint on its nose; a kangaroo swaps her “joey” for the zookeeper’s brown bottle. Often the zookeeper is so taken aback by these circumstances his hat has popped off his head.
    In fact, Gilroy spent a lot of time at the London Zoo to make sure he captured the essence of his animals accurately. “In the archives at Guinness,” says Hughes, “there are a lot of sketches of tortoises, emus, ostriches, and the rest. He perfected the drawing of the animals by going to the zoo, then he adapted them for the adverts.” As a result, a Gilroy bear really looked like a bear, albeit one with a smile on its face.
    During World War II, Gilroy’s Guinness ads managed to keep their sense of humor (eg: two sailors painting the hull of an aircraft carrier, each wishing the other was a Guinness), and in the 1950s and early ’60s, Gilroy’s famous pint-toting toucans flew all over the world for Guinness, in front of the Kremlin as well as Mt. Rushmore, the Leaning Tower of Pisa, and the Statue of Liberty, although some of these paintings never made it to the campaign stage.
    Gilroy’s work on the Guinness account ended in 1962, and in 1971, Benson was gobbled up by the Madison Avenue advertising firm of Ogilvy & Mather. By then, says Hughes, Gilroy’s work for Guinness was considered the pinnacle of poster design in the U.K., and quite collectible. “The posters were made by a lithographic process. In the 1930s, the canvases were re-created on stone by a print maker, but eventually the paintings were transferred via photolithography onto metal sheets. Some of the biggest posters were made for billboards. Those used 64 different sheets that you’d give to the guy with the bucket of wheat paste and a mop to put up in the right order to create the completed picture.”
    In terms of single-sheet posters, Hughes says the biggest ones were probably 4 by 3 feet. Benson’s had an archive of it all, but “when Benson’s shut down in ’71, when they were taken over, they cleaned out their stockroom of hundreds of posters and gave them to the British Museum and the Victoria and Albert Museum in London. Today, both have collections of the original posters, including the 64-sheets piled into these packets, which were wrapped in brown paper and tied up with string. They’re extremely difficult to handle; you can’t display them, really.”
    At least the paper got a good home. As for the canvases? Well, their history can only be pieced together based on conjecture, but here’s what Hughes thinks he knows.
    Sometime in the 1970s, a single collector whose name remains a mystery appears to have purchased as many as 700 to 900 Gilroy paintings that had been in the archives. “The guy who bought the whole archive was an American millionaire,” Hughes says. “He’s a secretive character who doesn’t want to be identified. I don’t blame him. He doesn’t want any publicity about how he bought the collection or its subsequent sale.”
    air enough. What we do know for sure is that the years were not kind to Gilroy’s canvases while in storage at Benson’s. In fact, it’s believed that more than half of the cache did not survive the decades and were probably destroyed by the mystery collector who bought them because of their extremely deteriorated condition (torn canvases, images blackened by mildew, etc.). After all, when Gilroy’s canvases were put away, no one at Benson’s thought they’d be regarded in the future as masterpieces.
    “A lot of the rolled-up canvases were stuck together,” says Hughes. “Oil takes a long while to dry. Gilroy diluted his oils with what’s called Japan drier, which is a sort of oil thinner that allows you to put the oil on the canvas in a much thinner texture, and then roll them up afterwards. The painted canvas becomes reasonably flexible. The problem is that even with a drier, they still took a long time to dry. And if someone had packed them tightly together and put weight on them, which is what must have happened while the Gilroy paintings were in storage at Benson’s, they’d just stick together. Some of the canvases were 80 years old, dating from 1930.”
    For diehard Guinness-advertising fans, though, it’s not all bad news. After all, almost half of the cache was saved, “and it’s beautiful,” says Hughes. “I’ve just come back from Boston to look at a lot of these canvases out there, and they are superb. The guy who’s selling the canvases I saw had about 40 or 50 with him. They’re absolutely fabulous.”
    Although he has no proof, Hughes believes the person who bought the cache in the 1970s also oversaw its preservation. Importantly to many collectors, all of the Gilroy canvases are in their found condition, stabilized but essentially unchanged. Even areas in the paint that show evidence of rubbing from adjacent canvases remain as they were found. “I think the preservation has been done by the owner,” Hughes says. “I don’t think the dealers did it. It’s my understanding that they were supplied with fully stabilized canvases from the original buyer. It appears that they were shipped from the U.K., so that’s interesting in itself.” Which suggests they never left the United Kingdom after being purchased by the mysterious American millionaire.
    collectors of the approval process at Benson. Gilroy painted his canvases on stretchers, and in the bottom corner of each canvas was a small tag identifying the artist, account code, and action to be taken (“Re-draw,” “Revise,” “Hold,” “Print,” and, during World War II, “Submit to censor”). “They would’ve been shown to Guinness on a wooden stretcher,” Hughes says. “Before they went into storage, somebody removed the stretchers and either laid them flat or rolled them up.”

    “As a younger man, he drew himself into the advert, and he became the zookeeper.”

    Without exception, the canvases Hughes has seen, which were photographed exclusively for his book, are in fine shape and retain their mounting holes for the stretchers and Benson agency tags. “The colors are good,” he says. “They haven’t been in sunlight. They’ll keep for years and years and years.” One collector notes that you can even see the ruby highlights in Gilroy’s paintings of glasses of the stout. “When a pint of Guinness is backlit by a very strong light, the liquid has a deep ruby color,” this collector says. “Gilroy was very careful to include this effect when he painted beer in clear pint glasses.”
    Finally, for Guinness, breweriana, and advertising-art collectors, the Gilroy canvases also offer a peek of what might have been. “I would say about half the images were never commercially used, so they are absolutely brand new, never been seen before,” says Hughes. “They’re going to blow people away.” Of particular interest to collectors in the United States are the Gilroy paintings of classic cars that were created for an aborted, early 1950s campaign to coincide with the brewing of Guinness on Long Island.
    Still, it’s the medium that continues to amaze Hughes. “The idea of the canvases, none of us expected that,” he says. “As a Guinness collector, I’ve always collected their adverts, but they’re prints. They never touched Gilroy, he was never anywhere near the printing process. I had acquired a pencil drawing, which I was delighted with. Then these oils started turning up,” he Naturally, Hughes the Guinness scholar has seen a few oils that Hughes the Guinness collector would very much like to own. “If I had a magic wand? Well, I saw one this weekend that I really liked. It’s one of the animal ones. But it’s an animal that was not used commercially. It’s of a rhinoceros sitting on the ground with the zookeeper’s Guinness between his legs. The rhinoceros is looking at the zookeeper, and the zookeeper’s looking around the corner holding his broom. It’s just a great image, and it’s probably the only one of that advert that exists. So if I could wave my magic wand, I think that’s what I’d get. But I’d need $10,000
    With those kinds of prices and that kind of buzz, you might think that whoever is handling the Guinness advertising account today might be tempted to just re-run the campaign. But Hughes is realistic about the likelihood of that. “Advertising moves on,” he says. “Gilroy’s jokey, humorous, cartoon-like poster design is quintessentially 1930s, ’40s, and ’50s. It is a bit quaint, maybe even a little juvenile for today’s audiences. But it’s still amusing. The other day I showed the draft of my book to my mother, who’s 84. She sat in the kitchen, just giggling at the pictures.”
    That sums up Gilroy to Hughes; not that it’s only appealing to people in their 80s, but that his work is ultimately about making people happy, which is why his advertising images connected so honestly with viewers. “Gilroy had a tremendous sense of humor,” Hughes says. “He always saw the funny side of things. He was apparently a chap who, if you were feeling a little down and out, you’d spend a couple of hours with him and he’d just lift your spirits.” You know, in much the same way as a lot of us feel after a nice pint of Guinness.
  • Out of stock
    Beautiful print of three all time great National Hunt Horses : Arkle,Red Rum and Desert Orchid by the artist SL Crawford 60cmx 85cm   Lucan Co Dublin
  • Out of stock
    Very interesting collage type framed, unglazed print depicting the Irish Soccer Teams World Cup Odyssey in 1990,when it qualified for the Works Cup Finals in Italy for the first time in our history.Draws against England,Egypt and Holland meant the Rep of Ireland met Romania in the Last 16 game in Genoa,when Packie Bonner famously saved a penalty before David O Leary converted his to send the entire nation into raptures .The dream journey  would finally end against Italy in Rome but not before an entire country had come to a standstill. Drimnagh  Dublin   70cm x 56cm                                 70 x 56cm 3.5kg
  •   This beautiful Degas print once hung in a pub in the horse racing crazy county of Kildare and we couldn't resist bringing it home with us.Beautifully framed, it is a wonderful example of the great impressionists work. Naas Co Kildare 46cm x 50cm Edgar Degas  born Hilaire-Germain-Edgar De Gas; 19 July 1834 – 27 September 1917) was a French artist famous for his paintings, sculptures, prints, and drawings. He is especially identified with the subject of dance; more than half of his works depict dancers. Regarded as one of the founders of Impressionism, he rejected the term, preferring to be called a realist.He was a superb draftsman, and particularly masterly in depicting movement, as can be seen in his rendition of dancers, racecourse subjects and female nudes. His portraits are notable for their psychological complexity and for their portrayal of human isolation At the beginning of his career, Degas wanted to be a history painter, a calling for which he was well prepared by his rigorous academic training and close study of classical art. In his early thirties, he changed course, and by bringing the traditional methods of a history painter to bear on contemporary subject matter, he became a classical painter of modern life.  
  • 45cm x 34cm.     Killarney Co Kerry

    Theatrical advertising poster for "The way to Kenmare".
    Andrew Mack, born William Andrew McAloon, (July 25, 1863 – May 21, 1931) was an American vaudevillian, actor, singer and songwriter of Irish descent.A native of Boston, Massachusetts, he began his career at an early age in 1876 using the stage name Andrew Williams. He began in minstrel shows, and was especially associated with the song "A Violet From Mother's Grave".In 1892, he debuted in vaudeville. He composed songs for himself to sing. In 1899, he composed the popular song "The Story of the Rose (Heart of My Heart)" which became a standard of barbershop quartets.
  • 60cm x 45cm Naas Co Kildare RDS (Royal Dublin Society) Dublin Horse Show advertising print from 1938 featuring a beautiful image of a huntsman on horseback with working  hounds . The advert was printed by  Alex Thom & Co Ltd Dublin  and also describes the various modes of transport available to prospective horseshow goers, namely the GNR or Great Northern Railway.The event ,similar to current day took place from August 2nd to August 5th. Founded in 1876,the GNR was a merger between the Irish North Western Railway,Northern Railway of Ireland and Ulster Railway.The company was nationalised later in 1953 before being finally liquidated 5 years later with its assets divided upon national lines between the Ulster Transport Authority & Ćoras Iompair Éireann (CIE). The first Dublin Horse Show took place in 1864 and was operated in conjunction with the Royal Agricultural Society of Ireland. The first solely Society-run Horse Show was held in 1868 and was one of the earliest "leaping" competitions ever held.Over time it has become a high-profile International show jumping competition, national showing competition and major entertainment event in Ireland. In 1982 the RDS hosted the Show Jumping World Championshipsand incorporated it into the Dublin Horse Show of that year. The Dublin Horse Show has an array of national & international show jumping competitions and world class equestrian entertainment, great shopping, delicious food, music & fantastic daily entertainment. There are over 130 classes at the Show and they can be generally categorised into the following types of equestrian competitions: showing classes, performance classes and showjumping classes.

    • The first show was held in 1864 under the auspices of the Society, but organised by the Royal Agricultural Society of Ireland.
    • There were 366 entries in the first Show with a total prize fund of £520.
    • On the 28, 29 and 30 July 1868 the first show was held and organised by the Royal Dublin Society on the lawns of Leinster House. The Council granted £100 out of the Society's funds to be awarded in prizes. It started as a show of led-horses and featured ‘leaping' demonstrations.
    • The first prize for the Stone Wall competition (6ft) in 1868 was won by Richard Flynn on hunter, Shane Rhue (who sold for £1,000 later that day).
    • Ass and mule classes were listed at the first show!
    • In 1869 the first Challenge Cup was presented for the best exhibit in the classes for hunters and young horses likely to make hunters.
    • In 1870 the Show was named ‘The National Horse Show', taking place on the 16-19 August. It was combined with the Annual Sheep Show organised by the Society.
    • 1869 was the year ‘horse leaping' came to prominence. There was the high leap over hurdles trimmed with gorse; the wall jump over a loose stone wall of progressive height not exceeding 6 feet; and the wide leap over 2 ½ ft gorse-filled hurdle with 12 ft of water on the far side.
    • The original rules for the leaping competitions were simply ‘the obstacles had to be cleared to the satisfaction of the judges'.
    • The prizes for the high and wide leaps were £5 for first and £2 for second with £10 and a cup to the winner of the championship and a riding crop and a fiver to the runner up.
    • In 1881 the Show moved to ‘Ball's Bridge', a greenfield site. The first continuous ‘leaping' course was introduced at the Show.
    • In 1881 the first viewing stand was erected on the site of the present Grand Stand. It held 800 people.
    • With over 800 entries in the Show in 1895, it was necessary to run the jumping competitors off in pairs - causing difficulties for the judges at the time!
    • Women first took part in jumping competitions from 1919.
    • A class for women was introduced that year on the second day of the Show (Wednesday was the second day of the Show in 1919. Ladies' Day moved to Thursday, the second day, when the Show went from six to five days). Quickly after that, from the 1920s onwards, women were able to compete freely in many competitions at the Show.
    • Women competed in international competitions representing their country shortly after WWII.
    • As the first "Ladies' Jumping Competition" was held on the second day of the Show this day become known as Ladies' Day. A name that has stuck ever since.
    • In 1925 Colonel Zeigler of the Swiss Army first suggested holding an international jumping event. The Aga Khan of the time heard of this proposal and offered a challenge trophy to the winner of the competition.
    • In 1926 International Competitions were introduced to the show and was the first time the Nations' Cup for the Aga Khan Challenge trophy was held.
    • Six countries competed in the first international teams competition for the Aga Khan Challenge trophy - Great Britain, Holland, Belgium, France, Switzerland and Ireland. The Swiss team won the title on Irish bred horses.
    • The Swiss team won out the original trophy in 1930. Ireland won the first replacement in 1937 and another in 1979, Britain in 1953 and 1975. The present trophy is the sixth in the series and was presented by His Highness the Aga Khan in 1980.
    • Up until 1949 the Nations' Cup teams had to consist of military officers.
    • The first Grand Prix (Irish Trophy) held in 1934 was won by Comdt.J.D.(Jed) O'Dwyer, of the Army Equitation school. The Irish Trophy becomes the possession of the rider if it is won three times in succession or four times in all.
    • The first timed jumping competition was held in 1938. In 1951 an electric clock was installed and the time factor entered most competitions.
    • In 1976, after 50 years of international competition, the two grass banks in the Arena were removed so the Arena could be used for other events. The continental band at the western end of the Main Arena was added later.
    • Shows have been held annually except from 1914-1919 due to WW1 and from 1940-1946 due to WW2.
    • In 2003 the Nations Cup Competition for the Aga Khan Trophy became part of the Samsung Super League under the auspices of the Federation Equestre Internationale.
    • The Nations Cup Competition for the Aga Khan Trophy is part of the Longines FEI Jumping Nations Cup™ Series.
    • The Dublin Horse Show is Ireland's largest equestrian event, and one of the largest events held on the island.
    • The Show has one of the largest annual prize pools for international show jumping in the world.
         
  • Petite 1970s Tennants Lager Mirror. 25cm x 20cm  

    Tennent's History

     
    1556

    Although founded as ‘H&R Tennent’, by Hugh and Robert Tennent, brewing had been taking place at the same site on the banks of the Molendinar Burn since 1556, making it the oldest continuous commercial concern in Glasgow.
     
    1740

    Originally known as the Drygate Brewery, Wellpark Brewery was established in 1740 at Drygate Bridge, near Glasgow Cathedral.
     
    1769

    Hugh Tennent’s sons, John and Robert, continued the family business, trading as J&R Tennent from 1769. The business expanded in the 1790s when the Tennent family purchased the neighbouring brewery of William McLehose, and renamed the 5-acre (20,000 m2) site, Wellpark Brewery.
     
    1827

    The firm originally brewed stout and strong export ales. By the mid-19th century J&R Tennent was the world’s largest bottled beer exporter. Robert Tennent died in 1826 and John Tennent in 1827.
     
    1864

    Hugh Tennent (eldest son of Robert) assumed control of the business. Hugh Tennent retired in 1855 with his fifth son, Charles Tennent, taking over, but he died in 1864, some months before his father. The brewery was subsequently operated by trustees on behalf of Charles Tennent’s sons, Archibald and Hugh.
     
    1884

    In 1884 Hugh Tennent took control of the company and first brewed Tennent’s lager in 1885. He later built a new lager brewery on the Wellpark site, which was begun in 1889 and completed in 1891. J&R Tennent produced the first draught lager in 1924, the first canned lager in 1935 and the first keg lager in 1963.
     
    1963

    J&R Tennent was acquired by Charrington United Breweries in 1963, and in 1966 formally merged with United Caledonian Breweries, Charrington’s other Scottish subsidiary, to form Tennent Caledonian Breweries. The new company’s brewing was concentrated at the Wellpark Brewery and the Heriot Brewery in Edinburgh.
     
    1965

    In 1967, Charringtons merged with Bass to form the Bass Charrington Group. It was later bought by the Belgian brewer Interbrew (now InBev) in June 2000, which became part of Anheuser-Busch InBev in 2008.
    1965

    Wellpark was redeveloped between 1965 and 1968 but Heriot was demolished in the 1990s.
     
    2009

    C&C Group plc announced a deal to buy the brewery and the Tennent’s brand from AB-InBev in August 2009.
     
    2014
    In May 2014, C&C Group and Williams Bros Brewing Co opened a craft brewery joint venture on the site, called Drygate Brewing Co.
    Origins ;Co Kildare
    Dimensions:
  • Out of stock
    You'll Never Beat the Irish -Republic of Ireland Autographed Squad Photo circa 1994 en route to the World Cup in USA. Artane   Dublin   70cm x 56cm
    Back in 1986, with Northern Ireland celebrating a second consecutive World Cup qualification, the Republic was the poor relative, in debt, in decline, and with a lot of empty seats and coffers to fill. Step forward Jack Charlton, the nation’s first-ever foreign manager. As Niall Quinn says, “he was big, he was blunt, he was English.” Despite that, Charlton knew he would be accepted very quickly by his new congregation after walking through Dublin’s main thoroughfare in O’Connell Street. “The Irish people are very close in character to the Geordie,” Charlton said. “They are very welcoming to strangers, they’re not false, they like a pint and a laugh and a party.” So began a decade long celebration that lifted the Boys in Green to the top eight teams in the world for one brief but beautiful moment. Charlton had beaten late entrant Bob Paisley, a multiple trophy winner, to the FAI hot seat, and his introduction to the gathered press was a million miles away from the carefully staged managed productions of the modern day. In fact, it almost turned into an impromptu David Haye and Tony Bellew pre-match fight when Charlton challenged hardened journalist and ex-international Eamon Dunphy’s line of questioning. That relationship turned increasingly sour as time went by.

    ‘No nice stuff’

    Shamrock midfielder Pat Byrne recounted to the Irish Times just how unwavering the new manager was about tactics: “He made it very clear that first time on the training ground that ‘we are not going to have any nice stuff here. “It’s going to be very straight; we’re going to play it this way: we’re going to get the ball, we’re going to put it over the full-backs’ head and we’re going to have runners in behind. “We’re going to close everything up and we’re going to turn the whole backline; as soon as they’re turned, we’re on our way.” This was the blueprint – or greenprint – of the Irish national team for the next decade. Former players like Johnny Giles thought this indicated a lack of trust in the ability of players. Charlton saw it as pragmatic. His idea was to keep information and instruction simple.
    There were some aesthetes in the team, most notably an ageing Liam Brady, who were initially unnerved and eventually sidelined by this move away from playing from the back.
    Players such as Brady would send over the free-kicks and corner-kicks that were central to the game plan, while Mick McCarthy could launch a good old long throw into the mixer. Keeper Packie Bonner was told “to kick every ball long, as high as you can into their half of the park.”

    Find Another Irishman

    To make the game work, the new manager needed to find quality players outside of the League of Ireland. “You want me to compete with the best in the World, I’ve got to have the f*****g best in the world. And it’s not here in Ireland that I can find it, I’ve got to go to England to find it.” Players were recruited through notices that were put up around grounds. John Aldridge and Ray Houghton were both gathered from Oxford United. Big Jack’s “Find Another Irishman” policy via the Granny rule was worked to the Mrs Brown bone. After a 1-0 defeat to Wales in his first match in charge, Charlton got to work on qualifying for the 1988 European Championship in West Germany.
    The Republic finished top of their group, ahead of a talented Belgium side who had reached the semi-finals of the ‘86 World Cup. This was Ireland’s first ever appearance at a major championship finals.

    Beating England

    City and town streets were deserted for matches as the tournament got off to the best possible start against England. Nobody does spontaneous parties like the Irish. The winning goal pretty much summed up Eire’s raison d’etre, as described by UEFA: “Kevin Moran took a free-kick and hit it long, Ireland’s main mode of attack. “The ball fell to Tony Galvin, who hooked in a cross that Kenny Sansom inadvertently ballooned up in the air. John Aldridge headed it to Liverpool FC club-mate Ray Houghton, whose own header looped beyond Peter Shilton.” It was like the international version of Liverpool v Wimbledon in the FA Cup final that year. While England staggered to defeat against the USSR and Holland, the Irish matched both teams stride for stride. Houghton described the 1-1 draw against the Soviets as “one of the best performances I’ve ever been involved in with Jack’s teams”.
    The Netherlands eventually broke Irish hearts with what Charlton described as “the greatest fluke of the year” when Wim Kieft headed in a bizarre 82nd-minute winner that was almost Irish in its conception.

    Italia 90

    Even so, Ireland had arrived with a bang. And if Euro 88 was the start of the journey, Italia 90 was the zenith. The qualification group to make it to their first World Cup was straightforward enough, but their defensive resilience proved decisive as they conceded in only one match – the loss against Spain  – while John Aldridge and self-confessed “fake Irishman” Tony Cascarino did the business at the other end. As the team landed in Sardinia, drawn yet again against England for the first match, Larry Mullen from U2 had produced a cracker of a team song called: “Put ‘em Under Pressure”, that topped the Irish charts for 13 weeks. It wasn’t exactly “World in Motion”, but it was a great soundtrack to the joyous march of Jackie’s army. Their modus operandi was to “inflict our game on other people”.
    Ultimately, the music and their fans were a damn sight more appealing than their football. But who cared if they could stay around a bit longer for another Guinness? The England match was a bit of a non-event on the pitch, as Kevin Sheedy cancelled out Gary Lineker’s early goal, and it was followed by another flat performance in a goalless draw against Egypt. Dunphy was openly critical of Charlton’s long-ball tactics, suggesting that “the style of the play didn’t reflect the quality of the players in the side.” That simmering feud continued as the manager refused to take questions from the writer whom he later described as a “bitter little man”. A 1-1 draw with the Dutch meant both teams had identical records as all three of Holland, England and Ireland progressed, with the Irish benefiting from the drawing of lots to qualify as group runners-up After three drab stalemates, the party only truly began in Genoa against Romania in the last 16 – after another goalless game, Bonner saved Romania’s fifth penalty, leaving David O’Leary to take the decisive kick. RTE commentator George Hamilton uttered the most important seven words Irish fans remember: “A nation holds its breath… We’re there!” How ironic that the hero was O’Leary, another more football-minded defender that was often overlooked by Charlton. O’Leary recalled: “There were about 20,000 brilliant Irish supporters behind the goal. They were so still and the eruption of green afterwards when the ball hit the net was absolutely amazing. It’s a fantastic memory.”

    Meeting the Pope

    Things were about to get more surreal as Charlton had promised an audience with the Pope should his team make it to the last eight. Perhaps Pope John Paul II, a goalkeeper in his youth, sought out Bonner about goal-line interventions rather than divine ones, but Ireland’s quarter-final against Italy in Rome was not tinged with any luck for the Celtic keeper, who could only parry Roberto Donadoni’s shot into the path of Golden Boot winner Toto Schillaci. It was a gallant defeat. Skipper Andy Townsend recalled: “As we are all gathering up our bags, Jack turned round to Packie and said: ‘By the way, the f****** Pope would have saved that!’ Ireland’s propensity to draw a large proportion of games (30 out of 93 under Charlton) cost them dearly in the 1992 Euro qualifying group as only eight teams could qualify for Sweden. They finished behind Graham Taylor’s stodgy England team, despite drawing home and away against them. However, the Republic were reaching a new peak, with a young Roy Keane and Denis Irwin introduced to the team. “The worst thing about missing out on Euro 92 was that Denmark won it. It should have been Ireland.” recalled a frustrated manager.

    USA 94

    In his final match as manager of Northern Ireland, Billy Bingham had the chance to prevent the South reaching the Stateside World Cup in ‘94. Bingham inflamed the occasion by branding their players “a bunch of mercenaries”, declaring his intention to “stuff the Republic”. So hostile was the atmosphere that Pompey midfielder Alan McLoughlin later declared that the “safest place to be was on the pitch”. The match finished 1-1 which was enough for the Green Army to secure a front row seat for Diana Ross’s open-goal miss. Charlton confronted Bingham immediately after the match and said: “Up yours too” – although he later apologised. In the USA, the party started early in New York as Italy were beaten in the Big Apple by a Houghton strike. Patrick Barclay summed it up best in The Observer: “Ireland’s blanket defence rendered vain all the creative endeavours of Roberto Baggio, who adorned this marvellous occasion but was not allowed to influence it because for 90 mins Jack Charlton’s sweat-soaked soldiers stayed about as close as ranks can get.” Unfortunately, Ireland’s performances tailed off dramatically for the remainder of the tournament. Such draining tactics were hard to administer in the humidity of Orlando, and the manager was banned from the touchline for venting his fury at officials over the lack of water for his troops against Mexico. After squeezing through the group following a goalless draw with Norway, the Green bus ran out of fuel against the Dutch in the last 16.

    Beginning of the end

    The mid-90s were the beginning of the end for JC’s JCB formation. The Irish finished second in Euro 96 qualifying, just pipping Northern Ireland for a play-off place. Lying in wait, yet again, were their old adversaries, Holland. While the Dutch were winning their last three qualifiers without conceding a goal, the Republic had stumbled through their last five matches, drawing in Liechtenstein and losing 3-1 home and away to Austria and 3-0 to group winners Portugal Anfield was the “neutral” venue for the play-off and the stadium was the backdrop to a pretty decent cover version of Fields of Athenry that evening. Unfortunately, injuries to crucial players like Roy Keane and Steve Staunton stymied the tactics as Charlton packed the midfield with defenders. It didn’t work. The Dutch were comfortable 2-0 winners as a teenage Patrick Kluivert exposed the limitations of the press and punt tactics. The headline in the Irish Times was Ninety Minutes Chasing Shadows. “In my heart of hearts, I knew I’d wrung as much as I could out of the squad I’d got – that some of my older players had given me all they had to give,” Charlton said. Big Jack’s signing-off got the send-off it deserved with rousing renditions of You’ll Never Walk Alone. Ultimately, Charlton, who was made an honorary Irishman, had good memories and very few regrets: “I can’t remember losing with Ireland. All I can recall are victories, celebrations and getting the right results against all the odds.” It is sometimes opined in retrospect that the Republic could have done better with the quality of players at their disposal. They only won one of nine World Cup matches, scoring just four goals. After USA’ 94, Dunphy said: “The minority who know their football well enough to distinguish between fact and fantasy have long since decided that even though the show is great, the football of the Charlton era has been, too often, lousy.” But would liberation have taken away the organisational pragmatism that was central to the Green Wall being breached just 41 times in 93 games? After all, this was a team that also beat Brazil at home and Germany in Hannover. Niall Quinn said: “We were happy as we were – beautiful, skilled losers.” Big Jack made them coarse but clinical winners on the pitch and a lot happier off it. 11 of Jack Charlton’s best quotes: ‘Can we go now please? I’d like a beer’  
  • 34cm x 54cm Spectacular print of the Co Kildare Hunt in full cry including a stylish lady riding side saddle.
    The Kildare Hunt Club was formally born in 1804, with Sir Fenton Aylmer of Donadea as its first master. Hunting had flourished in the 17th century but became a more formal entity by 1726 when the Ponsonbys of Bishopscourt established what might well constitute the original ‘Kildare Hunt’. The Conollys of Castletown House and the Kennedy’s of Johnstown both had a private pack of foxhounds by the 1760s.There were also packs at Castlemartin, Ballynure, Castlewarden, Donadea and Straffan. The Leinster Harriers were established at Kilmorony House near Athy in 1812 while the Naas Harriers were kennelled at Jigginstown from 1920 until 2000. Another keen hunting family were the Burghs of Oldtown, Naas; TJ and Ulick Burgh both took part in the cavalry charge at the battle of Tel el Kebir in Egypt in 1882.In the early 19th century, hunt members simply ‘improvised some modest little meeting at which gentlemen and farmers alike could indulge their taste for riding over a typical bit of Kildare country’. And yet the sport transcended religion and class to such an extent that, in the diocese of Kildare and Leighlin, it was said that hunting amongst the Catholic clergy was widespread.
  • 42cm x 48cm  Limerick Fascinating Draught plan of the country around Limerick taken in 1752 by William Eyres Map Maker - the scale is at 320 yards to one inch.
  • Framed photo of an iconic moment as the Beatles arrive in Dublin,pistured outside the old Dublin Airport Terminal in 47cm x 60cm  Dublin

    November 7, 1963, one of the wildest phenomenons of the 20th century hit Dublin.... a Liverpudlian revolution named The Beatles!

    All these years later, according to The Irish Times, a plaque will be placed at the site of the event, the Adelphi Cinema on Middle Abbey Street in Dublin. The tribute honors a world-changing British rock and roll group who the columnist Quidnunc in the Times described as “four hairy youngsters. [They] appeared onstage to be greeted with shrieks and whistles. Three of them walloped electric guitars which appeared to be amplified to the decibel limit, the fourth walloped a set of drums. “They all opened their mouths and made noises that sounded to me like: ‘Mew; Me-oh, me-ooh, me-ooh-ooh!’” The Beatles had come to town for two sold-out shows at the Adelphi. Ireland would never be quite the same again Fifteen days later JFK would be assassinated.  The old innocent age drew to a close. The newspapers all reported on a strange phenomenon called Beatlemania.  “It’s happening everywhere,” declared the Daily Mirrorworriedly. What was significant was that it was young girls who were screaming their heads off, crying, scratching to get near and touch the Beatles.   Female sexuality was a completely new phenomenon in Holy Catholic Ireland, and their honors the bishops were not long in weighing in What happened in Dublin was a riot. The 3,000 pumped up crowd for the first show came streaming out only to run full tilt into the 3,000-second show patrons. Neither crowd gave way, and pushing and shoving ensued.  Then it turned nasty. A commotion described as a riot took place. The Times lead ran"
    “Many arrested as city crowds run riot.”“Cars were overturned in Abbey Street and O’Connell Street, at least 50 people were treated for minor injuries, while three people were taken to hospital with fractured legs and arms.”
    A young man was also hospitalized after being stabbed. Two hundred police and three fire brigades arrived.  Buses and taxis were halted in the melee. Only the ringing of the fire bells seemed to settle down the crowd, but soon more crowds arrived and fights began anew. “One group of youths pushed a parked car into half a dozen policemen who were trying to get them out of the street,” reported the Times. “St John’s Ambulance men treated men and women on the footpaths while the crowds swirled around them.”
    The Beatles did not hang around.  John, Paul, George, and Ringo escaped in a newspaper van to the nearby Gresham Hotel. Later, two of them went to Drumcondra to see relatives, the Times reported. The Times’ reviewer at the gig could hear nothing but the sound of “ecstatic, joyful, hysteric, demented” screams from Dublin teenagers.  He wrote:
    “A pity, this, because the Beatles, in spite of their theatrical gimmicks, their long locks, and ‘with-it’ suits, have a great act…God knows, Dublin has never seen anything like the Beatles.”
    Indeed they had not. Nor would they ever see their likes again. Despite their multiple Irish connections, the four lads would never be back, and more’s the pity.
  • Framed photo of an iconic moment as the Beatles arrive in Dublin,pistured outside the old Dublin Airport Terminal in 47cm x 60cm  Dublin

    November 7, 1963, one of the wildest phenomenons of the 20th century hit Dublin.... a Liverpudlian revolution named The Beatles!

    All these years later, according to The Irish Times, a plaque will be placed at the site of the event, the Adelphi Cinema on Middle Abbey Street in Dublin. The tribute honors a world-changing British rock and roll group who the columnist Quidnunc in the Times described as “four hairy youngsters. [They] appeared onstage to be greeted with shrieks and whistles. Three of them walloped electric guitars which appeared to be amplified to the decibel limit, the fourth walloped a set of drums. “They all opened their mouths and made noises that sounded to me like: ‘Mew; Me-oh, me-ooh, me-ooh-ooh!’” The Beatles had come to town for two sold-out shows at the Adelphi. Ireland would never be quite the same again Fifteen days later JFK would be assassinated.  The old innocent age drew to a close. The newspapers all reported on a strange phenomenon called Beatlemania.  “It’s happening everywhere,” declared the Daily Mirrorworriedly. What was significant was that it was young girls who were screaming their heads off, crying, scratching to get near and touch the Beatles.   Female sexuality was a completely new phenomenon in Holy Catholic Ireland, and their honors the bishops were not long in weighing in What happened in Dublin was a riot. The 3,000 pumped up crowd for the first show came streaming out only to run full tilt into the 3,000-second show patrons. Neither crowd gave way, and pushing and shoving ensued.  Then it turned nasty. A commotion described as a riot took place. The Times lead ran"
    “Many arrested as city crowds run riot.”“Cars were overturned in Abbey Street and O’Connell Street, at least 50 people were treated for minor injuries, while three people were taken to hospital with fractured legs and arms.”
    A young man was also hospitalized after being stabbed. Two hundred police and three fire brigades arrived.  Buses and taxis were halted in the melee. Only the ringing of the fire bells seemed to settle down the crowd, but soon more crowds arrived and fights began anew. “One group of youths pushed a parked car into half a dozen policemen who were trying to get them out of the street,” reported the Times. “St John’s Ambulance men treated men and women on the footpaths while the crowds swirled around them.”
    The Beatles did not hang around.  John, Paul, George, and Ringo escaped in a newspaper van to the nearby Gresham Hotel. Later, two of them went to Drumcondra to see relatives, the Times reported. The Times’ reviewer at the gig could hear nothing but the sound of “ecstatic, joyful, hysteric, demented” screams from Dublin teenagers.  He wrote:
    “A pity, this, because the Beatles, in spite of their theatrical gimmicks, their long locks, and ‘with-it’ suits, have a great act…God knows, Dublin has never seen anything like the Beatles.”
    Indeed they had not. Nor would they ever see their likes again. Despite their multiple Irish connections, the four lads would never be back, and more’s the pity.
  • 47cm x 37cm  Limerick The building itself it is a terraced eight-bay four-storey late-Victorian commercial building, It was built across 1895 and 1896 for J McCarthy and Sons, Wholesale Tea and Wine Merchants. Named the Clancarty (family of Carty) Buildings, the building was designed by architect and built by John Delaney. The Cork Examiner on 10 August 1896 (p.9) describes the impressive building: “No person passing through George’s street, can fail to see and admire the beautiful structure, which has just been completed. The facade is 54 feet long and 48 feet high, divided into four storeys, with round headed windows in the classic style, and extends more than the whole length of George’s Street, as between Cook street and Marlboro Street. The ground floor is divided by handsome wrought pilasters and consoles, each console decorated with floral swags, with a richly-moulded dental cornice immediately over the facia. This basement is perfectly fire proof, the walls being built of brick and cement, whilst the ceiling and floor over are composed of a solid block of concrete. The first, second and third floors immediately overhead are altogether occupied by the firm as warerooms to meet the requirements of their immense business as tea and wine merchants and whiskey shippers, the growth of which necessitates this great extension of their premises”.
    J McCarthy and Sons, Wholesale Tea and Wine Merchants as shown in Goads Insurance Map of Cork, 1906 (source: Kieran McCarthy)
    J McCarthy and Sons, Wholesale Tea and Wine Merchants as shown in Goads Insurance Map of Cork, 1906 (source: Kieran McCarthy)
    Description of Clancarty Buildings, Cork Examiner, 10 August 1896, p.9 (source: Cork City Library)
    Description of Clancarty Buildings, Cork Examiner, 10 August 1896, p.9 (source: Cork City Library)
     
  • 47cm x 37cm  Limerick The building itself it is a terraced eight-bay four-storey late-Victorian commercial building, It was built across 1895 and 1896 for J McCarthy and Sons, Wholesale Tea and Wine Merchants. Named the Clancarty (family of Carty) Buildings, the building was designed by architect and built by John Delaney. The Cork Examiner on 10 August 1896 (p.9) describes the impressive building: “No person passing through George’s street, can fail to see and admire the beautiful structure, which has just been completed. The facade is 54 feet long and 48 feet high, divided into four storeys, with round headed windows in the classic style, and extends more than the whole length of George’s Street, as between Cook street and Marlboro Street. The ground floor is divided by handsome wrought pilasters and consoles, each console decorated with floral swags, with a richly-moulded dental cornice immediately over the facia. This basement is perfectly fire proof, the walls being built of brick and cement, whilst the ceiling and floor over are composed of a solid block of concrete. The first, second and third floors immediately overhead are altogether occupied by the firm as warerooms to meet the requirements of their immense business as tea and wine merchants and whiskey shippers, the growth of which necessitates this great extension of their premises”.
    J McCarthy and Sons, Wholesale Tea and Wine Merchants as shown in Goads Insurance Map of Cork, 1906 (source: Kieran McCarthy)
    J McCarthy and Sons, Wholesale Tea and Wine Merchants as shown in Goads Insurance Map of Cork, 1906 (source: Kieran McCarthy)
    Description of Clancarty Buildings, Cork Examiner, 10 August 1896, p.9 (source: Cork City Library)
    Description of Clancarty Buildings, Cork Examiner, 10 August 1896, p.9 (source: Cork City Library)
     
  • 65cm x 50cm PHOTOGRAPHER TARQUIN BLAKE has a penchant for visiting parts of Ireland people don’t always get to see. He’s written about and photographed Ireland’s abandoned ‘big houses’ and haunted houses, but for his latest book he turns his sights on Irish castles. Like his previous books, Exploring Irish Castles is a coffee table book filled with gorgeous photos and the background stories to some fascinating locations. While his previous book ideas came from his own travels throughout Ireland, this topic was suggested by his publisher – showing how popular Irish castles are to the Irish and those abroad. “I was given an objective – the book had to cover all the main Irish castles and it should cover a variety of ruins, family homes and heritage sites that are open to the public,” explains Blake. “I went off and started investigating all the Irish castles, drawing up a list of the best ones. I started going out visiting them – I visited about 100 castles and 40 of those ended up in the book.” He wanted to cover all the main periods of Irish castles, from the big Anglo Norman castles like Trim Castle to the tower houses and fortified houses, which are the commonest small castle in Ireland.     The book also has a selection of the neo gothic castles – the Victorian country houses made to look like castles. Blake did a lot of in-depth research into the castles for the book. “What I found was a lot of the tower houses would have very little history so they weren’t very suitable for including in the book,” he says. There are around 6,000 towers in Ireland, but Blake says that there are very few records related to them around. He gave some insight into the history of castles here: “The concept of using building methods to protect territory was introduced from overseas in the 12th century, when the Irish term caisleán began to appear in manuscripts. By the 16th century, Ireland had become the most castellated country in Europe.” “The tower houses were built up until the early 1600s and it’s generally recognised that Cromwell’s invasion put an end to true castle building,” says Blake. This is because after the invention of artillery, the castle didn’t provide enough protection from invaders. “Before that they were pretty much invincible and everybody was building them and everyone was living in them,” he says. “After Cromwell, they went back to the renaissance houses, and the big country houses in the Georgian period.” The book features very well-known castles, such as Trim Castle and Blarney Castle, but also some lesser-known locations, such as Co Galway’s Fiddaun Castle. It’s all about trying to encourage people to visit the spots, says Blake. One of the most interesting locations was Tullynally Castle in Co Westmeath. Thomas Packenham, the historian, and his family still live there. “It was a fascinating place to visit,” says Blake. “It’s pretty impressive – it is the largest family home in Ireland.”
    For me the most interesting part was visiting the places and meeting the people. It was great seeing Tullynally, that’s an example there of seeing how people still live in these places. They have massive kitchen and the huge halls, and you can’t really imagine the rooms – big enough to fit 200-300 people.

    Castle facts

    Kilwaughter Castle, County Antrim
    • There are quite a number of Patrick Agnews in the family, resulting in a bit of a genealogical headache.
    • It was used to billet Americans from the 644th Tank Destroyer Battalion in preparation for D-Day.
    Dunluce Castle, County Antrim
    • It occupies a wild position perched on top of the cliff. In 1639 a section of the kitchen collapsed when the cliff face underneath gave way. The dinner, kitchen tables, and all the silverware fell into the sea below.
    • Nine of the kitchen staff fell to their deaths and the kitchen boy only survived by clinging to a corner of the crumbling wall.
     
     
      Barryscourt Castle, County Cork
    • After his father’s death in 1581, David Barry, fifth Viscount Buttevant, set fire to the castle, rendering it unliveable so that Sir Walter Raleigh couldn’t have it.
    • In 1751, Richard Barry became the sixth earl when he was six years old. A reckless gambler and drinker, he served briefly in the 9th Regiment of Dragoons before dying of a fever at the age of 28.
    Mallow Castle, County Cork
    • In 1599, four-year-old Elizabeth, Queen Elizabeth’s namesake and godchild, inherited the Mallow property. The story goes that the Queen sent her godchild two white deer as a christening gift, and the herd of white deer at Mallow today is descended from this original pair.
    • In the eighteenth century, Mallow Castle became fantastically famous for its social goings-on, becoming known as ‘The Bath of Ireland’.
    • Sir John Jephson upheld a bizarre ritual of having a white rat on a small chair at his right-hand side during all meals, believing this would keep him free from debt. Apparently, the white rat then often appeared before the head of the Jephson family, predicting their imminent demise.
    Scrabo Tower, County Down
    • The hill upon which it is built is a long extinct volcano.
    • ‘Fighting Charlie’ was a mean landlord – he gave just £30 for famine relief but spent £15,000 renovating his home.
    • You can see the Isle of Man and Scotland from the tower on a clear day.
    Birr Castle, County Offaly
    • The third Earl of Rosse built the 16-ton telescope called Leviathan, which remained the world’s largest telescope until 1917.
    • His wife, Lady Mary, was an accomplished early pioneer of photography and installed a darkroom. It is the oldest surviving example of its kind in the world.
    • Their son Charles invented the steam turbine. His company eventually became part of Rolls-Royce and still survives as a division of Siemens.
    Leap Castle, County Offaly
    • Jonathan Charles Darby found three upright skeletons sealed into a wall and bricked them up again because he decided there must have been a good reason to put them there.
    • It has a reputation as the most haunted castle in Europe.
    Exploring Irish Castles by Tarquin Blake is out now, published by Collins Press.
  • 45cm x 45cm The "Manchester Martyrs"  is a term used by Irish nationalists to refer to three men—William Philip Allen, Michael Larkin and Michael O'Brien—who were executed following their conviction of murder in 1867 after an attack on a police van in Manchester, England, in which a police officer was accidentally shot dead, an incident that was known at the time as the "Manchester Outrages". The three were members of the Irish Republican Brotherhood, also known as the Fenians, an organisation dedicated to ending British rule in Ireland, and were among a group of 30–40 Fenians who attacked a horse-drawn police van transporting two arrested leaders of the Brotherhood, Thomas J. Kelly and Timothy Deasy, to Belle Vue Gaol. Police Sergeant Charles Brett, travelling inside with the keys, was shot and killed while looking through the keyhole of the van as the attackers attempted to force the door open by shooting the lock. Kelly and Deasy were released after another prisoner in the van took the keys from Brett's body and passed them to the group outside through a ventilation grill; the pair were never recaptured, despite an extensive search. Although Allen and Larkin admitted taking part in the attack, none of the defendants was accused of firing the fatal shot, but they were convicted on the basis of "joint enterprise" for taking part in a criminal enterprise that ended in the killing. The trial has nonetheless been described by an eminent Irish historian as "unsatisfactory", and the evidence as "dubious".Two others were also charged and found guilty of Brett's murder, Thomas Maguire and Edward O'Meagher Condon, but their death sentences were overturned—O'Meagher Condon's through the intercession of the United States government (he was an American citizen), and Maguire's because the evidence given against him was considered unsatisfactory by the court. Allen, Larkin and O'Brien were publicly hanged on a temporary structure built on the wall of Salford Gaol, on 23 November 1867, in front of a crowd of 8,000–10,000. Ireland reacted with revulsion and anger to the executions,and Allen, Larkin and O'Brien were hailed as political martyrs. Annual commemorations were held throughout Ireland, and monuments were built in many Irish towns.Brett, the first Manchester City Policeofficer to be killed on duty, is memorialised in a monument in St Ann's Church.
  • 68cm x 46cm
    The biggest cliché in the collecting world is the “discovery” of a previously unknown cache of stuff that’s been hidden away for years until one day, much to everyone’s amazement, the treasure trove is unearthed and the collecting landscape is changed forever. As a corollary to this hoary trope, if you are in the right place at the right time, you can get in on the action before the word gets out.

    “Some of the canvases were 80 years old, dating from 1930.”

    Cliché or not, that’s roughly what happened in 2008 when hundreds of artist John Gilroy’s oil-on-canvas paintings started to appear on the market. The canvases had been painted by Gilroy as final proofs for his iconic Guinness beer posters, the most recognized alcoholic-beverage advertisements of the mid-20th century. Before most collectors of advertising art and breweriana knew what had happened, most of the best pieces had been snapped up by a handful of savvy collectors. In fact, the distribution of the canvases into the hands of private collectors was so swift and stealthy that one prominent member of the Guinness family was forced to get their favorite Gilroys on the secondary market.
    One of those early collectors, who wishes to remain anonymous, recalls seeing several canvases for the first time at an antiques show. At first, he thought they were posters since that’s what Guinness collectors have come to expect. But after looking at them more closely, and realizing they were all original paintings, he purchased the lot on the spot. “It was quite exciting to stumble upon what appeared to be the unknown original advertising studies for one of the world’s great brands,” he says. But the casualness of that first encounter would not last, as competition for the newly found canvases ramped up among collectors. Today, the collector describes the scramble for these heretofore-unknown pieces as “a Gilroy art scrum.”
    Among those who were particularly interested in the news of the Gilroy cache was David Hughes, who was a brewer at Guinness for 15 years and has written three books on Guinness advertising art and collectibles, the most recent being “Gilroy Was Good for Guinness,” which reproduces more than 150 of the recently “discovered” paintings. Despite being an expert on the cheery ephemera that was created to sell the dark, bitter stout, Hughes, like a lot of people, only learned of the newly uncovered Gilroy canvases as tantalizing examples from the cache (created for markets as diverse as Russia, Israel, France, and the United States) started to surface in 2008.
    “Within the Guinness archives itself,” Hughes says of the materials kept at the company’s Dublin headquarters, “they’ve got lots of advertising art, watercolors, and sketches of workups towards the final version of the posters. But they never had a single oil painting. Until the paintings started turning up in the United States, where Guinness memorabilia is quite collectible, it wasn’t fully understood that the posters were based on oils. All of the canvases will be in collections within a year,” Hughes adds. For would-be Gilroy collectors, that means the clock is ticking.
    As it turns out, Gilroy’s entire artistic process was a prelude to the oils. “The first thing he’d usually do was a pencil sketch,” says Hughes. “Then he’d paint a watercolor over the top of the pencil sketch to get the color balance right. Once that was settled and all the approvals were in, he’d sit down and paint the oil. The proof version that went to Guinness for approval, it seems, was always an oil painting.”
    Based on what we know of John Gilroy’s work as an artist, that makes sense. For almost half a century, Gilroy was regarded not only as one of England’s premier commercial illustrators, but also as one of its best portraitists. “He painted the Queen three times,” says Hughes, “Lord Mountbatten about four times. In 1942, he did a pencil-and-crayon sketch of Churchill in a London bunker.” According to Hughes, Churchill gave that portrait to Russian leader Joseph Stalin at the Yalta Conference with Franklin Delano Roosevelt, which may mean that somewhere in the bowels of the Kremlin, there’s a portrait of Winnie by the same guy who made a living drawing cartoons of flying toucans balancing pints of Guinness on their beaks.
    For those who collect advertising art and breweriana, Gilroy is revered for the numerous campaigns he conceived as an illustrator for S.H. Benson, the venerable British ad agency, which was founded in 1893. Though most famous for the Guinness toucan, which has been the internationally recognized mascot of Guinness since 1935, Gilroy’s first campaign with S.H. Benson was for a yeast extract called Bovril. “Do you have Bovril in the U.S.?” Hughes asks. “It’s a rather dark, pungent, savory spread that goes on toast or bread. It’s full of vitamins, quite a traditional product. He also did a lot of work on campaigns for Colman’s mustard and Macleans toothpaste.”
    pparently Gilroy’s work caught the eye of Guinness, which wanted something distinctive for its stout. “A black beer is a unique product,” says Hughes. “There weren’t many on the market then, and there are even fewer now. So they wanted their advertising to be well thought of and agreeable to the public.” For example, in the early 1930s, Benson already had an ad featuring a glass of Guinness with a nice foamy head on top. “Gilroy put a smiling face in the foam,” says Hughes. Collectors often refer to this charming drawing as the “anthropomorphic glass.”
    That made the black beer friendly. To ensure that it would be appealing to the common man, Benson launched its “Guinness for Strength” campaign, whose most famous image is the 1934 Gilroy illustration of a muscular workman effortlessly balancing an enormous steel girder on one arm and his head.
    Another early campaign put Guinness beer in the world of Lewis Carroll’s “Alice’s Adventures in Wonderland.” “Guinness and oysters were a big thing,” says Hughes. In one ad, “Gilroy drew all the oysters from the poem ‘The Walrus and the Carpenter’ sipping glasses of Guinness.”
    nd then there were the animals, of which the toucan is only the most recognized, and not even the first (that honor goes to a seal). “He had the lion and the ostrich and the bear up the pole,” Hughes says. “There was a whole menagerie of them. The animals kept going for 30 years. It’s probably the longest running campaign in advertising history.”
    Most of Gilroy’s animals lived in a zoo, so a central character of the animal advertisements was a zookeeper, who was a caricature of the artist himself. “That’s what Gilroy looked like,” says Hughes. “Gilroy was a chubby, little man with a little moustache. As a younger man, he drew himself into the advert, and he became the zookeeper.”
    Gilroy’s animals good-naturedly tormented their zookeeper by stealing his precious Guinness: An ostrich swallows his glass pint whole, whose bulging outline can be seen in its slender throat; a seal balances a pint on its nose; a kangaroo swaps her “joey” for the zookeeper’s brown bottle. Often the zookeeper is so taken aback by these circumstances his hat has popped off his head.
    In fact, Gilroy spent a lot of time at the London Zoo to make sure he captured the essence of his animals accurately. “In the archives at Guinness,” says Hughes, “there are a lot of sketches of tortoises, emus, ostriches, and the rest. He perfected the drawing of the animals by going to the zoo, then he adapted them for the adverts.” As a result, a Gilroy bear really looked like a bear, albeit one with a smile on its face.
    During World War II, Gilroy’s Guinness ads managed to keep their sense of humor (eg: two sailors painting the hull of an aircraft carrier, each wishing the other was a Guinness), and in the 1950s and early ’60s, Gilroy’s famous pint-toting toucans flew all over the world for Guinness, in front of the Kremlin as well as Mt. Rushmore, the Leaning Tower of Pisa, and the Statue of Liberty, although some of these paintings never made it to the campaign stage.
    Gilroy’s work on the Guinness account ended in 1962, and in 1971, Benson was gobbled up by the Madison Avenue advertising firm of Ogilvy & Mather. By then, says Hughes, Gilroy’s work for Guinness was considered the pinnacle of poster design in the U.K., and quite collectible. “The posters were made by a lithographic process. In the 1930s, the canvases were re-created on stone by a print maker, but eventually the paintings were transferred via photolithography onto metal sheets. Some of the biggest posters were made for billboards. Those used 64 different sheets that you’d give to the guy with the bucket of wheat paste and a mop to put up in the right order to create the completed picture.”
    In terms of single-sheet posters, Hughes says the biggest ones were probably 4 by 3 feet. Benson’s had an archive of it all, but “when Benson’s shut down in ’71, when they were taken over, they cleaned out their stockroom of hundreds of posters and gave them to the British Museum and the Victoria and Albert Museum in London. Today, both have collections of the original posters, including the 64-sheets piled into these packets, which were wrapped in brown paper and tied up with string. They’re extremely difficult to handle; you can’t display them, really.”
    At least the paper got a good home. As for the canvases? Well, their history can only be pieced together based on conjecture, but here’s what Hughes thinks he knows.
    Sometime in the 1970s, a single collector whose name remains a mystery appears to have purchased as many as 700 to 900 Gilroy paintings that had been in the archives. “The guy who bought the whole archive was an American millionaire,” Hughes says. “He’s a secretive character who doesn’t want to be identified. I don’t blame him. He doesn’t want any publicity about how he bought the collection or its subsequent sale.”
    air enough. What we do know for sure is that the years were not kind to Gilroy’s canvases while in storage at Benson’s. In fact, it’s believed that more than half of the cache did not survive the decades and were probably destroyed by the mystery collector who bought them because of their extremely deteriorated condition (torn canvases, images blackened by mildew, etc.). After all, when Gilroy’s canvases were put away, no one at Benson’s thought they’d be regarded in the future as masterpieces.
    “A lot of the rolled-up canvases were stuck together,” says Hughes. “Oil takes a long while to dry. Gilroy diluted his oils with what’s called Japan drier, which is a sort of oil thinner that allows you to put the oil on the canvas in a much thinner texture, and then roll them up afterwards. The painted canvas becomes reasonably flexible. The problem is that even with a drier, they still took a long time to dry. And if someone had packed them tightly together and put weight on them, which is what must have happened while the Gilroy paintings were in storage at Benson’s, they’d just stick together. Some of the canvases were 80 years old, dating from 1930.”
    For diehard Guinness-advertising fans, though, it’s not all bad news. After all, almost half of the cache was saved, “and it’s beautiful,” says Hughes. “I’ve just come back from Boston to look at a lot of these canvases out there, and they are superb. The guy who’s selling the canvases I saw had about 40 or 50 with him. They’re absolutely fabulous.”
    Although he has no proof, Hughes believes the person who bought the cache in the 1970s also oversaw its preservation. Importantly to many collectors, all of the Gilroy canvases are in their found condition, stabilized but essentially unchanged. Even areas in the paint that show evidence of rubbing from adjacent canvases remain as they were found. “I think the preservation has been done by the owner,” Hughes says. “I don’t think the dealers did it. It’s my understanding that they were supplied with fully stabilized canvases from the original buyer. It appears that they were shipped from the U.K., so that’s interesting in itself.” Which suggests they never left the United Kingdom after being purchased by the mysterious American millionaire.
    collectors of the approval process at Benson. Gilroy painted his canvases on stretchers, and in the bottom corner of each canvas was a small tag identifying the artist, account code, and action to be taken (“Re-draw,” “Revise,” “Hold,” “Print,” and, during World War II, “Submit to censor”). “They would’ve been shown to Guinness on a wooden stretcher,” Hughes says. “Before they went into storage, somebody removed the stretchers and either laid them flat or rolled them up.”

    “As a younger man, he drew himself into the advert, and he became the zookeeper.”

    Without exception, the canvases Hughes has seen, which were photographed exclusively for his book, are in fine shape and retain their mounting holes for the stretchers and Benson agency tags. “The colors are good,” he says. “They haven’t been in sunlight. They’ll keep for years and years and years.” One collector notes that you can even see the ruby highlights in Gilroy’s paintings of glasses of the stout. “When a pint of Guinness is backlit by a very strong light, the liquid has a deep ruby color,” this collector says. “Gilroy was very careful to include this effect when he painted beer in clear pint glasses.”
    Finally, for Guinness, breweriana, and advertising-art collectors, the Gilroy canvases also offer a peek of what might have been. “I would say about half the images were never commercially used, so they are absolutely brand new, never been seen before,” says Hughes. “They’re going to blow people away.” Of particular interest to collectors in the United States are the Gilroy paintings of classic cars that were created for an aborted, early 1950s campaign to coincide with the brewing of Guinness on Long Island.
    Still, it’s the medium that continues to amaze Hughes. “The idea of the canvases, none of us expected that,” he says. “As a Guinness collector, I’ve always collected their adverts, but they’re prints. They never touched Gilroy, he was never anywhere near the printing process. I had acquired a pencil drawing, which I was delighted with. Then these oils started turning up,” he Naturally, Hughes the Guinness scholar has seen a few oils that Hughes the Guinness collector would very much like to own. “If I had a magic wand? Well, I saw one this weekend that I really liked. It’s one of the animal ones. But it’s an animal that was not used commercially. It’s of a rhinoceros sitting on the ground with the zookeeper’s Guinness between his legs. The rhinoceros is looking at the zookeeper, and the zookeeper’s looking around the corner holding his broom. It’s just a great image, and it’s probably the only one of that advert that exists. So if I could wave my magic wand, I think that’s what I’d get. But I’d need $10,000
    With those kinds of prices and that kind of buzz, you might think that whoever is handling the Guinness advertising account today might be tempted to just re-run the campaign. But Hughes is realistic about the likelihood of that. “Advertising moves on,” he says. “Gilroy’s jokey, humorous, cartoon-like poster design is quintessentially 1930s, ’40s, and ’50s. It is a bit quaint, maybe even a little juvenile for today’s audiences. But it’s still amusing. The other day I showed the draft of my book to my mother, who’s 84. She sat in the kitchen, just giggling at the pictures.”
    That sums up Gilroy to Hughes; not that it’s only appealing to people in their 80s, but that his work is ultimately about making people happy, which is why his advertising images connected so honestly with viewers. “Gilroy had a tremendous sense of humor,” Hughes says. “He always saw the funny side of things. He was apparently a chap who, if you were feeling a little down and out, you’d spend a couple of hours with him and he’d just lift your spirits.” You know, in much the same way as a lot of us feel after a nice pint of Guinness.
  • 68cm x 46cm
    The biggest cliché in the collecting world is the “discovery” of a previously unknown cache of stuff that’s been hidden away for years until one day, much to everyone’s amazement, the treasure trove is unearthed and the collecting landscape is changed forever. As a corollary to this hoary trope, if you are in the right place at the right time, you can get in on the action before the word gets out.

    “Some of the canvases were 80 years old, dating from 1930.”

    Cliché or not, that’s roughly what happened in 2008 when hundreds of artist John Gilroy’s oil-on-canvas paintings started to appear on the market. The canvases had been painted by Gilroy as final proofs for his iconic Guinness beer posters, the most recognized alcoholic-beverage advertisements of the mid-20th century. Before most collectors of advertising art and breweriana knew what had happened, most of the best pieces had been snapped up by a handful of savvy collectors. In fact, the distribution of the canvases into the hands of private collectors was so swift and stealthy that one prominent member of the Guinness family was forced to get their favorite Gilroys on the secondary market.
    One of those early collectors, who wishes to remain anonymous, recalls seeing several canvases for the first time at an antiques show. At first, he thought they were posters since that’s what Guinness collectors have come to expect. But after looking at them more closely, and realizing they were all original paintings, he purchased the lot on the spot. “It was quite exciting to stumble upon what appeared to be the unknown original advertising studies for one of the world’s great brands,” he says. But the casualness of that first encounter would not last, as competition for the newly found canvases ramped up among collectors. Today, the collector describes the scramble for these heretofore-unknown pieces as “a Gilroy art scrum.”
    Among those who were particularly interested in the news of the Gilroy cache was David Hughes, who was a brewer at Guinness for 15 years and has written three books on Guinness advertising art and collectibles, the most recent being “Gilroy Was Good for Guinness,” which reproduces more than 150 of the recently “discovered” paintings. Despite being an expert on the cheery ephemera that was created to sell the dark, bitter stout, Hughes, like a lot of people, only learned of the newly uncovered Gilroy canvases as tantalizing examples from the cache (created for markets as diverse as Russia, Israel, France, and the United States) started to surface in 2008.
    “Within the Guinness archives itself,” Hughes says of the materials kept at the company’s Dublin headquarters, “they’ve got lots of advertising art, watercolors, and sketches of workups towards the final version of the posters. But they never had a single oil painting. Until the paintings started turning up in the United States, where Guinness memorabilia is quite collectible, it wasn’t fully understood that the posters were based on oils. All of the canvases will be in collections within a year,” Hughes adds. For would-be Gilroy collectors, that means the clock is ticking.
    As it turns out, Gilroy’s entire artistic process was a prelude to the oils. “The first thing he’d usually do was a pencil sketch,” says Hughes. “Then he’d paint a watercolor over the top of the pencil sketch to get the color balance right. Once that was settled and all the approvals were in, he’d sit down and paint the oil. The proof version that went to Guinness for approval, it seems, was always an oil painting.”
    Based on what we know of John Gilroy’s work as an artist, that makes sense. For almost half a century, Gilroy was regarded not only as one of England’s premier commercial illustrators, but also as one of its best portraitists. “He painted the Queen three times,” says Hughes, “Lord Mountbatten about four times. In 1942, he did a pencil-and-crayon sketch of Churchill in a London bunker.” According to Hughes, Churchill gave that portrait to Russian leader Joseph Stalin at the Yalta Conference with Franklin Delano Roosevelt, which may mean that somewhere in the bowels of the Kremlin, there’s a portrait of Winnie by the same guy who made a living drawing cartoons of flying toucans balancing pints of Guinness on their beaks.
    For those who collect advertising art and breweriana, Gilroy is revered for the numerous campaigns he conceived as an illustrator for S.H. Benson, the venerable British ad agency, which was founded in 1893. Though most famous for the Guinness toucan, which has been the internationally recognized mascot of Guinness since 1935, Gilroy’s first campaign with S.H. Benson was for a yeast extract called Bovril. “Do you have Bovril in the U.S.?” Hughes asks. “It’s a rather dark, pungent, savory spread that goes on toast or bread. It’s full of vitamins, quite a traditional product. He also did a lot of work on campaigns for Colman’s mustard and Macleans toothpaste.”
    pparently Gilroy’s work caught the eye of Guinness, which wanted something distinctive for its stout. “A black beer is a unique product,” says Hughes. “There weren’t many on the market then, and there are even fewer now. So they wanted their advertising to be well thought of and agreeable to the public.” For example, in the early 1930s, Benson already had an ad featuring a glass of Guinness with a nice foamy head on top. “Gilroy put a smiling face in the foam,” says Hughes. Collectors often refer to this charming drawing as the “anthropomorphic glass.”
    That made the black beer friendly. To ensure that it would be appealing to the common man, Benson launched its “Guinness for Strength” campaign, whose most famous image is the 1934 Gilroy illustration of a muscular workman effortlessly balancing an enormous steel girder on one arm and his head.
    Another early campaign put Guinness beer in the world of Lewis Carroll’s “Alice’s Adventures in Wonderland.” “Guinness and oysters were a big thing,” says Hughes. In one ad, “Gilroy drew all the oysters from the poem ‘The Walrus and the Carpenter’ sipping glasses of Guinness.”
    nd then there were the animals, of which the toucan is only the most recognized, and not even the first (that honor goes to a seal). “He had the lion and the ostrich and the bear up the pole,” Hughes says. “There was a whole menagerie of them. The animals kept going for 30 years. It’s probably the longest running campaign in advertising history.”
    Most of Gilroy’s animals lived in a zoo, so a central character of the animal advertisements was a zookeeper, who was a caricature of the artist himself. “That’s what Gilroy looked like,” says Hughes. “Gilroy was a chubby, little man with a little moustache. As a younger man, he drew himself into the advert, and he became the zookeeper.”
    Gilroy’s animals good-naturedly tormented their zookeeper by stealing his precious Guinness: An ostrich swallows his glass pint whole, whose bulging outline can be seen in its slender throat; a seal balances a pint on its nose; a kangaroo swaps her “joey” for the zookeeper’s brown bottle. Often the zookeeper is so taken aback by these circumstances his hat has popped off his head.
    In fact, Gilroy spent a lot of time at the London Zoo to make sure he captured the essence of his animals accurately. “In the archives at Guinness,” says Hughes, “there are a lot of sketches of tortoises, emus, ostriches, and the rest. He perfected the drawing of the animals by going to the zoo, then he adapted them for the adverts.” As a result, a Gilroy bear really looked like a bear, albeit one with a smile on its face.
    During World War II, Gilroy’s Guinness ads managed to keep their sense of humor (eg: two sailors painting the hull of an aircraft carrier, each wishing the other was a Guinness), and in the 1950s and early ’60s, Gilroy’s famous pint-toting toucans flew all over the world for Guinness, in front of the Kremlin as well as Mt. Rushmore, the Leaning Tower of Pisa, and the Statue of Liberty, although some of these paintings never made it to the campaign stage.
    Gilroy’s work on the Guinness account ended in 1962, and in 1971, Benson was gobbled up by the Madison Avenue advertising firm of Ogilvy & Mather. By then, says Hughes, Gilroy’s work for Guinness was considered the pinnacle of poster design in the U.K., and quite collectible. “The posters were made by a lithographic process. In the 1930s, the canvases were re-created on stone by a print maker, but eventually the paintings were transferred via photolithography onto metal sheets. Some of the biggest posters were made for billboards. Those used 64 different sheets that you’d give to the guy with the bucket of wheat paste and a mop to put up in the right order to create the completed picture.”
    In terms of single-sheet posters, Hughes says the biggest ones were probably 4 by 3 feet. Benson’s had an archive of it all, but “when Benson’s shut down in ’71, when they were taken over, they cleaned out their stockroom of hundreds of posters and gave them to the British Museum and the Victoria and Albert Museum in London. Today, both have collections of the original posters, including the 64-sheets piled into these packets, which were wrapped in brown paper and tied up with string. They’re extremely difficult to handle; you can’t display them, really.”
    At least the paper got a good home. As for the canvases? Well, their history can only be pieced together based on conjecture, but here’s what Hughes thinks he knows.
    Sometime in the 1970s, a single collector whose name remains a mystery appears to have purchased as many as 700 to 900 Gilroy paintings that had been in the archives. “The guy who bought the whole archive was an American millionaire,” Hughes says. “He’s a secretive character who doesn’t want to be identified. I don’t blame him. He doesn’t want any publicity about how he bought the collection or its subsequent sale.”
    air enough. What we do know for sure is that the years were not kind to Gilroy’s canvases while in storage at Benson’s. In fact, it’s believed that more than half of the cache did not survive the decades and were probably destroyed by the mystery collector who bought them because of their extremely deteriorated condition (torn canvases, images blackened by mildew, etc.). After all, when Gilroy’s canvases were put away, no one at Benson’s thought they’d be regarded in the future as masterpieces.
    “A lot of the rolled-up canvases were stuck together,” says Hughes. “Oil takes a long while to dry. Gilroy diluted his oils with what’s called Japan drier, which is a sort of oil thinner that allows you to put the oil on the canvas in a much thinner texture, and then roll them up afterwards. The painted canvas becomes reasonably flexible. The problem is that even with a drier, they still took a long time to dry. And if someone had packed them tightly together and put weight on them, which is what must have happened while the Gilroy paintings were in storage at Benson’s, they’d just stick together. Some of the canvases were 80 years old, dating from 1930.”
    For diehard Guinness-advertising fans, though, it’s not all bad news. After all, almost half of the cache was saved, “and it’s beautiful,” says Hughes. “I’ve just come back from Boston to look at a lot of these canvases out there, and they are superb. The guy who’s selling the canvases I saw had about 40 or 50 with him. They’re absolutely fabulous.”
    Although he has no proof, Hughes believes the person who bought the cache in the 1970s also oversaw its preservation. Importantly to many collectors, all of the Gilroy canvases are in their found condition, stabilized but essentially unchanged. Even areas in the paint that show evidence of rubbing from adjacent canvases remain as they were found. “I think the preservation has been done by the owner,” Hughes says. “I don’t think the dealers did it. It’s my understanding that they were supplied with fully stabilized canvases from the original buyer. It appears that they were shipped from the U.K., so that’s interesting in itself.” Which suggests they never left the United Kingdom after being purchased by the mysterious American millionaire.
    collectors of the approval process at Benson. Gilroy painted his canvases on stretchers, and in the bottom corner of each canvas was a small tag identifying the artist, account code, and action to be taken (“Re-draw,” “Revise,” “Hold,” “Print,” and, during World War II, “Submit to censor”). “They would’ve been shown to Guinness on a wooden stretcher,” Hughes says. “Before they went into storage, somebody removed the stretchers and either laid them flat or rolled them up.”

    “As a younger man, he drew himself into the advert, and he became the zookeeper.”

    Without exception, the canvases Hughes has seen, which were photographed exclusively for his book, are in fine shape and retain their mounting holes for the stretchers and Benson agency tags. “The colors are good,” he says. “They haven’t been in sunlight. They’ll keep for years and years and years.” One collector notes that you can even see the ruby highlights in Gilroy’s paintings of glasses of the stout. “When a pint of Guinness is backlit by a very strong light, the liquid has a deep ruby color,” this collector says. “Gilroy was very careful to include this effect when he painted beer in clear pint glasses.”
    Finally, for Guinness, breweriana, and advertising-art collectors, the Gilroy canvases also offer a peek of what might have been. “I would say about half the images were never commercially used, so they are absolutely brand new, never been seen before,” says Hughes. “They’re going to blow people away.” Of particular interest to collectors in the United States are the Gilroy paintings of classic cars that were created for an aborted, early 1950s campaign to coincide with the brewing of Guinness on Long Island.
    Still, it’s the medium that continues to amaze Hughes. “The idea of the canvases, none of us expected that,” he says. “As a Guinness collector, I’ve always collected their adverts, but they’re prints. They never touched Gilroy, he was never anywhere near the printing process. I had acquired a pencil drawing, which I was delighted with. Then these oils started turning up,” he Naturally, Hughes the Guinness scholar has seen a few oils that Hughes the Guinness collector would very much like to own. “If I had a magic wand? Well, I saw one this weekend that I really liked. It’s one of the animal ones. But it’s an animal that was not used commercially. It’s of a rhinoceros sitting on the ground with the zookeeper’s Guinness between his legs. The rhinoceros is looking at the zookeeper, and the zookeeper’s looking around the corner holding his broom. It’s just a great image, and it’s probably the only one of that advert that exists. So if I could wave my magic wand, I think that’s what I’d get. But I’d need $10,000
    With those kinds of prices and that kind of buzz, you might think that whoever is handling the Guinness advertising account today might be tempted to just re-run the campaign. But Hughes is realistic about the likelihood of that. “Advertising moves on,” he says. “Gilroy’s jokey, humorous, cartoon-like poster design is quintessentially 1930s, ’40s, and ’50s. It is a bit quaint, maybe even a little juvenile for today’s audiences. But it’s still amusing. The other day I showed the draft of my book to my mother, who’s 84. She sat in the kitchen, just giggling at the pictures.”
    That sums up Gilroy to Hughes; not that it’s only appealing to people in their 80s, but that his work is ultimately about making people happy, which is why his advertising images connected so honestly with viewers. “Gilroy had a tremendous sense of humor,” Hughes says. “He always saw the funny side of things. He was apparently a chap who, if you were feeling a little down and out, you’d spend a couple of hours with him and he’d just lift your spirits.” You know, in much the same way as a lot of us feel after a nice pint of Guinness.
  • 68cm x 46cm
    The biggest cliché in the collecting world is the “discovery” of a previously unknown cache of stuff that’s been hidden away for years until one day, much to everyone’s amazement, the treasure trove is unearthed and the collecting landscape is changed forever. As a corollary to this hoary trope, if you are in the right place at the right time, you can get in on the action before the word gets out.

    “Some of the canvases were 80 years old, dating from 1930.”

    Cliché or not, that’s roughly what happened in 2008 when hundreds of artist John Gilroy’s oil-on-canvas paintings started to appear on the market. The canvases had been painted by Gilroy as final proofs for his iconic Guinness beer posters, the most recognized alcoholic-beverage advertisements of the mid-20th century. Before most collectors of advertising art and breweriana knew what had happened, most of the best pieces had been snapped up by a handful of savvy collectors. In fact, the distribution of the canvases into the hands of private collectors was so swift and stealthy that one prominent member of the Guinness family was forced to get their favorite Gilroys on the secondary market.
    One of those early collectors, who wishes to remain anonymous, recalls seeing several canvases for the first time at an antiques show. At first, he thought they were posters since that’s what Guinness collectors have come to expect. But after looking at them more closely, and realizing they were all original paintings, he purchased the lot on the spot. “It was quite exciting to stumble upon what appeared to be the unknown original advertising studies for one of the world’s great brands,” he says. But the casualness of that first encounter would not last, as competition for the newly found canvases ramped up among collectors. Today, the collector describes the scramble for these heretofore-unknown pieces as “a Gilroy art scrum.”
    Among those who were particularly interested in the news of the Gilroy cache was David Hughes, who was a brewer at Guinness for 15 years and has written three books on Guinness advertising art and collectibles, the most recent being “Gilroy Was Good for Guinness,” which reproduces more than 150 of the recently “discovered” paintings. Despite being an expert on the cheery ephemera that was created to sell the dark, bitter stout, Hughes, like a lot of people, only learned of the newly uncovered Gilroy canvases as tantalizing examples from the cache (created for markets as diverse as Russia, Israel, France, and the United States) started to surface in 2008.
    “Within the Guinness archives itself,” Hughes says of the materials kept at the company’s Dublin headquarters, “they’ve got lots of advertising art, watercolors, and sketches of workups towards the final version of the posters. But they never had a single oil painting. Until the paintings started turning up in the United States, where Guinness memorabilia is quite collectible, it wasn’t fully understood that the posters were based on oils. All of the canvases will be in collections within a year,” Hughes adds. For would-be Gilroy collectors, that means the clock is ticking.
    As it turns out, Gilroy’s entire artistic process was a prelude to the oils. “The first thing he’d usually do was a pencil sketch,” says Hughes. “Then he’d paint a watercolor over the top of the pencil sketch to get the color balance right. Once that was settled and all the approvals were in, he’d sit down and paint the oil. The proof version that went to Guinness for approval, it seems, was always an oil painting.”
    Based on what we know of John Gilroy’s work as an artist, that makes sense. For almost half a century, Gilroy was regarded not only as one of England’s premier commercial illustrators, but also as one of its best portraitists. “He painted the Queen three times,” says Hughes, “Lord Mountbatten about four times. In 1942, he did a pencil-and-crayon sketch of Churchill in a London bunker.” According to Hughes, Churchill gave that portrait to Russian leader Joseph Stalin at the Yalta Conference with Franklin Delano Roosevelt, which may mean that somewhere in the bowels of the Kremlin, there’s a portrait of Winnie by the same guy who made a living drawing cartoons of flying toucans balancing pints of Guinness on their beaks.
    For those who collect advertising art and breweriana, Gilroy is revered for the numerous campaigns he conceived as an illustrator for S.H. Benson, the venerable British ad agency, which was founded in 1893. Though most famous for the Guinness toucan, which has been the internationally recognized mascot of Guinness since 1935, Gilroy’s first campaign with S.H. Benson was for a yeast extract called Bovril. “Do you have Bovril in the U.S.?” Hughes asks. “It’s a rather dark, pungent, savory spread that goes on toast or bread. It’s full of vitamins, quite a traditional product. He also did a lot of work on campaigns for Colman’s mustard and Macleans toothpaste.”
    pparently Gilroy’s work caught the eye of Guinness, which wanted something distinctive for its stout. “A black beer is a unique product,” says Hughes. “There weren’t many on the market then, and there are even fewer now. So they wanted their advertising to be well thought of and agreeable to the public.” For example, in the early 1930s, Benson already had an ad featuring a glass of Guinness with a nice foamy head on top. “Gilroy put a smiling face in the foam,” says Hughes. Collectors often refer to this charming drawing as the “anthropomorphic glass.”
    That made the black beer friendly. To ensure that it would be appealing to the common man, Benson launched its “Guinness for Strength” campaign, whose most famous image is the 1934 Gilroy illustration of a muscular workman effortlessly balancing an enormous steel girder on one arm and his head.
    Another early campaign put Guinness beer in the world of Lewis Carroll’s “Alice’s Adventures in Wonderland.” “Guinness and oysters were a big thing,” says Hughes. In one ad, “Gilroy drew all the oysters from the poem ‘The Walrus and the Carpenter’ sipping glasses of Guinness.”
    nd then there were the animals, of which the toucan is only the most recognized, and not even the first (that honor goes to a seal). “He had the lion and the ostrich and the bear up the pole,” Hughes says. “There was a whole menagerie of them. The animals kept going for 30 years. It’s probably the longest running campaign in advertising history.”
    Most of Gilroy’s animals lived in a zoo, so a central character of the animal advertisements was a zookeeper, who was a caricature of the artist himself. “That’s what Gilroy looked like,” says Hughes. “Gilroy was a chubby, little man with a little moustache. As a younger man, he drew himself into the advert, and he became the zookeeper.”
    Gilroy’s animals good-naturedly tormented their zookeeper by stealing his precious Guinness: An ostrich swallows his glass pint whole, whose bulging outline can be seen in its slender throat; a seal balances a pint on its nose; a kangaroo swaps her “joey” for the zookeeper’s brown bottle. Often the zookeeper is so taken aback by these circumstances his hat has popped off his head.
    In fact, Gilroy spent a lot of time at the London Zoo to make sure he captured the essence of his animals accurately. “In the archives at Guinness,” says Hughes, “there are a lot of sketches of tortoises, emus, ostriches, and the rest. He perfected the drawing of the animals by going to the zoo, then he adapted them for the adverts.” As a result, a Gilroy bear really looked like a bear, albeit one with a smile on its face.
    During World War II, Gilroy’s Guinness ads managed to keep their sense of humor (eg: two sailors painting the hull of an aircraft carrier, each wishing the other was a Guinness), and in the 1950s and early ’60s, Gilroy’s famous pint-toting toucans flew all over the world for Guinness, in front of the Kremlin as well as Mt. Rushmore, the Leaning Tower of Pisa, and the Statue of Liberty, although some of these paintings never made it to the campaign stage.
    Gilroy’s work on the Guinness account ended in 1962, and in 1971, Benson was gobbled up by the Madison Avenue advertising firm of Ogilvy & Mather. By then, says Hughes, Gilroy’s work for Guinness was considered the pinnacle of poster design in the U.K., and quite collectible. “The posters were made by a lithographic process. In the 1930s, the canvases were re-created on stone by a print maker, but eventually the paintings were transferred via photolithography onto metal sheets. Some of the biggest posters were made for billboards. Those used 64 different sheets that you’d give to the guy with the bucket of wheat paste and a mop to put up in the right order to create the completed picture.”
    In terms of single-sheet posters, Hughes says the biggest ones were probably 4 by 3 feet. Benson’s had an archive of it all, but “when Benson’s shut down in ’71, when they were taken over, they cleaned out their stockroom of hundreds of posters and gave them to the British Museum and the Victoria and Albert Museum in London. Today, both have collections of the original posters, including the 64-sheets piled into these packets, which were wrapped in brown paper and tied up with string. They’re extremely difficult to handle; you can’t display them, really.”
    At least the paper got a good home. As for the canvases? Well, their history can only be pieced together based on conjecture, but here’s what Hughes thinks he knows.
    Sometime in the 1970s, a single collector whose name remains a mystery appears to have purchased as many as 700 to 900 Gilroy paintings that had been in the archives. “The guy who bought the whole archive was an American millionaire,” Hughes says. “He’s a secretive character who doesn’t want to be identified. I don’t blame him. He doesn’t want any publicity about how he bought the collection or its subsequent sale.”
    air enough. What we do know for sure is that the years were not kind to Gilroy’s canvases while in storage at Benson’s. In fact, it’s believed that more than half of the cache did not survive the decades and were probably destroyed by the mystery collector who bought them because of their extremely deteriorated condition (torn canvases, images blackened by mildew, etc.). After all, when Gilroy’s canvases were put away, no one at Benson’s thought they’d be regarded in the future as masterpieces.
    “A lot of the rolled-up canvases were stuck together,” says Hughes. “Oil takes a long while to dry. Gilroy diluted his oils with what’s called Japan drier, which is a sort of oil thinner that allows you to put the oil on the canvas in a much thinner texture, and then roll them up afterwards. The painted canvas becomes reasonably flexible. The problem is that even with a drier, they still took a long time to dry. And if someone had packed them tightly together and put weight on them, which is what must have happened while the Gilroy paintings were in storage at Benson’s, they’d just stick together. Some of the canvases were 80 years old, dating from 1930.”
    For diehard Guinness-advertising fans, though, it’s not all bad news. After all, almost half of the cache was saved, “and it’s beautiful,” says Hughes. “I’ve just come back from Boston to look at a lot of these canvases out there, and they are superb. The guy who’s selling the canvases I saw had about 40 or 50 with him. They’re absolutely fabulous.”
    Although he has no proof, Hughes believes the person who bought the cache in the 1970s also oversaw its preservation. Importantly to many collectors, all of the Gilroy canvases are in their found condition, stabilized but essentially unchanged. Even areas in the paint that show evidence of rubbing from adjacent canvases remain as they were found. “I think the preservation has been done by the owner,” Hughes says. “I don’t think the dealers did it. It’s my understanding that they were supplied with fully stabilized canvases from the original buyer. It appears that they were shipped from the U.K., so that’s interesting in itself.” Which suggests they never left the United Kingdom after being purchased by the mysterious American millionaire.
    collectors of the approval process at Benson. Gilroy painted his canvases on stretchers, and in the bottom corner of each canvas was a small tag identifying the artist, account code, and action to be taken (“Re-draw,” “Revise,” “Hold,” “Print,” and, during World War II, “Submit to censor”). “They would’ve been shown to Guinness on a wooden stretcher,” Hughes says. “Before they went into storage, somebody removed the stretchers and either laid them flat or rolled them up.”

    “As a younger man, he drew himself into the advert, and he became the zookeeper.”

    Without exception, the canvases Hughes has seen, which were photographed exclusively for his book, are in fine shape and retain their mounting holes for the stretchers and Benson agency tags. “The colors are good,” he says. “They haven’t been in sunlight. They’ll keep for years and years and years.” One collector notes that you can even see the ruby highlights in Gilroy’s paintings of glasses of the stout. “When a pint of Guinness is backlit by a very strong light, the liquid has a deep ruby color,” this collector says. “Gilroy was very careful to include this effect when he painted beer in clear pint glasses.”
    Finally, for Guinness, breweriana, and advertising-art collectors, the Gilroy canvases also offer a peek of what might have been. “I would say about half the images were never commercially used, so they are absolutely brand new, never been seen before,” says Hughes. “They’re going to blow people away.” Of particular interest to collectors in the United States are the Gilroy paintings of classic cars that were created for an aborted, early 1950s campaign to coincide with the brewing of Guinness on Long Island.
    Still, it’s the medium that continues to amaze Hughes. “The idea of the canvases, none of us expected that,” he says. “As a Guinness collector, I’ve always collected their adverts, but they’re prints. They never touched Gilroy, he was never anywhere near the printing process. I had acquired a pencil drawing, which I was delighted with. Then these oils started turning up,” he Naturally, Hughes the Guinness scholar has seen a few oils that Hughes the Guinness collector would very much like to own. “If I had a magic wand? Well, I saw one this weekend that I really liked. It’s one of the animal ones. But it’s an animal that was not used commercially. It’s of a rhinoceros sitting on the ground with the zookeeper’s Guinness between his legs. The rhinoceros is looking at the zookeeper, and the zookeeper’s looking around the corner holding his broom. It’s just a great image, and it’s probably the only one of that advert that exists. So if I could wave my magic wand, I think that’s what I’d get. But I’d need $10,000
    With those kinds of prices and that kind of buzz, you might think that whoever is handling the Guinness advertising account today might be tempted to just re-run the campaign. But Hughes is realistic about the likelihood of that. “Advertising moves on,” he says. “Gilroy’s jokey, humorous, cartoon-like poster design is quintessentially 1930s, ’40s, and ’50s. It is a bit quaint, maybe even a little juvenile for today’s audiences. But it’s still amusing. The other day I showed the draft of my book to my mother, who’s 84. She sat in the kitchen, just giggling at the pictures.”
    That sums up Gilroy to Hughes; not that it’s only appealing to people in their 80s, but that his work is ultimately about making people happy, which is why his advertising images connected so honestly with viewers. “Gilroy had a tremendous sense of humor,” Hughes says. “He always saw the funny side of things. He was apparently a chap who, if you were feeling a little down and out, you’d spend a couple of hours with him and he’d just lift your spirits.” You know, in much the same way as a lot of us feel after a nice pint of Guinness.
  • 68cm x 45cm Naas Co Kildare   The first Dublin Horse Show took place in 1864 and was operated in conjunction with the Royal Agricultural Society of Ireland. The first solely Society-run Horse Show was held in 1868 and was one of the earliest "leaping" competitions ever held.Over time it has become a high-profile International show jumping competition, national showing competition and major entertainment event in Ireland. In 1982 the RDS hosted the Show Jumping World Championshipsand incorporated it into the Dublin Horse Show of that year. The Dublin Horse Show has an array of national & international show jumping competitions and world class equestrian entertainment, great shopping, delicious food, music & fantastic daily entertainment. There are over 130 classes at the Show and they can be generally categorised into the following types of equestrian competitions: showing classes, performance classes and showjumping classes.

    • The first show was held in 1864 under the auspices of the Society, but organised by the Royal Agricultural Society of Ireland.
    • There were 366 entries in the first Show with a total prize fund of £520.
    • On the 28, 29 and 30 July 1868 the first show was held and organised by the Royal Dublin Society on the lawns of Leinster House. The Council granted £100 out of the Society's funds to be awarded in prizes. It started as a show of led-horses and featured ‘leaping' demonstrations.
    • The first prize for the Stone Wall competition (6ft) in 1868 was won by Richard Flynn on hunter, Shane Rhue (who sold for £1,000 later that day).
    • Ass and mule classes were listed at the first show!
    • In 1869 the first Challenge Cup was presented for the best exhibit in the classes for hunters and young horses likely to make hunters.
    • In 1870 the Show was named ‘The National Horse Show', taking place on the 16-19 August. It was combined with the Annual Sheep Show organised by the Society.
    • 1869 was the year ‘horse leaping' came to prominence. There was the high leap over hurdles trimmed with gorse; the wall jump over a loose stone wall of progressive height not exceeding 6 feet; and the wide leap over 2 ½ ft gorse-filled hurdle with 12 ft of water on the far side.
    • The original rules for the leaping competitions were simply ‘the obstacles had to be cleared to the satisfaction of the judges'.
    • The prizes for the high and wide leaps were £5 for first and £2 for second with £10 and a cup to the winner of the championship and a riding crop and a fiver to the runner up.
    • In 1881 the Show moved to ‘Ball's Bridge', a greenfield site. The first continuous ‘leaping' course was introduced at the Show.
    • In 1881 the first viewing stand was erected on the site of the present Grand Stand. It held 800 people.
    • With over 800 entries in the Show in 1895, it was necessary to run the jumping competitors off in pairs - causing difficulties for the judges at the time!
    • Women first took part in jumping competitions from 1919.
    • A class for women was introduced that year on the second day of the Show (Wednesday was the second day of the Show in 1919. Ladies' Day moved to Thursday, the second day, when the Show went from six to five days). Quickly after that, from the 1920s onwards, women were able to compete freely in many competitions at the Show.
    • Women competed in international competitions representing their country shortly after WWII.
    • As the first "Ladies' Jumping Competition" was held on the second day of the Show this day become known as Ladies' Day. A name that has stuck ever since.
    • In 1925 Colonel Zeigler of the Swiss Army first suggested holding an international jumping event. The Aga Khan of the time heard of this proposal and offered a challenge trophy to the winner of the competition.
    • In 1926 International Competitions were introduced to the show and was the first time the Nations' Cup for the Aga Khan Challenge trophy was held.
    • Six countries competed in the first international teams competition for the Aga Khan Challenge trophy - Great Britain, Holland, Belgium, France, Switzerland and Ireland. The Swiss team won the title on Irish bred horses.
    • The Swiss team won out the original trophy in 1930. Ireland won the first replacement in 1937 and another in 1979, Britain in 1953 and 1975. The present trophy is the sixth in the series and was presented by His Highness the Aga Khan in 1980.
    • Up until 1949 the Nations' Cup teams had to consist of military officers.
    • The first Grand Prix (Irish Trophy) held in 1934 was won by Comdt.J.D.(Jed) O'Dwyer, of the Army Equitation school. The Irish Trophy becomes the possession of the rider if it is won three times in succession or four times in all.
    • The first timed jumping competition was held in 1938. In 1951 an electric clock was installed and the time factor entered most competitions.
    • In 1976, after 50 years of international competition, the two grass banks in the Arena were removed so the Arena could be used for other events. The continental band at the western end of the Main Arena was added later.
    • Shows have been held annually except from 1914-1919 due to WW1 and from 1940-1946 due to WW2.
    • In 2003 the Nations Cup Competition for the Aga Khan Trophy became part of the Samsung Super League under the auspices of the Federation Equestre Internationale.
    • The Nations Cup Competition for the Aga Khan Trophy is part of the Longines FEI Jumping Nations Cup™ Series.
    • The Dublin Horse Show is Ireland's largest equestrian event, and one of the largest events held on the island.
    • The Show has one of the largest annual prize pools for international show jumping in the world.
         
  • Nice Carling Black Label Mirror 50cm x 42cm  Sneem Co Kerry Even though Carling originated in Canada,it’s popularity spread widely throughout the Commonwealth including Ireland .A famous advertising campaign “I bet he drinks Carling” contributed hugely to the brands market share . Carling Black Label is a Canadian brand of lagerdistributed by Carling Brewing Company. In several countries, it is also known as Carling Black Label, and in Sweden, it is known as Carling Premier. In the United Kingdom it is now known as just Carling.

    History

    Although its original focus was on ale, Carling has been brewing lager-style beers since the 1870s. In 1927, as part of an overall corporate re-branding effort under new president J. Innes Carling, the company renamed its already popular Black & White Lager to Black Label. Three years later, Carling was purchased by Toronto business tycoon E. P. Taylor, who merged the company into his Canadian Breweries Limited (CBL), which grew to be the world's largest brewing company, at least for a time. Under Taylor, Black Label was promoted as CBL's flagship brand and went on to become the world's first beer to be brewed on a mass international scale,becoming particularly popular in Commonwealth countries such as the United Kingdom, Australia, New Zealand and South Africa.

    Canada

    In response to a shift in popular taste away from ale, Carling added a three-storey lager plant to their main London, Ontario, brewery in 1877. Carling's Lager (later renamed Carling's Bavarian Stock Lager, and then Carling's Imperial Club Lager) was the company's first lager brand. Carling's Black & White Lager was introduced in the 1920s and later renamed Black Label Lager, in contrast to their recently launched Red Cap Ale. Due to its strength and price, the brand quickly became popular with the country's working class, perhaps most famously among the loggers and miners of Northern Ontario, where the brand gained a tough, blue-collar image. Around 1990, Black Label had an advertising campaign in Canada, which used the phrase "The Legend is Black."

    United States

    Brewing Corporation of America of Cleveland, Ohio in 1965. Home of Carling Black Label lager and Carling Red Cap Ale and former site the Peerless Motor Car Company
    After the repeal of prohibition in 1933, the Peerless Motor Car Company, looking for a way to diversify in the poor car market of the depression, purchased the American rights to Carling's formulas, identifying labels, and trademarks. Technicians and brewmasters were sent from Canada to convert a Peerless plant in Cleveland, Ohio, into the Brewing Corporation of America. They first tried just brewing Carling's Red Cap Ale, but sales were too slow to maintain the brewery, and sales didn't climb until the introduction of Black Label lager. The philosophy behind Black Label was to have a high quality lager that was available nationwide but with a locally brewed budget price. The strategy worked, and the next several decades led to rapid growth and expansion for the brewery and the Carling Black Label brand. When Carling stopped producing Black Label to focus on a more profitable lager, they found their sales plummeting. Carling re-introduced Black Label with a beautiful blonde named Mabel, portrayed by Jeanne Goodspeed, with the slogan "Hey Mabel, Black Label!". The twenty-year marketing campaign cemented the name in the popular culture of America. In 1979, after several years of intense pressure from the larger American Brewers Miller and Anheuser-Busch, Carling-National was bought out by the Heileman Brewing Co. of La Crosse, Wisconsin. Carling and the Black Label brand are currently owned by the Molson Coors Brewing Company. Though no longer widely distributed in the U.S., Black Label remains the official beer of Beer Frisbee.

    United Kingdom

    Black Label was introduced to the United Kingdom in 1952. Originally, it was only available in bottles, but in 1965, The Hill Top in Sheffield became the first pub to pour Carling Black Label draughts.
    A pint of Carling in a pub in Kettering, England
    Carling Black Label sign on a club in Pontefract, West Yorkshire.
    In the 1970s and 80s, Carling Black Label sales were driven to great heights, due partly to increased advertising support, in particular the classic "I bet he drinks" series of advertisements, and partly with the launch of Carling Black Label in cans. Cans were important to Carling's success as they helped open up the "take home" market.[3] The "I bet he drinks" series of ads showed someone doing something cool, clever or difficult, and having a bystander say "I bet he drinks Carling Black Label". With the help of this advertising campaign, it became Britain's best-selling brand of beer in 1971. In the 1980s, many of the adverts featured comedians Mark Arden and Stephen Frost, also known as The Oblivion Boys, delivering the classic punchline. One of the advertisements in the series, Dambusters from 1989, was a parody of the 1955 film of the same name, and was ranked at number 12 on ITV's list of the "Best Ever Ads" in 2005, and at number 17 on Channel 4's list of the "100 Greatest TV Ads" in 2000.Campaign Live also ranked it at number 5 in their list of the "Top 10 Funniest TV Ads of All Time" in 2008. Carling has remained Britain's best selling beer since 1985. 'Black Label' has been dropped from the brand name and logo in Britain since 1997.

    South Africa

    In South Africa, Black Label began to take on a different tone with the anti-apartheid movement. This was partly due to the fact that, at 5.5%, it had more alcohol than the other brands of beer that generally had 5.0%, as noted in the popular advertising catch phrase "only hard working students deserve an extra 0.5 percent."
    SABMiller variants of Black Label
    Furthermore, the connotation of black to the racial issue became a point of pride to the native Africans. It used to be sold with the motto, "America's Lusty, Lively Beer", perhaps in reference to Canada, though it is seldom seen in the United States. The motto came from an older advertising campaign in the United States. Another famous Afrikaans slogan for Black Label in South Africa is, "Black Label sê die bybel", which means "The Bible says (one should drink) Black Label."  
  • This painting of Clare piper Pádraig Ó Briain by the artist Joseph Haverty was hugely popular in 19th-century Ireland.

    82cm x 58cm.  Limerick

    An oil painting of a street musician who played regularly in Limerick city, was painted in oil on canvas. The subject, uileann piper Pádraig Ó Briain (there are several variant spellings of his name on record), occupied a space on the corner of the Crescent and Hartstonge Street in Limerick and presumably Haverty noticed him there. Pipers were esteemed in Ireland and were a popular subject. Haverty had a sound instinct for what would appeal to an audience. He transposed the piper from an urban to a woodland setting, which is theatrical but effective, and the painting seems to have been known under several different titles, including The Father and Daughter (O’Brien had two daughters but opinions differ as to whether the girl depicted was one of them), The Blind Piper and The Irish Piper.

    Reproduced as a print under the title The Limerick Piper, it sold widely throughout the country and became extremely well-known. Haverty made another quite different painting of the piper, now in the University of Limerick collection, but he also made copies of his own work.

    To complicate things slightly: The Blind Piper was exhibited by the RHA in 1845, when it was praised in the Nation. It was perhaps this version that Sir Josslyn Gore-Booth bought and exhibited at the Cork exhibition in 1852. But there were other versions in circulation. Young Irelander William Smith O’Brien reputedly commissioned a copy from Haverty, and bequeathed it to the National Gallery of Ireland in 1864.

    The Blind Piper is included in the exhibition Oidhreacht: Transforming Tradition at the Highlanes Gallery, Laurence Street, Drogheda, Co Louth (July 13th – September 14th), timed to coincide with Fleadh Cheoil na hÉireann which takes place July 10th-18th in Drogheda.

    The annual week-long festival, a lively mix of summer school, competition and a packed programme of traditional music concerts attracts up to 500,000 people from throughout Ireland North and South, the UK and internationally. The exhibition of art and artefacts is drawn from Drogheda’s Municipal Art Collection as well as those of major public museums, including the National Gallery of Ireland and Imma. It aims to explore “the rich social, political and aesthetic contexts in which the traditional arts have been expressed”.

  • 68cm x 46cm
    The biggest cliché in the collecting world is the “discovery” of a previously unknown cache of stuff that’s been hidden away for years until one day, much to everyone’s amazement, the treasure trove is unearthed and the collecting landscape is changed forever. As a corollary to this hoary trope, if you are in the right place at the right time, you can get in on the action before the word gets out.

    “Some of the canvases were 80 years old, dating from 1930.”

    Cliché or not, that’s roughly what happened in 2008 when hundreds of artist John Gilroy’s oil-on-canvas paintings started to appear on the market. The canvases had been painted by Gilroy as final proofs for his iconic Guinness beer posters, the most recognized alcoholic-beverage advertisements of the mid-20th century. Before most collectors of advertising art and breweriana knew what had happened, most of the best pieces had been snapped up by a handful of savvy collectors. In fact, the distribution of the canvases into the hands of private collectors was so swift and stealthy that one prominent member of the Guinness family was forced to get their favorite Gilroys on the secondary market.
    One of those early collectors, who wishes to remain anonymous, recalls seeing several canvases for the first time at an antiques show. At first, he thought they were posters since that’s what Guinness collectors have come to expect. But after looking at them more closely, and realizing they were all original paintings, he purchased the lot on the spot. “It was quite exciting to stumble upon what appeared to be the unknown original advertising studies for one of the world’s great brands,” he says. But the casualness of that first encounter would not last, as competition for the newly found canvases ramped up among collectors. Today, the collector describes the scramble for these heretofore-unknown pieces as “a Gilroy art scrum.”
    Among those who were particularly interested in the news of the Gilroy cache was David Hughes, who was a brewer at Guinness for 15 years and has written three books on Guinness advertising art and collectibles, the most recent being “Gilroy Was Good for Guinness,” which reproduces more than 150 of the recently “discovered” paintings. Despite being an expert on the cheery ephemera that was created to sell the dark, bitter stout, Hughes, like a lot of people, only learned of the newly uncovered Gilroy canvases as tantalizing examples from the cache (created for markets as diverse as Russia, Israel, France, and the United States) started to surface in 2008.
    “Within the Guinness archives itself,” Hughes says of the materials kept at the company’s Dublin headquarters, “they’ve got lots of advertising art, watercolors, and sketches of workups towards the final version of the posters. But they never had a single oil painting. Until the paintings started turning up in the United States, where Guinness memorabilia is quite collectible, it wasn’t fully understood that the posters were based on oils. All of the canvases will be in collections within a year,” Hughes adds. For would-be Gilroy collectors, that means the clock is ticking.
    As it turns out, Gilroy’s entire artistic process was a prelude to the oils. “The first thing he’d usually do was a pencil sketch,” says Hughes. “Then he’d paint a watercolor over the top of the pencil sketch to get the color balance right. Once that was settled and all the approvals were in, he’d sit down and paint the oil. The proof version that went to Guinness for approval, it seems, was always an oil painting.”
    Based on what we know of John Gilroy’s work as an artist, that makes sense. For almost half a century, Gilroy was regarded not only as one of England’s premier commercial illustrators, but also as one of its best portraitists. “He painted the Queen three times,” says Hughes, “Lord Mountbatten about four times. In 1942, he did a pencil-and-crayon sketch of Churchill in a London bunker.” According to Hughes, Churchill gave that portrait to Russian leader Joseph Stalin at the Yalta Conference with Franklin Delano Roosevelt, which may mean that somewhere in the bowels of the Kremlin, there’s a portrait of Winnie by the same guy who made a living drawing cartoons of flying toucans balancing pints of Guinness on their beaks.
    For those who collect advertising art and breweriana, Gilroy is revered for the numerous campaigns he conceived as an illustrator for S.H. Benson, the venerable British ad agency, which was founded in 1893. Though most famous for the Guinness toucan, which has been the internationally recognized mascot of Guinness since 1935, Gilroy’s first campaign with S.H. Benson was for a yeast extract called Bovril. “Do you have Bovril in the U.S.?” Hughes asks. “It’s a rather dark, pungent, savory spread that goes on toast or bread. It’s full of vitamins, quite a traditional product. He also did a lot of work on campaigns for Colman’s mustard and Macleans toothpaste.”
    pparently Gilroy’s work caught the eye of Guinness, which wanted something distinctive for its stout. “A black beer is a unique product,” says Hughes. “There weren’t many on the market then, and there are even fewer now. So they wanted their advertising to be well thought of and agreeable to the public.” For example, in the early 1930s, Benson already had an ad featuring a glass of Guinness with a nice foamy head on top. “Gilroy put a smiling face in the foam,” says Hughes. Collectors often refer to this charming drawing as the “anthropomorphic glass.”
    That made the black beer friendly. To ensure that it would be appealing to the common man, Benson launched its “Guinness for Strength” campaign, whose most famous image is the 1934 Gilroy illustration of a muscular workman effortlessly balancing an enormous steel girder on one arm and his head.
    Another early campaign put Guinness beer in the world of Lewis Carroll’s “Alice’s Adventures in Wonderland.” “Guinness and oysters were a big thing,” says Hughes. In one ad, “Gilroy drew all the oysters from the poem ‘The Walrus and the Carpenter’ sipping glasses of Guinness.”
    nd then there were the animals, of which the toucan is only the most recognized, and not even the first (that honor goes to a seal). “He had the lion and the ostrich and the bear up the pole,” Hughes says. “There was a whole menagerie of them. The animals kept going for 30 years. It’s probably the longest running campaign in advertising history.”
    Most of Gilroy’s animals lived in a zoo, so a central character of the animal advertisements was a zookeeper, who was a caricature of the artist himself. “That’s what Gilroy looked like,” says Hughes. “Gilroy was a chubby, little man with a little moustache. As a younger man, he drew himself into the advert, and he became the zookeeper.”
    Gilroy’s animals good-naturedly tormented their zookeeper by stealing his precious Guinness: An ostrich swallows his glass pint whole, whose bulging outline can be seen in its slender throat; a seal balances a pint on its nose; a kangaroo swaps her “joey” for the zookeeper’s brown bottle. Often the zookeeper is so taken aback by these circumstances his hat has popped off his head.
    In fact, Gilroy spent a lot of time at the London Zoo to make sure he captured the essence of his animals accurately. “In the archives at Guinness,” says Hughes, “there are a lot of sketches of tortoises, emus, ostriches, and the rest. He perfected the drawing of the animals by going to the zoo, then he adapted them for the adverts.” As a result, a Gilroy bear really looked like a bear, albeit one with a smile on its face.
    During World War II, Gilroy’s Guinness ads managed to keep their sense of humor (eg: two sailors painting the hull of an aircraft carrier, each wishing the other was a Guinness), and in the 1950s and early ’60s, Gilroy’s famous pint-toting toucans flew all over the world for Guinness, in front of the Kremlin as well as Mt. Rushmore, the Leaning Tower of Pisa, and the Statue of Liberty, although some of these paintings never made it to the campaign stage.
    Gilroy’s work on the Guinness account ended in 1962, and in 1971, Benson was gobbled up by the Madison Avenue advertising firm of Ogilvy & Mather. By then, says Hughes, Gilroy’s work for Guinness was considered the pinnacle of poster design in the U.K., and quite collectible. “The posters were made by a lithographic process. In the 1930s, the canvases were re-created on stone by a print maker, but eventually the paintings were transferred via photolithography onto metal sheets. Some of the biggest posters were made for billboards. Those used 64 different sheets that you’d give to the guy with the bucket of wheat paste and a mop to put up in the right order to create the completed picture.”
    In terms of single-sheet posters, Hughes says the biggest ones were probably 4 by 3 feet. Benson’s had an archive of it all, but “when Benson’s shut down in ’71, when they were taken over, they cleaned out their stockroom of hundreds of posters and gave them to the British Museum and the Victoria and Albert Museum in London. Today, both have collections of the original posters, including the 64-sheets piled into these packets, which were wrapped in brown paper and tied up with string. They’re extremely difficult to handle; you can’t display them, really.”
    At least the paper got a good home. As for the canvases? Well, their history can only be pieced together based on conjecture, but here’s what Hughes thinks he knows.
    Sometime in the 1970s, a single collector whose name remains a mystery appears to have purchased as many as 700 to 900 Gilroy paintings that had been in the archives. “The guy who bought the whole archive was an American millionaire,” Hughes says. “He’s a secretive character who doesn’t want to be identified. I don’t blame him. He doesn’t want any publicity about how he bought the collection or its subsequent sale.”
    air enough. What we do know for sure is that the years were not kind to Gilroy’s canvases while in storage at Benson’s. In fact, it’s believed that more than half of the cache did not survive the decades and were probably destroyed by the mystery collector who bought them because of their extremely deteriorated condition (torn canvases, images blackened by mildew, etc.). After all, when Gilroy’s canvases were put away, no one at Benson’s thought they’d be regarded in the future as masterpieces.
    “A lot of the rolled-up canvases were stuck together,” says Hughes. “Oil takes a long while to dry. Gilroy diluted his oils with what’s called Japan drier, which is a sort of oil thinner that allows you to put the oil on the canvas in a much thinner texture, and then roll them up afterwards. The painted canvas becomes reasonably flexible. The problem is that even with a drier, they still took a long time to dry. And if someone had packed them tightly together and put weight on them, which is what must have happened while the Gilroy paintings were in storage at Benson’s, they’d just stick together. Some of the canvases were 80 years old, dating from 1930.”
    For diehard Guinness-advertising fans, though, it’s not all bad news. After all, almost half of the cache was saved, “and it’s beautiful,” says Hughes. “I’ve just come back from Boston to look at a lot of these canvases out there, and they are superb. The guy who’s selling the canvases I saw had about 40 or 50 with him. They’re absolutely fabulous.”
    Although he has no proof, Hughes believes the person who bought the cache in the 1970s also oversaw its preservation. Importantly to many collectors, all of the Gilroy canvases are in their found condition, stabilized but essentially unchanged. Even areas in the paint that show evidence of rubbing from adjacent canvases remain as they were found. “I think the preservation has been done by the owner,” Hughes says. “I don’t think the dealers did it. It’s my understanding that they were supplied with fully stabilized canvases from the original buyer. It appears that they were shipped from the U.K., so that’s interesting in itself.” Which suggests they never left the United Kingdom after being purchased by the mysterious American millionaire.
    collectors of the approval process at Benson. Gilroy painted his canvases on stretchers, and in the bottom corner of each canvas was a small tag identifying the artist, account code, and action to be taken (“Re-draw,” “Revise,” “Hold,” “Print,” and, during World War II, “Submit to censor”). “They would’ve been shown to Guinness on a wooden stretcher,” Hughes says. “Before they went into storage, somebody removed the stretchers and either laid them flat or rolled them up.”

    “As a younger man, he drew himself into the advert, and he became the zookeeper.”

    Without exception, the canvases Hughes has seen, which were photographed exclusively for his book, are in fine shape and retain their mounting holes for the stretchers and Benson agency tags. “The colors are good,” he says. “They haven’t been in sunlight. They’ll keep for years and years and years.” One collector notes that you can even see the ruby highlights in Gilroy’s paintings of glasses of the stout. “When a pint of Guinness is backlit by a very strong light, the liquid has a deep ruby color,” this collector says. “Gilroy was very careful to include this effect when he painted beer in clear pint glasses.”
    Finally, for Guinness, breweriana, and advertising-art collectors, the Gilroy canvases also offer a peek of what might have been. “I would say about half the images were never commercially used, so they are absolutely brand new, never been seen before,” says Hughes. “They’re going to blow people away.” Of particular interest to collectors in the United States are the Gilroy paintings of classic cars that were created for an aborted, early 1950s campaign to coincide with the brewing of Guinness on Long Island.
    Still, it’s the medium that continues to amaze Hughes. “The idea of the canvases, none of us expected that,” he says. “As a Guinness collector, I’ve always collected their adverts, but they’re prints. They never touched Gilroy, he was never anywhere near the printing process. I had acquired a pencil drawing, which I was delighted with. Then these oils started turning up,” he Naturally, Hughes the Guinness scholar has seen a few oils that Hughes the Guinness collector would very much like to own. “If I had a magic wand? Well, I saw one this weekend that I really liked. It’s one of the animal ones. But it’s an animal that was not used commercially. It’s of a rhinoceros sitting on the ground with the zookeeper’s Guinness between his legs. The rhinoceros is looking at the zookeeper, and the zookeeper’s looking around the corner holding his broom. It’s just a great image, and it’s probably the only one of that advert that exists. So if I could wave my magic wand, I think that’s what I’d get. But I’d need $10,000
    With those kinds of prices and that kind of buzz, you might think that whoever is handling the Guinness advertising account today might be tempted to just re-run the campaign. But Hughes is realistic about the likelihood of that. “Advertising moves on,” he says. “Gilroy’s jokey, humorous, cartoon-like poster design is quintessentially 1930s, ’40s, and ’50s. It is a bit quaint, maybe even a little juvenile for today’s audiences. But it’s still amusing. The other day I showed the draft of my book to my mother, who’s 84. She sat in the kitchen, just giggling at the pictures.”
    That sums up Gilroy to Hughes; not that it’s only appealing to people in their 80s, but that his work is ultimately about making people happy, which is why his advertising images connected so honestly with viewers. “Gilroy had a tremendous sense of humor,” Hughes says. “He always saw the funny side of things. He was apparently a chap who, if you were feeling a little down and out, you’d spend a couple of hours with him and he’d just lift your spirits.” You know, in much the same way as a lot of us feel after a nice pint of Guinness.
  • 68cm x 46cm
    The biggest cliché in the collecting world is the “discovery” of a previously unknown cache of stuff that’s been hidden away for years until one day, much to everyone’s amazement, the treasure trove is unearthed and the collecting landscape is changed forever. As a corollary to this hoary trope, if you are in the right place at the right time, you can get in on the action before the word gets out.

    “Some of the canvases were 80 years old, dating from 1930.”

    Cliché or not, that’s roughly what happened in 2008 when hundreds of artist John Gilroy’s oil-on-canvas paintings started to appear on the market. The canvases had been painted by Gilroy as final proofs for his iconic Guinness beer posters, the most recognized alcoholic-beverage advertisements of the mid-20th century. Before most collectors of advertising art and breweriana knew what had happened, most of the best pieces had been snapped up by a handful of savvy collectors. In fact, the distribution of the canvases into the hands of private collectors was so swift and stealthy that one prominent member of the Guinness family was forced to get their favorite Gilroys on the secondary market.
    One of those early collectors, who wishes to remain anonymous, recalls seeing several canvases for the first time at an antiques show. At first, he thought they were posters since that’s what Guinness collectors have come to expect. But after looking at them more closely, and realizing they were all original paintings, he purchased the lot on the spot. “It was quite exciting to stumble upon what appeared to be the unknown original advertising studies for one of the world’s great brands,” he says. But the casualness of that first encounter would not last, as competition for the newly found canvases ramped up among collectors. Today, the collector describes the scramble for these heretofore-unknown pieces as “a Gilroy art scrum.”
    Among those who were particularly interested in the news of the Gilroy cache was David Hughes, who was a brewer at Guinness for 15 years and has written three books on Guinness advertising art and collectibles, the most recent being “Gilroy Was Good for Guinness,” which reproduces more than 150 of the recently “discovered” paintings. Despite being an expert on the cheery ephemera that was created to sell the dark, bitter stout, Hughes, like a lot of people, only learned of the newly uncovered Gilroy canvases as tantalizing examples from the cache (created for markets as diverse as Russia, Israel, France, and the United States) started to surface in 2008.
    “Within the Guinness archives itself,” Hughes says of the materials kept at the company’s Dublin headquarters, “they’ve got lots of advertising art, watercolors, and sketches of workups towards the final version of the posters. But they never had a single oil painting. Until the paintings started turning up in the United States, where Guinness memorabilia is quite collectible, it wasn’t fully understood that the posters were based on oils. All of the canvases will be in collections within a year,” Hughes adds. For would-be Gilroy collectors, that means the clock is ticking.
    As it turns out, Gilroy’s entire artistic process was a prelude to the oils. “The first thing he’d usually do was a pencil sketch,” says Hughes. “Then he’d paint a watercolor over the top of the pencil sketch to get the color balance right. Once that was settled and all the approvals were in, he’d sit down and paint the oil. The proof version that went to Guinness for approval, it seems, was always an oil painting.”
    Based on what we know of John Gilroy’s work as an artist, that makes sense. For almost half a century, Gilroy was regarded not only as one of England’s premier commercial illustrators, but also as one of its best portraitists. “He painted the Queen three times,” says Hughes, “Lord Mountbatten about four times. In 1942, he did a pencil-and-crayon sketch of Churchill in a London bunker.” According to Hughes, Churchill gave that portrait to Russian leader Joseph Stalin at the Yalta Conference with Franklin Delano Roosevelt, which may mean that somewhere in the bowels of the Kremlin, there’s a portrait of Winnie by the same guy who made a living drawing cartoons of flying toucans balancing pints of Guinness on their beaks.
    For those who collect advertising art and breweriana, Gilroy is revered for the numerous campaigns he conceived as an illustrator for S.H. Benson, the venerable British ad agency, which was founded in 1893. Though most famous for the Guinness toucan, which has been the internationally recognized mascot of Guinness since 1935, Gilroy’s first campaign with S.H. Benson was for a yeast extract called Bovril. “Do you have Bovril in the U.S.?” Hughes asks. “It’s a rather dark, pungent, savory spread that goes on toast or bread. It’s full of vitamins, quite a traditional product. He also did a lot of work on campaigns for Colman’s mustard and Macleans toothpaste.”
    pparently Gilroy’s work caught the eye of Guinness, which wanted something distinctive for its stout. “A black beer is a unique product,” says Hughes. “There weren’t many on the market then, and there are even fewer now. So they wanted their advertising to be well thought of and agreeable to the public.” For example, in the early 1930s, Benson already had an ad featuring a glass of Guinness with a nice foamy head on top. “Gilroy put a smiling face in the foam,” says Hughes. Collectors often refer to this charming drawing as the “anthropomorphic glass.”
    That made the black beer friendly. To ensure that it would be appealing to the common man, Benson launched its “Guinness for Strength” campaign, whose most famous image is the 1934 Gilroy illustration of a muscular workman effortlessly balancing an enormous steel girder on one arm and his head.
    Another early campaign put Guinness beer in the world of Lewis Carroll’s “Alice’s Adventures in Wonderland.” “Guinness and oysters were a big thing,” says Hughes. In one ad, “Gilroy drew all the oysters from the poem ‘The Walrus and the Carpenter’ sipping glasses of Guinness.”
    nd then there were the animals, of which the toucan is only the most recognized, and not even the first (that honor goes to a seal). “He had the lion and the ostrich and the bear up the pole,” Hughes says. “There was a whole menagerie of them. The animals kept going for 30 years. It’s probably the longest running campaign in advertising history.”
    Most of Gilroy’s animals lived in a zoo, so a central character of the animal advertisements was a zookeeper, who was a caricature of the artist himself. “That’s what Gilroy looked like,” says Hughes. “Gilroy was a chubby, little man with a little moustache. As a younger man, he drew himself into the advert, and he became the zookeeper.”
    Gilroy’s animals good-naturedly tormented their zookeeper by stealing his precious Guinness: An ostrich swallows his glass pint whole, whose bulging outline can be seen in its slender throat; a seal balances a pint on its nose; a kangaroo swaps her “joey” for the zookeeper’s brown bottle. Often the zookeeper is so taken aback by these circumstances his hat has popped off his head.
    In fact, Gilroy spent a lot of time at the London Zoo to make sure he captured the essence of his animals accurately. “In the archives at Guinness,” says Hughes, “there are a lot of sketches of tortoises, emus, ostriches, and the rest. He perfected the drawing of the animals by going to the zoo, then he adapted them for the adverts.” As a result, a Gilroy bear really looked like a bear, albeit one with a smile on its face.
    During World War II, Gilroy’s Guinness ads managed to keep their sense of humor (eg: two sailors painting the hull of an aircraft carrier, each wishing the other was a Guinness), and in the 1950s and early ’60s, Gilroy’s famous pint-toting toucans flew all over the world for Guinness, in front of the Kremlin as well as Mt. Rushmore, the Leaning Tower of Pisa, and the Statue of Liberty, although some of these paintings never made it to the campaign stage.
    Gilroy’s work on the Guinness account ended in 1962, and in 1971, Benson was gobbled up by the Madison Avenue advertising firm of Ogilvy & Mather. By then, says Hughes, Gilroy’s work for Guinness was considered the pinnacle of poster design in the U.K., and quite collectible. “The posters were made by a lithographic process. In the 1930s, the canvases were re-created on stone by a print maker, but eventually the paintings were transferred via photolithography onto metal sheets. Some of the biggest posters were made for billboards. Those used 64 different sheets that you’d give to the guy with the bucket of wheat paste and a mop to put up in the right order to create the completed picture.”
    In terms of single-sheet posters, Hughes says the biggest ones were probably 4 by 3 feet. Benson’s had an archive of it all, but “when Benson’s shut down in ’71, when they were taken over, they cleaned out their stockroom of hundreds of posters and gave them to the British Museum and the Victoria and Albert Museum in London. Today, both have collections of the original posters, including the 64-sheets piled into these packets, which were wrapped in brown paper and tied up with string. They’re extremely difficult to handle; you can’t display them, really.”
    At least the paper got a good home. As for the canvases? Well, their history can only be pieced together based on conjecture, but here’s what Hughes thinks he knows.
    Sometime in the 1970s, a single collector whose name remains a mystery appears to have purchased as many as 700 to 900 Gilroy paintings that had been in the archives. “The guy who bought the whole archive was an American millionaire,” Hughes says. “He’s a secretive character who doesn’t want to be identified. I don’t blame him. He doesn’t want any publicity about how he bought the collection or its subsequent sale.”
    air enough. What we do know for sure is that the years were not kind to Gilroy’s canvases while in storage at Benson’s. In fact, it’s believed that more than half of the cache did not survive the decades and were probably destroyed by the mystery collector who bought them because of their extremely deteriorated condition (torn canvases, images blackened by mildew, etc.). After all, when Gilroy’s canvases were put away, no one at Benson’s thought they’d be regarded in the future as masterpieces.
    “A lot of the rolled-up canvases were stuck together,” says Hughes. “Oil takes a long while to dry. Gilroy diluted his oils with what’s called Japan drier, which is a sort of oil thinner that allows you to put the oil on the canvas in a much thinner texture, and then roll them up afterwards. The painted canvas becomes reasonably flexible. The problem is that even with a drier, they still took a long time to dry. And if someone had packed them tightly together and put weight on them, which is what must have happened while the Gilroy paintings were in storage at Benson’s, they’d just stick together. Some of the canvases were 80 years old, dating from 1930.”
    For diehard Guinness-advertising fans, though, it’s not all bad news. After all, almost half of the cache was saved, “and it’s beautiful,” says Hughes. “I’ve just come back from Boston to look at a lot of these canvases out there, and they are superb. The guy who’s selling the canvases I saw had about 40 or 50 with him. They’re absolutely fabulous.”
    Although he has no proof, Hughes believes the person who bought the cache in the 1970s also oversaw its preservation. Importantly to many collectors, all of the Gilroy canvases are in their found condition, stabilized but essentially unchanged. Even areas in the paint that show evidence of rubbing from adjacent canvases remain as they were found. “I think the preservation has been done by the owner,” Hughes says. “I don’t think the dealers did it. It’s my understanding that they were supplied with fully stabilized canvases from the original buyer. It appears that they were shipped from the U.K., so that’s interesting in itself.” Which suggests they never left the United Kingdom after being purchased by the mysterious American millionaire.
    collectors of the approval process at Benson. Gilroy painted his canvases on stretchers, and in the bottom corner of each canvas was a small tag identifying the artist, account code, and action to be taken (“Re-draw,” “Revise,” “Hold,” “Print,” and, during World War II, “Submit to censor”). “They would’ve been shown to Guinness on a wooden stretcher,” Hughes says. “Before they went into storage, somebody removed the stretchers and either laid them flat or rolled them up.”

    “As a younger man, he drew himself into the advert, and he became the zookeeper.”

    Without exception, the canvases Hughes has seen, which were photographed exclusively for his book, are in fine shape and retain their mounting holes for the stretchers and Benson agency tags. “The colors are good,” he says. “They haven’t been in sunlight. They’ll keep for years and years and years.” One collector notes that you can even see the ruby highlights in Gilroy’s paintings of glasses of the stout. “When a pint of Guinness is backlit by a very strong light, the liquid has a deep ruby color,” this collector says. “Gilroy was very careful to include this effect when he painted beer in clear pint glasses.”
    Finally, for Guinness, breweriana, and advertising-art collectors, the Gilroy canvases also offer a peek of what might have been. “I would say about half the images were never commercially used, so they are absolutely brand new, never been seen before,” says Hughes. “They’re going to blow people away.” Of particular interest to collectors in the United States are the Gilroy paintings of classic cars that were created for an aborted, early 1950s campaign to coincide with the brewing of Guinness on Long Island.
    Still, it’s the medium that continues to amaze Hughes. “The idea of the canvases, none of us expected that,” he says. “As a Guinness collector, I’ve always collected their adverts, but they’re prints. They never touched Gilroy, he was never anywhere near the printing process. I had acquired a pencil drawing, which I was delighted with. Then these oils started turning up,” he Naturally, Hughes the Guinness scholar has seen a few oils that Hughes the Guinness collector would very much like to own. “If I had a magic wand? Well, I saw one this weekend that I really liked. It’s one of the animal ones. But it’s an animal that was not used commercially. It’s of a rhinoceros sitting on the ground with the zookeeper’s Guinness between his legs. The rhinoceros is looking at the zookeeper, and the zookeeper’s looking around the corner holding his broom. It’s just a great image, and it’s probably the only one of that advert that exists. So if I could wave my magic wand, I think that’s what I’d get. But I’d need $10,000
    With those kinds of prices and that kind of buzz, you might think that whoever is handling the Guinness advertising account today might be tempted to just re-run the campaign. But Hughes is realistic about the likelihood of that. “Advertising moves on,” he says. “Gilroy’s jokey, humorous, cartoon-like poster design is quintessentially 1930s, ’40s, and ’50s. It is a bit quaint, maybe even a little juvenile for today’s audiences. But it’s still amusing. The other day I showed the draft of my book to my mother, who’s 84. She sat in the kitchen, just giggling at the pictures.”
    That sums up Gilroy to Hughes; not that it’s only appealing to people in their 80s, but that his work is ultimately about making people happy, which is why his advertising images connected so honestly with viewers. “Gilroy had a tremendous sense of humor,” Hughes says. “He always saw the funny side of things. He was apparently a chap who, if you were feeling a little down and out, you’d spend a couple of hours with him and he’d just lift your spirits.” You know, in much the same way as a lot of us feel after a nice pint of Guinness.
  • 75cm x 65cm
    The biggest cliché in the collecting world is the “discovery” of a previously unknown cache of stuff that’s been hidden away for years until one day, much to everyone’s amazement, the treasure trove is unearthed and the collecting landscape is changed forever. As a corollary to this hoary trope, if you are in the right place at the right time, you can get in on the action before the word gets out.

    “Some of the canvases were 80 years old, dating from 1930.”

    Cliché or not, that’s roughly what happened in 2008 when hundreds of artist John Gilroy’s oil-on-canvas paintings started to appear on the market. The canvases had been painted by Gilroy as final proofs for his iconic Guinness beer posters, the most recognized alcoholic-beverage advertisements of the mid-20th century. Before most collectors of advertising art and breweriana knew what had happened, most of the best pieces had been snapped up by a handful of savvy collectors. In fact, the distribution of the canvases into the hands of private collectors was so swift and stealthy that one prominent member of the Guinness family was forced to get their favorite Gilroys on the secondary market.
    One of those early collectors, who wishes to remain anonymous, recalls seeing several canvases for the first time at an antiques show. At first, he thought they were posters since that’s what Guinness collectors have come to expect. But after looking at them more closely, and realizing they were all original paintings, he purchased the lot on the spot. “It was quite exciting to stumble upon what appeared to be the unknown original advertising studies for one of the world’s great brands,” he says. But the casualness of that first encounter would not last, as competition for the newly found canvases ramped up among collectors. Today, the collector describes the scramble for these heretofore-unknown pieces as “a Gilroy art scrum.”
    Among those who were particularly interested in the news of the Gilroy cache was David Hughes, who was a brewer at Guinness for 15 years and has written three books on Guinness advertising art and collectibles, the most recent being “Gilroy Was Good for Guinness,” which reproduces more than 150 of the recently “discovered” paintings. Despite being an expert on the cheery ephemera that was created to sell the dark, bitter stout, Hughes, like a lot of people, only learned of the newly uncovered Gilroy canvases as tantalizing examples from the cache (created for markets as diverse as Russia, Israel, France, and the United States) started to surface in 2008.
    “Within the Guinness archives itself,” Hughes says of the materials kept at the company’s Dublin headquarters, “they’ve got lots of advertising art, watercolors, and sketches of workups towards the final version of the posters. But they never had a single oil painting. Until the paintings started turning up in the United States, where Guinness memorabilia is quite collectible, it wasn’t fully understood that the posters were based on oils. All of the canvases will be in collections within a year,” Hughes adds. For would-be Gilroy collectors, that means the clock is ticking.
    As it turns out, Gilroy’s entire artistic process was a prelude to the oils. “The first thing he’d usually do was a pencil sketch,” says Hughes. “Then he’d paint a watercolor over the top of the pencil sketch to get the color balance right. Once that was settled and all the approvals were in, he’d sit down and paint the oil. The proof version that went to Guinness for approval, it seems, was always an oil painting.”
    Based on what we know of John Gilroy’s work as an artist, that makes sense. For almost half a century, Gilroy was regarded not only as one of England’s premier commercial illustrators, but also as one of its best portraitists. “He painted the Queen three times,” says Hughes, “Lord Mountbatten about four times. In 1942, he did a pencil-and-crayon sketch of Churchill in a London bunker.” According to Hughes, Churchill gave that portrait to Russian leader Joseph Stalin at the Yalta Conference with Franklin Delano Roosevelt, which may mean that somewhere in the bowels of the Kremlin, there’s a portrait of Winnie by the same guy who made a living drawing cartoons of flying toucans balancing pints of Guinness on their beaks.
    For those who collect advertising art and breweriana, Gilroy is revered for the numerous campaigns he conceived as an illustrator for S.H. Benson, the venerable British ad agency, which was founded in 1893. Though most famous for the Guinness toucan, which has been the internationally recognized mascot of Guinness since 1935, Gilroy’s first campaign with S.H. Benson was for a yeast extract called Bovril. “Do you have Bovril in the U.S.?” Hughes asks. “It’s a rather dark, pungent, savory spread that goes on toast or bread. It’s full of vitamins, quite a traditional product. He also did a lot of work on campaigns for Colman’s mustard and Macleans toothpaste.”
    pparently Gilroy’s work caught the eye of Guinness, which wanted something distinctive for its stout. “A black beer is a unique product,” says Hughes. “There weren’t many on the market then, and there are even fewer now. So they wanted their advertising to be well thought of and agreeable to the public.” For example, in the early 1930s, Benson already had an ad featuring a glass of Guinness with a nice foamy head on top. “Gilroy put a smiling face in the foam,” says Hughes. Collectors often refer to this charming drawing as the “anthropomorphic glass.”
    That made the black beer friendly. To ensure that it would be appealing to the common man, Benson launched its “Guinness for Strength” campaign, whose most famous image is the 1934 Gilroy illustration of a muscular workman effortlessly balancing an enormous steel girder on one arm and his head.
    Another early campaign put Guinness beer in the world of Lewis Carroll’s “Alice’s Adventures in Wonderland.” “Guinness and oysters were a big thing,” says Hughes. In one ad, “Gilroy drew all the oysters from the poem ‘The Walrus and the Carpenter’ sipping glasses of Guinness.”
    nd then there were the animals, of which the toucan is only the most recognized, and not even the first (that honor goes to a seal). “He had the lion and the ostrich and the bear up the pole,” Hughes says. “There was a whole menagerie of them. The animals kept going for 30 years. It’s probably the longest running campaign in advertising history.”
    Most of Gilroy’s animals lived in a zoo, so a central character of the animal advertisements was a zookeeper, who was a caricature of the artist himself. “That’s what Gilroy looked like,” says Hughes. “Gilroy was a chubby, little man with a little moustache. As a younger man, he drew himself into the advert, and he became the zookeeper.”
    Gilroy’s animals good-naturedly tormented their zookeeper by stealing his precious Guinness: An ostrich swallows his glass pint whole, whose bulging outline can be seen in its slender throat; a seal balances a pint on its nose; a kangaroo swaps her “joey” for the zookeeper’s brown bottle. Often the zookeeper is so taken aback by these circumstances his hat has popped off his head.
    In fact, Gilroy spent a lot of time at the London Zoo to make sure he captured the essence of his animals accurately. “In the archives at Guinness,” says Hughes, “there are a lot of sketches of tortoises, emus, ostriches, and the rest. He perfected the drawing of the animals by going to the zoo, then he adapted them for the adverts.” As a result, a Gilroy bear really looked like a bear, albeit one with a smile on its face.
    During World War II, Gilroy’s Guinness ads managed to keep their sense of humor (eg: two sailors painting the hull of an aircraft carrier, each wishing the other was a Guinness), and in the 1950s and early ’60s, Gilroy’s famous pint-toting toucans flew all over the world for Guinness, in front of the Kremlin as well as Mt. Rushmore, the Leaning Tower of Pisa, and the Statue of Liberty, although some of these paintings never made it to the campaign stage.
    Gilroy’s work on the Guinness account ended in 1962, and in 1971, Benson was gobbled up by the Madison Avenue advertising firm of Ogilvy & Mather. By then, says Hughes, Gilroy’s work for Guinness was considered the pinnacle of poster design in the U.K., and quite collectible. “The posters were made by a lithographic process. In the 1930s, the canvases were re-created on stone by a print maker, but eventually the paintings were transferred via photolithography onto metal sheets. Some of the biggest posters were made for billboards. Those used 64 different sheets that you’d give to the guy with the bucket of wheat paste and a mop to put up in the right order to create the completed picture.”
    In terms of single-sheet posters, Hughes says the biggest ones were probably 4 by 3 feet. Benson’s had an archive of it all, but “when Benson’s shut down in ’71, when they were taken over, they cleaned out their stockroom of hundreds of posters and gave them to the British Museum and the Victoria and Albert Museum in London. Today, both have collections of the original posters, including the 64-sheets piled into these packets, which were wrapped in brown paper and tied up with string. They’re extremely difficult to handle; you can’t display them, really.”
    At least the paper got a good home. As for the canvases? Well, their history can only be pieced together based on conjecture, but here’s what Hughes thinks he knows.
    Sometime in the 1970s, a single collector whose name remains a mystery appears to have purchased as many as 700 to 900 Gilroy paintings that had been in the archives. “The guy who bought the whole archive was an American millionaire,” Hughes says. “He’s a secretive character who doesn’t want to be identified. I don’t blame him. He doesn’t want any publicity about how he bought the collection or its subsequent sale.”
    air enough. What we do know for sure is that the years were not kind to Gilroy’s canvases while in storage at Benson’s. In fact, it’s believed that more than half of the cache did not survive the decades and were probably destroyed by the mystery collector who bought them because of their extremely deteriorated condition (torn canvases, images blackened by mildew, etc.). After all, when Gilroy’s canvases were put away, no one at Benson’s thought they’d be regarded in the future as masterpieces.
    “A lot of the rolled-up canvases were stuck together,” says Hughes. “Oil takes a long while to dry. Gilroy diluted his oils with what’s called Japan drier, which is a sort of oil thinner that allows you to put the oil on the canvas in a much thinner texture, and then roll them up afterwards. The painted canvas becomes reasonably flexible. The problem is that even with a drier, they still took a long time to dry. And if someone had packed them tightly together and put weight on them, which is what must have happened while the Gilroy paintings were in storage at Benson’s, they’d just stick together. Some of the canvases were 80 years old, dating from 1930.”
    For diehard Guinness-advertising fans, though, it’s not all bad news. After all, almost half of the cache was saved, “and it’s beautiful,” says Hughes. “I’ve just come back from Boston to look at a lot of these canvases out there, and they are superb. The guy who’s selling the canvases I saw had about 40 or 50 with him. They’re absolutely fabulous.”
    Although he has no proof, Hughes believes the person who bought the cache in the 1970s also oversaw its preservation. Importantly to many collectors, all of the Gilroy canvases are in their found condition, stabilized but essentially unchanged. Even areas in the paint that show evidence of rubbing from adjacent canvases remain as they were found. “I think the preservation has been done by the owner,” Hughes says. “I don’t think the dealers did it. It’s my understanding that they were supplied with fully stabilized canvases from the original buyer. It appears that they were shipped from the U.K., so that’s interesting in itself.” Which suggests they never left the United Kingdom after being purchased by the mysterious American millionaire.
    collectors of the approval process at Benson. Gilroy painted his canvases on stretchers, and in the bottom corner of each canvas was a small tag identifying the artist, account code, and action to be taken (“Re-draw,” “Revise,” “Hold,” “Print,” and, during World War II, “Submit to censor”). “They would’ve been shown to Guinness on a wooden stretcher,” Hughes says. “Before they went into storage, somebody removed the stretchers and either laid them flat or rolled them up.”

    “As a younger man, he drew himself into the advert, and he became the zookeeper.”

    Without exception, the canvases Hughes has seen, which were photographed exclusively for his book, are in fine shape and retain their mounting holes for the stretchers and Benson agency tags. “The colors are good,” he says. “They haven’t been in sunlight. They’ll keep for years and years and years.” One collector notes that you can even see the ruby highlights in Gilroy’s paintings of glasses of the stout. “When a pint of Guinness is backlit by a very strong light, the liquid has a deep ruby color,” this collector says. “Gilroy was very careful to include this effect when he painted beer in clear pint glasses.”
    Finally, for Guinness, breweriana, and advertising-art collectors, the Gilroy canvases also offer a peek of what might have been. “I would say about half the images were never commercially used, so they are absolutely brand new, never been seen before,” says Hughes. “They’re going to blow people away.” Of particular interest to collectors in the United States are the Gilroy paintings of classic cars that were created for an aborted, early 1950s campaign to coincide with the brewing of Guinness on Long Island.
    Still, it’s the medium that continues to amaze Hughes. “The idea of the canvases, none of us expected that,” he says. “As a Guinness collector, I’ve always collected their adverts, but they’re prints. They never touched Gilroy, he was never anywhere near the printing process. I had acquired a pencil drawing, which I was delighted with. Then these oils started turning up,” he Naturally, Hughes the Guinness scholar has seen a few oils that Hughes the Guinness collector would very much like to own. “If I had a magic wand? Well, I saw one this weekend that I really liked. It’s one of the animal ones. But it’s an animal that was not used commercially. It’s of a rhinoceros sitting on the ground with the zookeeper’s Guinness between his legs. The rhinoceros is looking at the zookeeper, and the zookeeper’s looking around the corner holding his broom. It’s just a great image, and it’s probably the only one of that advert that exists. So if I could wave my magic wand, I think that’s what I’d get. But I’d need $10,000
    With those kinds of prices and that kind of buzz, you might think that whoever is handling the Guinness advertising account today might be tempted to just re-run the campaign. But Hughes is realistic about the likelihood of that. “Advertising moves on,” he says. “Gilroy’s jokey, humorous, cartoon-like poster design is quintessentially 1930s, ’40s, and ’50s. It is a bit quaint, maybe even a little juvenile for today’s audiences. But it’s still amusing. The other day I showed the draft of my book to my mother, who’s 84. She sat in the kitchen, just giggling at the pictures.”
    That sums up Gilroy to Hughes; not that it’s only appealing to people in their 80s, but that his work is ultimately about making people happy, which is why his advertising images connected so honestly with viewers. “Gilroy had a tremendous sense of humor,” Hughes says. “He always saw the funny side of things. He was apparently a chap who, if you were feeling a little down and out, you’d spend a couple of hours with him and he’d just lift your spirits.” You know, in much the same way as a lot of us feel after a nice pint of Guinness.
  • Absolutely wonderful piece of yesteryear tobacco advertising here -when tobacco companies were probably the heaviest spenders on printed advertising and jockeys were sporting superstars with horse racing among the most popular sports in Ireland and Britain 62cm x 46cm     Lurgan Co Armagh W.D. & H.O. Wills was a British tobacco importer and manufacturer formed in Bristol, England. It was the first UK company to mass-produce cigarettes. It was one of the founding companies of Imperial Tobacco along with John Player & Sons. The company was founded in 1786 and went by various names before 1830 when it became W.D. & H.O. Wills. Tobacco was processed and sold under several brand names, some of which were still used by Imperial Tobacco until the second half of the 20th century. The company pioneered the use of cigarette cards within their packaging. Many of the buildings in Bristol and other cities around the United Kingdom still exist with several being converted to residential use.

    Henry Overton Wills I arrived in Bristol in 1786 from Salisbury, and opened a tobacco shop on Castle Street with his partner Samuel Watkins. They named their firm Wills, Watkins & Co. When Watkins retired in 1789, the firm became Wills & Co. Next, the company was known from 1791 to 1793 as Lilly, Wills & Co, when it merged with the firm of Peter Lilly, who owned a snuff mill on the Land Yeo at Barrow Gurney. The company then was known from 1793 up until Lilly's' retirement in 1803 as Lilly and Wills. In 1826 H.O. Wills's sons William Day Wills and Henry Overton Wills II took over the company, which in 1830 became W.D. & H.O. Wills. William Day Wills' middle name is from his mother Anne Day of Bristol. Both W.D. and H.O. Wills were non-smokers. When William Day Wills was killed in 1865 in a carriage accident, 2000 people attended his funeral at Arnos Vale Cemetery.
    The Wills Building in Newcastle upon Tyne, a former W.D. & H.O. Wills factory
    During the 1860s a new factory was built to replace the original Redcliffe Street premises, but they quickly outgrew this. The East Street factory of W.D. & H.O. Wills in Bedminster opened in 1886 with a high tea for the 900 employees in the Cigar Room. The new factory was expected to meet their needs for the remainder of the century, but within a decade it was doubled in size and early in the 1900s a further Bristol factory was created in Raleigh Road, Southville. This growth was largely due to the success of cigarettes. Their first brand was "Bristol", made at the London factory from 1871 to 1974. Three Castles and Gold Flake followed in 1878 but the greatest success was the machine-made Woodbine ten years later. Embassy was introduced in 1914 and relaunched in 1962 with coupons. Other popular brands included Capstan and Passing Clouds. The company also made cigar brands like Castella and Whiffs, several pipe tobacco brands and Golden Virginia hand-rolling tobacco. Up until 1920 only women and girls were employed as cigar-makers. One clause in the women's contract stipulated:
    The former W.D. & H.O. warehouse building in Perth, Western Australia
    In 1898 Henry Herbert Wills visited Australia which led to the establishment of W.D. & H.O. Wills (Australia) Ltd. in 1900.When Princess Elizabeth visited on 3 March 1950 she was given cigarette cards as a gift for Prince Charles. In 1901 thirteen British tobacco companies discussed the American Tobacco Company building a factory in the UK to bypass taxes. The Imperial Tobacco Company was incorporated on 10 December 1901 with seven of the directors being members of the Wills family. Imperial remains one of the world's largest tobacco companies.
    A Woodbine vending machine, now in the Staffordshire County Museumat Shugborough Hall, England
    The last member of the Wills family to serve the company was Christopher, the great great grandson of H.O. Wills I. He retired as sales research manager in 1969. The company had factories and offices not only in Bristol, but also in Swindon, Dublin, Newcastle and Glasgow. The largest cigarette factory in Europe was opened at Hartcliffe Bristol, and was designed by Skidmore, Owings & Merrill in 1974, but closed in 1990. It proved impossible to find a new use for it and it was demolished in 1999; its site is now the Imperial Park retail complex, but the associated offices became Lakeshore, residential apartments created by Urban Splash. The facade of the large factory in Bedminster and bonded warehouses at Cumberland Basin remain prominent buildings in Bristol, although much of the existing land and buildings have been converted to other uses, such as The Tobacco Factory Theatre. The Newcastle factory closed in 1986 and stood derelict for over a decade, before the front of the Art Deco building – which was preserved by being Grade II listed – reopened as a block of luxury apartments in 1998. (See main article: Wills Building) The factory in Glasgow has similarly been converted into offices. In 1988 Imperial Tobacco withdrew the Wills brand in the United Kingdom (except for the popular Woodbine and Capstan Full Strength brands, which still carry the name).

    The company pioneered canteens for the workers, free medical care, sports facilities and paid holidays. Wills commissioned portraits of long-serving employees, several of which are held by Bristol Museum and Art Gallery and some of which can be seen on display at the M Shed museum. In 1893 the W.D. & H.O. Wills Ltd Association Football Team was established and the company also held singing classes for the younger workers and women that year.In 1899 wives of Wills employees serving in the Boer War were granted 10 shillings per week by the factory.

    Bristol Archives holds extensive records of W.D. & H.O. Wills and Imperial Tobacco . In addition there are photographs of the Newcastle factory of W.D. & H.O. Wills at Tyne and Wear Archives in Bristol holds the Wills Collection of Tobacco Antiquities, consisting of advertising, marketing and packaging samples from the company's history, photographs and artefacts relating to the history of tobacco. In 1959 the company launched the short-lived Strand brand. This was accompanied by the iconic, but commercially disastrous, You're never alone with a Strand television advertisement. In India, the Gold Flake, Classic and Wills Navy Cut range of cigarettes, manufactured by ITC , formerly the Imperial Tobacco Company of India Limited,still has W.D. & H.O. Wills printed on the cigarettes and their packaging. These lines of cigarettes have a dominant market share.

    In 1887, Wills were one of the first UK tobacco companies to include advertising cards in their packs of cigarettes, but it was not until 1895 that they produced their first general interest set of cards ('Ships and Sailors'). Other Wills sets include 'Aviation' (1910), 'Lucky Charms' (1923), 'British Butterflies' (1927), 'Famous Golfers' (1930), 'Garden Flowers' (1933) and 'Air Raid Precautions' (1938) Wills also released several sports sets, such as the cricket (1901, 1908, 1909, 1910), association football (1902, 1935, 1939), rugby union (1902, 1929) and Australian rules football (1905) series.

     
  • 63cm x 52cm.  Dublin W.D. & H.O. Wills was a British tobacco importer and manufacturer formed in Bristol, England. It was the first UK company to mass-produce cigarettes. It was one of the founding companies of Imperial Tobacco along with John Player & Sons. The company was founded in 1786 and went by various names before 1830 when it became W.D. & H.O. Wills. Tobacco was processed and sold under several brand names, some of which were still used by Imperial Tobacco until the second half of the 20th century. The company pioneered the use of cigarette cards within their packaging. Many of the buildings in Bristol and other cities around the United Kingdom still exist with several being converted to residential use.

    Henry Overton Wills I arrived in Bristol in 1786 from Salisbury, and opened a tobacco shop on Castle Street with his partner Samuel Watkins. They named their firm Wills, Watkins & Co. When Watkins retired in 1789, the firm became Wills & Co. Next, the company was known from 1791 to 1793 as Lilly, Wills & Co, when it merged with the firm of Peter Lilly, who owned a snuff mill on the Land Yeo at Barrow Gurney. The company then was known from 1793 up until Lilly's' retirement in 1803 as Lilly and Wills. In 1826 H.O. Wills's sons William Day Wills and Henry Overton Wills II took over the company, which in 1830 became W.D. & H.O. Wills. William Day Wills' middle name is from his mother Anne Day of Bristol. Both W.D. and H.O. Wills were non-smokers. When William Day Wills was killed in 1865 in a carriage accident, 2000 people attended his funeral at Arnos Vale Cemetery.
    The Wills Building in Newcastle upon Tyne, a former W.D. & H.O. Wills factory
    During the 1860s a new factory was built to replace the original Redcliffe Street premises, but they quickly outgrew this. The East Street factory of W.D. & H.O. Wills in Bedminster opened in 1886 with a high tea for the 900 employees in the Cigar Room. The new factory was expected to meet their needs for the remainder of the century, but within a decade it was doubled in size and early in the 1900s a further Bristol factory was created in Raleigh Road, Southville. This growth was largely due to the success of cigarettes. Their first brand was "Bristol", made at the London factory from 1871 to 1974. Three Castles and Gold Flake followed in 1878 but the greatest success was the machine-made Woodbine ten years later. Embassy was introduced in 1914 and relaunched in 1962 with coupons. Other popular brands included Capstan and Passing Clouds. The company also made cigar brands like Castella and Whiffs, several pipe tobacco brands and Golden Virginia hand-rolling tobacco. Up until 1920 only women and girls were employed as cigar-makers. One clause in the women's contract stipulated:
    The former W.D. & H.O. warehouse building in Perth, Western Australia
    In 1898 Henry Herbert Wills visited Australia which led to the establishment of W.D. & H.O. Wills (Australia) Ltd. in 1900.When Princess Elizabeth visited on 3 March 1950 she was given cigarette cards as a gift for Prince Charles. In 1901 thirteen British tobacco companies discussed the American Tobacco Company building a factory in the UK to bypass taxes. The Imperial Tobacco Company was incorporated on 10 December 1901 with seven of the directors being members of the Wills family. Imperial remains one of the world's largest tobacco companies.
    A Woodbine vending machine, now in the Staffordshire County Museumat Shugborough Hall, England
    The last member of the Wills family to serve the company was Christopher, the great great grandson of H.O. Wills I. He retired as sales research manager in 1969. The company had factories and offices not only in Bristol, but also in Swindon, Dublin, Newcastle and Glasgow. The largest cigarette factory in Europe was opened at Hartcliffe Bristol, and was designed by Skidmore, Owings & Merrill in 1974, but closed in 1990. It proved impossible to find a new use for it and it was demolished in 1999; its site is now the Imperial Park retail complex, but the associated offices became Lakeshore, residential apartments created by Urban Splash. The facade of the large factory in Bedminster and bonded warehouses at Cumberland Basin remain prominent buildings in Bristol, although much of the existing land and buildings have been converted to other uses, such as The Tobacco Factory Theatre. The Newcastle factory closed in 1986 and stood derelict for over a decade, before the front of the Art Deco building – which was preserved by being Grade II listed – reopened as a block of luxury apartments in 1998. (See main article: Wills Building) The factory in Glasgow has similarly been converted into offices. In 1988 Imperial Tobacco withdrew the Wills brand in the United Kingdom (except for the popular Woodbine and Capstan Full Strength brands, which still carry the name).

    The company pioneered canteens for the workers, free medical care, sports facilities and paid holidays. Wills commissioned portraits of long-serving employees, several of which are held by Bristol Museum and Art Gallery and some of which can be seen on display at the M Shed museum. In 1893 the W.D. & H.O. Wills Ltd Association Football Team was established and the company also held singing classes for the younger workers and women that year.In 1899 wives of Wills employees serving in the Boer War were granted 10 shillings per week by the factory.

    Bristol Archives holds extensive records of W.D. & H.O. Wills and Imperial Tobacco . In addition there are photographs of the Newcastle factory of W.D. & H.O. Wills at Tyne and Wear Archives in Bristol holds the Wills Collection of Tobacco Antiquities, consisting of advertising, marketing and packaging samples from the company's history, photographs and artefacts relating to the history of tobacco. In 1959 the company launched the short-lived Strand brand. This was accompanied by the iconic, but commercially disastrous, You're never alone with a Strand television advertisement. In India, the Gold Flake, Classic and Wills Navy Cut range of cigarettes, manufactured by ITC , formerly the Imperial Tobacco Company of India Limited,still has W.D. & H.O. Wills printed on the cigarettes and their packaging. These lines of cigarettes have a dominant market share.

    In 1887, Wills were one of the first UK tobacco companies to include advertising cards in their packs of cigarettes, but it was not until 1895 that they produced their first general interest set of cards ('Ships and Sailors'). Other Wills sets include 'Aviation' (1910), 'Lucky Charms' (1923), 'British Butterflies' (1927), 'Famous Golfers' (1930), 'Garden Flowers' (1933) and 'Air Raid Precautions' (1938) Wills also released several sports sets, such as the cricket (1901, 1908, 1909, 1910), association football (1902, 1935, 1939), rugby union (1902, 1929) and Australian rules football (1905) series.

  • Delightful oil reproduction of a famous caricature of one if the all time great Flat jockeys Fred Archer,looking suitably famished after wasting to make a light weight. 21cm x 46cm   Kill Co Kildare The darling of the punters during the Victorian Era with 2748 wins ,Archer died at the very young age of 29.Because of his height (5ft 10in) Archer had to go to extreme lengths to maintain his racing weight of 8st 10lbs.In fact so much so,a Newmarket doctor JR Wright created a special purgative known as Archers mixture.After a typical herculean effort to make weight ,he fell ill after a very cold afternoon riding at the Curragh.He developed a very high fever and in a state of delirium and hallucinating, put a revolver in his mouth killing himself.The verdict of his inquest declared "the deceased committed suicide whilst in a state of unsound mind".The gun used is now on display at the National Horseracing museum in Newmarket along with other of his effects. Origins: Co Kildare Dimensions: 46cm x 22cm  4kgs
  • Stylishly framed portrait of the founder of the Guinness Empire ,Arthur Guinness. 56cm x 47cm   Dublin In 1752,at the age of 27 he was bequeathed £100 by his godfather, the late Church of Ireland Archbishop of Cashel,Arthur Price.He used the inheritance wisely and purchased a brewery in Celbridge Co Kildare before moving to St James Gate in Dublin five years later and signing a 9000 lease for the premises.And as they say, the rest is history. Arthur Guinness started brewing ales in 1759 at the St James Gate Brewery,Dublin.On 31st December 1759 he signed a 9,000 year lease at £45 per annum for the unused brewery.Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain. Arthur Guinness started selling the dark beer porter in 1778. The first Guinness beers to use the term were Single Stout and Double Stout in the 1840s.Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. “Stout” originally referred to a beer’s strength, but eventually shifted meaning toward body and colour.Porter was also referred to as “plain”, as mentioned in the famous refrain of Flann O’Brien‘s poem “The Workman’s Friend”: “A pint of plain is your only man.” Already one of the top-three British and Irish brewers, Guinness’s sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876.In October 1886 Guinness became a public company, and was averaging sales of 1,138,000 barrels a year. This was despite the brewery’s refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses, the company was valued at £6 million and shares were twenty times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading.[12] The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym “Student” for techniques developed for Guinness, particularly Student’s t-distribution and the even more commonly known Student’s t-test. By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden. By 1914, Guinness was producing 2,652,000 barrels of beer a year, which was more than double that of its nearest competitor Bass, and was supplying more than 10 per cent of the total UK beer market. In the 1930s, Guinness became the seventh largest company in the world. Before 1939, if a Guinness brewer wished to marry a Catholic, his resignation was requested. According to Thomas Molloy, writing in the Irish Independent, “It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until the 1960s.” Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more “drinkable”. The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerized hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired the Distillers Company in 1986.This led to a scandal and criminal trialconcerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders, in which the House of Lords declared that the payment had been invalid. In the 1980s, as the IRA’s bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the Harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo. Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness.
    The Guinness Brewery Park Royal during demolition, at its peak the largest and most productive brewery in the world.
    The Guinness brewery in Park Royal, London closed in 2005. The production of all Guinness sold in the UK and Ireland was moved to St. James’s Gate Brewery, Dublin. Guinness has also been referred to as “that black stuff”. Guinness had a fleet of ships, barges and yachts. The Irish Sunday Independent newspaper reported on 17 June 2007 that Diageo intended to close the historic St James’s Gate plant in Dublin and move to a greenfield site on the outskirts of the city.This news caused some controversy when it was announced.The following day, the Irish Daily Mail ran a follow-up story with a double page spread complete with images and a history of the plant since 1759. Initially, Diageo said that talk of a move was pure speculation but in the face of mounting speculation in the wake of the Sunday Independent article, the company confirmed that it is undertaking a “significant review of its operations”. This review was largely due to the efforts of the company’s ongoing drive to reduce the environmental impact of brewing at the St James’s Gate plant. On 23 November 2007, an article appeared in the Evening Herald, a Dublin newspaper, stating that the Dublin City Council, in the best interests of the city of Dublin, had put forward a motion to prevent planning permission ever being granted for development of the site, thus making it very difficult for Diageo to sell off the site for residential development. On 9 May 2008, Diageo announced that the St James’s Gate brewery will remain open and undergo renovations, but that breweries in Kilkenny and Dundalk will be closed by 2013 when a new larger brewery is opened near Dublin. The result will be a loss of roughly 250 jobs across the entire Diageo/Guinness workforce in Ireland.Two days later, the Sunday Independent again reported that Diageo chiefs had met with Tánaiste Mary Coughlan, the deputy leader of the Government of Ireland, about moving operations to Ireland from the UK to benefit from its lower corporation tax rates. Several UK firms have made the move in order to pay Ireland’s 12.5 per cent rate rather than the UK’s 28 per cent rate. Diageo released a statement to the London stock exchange denying the report.Despite the merger that created Diageo plc in 1997, Guinness has retained its right to the Guinness brand and associated trademarks and thus continues to trade under the traditional Guinness name despite trading under the corporation name Diageo for a brief period in 1997. In November 2015 it was announced that Guinness are planning to make their beer suitable for consumption by vegetarians and vegans by the end of 2016 through the introduction of a new filtration process at their existing Guinness Brewery that avoids the need to use isinglass from fish bladders to filter out yeast particles.This went into effect in 2017, per the company’s FAQ webpage where they state: “Our new filtration process has removed the use of isinglass as a means of filtration and vegans can now enjoy a pint of Guinness. All Guinness Draught in keg format is brewed without using isinglass. Full distribution of bottle and can formats will be in place by the end of 2017, so until then, our advice to vegans is to consume the product from the keg format only for now. Guinness stout is made from water, barley, roast malt extract, hops, and brewer’s yeast. A portion of the barley is roasted to give Guinness its dark colour and characteristic taste. It is pasteurisedand filtered. Until the late 1950s Guinness was still racked into wooden casks. In the late 1950s and early 1960s, Guinness ceased brewing cask-conditioned beers and developed a keg brewing system with aluminium kegs replacing the wooden casks; these were nicknamed “iron lungs”.Until 2016 the production of Guinness, as with many beers, involved the use of isinglass made from fish. Isinglass was used as a fining agent for settling out suspended matter in the vat. The isinglass was retained in the floor of the vat but it was possible that minute quantities might be carried over into the beer. Diageo announced in February 2018 that the use of isinglass in draught Guinness was to be discontinued and an alternative clarification agent would be used instead. This has made draught Guinness acceptable to vegans and vegetarians. Arguably its biggest change to date, in 1959 Guinness began using nitrogen, which changed the fundamental texture and flavour of the Guinness of the past as nitrogen bubbles are much smaller than CO2, giving a “creamier” and “smoother” consistency over a sharper and traditional CO2 taste. This step was taken after Michael Ash – a mathematician turned brewer – discovered the mechanism to make this possible. Nitrogen is less soluble than carbon dioxide, which allows the beer to be put under high pressure without making it fizzy. High pressure of the dissolved gas is required to enable very small bubbles to be formed by forcing the draught beer through fine holes in a plate in the tap, which causes the characteristic “surge” (the widget in cans and bottles achieves the same effect). This “widget” is a small plastic ball containing the nitrogen. The perceived smoothness of draught Guinness is due to its low level of carbon dioxide and the creaminess of the head caused by the very fine bubbles that arise from the use of nitrogen and the dispensing method described above. “Foreign Extra Stout” contains more carbon dioxide, causing a more acidic taste. Contemporary Guinness Draught and Extra Stout are weaker than they were in the 19th century, when they had an original gravity of over 1.070. Foreign Extra Stout and Special Export Stout, with abv of 7.5% and 9% respectively, are perhaps closest to the original in character.Although Guinness may appear to be black, it is officially a very dark shade of ruby. The most recent change in alcohol content from the Import Stout to the Extra Stout was due to a change in distribution through North American market. Consumer complaints have influenced recent distribution and bottle changes.
    Studies claim that Guinness can be beneficial to the heart. Researchers found that “‘antioxidantcompounds’ in the Guinness, similar to those found in certain fruits and vegetables, are responsible for the health benefits because they slow down the deposit of harmful cholesterol on the artery walls.”Guinness ran an advertising campaign in the 1920s which stemmed from market research – when people told the company that they felt good after their pint, the slogan, created by Dorothy L. Sayers–”Guinness is Good for You”. Advertising for alcoholic drinks that implies improved physical performance or enhanced personal qualities is now prohibited in Ireland.Diageo, the company that now manufactures Guinness, says: “We never make any medical claims for our drinks.”    
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