• Classic Jack Daniels Saloon Mirror.For pricing & shipping quote please contact us directly at irishpubemporium@gmail.com 45cm x 75cm   4kg The Jack Daniel's brand's official website suggests that its founder, Jasper Newton "Jack" Daniel, was born in 1850 (and his tombstone bears that date), but says his exact birth date is unknown. The company website says it is customary to celebrate his birthday in September.The Tennessee state library website said in 2013 that records list his birth date as September 5, 1846, and that the 1850 birth date seems impossible since his mother died in 1847.In the 2004 biography Blood & Whiskey: The Life and Times of Jack Daniel, author Peter Krass said his investigation showed that Daniel was born in January 1849 (based on Jack's sister's diary, census records, and the date of death of Jack's mother). Jack was the youngest of 10 children born to his mother, Lucinda (Cook) Daniel, and father Calaway Daniel. After Lucinda's death, his father remarried and had three more children. Calaway Daniel's father, Joseph "Job" Daniel, had emigrated from Wales to the United States with his Scottish wife, the former Elizabeth Calaway.Jack Daniels' ancestry included English, and Scots-Irish as well. Jack did not get along with his stepmother. After Daniel's father died in the Civil War, the boy ran away from home and was essentially orphaned at a young age.

    Career

    Jack Daniel, founder
    As a teenager, Daniel was taken in by Dan Call, a local lay preacher and moonshine distiller. He began learning the distilling trade from Call and his Master Distiller, Nathan "Nearest" Green, an enslaved African-American man. Green continued to work with Call after emancipation. In 1875, on receiving an inheritance from his father's estate (following a long dispute with his siblings), Daniel founded a legally registered distilling business with Call. He took over the distillery shortly afterward when Call quit for religious reasons.] The brand label on the product says "Est. & Reg. in 1866", but his biographer has cited official registration documents in asserting that the business was not established until 1875. After taking over the distillery in 1884, Daniel purchased the hollow and land where the distillery is now located.By the 1880s, Jack Daniel's was one of 15 distilleries operating in Moore County, and the second-most productive behind Tom Eaton's Distillery.He began using square-shaped bottles, intended to convey a sense of fairness and integrity, in 1897. According to Daniel's biographer, the origin of the "Old No. 7" brand name was the number assigned to Daniel's distillery for government registration.He was forced to change the registration number when the federal government redrew the district, and he became Number 16 in district 5 instead of No. 7 in district 4. However, he continued to use his original number as a brand name, since his brand reputation already had been established.An entirely different explanation is given in the 1967 book 'Jack Daniel's Legacy' which states that the name was chosen in 1887 after a visit to a merchant friend in Tullahoma, who had built a chain of seven stores. Jack Daniel's had a surge in popularity after the whiskey received the gold medal for the finest whiskey at the 1904 St. Louis World's Fair. However, its local reputation began to suffer as the temperance movement began gaining strength in Tennessee.
    The replica home of Lem Motlow, proprietor from 1911 to 1947; the original home was demolished in 2005 and rebuilt at the distillery in Lynchburg
    Jack Daniel never married and did not have any known children. He took his nephews under his wing – one of whom was Lemuel "Lem" Motlow (1869–1947).Lem, a son of Daniel's sister, Finetta, was skilled with numbers. He soon was responsible for all of the distillery's bookkeeping. In failing health, Jack Daniel gave the distillery to Lem Motlow and another nephew in 1907.Motlow soon bought out his partner, and went on to operate the distillery for about 40 years. Tennessee passed a statewide prohibition law in 1910, effectively barring the legal distillation of Jack Daniel's within the state. Motlow challenged the law in a test case that eventually worked its way to the Tennessee Supreme Court. The court upheld the law as constitutional. Daniel died in 1911 from blood poisoning. An oft-told tale is that the infection began in one of his toes, which Daniel injured one early morning at work by kicking his safe in anger when he could not get it open (he was said to always have had trouble remembering the combination).But Daniel's modern biographer has asserted that this account is not true. Because of prohibition in Tennessee, the company shifted its distilling operations to St Louis, Missouri, and Birmingham, Alabama. None of the production from these locations was ever sold due to quality problems.The Alabama operation was halted following a similar statewide prohibition law in that state, and the St. Louis operation fell to the onset of nationwide prohibition following passage of the Eighteenth Amendment in 1920. While the passage of the Twenty-first Amendment in 1933 repealed prohibition at the federal level, state prohibition laws (including Tennessee's) remained in effect, thus preventing the Lynchburg distillery from reopening. Motlow, who had become a Tennessee state senator, led efforts to repeal these laws, which allowed production to restart in 1938. The five-year gap between national repeal and Tennessee repeal was commemorated in 2008 with a gift pack of two bottles, one for the 75th anniversary of the end of prohibition and a second commemorating the 70th anniversary of the reopening of the distillery. The Jack Daniel's distillery ceased operations from 1942 to 1946 when the U.S. government banned the manufacture of whiskey due to World War II. Motlow resumed production of Jack Daniel's in 1947 after good-quality corn was again available. Motlow died the same year, bequeathing the distillery to his children, Robert, Reagor, Dan, Conner, and Mary, upon his death.
    A plaque on Jack Daniels' office recognizing the distillery's status in the National Register of Historic Places
    The company was later incorporated as "Jack Daniel Distillery, Lem Motlow, Prop., Inc.", allowing the company to continue to include Motlow in its tradition-oriented marketing. Likewise, company advertisements continue to use Lynchburg's 1960s-era population figure of 361, though the city has since formed a consolidated city-county government with Moore County. Its official population is more than 6,000, according to the 2010 census. The company was sold to the Brown–Forman Corporation in 1956. The Jack Daniel's Distillery was listed on the National Register of Historic Places in 1972. In 2012, a Welshman, Mark Evans, claimed to have discovered the original recipe for Daniel's whiskey,in a book written in 1853 by his great-great-grandmother. Her brother-in-law had emigrated to Tennessee. Moore County, where the Jack Daniel's distillery is located, is one of the state's many dry counties. While it is legal to distill the product within the county, it is illegal to purchase it there. However, a state law has provided one exception: a distillery may sell one commemorative product, regardless of county statutes. Jack Daniel's now sells Gentleman Jack, Jack Daniel's Single Barrel, the original No. 7 blend (in a commemorative bottle), and a seasonal blend (on rotation) at the distillery's White Rabbit Bottle Shop.
  • This wonderful photo of a young Elvis made its way back to a pub in Co Kerry Ireland in the early 1960s where it received pride of place for generations .Signed by the legend himself it really is a wonderful keepsake for any Elvis fan. Dingle Co Kerry (via Mississippi)    60cm x 48cm
  • 90cm x 65cm  Dublin A beautiful original souvenir Powers Whiskey poster advertising the company's participation at the 1893 World Fair held in Chicago to celebrate the 400th anniversary of Christopher Columbus's arrival in the New World in 1492.The fair was an influential social and cultural event and had a profound effect on architecture,sanitation,the Arts,Chicago's self image and American Industrial optimism .Powers Whiskey itself was established in 1792 before moving to Johns Lane in 1822 and then expanding its ranks and production levels rapidly to become one of the most impressive architectural sights in Victorian Dublin-an overhead view of which is depicted in this beautiful print. In 1791 James Power, an innkeeper from Dublin, established a small distillery at his public house at 109 Thomas St., Dublin. The distillery, which had an output of about 6,000 gallons in its first year of operation, initially traded as James Power and Son, but by 1822 had become John Power & Son,and had moved to a new premises at John’s Lane, a side street off Thomas Street. At the time the distillery had three pot stills, though only one, a 500-gallon still is thought to have been in use. Following reform of the distilling laws in 1823, the distillery expanded rapidly. In 1827, production was reported at 160,270 gallons,and by 1833 had grown to 300,000 gallons per annum. As the distillery grew, so too did the stature of the family. In 1841, John Power, grandson of the founder was awarded a baronet, a hereditary title. In 1855, his son Sir James Power, laid the foundation stone for the O’Connell Monument, and in 1859 became High Sheriff of Dublin. In 1871, the distillery was expanded and rebuilt in the Victorian style, becoming one of the most impressive sights in Dublin.After expansion, output at the distillery rose to 700,000 gallons per annum, and by the 1880s, had reached about 900,000 gallons per annum, at which point the distillery covered over six acres of central Dublin, and had a staff of about 300 people.
    The Still House at John’s Lane Distillery, as it looked when Alfred Barnard visited in the 1800s.
      During this period, when the Dublin whiskey distilleries were amongst the largest in the world, the family run firms of John Powers, along with John Jameson, William Jameson, and George Roe, (collectively known as the “Big Four”) came to dominate the Irish distilling landscape, introducing several innovations. In 1886, John Power & Son began bottling their own whiskey, rather than following the practice customary at the time, of selling whiskey directly to merchants and bonders who would bottle it themselves. They were the first Dublin distillery to do so, and one of the first in the world.A gold label adorned each bottle and it was from these that the whiskey got the name Powers Gold Label. When Alfred Barnard, the British historian visited John’s Lane in the late 1880s, he noted the elegance and cleanliness of the buildings, and the modernity of the distillery, describing it as “about as complete a work as it is possible to find anywhere”. At the time of his visit, the distillery was home to five pot stills, two of which with capacities of 25,000 gallons, were amongst the largest ever built.In addition, Barnard was high in his praise for Powers whiskey, noting:”The old make, which we drank with our luncheon was delicious and finer than anything we had hitherto tasted.It was as perfect in flavour, and as pronounced in the ancient aroma of Irish Whiskey so dear to to the hearts of connoisseurs,as one could possibly desire and we found a small flask of it very useful afterwards on our travels.” The last member of the family to sit on the board was Sir Thomas Talbot Power,who died in 1930,and with him the Power’s Baronetcy. However, ownership remained in the family until 1966, and several descendants of his sisters remained at work with the company until recent times. In 1961, a Coffey still was installed in John’s Lane Distillery, allowing the production of vodka and gin, in addition to the testing of grain whiskey for use in blended whiskey. This was a notable departure for the firm, as for many years the big Dublin distilling dynasties had shunned the use of Coffey stills, questioning if their output, grain whiskey could even be termed whiskey. However, with many of the Irish distilleries having closed in the early 20th century in part due to their failure to embrace a change in consumer preference towards blended whiskey, Powers were instrumental in convincing the remaining Irish distilleries to reconsider their stance on blended whiskey. In 1966, with the Irish whiskey industry still struggling following Prohibition in the United States, the Anglo-Irish Trade War and the rise of competition from Scotch whiskey, John Powers & Son joined forces with the only other remaining distillers in the Irish Republic, the Cork Distilleries Company and their Dublin rivals John Jameson & Son, to form Irish Distillers. Soon after, in a bold move, Irish Distillers decided to close all of their existing distilleries, and to consolidate production at a new purpose-built facility in Midleton (the New Midleton Distillery) alongside their existing Old Midleton Distillery. The new distillery opened in 1975, and a year later, production ceased at John’s Lane Distillery and began anew in Cork, with Powers Gold Label and many other Irish whiskeys reformulated from single pot stills whiskeys to blends. In 1989, Irish Distillers itself became a subsidiary of Pernod-Ricard following a friendly takeover.Since the closure of the John’s Lane distillery, many of the distillery buildings were demolished. However, some of the buildings have been incorporated into the National College of Art and Design, and are now protected structures. In addition, three of the distillery’s pot stills were saved and now located in the college’s Red Square.  
  • Original JFK Tribute written by historian Brendan O'Shea on November 27th 1963,only 5 days after the assassination of the President in Dallas,Texas.It is a beautifully written and poignant tribute to the grandson of an emigrant who represented the hopes and dreams of the entire Irish Nation Such was the love and affection for President John F Kennedy in the country of his ancestors, that numerous Irish homes, businesses and pubs displayed  photographs, portraits and other memorabilia relating to the Kennedy and Fitzgerald families. Origins :Co Limerick   Dimensions :55 x 43cm.     Glazed
    President Kennedy greeting Irish crowds while on a state visit to the country in 1963.

    55 years ago, President John F. Kennedy visited Ireland, his ancestral home, assuming that his family had mostly come from County Wexford, but new research shows us that JFK had links to many other Irish counties as well.

    The President’s family tree, however, indicates that he has the most links to County Limerick, but also has connections to Limerick, Clare, Cork, and Fermanagh as research from Ancestry.com shed light onRussell James, a spokesperson for Ancestry Ireland, commented on how there is a great deal of discussion and research still ongoing about JFK’s roots to Ireland. “President John F. Kennedy’s family history has been a much-discussed topic over the years with his Irish roots being something that was extremely important to him. Traditionally JFK’s heritage has been closely linked with Wexford but we’re delighted to find records on Ancestry which show he had strong links to other counties across Ireland,” James said. “These findings will hopefully allow other counties across Ireland to further celebrate the life of the former American President, on the 55th anniversary of his visit to Ireland.” Limerick, as opposed to Wexford, had the most number of Kennedy’s great-grandparents, with three in total from his mother’s side: Mary Ann Fitzgerald, Michael Hannon, and Thomas Fitzgerald. The Fitzgeralds had come from a small town called Bruff in the eastern part of Limerick, but Hannon had come from Lough Gur. His great-grandfather, Thomas Fitzgerald, emigrated to the United States in the midst of the Irish famine of 1848 and eventually settled in Boston, Massachusetts. His Wexford connection is not as strong, given that only two of his great-grandparents came from the county. They were Patrick Kennedy of Dunganstown and Bridget Murphy from Owenduff. Patrick, when he arrived in the U.S in April 1849, was found to be a minor as shown on his American naturalization papers and had become a citizen three years later. He worked as a cooper in Boston until he died almost 10 years later in 1858. JFK had visited Dunganstown because his relatives had shared the Kennedy name there, but ultimately his roots lie deeper in Limerick through his mother’s side. The rest of his great-grandparents are from all over Ireland, with James Hickey from Newcastle-upon-Fergus, County Clare, Margaret M. Field from Rosscarbery, Cork, and Rosa Anna Cox from Tomregan in Fermanagh. Every one of them, though, had eventually emigrated and settled in Massachusetts. On Wednesday, June 26, 1963, Kennedy had arrived in Ireland, but on the second day, he made the journey to his ancestral home in Wexford, where he spent time with his relatives there and gave speeches in the surrounding area. While there, America’s first Irish Catholic President took a trip to Dunganstown, Wexford, where he met his extended family at the Kennedy homestead. It was there he made a toast to “all those Kennedys who went and all those Kennedys who stayed.”
    The homestead, now a visitor center, is where his great-grandfather lived and is still maintained by the current-day Kennedy family. This land itself was included in a land survey of Wexford in 1853, which shows that John Kennedy, JFK’s two-times great uncle, occupied the property described as having a ‘house, offices, and land’.
  • Superb,original JFK Election poster/flyer from 1960.Kennedy for President.(Citizens for Kennedy & Johnson 261 Constitution Ave NW Washington D.C Such was the love and affection for President John F Kennedy in the country of his ancestors, that numerous Irish homes, businesses and pubs displayed  photographs, portraits and other memorabilia relating to the Kennedy and Fitzgerald families. Origins :Co Kerry.   Dimensions :23cm x 37cm.     Glazed
    President Kennedy greeting Irish crowds while on a state visit to the country in 1963.

    55 years ago, President John F. Kennedy visited Ireland, his ancestral home, assuming that his family had mostly come from County Wexford, but new research shows us that JFK had links to many other Irish counties as well.

    The President’s family tree, however, indicates that he has the most links to County Limerick, but also has connections to Limerick, Clare, Cork, and Fermanagh as research from Ancestry.com shed light onRussell James, a spokesperson for Ancestry Ireland, commented on how there is a great deal of discussion and research still ongoing about JFK’s roots to Ireland. “President John F. Kennedy’s family history has been a much-discussed topic over the years with his Irish roots being something that was extremely important to him. Traditionally JFK’s heritage has been closely linked with Wexford but we’re delighted to find records on Ancestry which show he had strong links to other counties across Ireland,” James said. “These findings will hopefully allow other counties across Ireland to further celebrate the life of the former American President, on the 55th anniversary of his visit to Ireland.” Limerick, as opposed to Wexford, had the most number of Kennedy’s great-grandparents, with three in total from his mother’s side: Mary Ann Fitzgerald, Michael Hannon, and Thomas Fitzgerald. The Fitzgeralds had come from a small town called Bruff in the eastern part of Limerick, but Hannon had come from Lough Gur. His great-grandfather, Thomas Fitzgerald, emigrated to the United States in the midst of the Irish famine of 1848 and eventually settled in Boston, Massachusetts. His Wexford connection is not as strong, given that only two of his great-grandparents came from the county. They were Patrick Kennedy of Dunganstown and Bridget Murphy from Owenduff. Patrick, when he arrived in the U.S in April 1849, was found to be a minor as shown on his American naturalization papers and had become a citizen three years later. He worked as a cooper in Boston until he died almost 10 years later in 1858. JFK had visited Dunganstown because his relatives had shared the Kennedy name there, but ultimately his roots lie deeper in Limerick through his mother’s side. The rest of his great-grandparents are from all over Ireland, with James Hickey from Newcastle-upon-Fergus, County Clare, Margaret M. Field from Rosscarbery, Cork, and Rosa Anna Cox from Tomregan in Fermanagh. Every one of them, though, had eventually emigrated and settled in Massachusetts. On Wednesday, June 26, 1963, Kennedy had arrived in Ireland, but on the second day, he made the journey to his ancestral home in Wexford, where he spent time with his relatives there and gave speeches in the surrounding area. While there, America’s first Irish Catholic President took a trip to Dunganstown, Wexford, where he met his extended family at the Kennedy homestead. It was there he made a toast to “all those Kennedys who went and all those Kennedys who stayed.”
    The homestead, now a visitor center, is where his great-grandfather lived and is still maintained by the current-day Kennedy family. This land itself was included in a land survey of Wexford in 1853, which shows that John Kennedy, JFK’s two-times great uncle, occupied the property described as having a ‘house, offices, and land’.
  • Another beautiful example of the joint Tourism-Irish whiskey adverts Jameson ran in the 1950s and  1960s,depicting a romantic vision of the "Auld country",its scenic sights and the promise of a glass of Jameson to celebrate a days sightseeing. 60cm x 80cm.    Athboy Co Meath John Jameson was originally a lawyer from Alloa in Scotland before he founded his eponymous distillery in Dublin in 1780.Prevoius to this he had made the wise move of marrying Margaret Haig (1753–1815) in 1768,one of the simple reasons being Margaret was the eldest daughter of John Haig, the famous whisky distiller in Scotland. John and Margaret had eight sons and eight daughters, a family of 16 children. Portraits of the couple by Sir Henry Raeburn are on display in the National Gallery of Ireland. John Jameson joined the Convivial Lodge No. 202, of the Dublin Freemasons on the 24th June 1774 and in 1780, Irish whiskey distillation began at Bow Street. In 1805, he was joined by his son John Jameson II who took over the family business that year and for the next 41 years, John Jameson II built up the business before handing over to his son John Jameson the 3rd in 1851. In 1901, the Company was formally incorporated as John Jameson and Son Ltd. Four of John Jameson’s sons followed his footsteps in distilling in Ireland, John Jameson II (1773 – 1851) at Bow Street, William and James Jameson at Marrowbone Lane in Dublin (where they partnered their Stein relations, calling their business Jameson and Stein, before settling on William Jameson & Co.). The fourth of Jameson's sons, Andrew, who had a small distillery at Enniscorthy, Co. Wexford, was the grandfather of Guglielmo Marconi, inventor of wireless telegraphy. Marconi’s mother was Annie Jameson, Andrew’s daughter. John Jameson’s eldest son, Robert took over his father’s legal business in Alloa. The Jamesons became the most important distilling family in Ireland, despite rivalry between the Bow Street and Marrowbone Lane distilleries. By the turn of the 19th century, it was the second largest producer in Ireland and one of the largest in the world, producing 1,000,000 gallons annually. Dublin at the time was the centre of world whiskey production. It was the second most popular spirit in the world after rum and internationally Jameson had by 1805 become the world's number one whiskey. Today, Jameson is the world's third largest single-distillery whiskey. Historical events, for a time, set the company back. The temperance movement in Ireland had an enormous impact domestically but the two key events that affected Jameson were the Irish War of Independence and subsequent trade war with the British which denied Jameson the export markets of the Commonwealth, and shortly thereafter, the introduction of prohibition in the United States. While Scottish brands could easily slip across the Canada–US border, Jameson was excluded from its biggest market for many years.
    Historical pot still at the Jameson distillery in Cork
    The introduction of column stills by the Scottish blenders in the mid-19th-century enabled increased production that the Irish, still making labour-intensive single pot still whiskey, could not compete with. There was a legal enquiry somewhere in 1908 to deal with the trade definition of whiskey. The Scottish producers won within some jurisdictions, and blends became recognised in the law of that jurisdiction as whiskey. The Irish in general, and Jameson in particular, continued with the traditional pot still production process for many years.In 1966 John Jameson merged with Cork Distillers and John Powers to form the Irish Distillers Group. In 1976, the Dublin whiskey distilleries of Jameson in Bow Street and in John's Lane were closed following the opening of a New Midleton Distillery by Irish Distillers outside Cork. The Midleton Distillery now produces much of the Irish whiskey sold in Ireland under the Jameson, Midleton, Powers, Redbreast, Spot and Paddy labels. The new facility adjoins the Old Midleton Distillery, the original home of the Paddy label, which is now home to the Jameson Experience Visitor Centre and the Irish Whiskey Academy. The Jameson brand was acquired by the French drinks conglomerate Pernod Ricard in 1988, when it bought Irish Distillers. The old Jameson Distillery in Bow Street near Smithfield in Dublin now serves as a museum which offers tours and tastings. The distillery, which is historical in nature and no longer produces whiskey on site, went through a $12.6 million renovation that was concluded in March 2016, and is now a focal part of Ireland's strategy to raise the number of whiskey tourists, which stood at 600,000 in 2017.Bow Street also now has a fully functioning Maturation Warehouse within its walls since the 2016 renovation. It is here that Jameson 18 Bow Street is finished before being bottled at Cask Strength. In 2008, The Local, an Irish pub in Minneapolis, sold 671 cases of Jameson (22 bottles a day),making it the largest server of Jameson's in the world – a title it maintained for four consecutive years.  
  • Out of stock
    Extremely rare photograph of the 1936 Limerick Hurlers as they embarked on a tour of the USA after winning the All Ireland. This photo was taken on board a transatlantic liner shows a very happy group setting sail for America where they would be feted as was customary for reigning All Ireland champions. 53cm x 65cm   Castleconnell Co Limerick
    In 1936, the Limerick GAA hurlers took on a New York team at Yankee Stadium.
    British Pathe has shared this amazing footage of the Limerick GAA hurling team taking on the New York-based hurling team on the hallowed grounds of Yankee Stadium in 1936. The historic footage, which unfortunately does not include sound, features the Limerick hurling team posing as a group on the pitch, as well as longshots of the match and the crowds in the grandstands.British Pathe noted that M. Mackey and T. Ryan scored for Limerick, and the final score was 16 points to 9 points, with Limerick as the victors.
     
  • 75cm x 65cm
    The biggest cliché in the collecting world is the “discovery” of a previously unknown cache of stuff that’s been hidden away for years until one day, much to everyone’s amazement, the treasure trove is unearthed and the collecting landscape is changed forever. As a corollary to this hoary trope, if you are in the right place at the right time, you can get in on the action before the word gets out.

    “Some of the canvases were 80 years old, dating from 1930.”

    Cliché or not, that’s roughly what happened in 2008 when hundreds of artist John Gilroy’s oil-on-canvas paintings started to appear on the market. The canvases had been painted by Gilroy as final proofs for his iconic Guinness beer posters, the most recognized alcoholic-beverage advertisements of the mid-20th century. Before most collectors of advertising art and breweriana knew what had happened, most of the best pieces had been snapped up by a handful of savvy collectors. In fact, the distribution of the canvases into the hands of private collectors was so swift and stealthy that one prominent member of the Guinness family was forced to get their favorite Gilroys on the secondary market.
    One of those early collectors, who wishes to remain anonymous, recalls seeing several canvases for the first time at an antiques show. At first, he thought they were posters since that’s what Guinness collectors have come to expect. But after looking at them more closely, and realizing they were all original paintings, he purchased the lot on the spot. “It was quite exciting to stumble upon what appeared to be the unknown original advertising studies for one of the world’s great brands,” he says. But the casualness of that first encounter would not last, as competition for the newly found canvases ramped up among collectors. Today, the collector describes the scramble for these heretofore-unknown pieces as “a Gilroy art scrum.”
    Among those who were particularly interested in the news of the Gilroy cache was David Hughes, who was a brewer at Guinness for 15 years and has written three books on Guinness advertising art and collectibles, the most recent being “Gilroy Was Good for Guinness,” which reproduces more than 150 of the recently “discovered” paintings. Despite being an expert on the cheery ephemera that was created to sell the dark, bitter stout, Hughes, like a lot of people, only learned of the newly uncovered Gilroy canvases as tantalizing examples from the cache (created for markets as diverse as Russia, Israel, France, and the United States) started to surface in 2008.
    “Within the Guinness archives itself,” Hughes says of the materials kept at the company’s Dublin headquarters, “they’ve got lots of advertising art, watercolors, and sketches of workups towards the final version of the posters. But they never had a single oil painting. Until the paintings started turning up in the United States, where Guinness memorabilia is quite collectible, it wasn’t fully understood that the posters were based on oils. All of the canvases will be in collections within a year,” Hughes adds. For would-be Gilroy collectors, that means the clock is ticking.
    As it turns out, Gilroy’s entire artistic process was a prelude to the oils. “The first thing he’d usually do was a pencil sketch,” says Hughes. “Then he’d paint a watercolor over the top of the pencil sketch to get the color balance right. Once that was settled and all the approvals were in, he’d sit down and paint the oil. The proof version that went to Guinness for approval, it seems, was always an oil painting.”
    Based on what we know of John Gilroy’s work as an artist, that makes sense. For almost half a century, Gilroy was regarded not only as one of England’s premier commercial illustrators, but also as one of its best portraitists. “He painted the Queen three times,” says Hughes, “Lord Mountbatten about four times. In 1942, he did a pencil-and-crayon sketch of Churchill in a London bunker.” According to Hughes, Churchill gave that portrait to Russian leader Joseph Stalin at the Yalta Conference with Franklin Delano Roosevelt, which may mean that somewhere in the bowels of the Kremlin, there’s a portrait of Winnie by the same guy who made a living drawing cartoons of flying toucans balancing pints of Guinness on their beaks.
    For those who collect advertising art and breweriana, Gilroy is revered for the numerous campaigns he conceived as an illustrator for S.H. Benson, the venerable British ad agency, which was founded in 1893. Though most famous for the Guinness toucan, which has been the internationally recognized mascot of Guinness since 1935, Gilroy’s first campaign with S.H. Benson was for a yeast extract called Bovril. “Do you have Bovril in the U.S.?” Hughes asks. “It’s a rather dark, pungent, savory spread that goes on toast or bread. It’s full of vitamins, quite a traditional product. He also did a lot of work on campaigns for Colman’s mustard and Macleans toothpaste.”
    pparently Gilroy’s work caught the eye of Guinness, which wanted something distinctive for its stout. “A black beer is a unique product,” says Hughes. “There weren’t many on the market then, and there are even fewer now. So they wanted their advertising to be well thought of and agreeable to the public.” For example, in the early 1930s, Benson already had an ad featuring a glass of Guinness with a nice foamy head on top. “Gilroy put a smiling face in the foam,” says Hughes. Collectors often refer to this charming drawing as the “anthropomorphic glass.”
    That made the black beer friendly. To ensure that it would be appealing to the common man, Benson launched its “Guinness for Strength” campaign, whose most famous image is the 1934 Gilroy illustration of a muscular workman effortlessly balancing an enormous steel girder on one arm and his head.
    Another early campaign put Guinness beer in the world of Lewis Carroll’s “Alice’s Adventures in Wonderland.” “Guinness and oysters were a big thing,” says Hughes. In one ad, “Gilroy drew all the oysters from the poem ‘The Walrus and the Carpenter’ sipping glasses of Guinness.”
    nd then there were the animals, of which the toucan is only the most recognized, and not even the first (that honor goes to a seal). “He had the lion and the ostrich and the bear up the pole,” Hughes says. “There was a whole menagerie of them. The animals kept going for 30 years. It’s probably the longest running campaign in advertising history.”
    Most of Gilroy’s animals lived in a zoo, so a central character of the animal advertisements was a zookeeper, who was a caricature of the artist himself. “That’s what Gilroy looked like,” says Hughes. “Gilroy was a chubby, little man with a little moustache. As a younger man, he drew himself into the advert, and he became the zookeeper.”
    Gilroy’s animals good-naturedly tormented their zookeeper by stealing his precious Guinness: An ostrich swallows his glass pint whole, whose bulging outline can be seen in its slender throat; a seal balances a pint on its nose; a kangaroo swaps her “joey” for the zookeeper’s brown bottle. Often the zookeeper is so taken aback by these circumstances his hat has popped off his head.
    In fact, Gilroy spent a lot of time at the London Zoo to make sure he captured the essence of his animals accurately. “In the archives at Guinness,” says Hughes, “there are a lot of sketches of tortoises, emus, ostriches, and the rest. He perfected the drawing of the animals by going to the zoo, then he adapted them for the adverts.” As a result, a Gilroy bear really looked like a bear, albeit one with a smile on its face.
    During World War II, Gilroy’s Guinness ads managed to keep their sense of humor (eg: two sailors painting the hull of an aircraft carrier, each wishing the other was a Guinness), and in the 1950s and early ’60s, Gilroy’s famous pint-toting toucans flew all over the world for Guinness, in front of the Kremlin as well as Mt. Rushmore, the Leaning Tower of Pisa, and the Statue of Liberty, although some of these paintings never made it to the campaign stage.
    Gilroy’s work on the Guinness account ended in 1962, and in 1971, Benson was gobbled up by the Madison Avenue advertising firm of Ogilvy & Mather. By then, says Hughes, Gilroy’s work for Guinness was considered the pinnacle of poster design in the U.K., and quite collectible. “The posters were made by a lithographic process. In the 1930s, the canvases were re-created on stone by a print maker, but eventually the paintings were transferred via photolithography onto metal sheets. Some of the biggest posters were made for billboards. Those used 64 different sheets that you’d give to the guy with the bucket of wheat paste and a mop to put up in the right order to create the completed picture.”
    In terms of single-sheet posters, Hughes says the biggest ones were probably 4 by 3 feet. Benson’s had an archive of it all, but “when Benson’s shut down in ’71, when they were taken over, they cleaned out their stockroom of hundreds of posters and gave them to the British Museum and the Victoria and Albert Museum in London. Today, both have collections of the original posters, including the 64-sheets piled into these packets, which were wrapped in brown paper and tied up with string. They’re extremely difficult to handle; you can’t display them, really.”
    At least the paper got a good home. As for the canvases? Well, their history can only be pieced together based on conjecture, but here’s what Hughes thinks he knows.
    Sometime in the 1970s, a single collector whose name remains a mystery appears to have purchased as many as 700 to 900 Gilroy paintings that had been in the archives. “The guy who bought the whole archive was an American millionaire,” Hughes says. “He’s a secretive character who doesn’t want to be identified. I don’t blame him. He doesn’t want any publicity about how he bought the collection or its subsequent sale.”
    air enough. What we do know for sure is that the years were not kind to Gilroy’s canvases while in storage at Benson’s. In fact, it’s believed that more than half of the cache did not survive the decades and were probably destroyed by the mystery collector who bought them because of their extremely deteriorated condition (torn canvases, images blackened by mildew, etc.). After all, when Gilroy’s canvases were put away, no one at Benson’s thought they’d be regarded in the future as masterpieces.
    “A lot of the rolled-up canvases were stuck together,” says Hughes. “Oil takes a long while to dry. Gilroy diluted his oils with what’s called Japan drier, which is a sort of oil thinner that allows you to put the oil on the canvas in a much thinner texture, and then roll them up afterwards. The painted canvas becomes reasonably flexible. The problem is that even with a drier, they still took a long time to dry. And if someone had packed them tightly together and put weight on them, which is what must have happened while the Gilroy paintings were in storage at Benson’s, they’d just stick together. Some of the canvases were 80 years old, dating from 1930.”
    For diehard Guinness-advertising fans, though, it’s not all bad news. After all, almost half of the cache was saved, “and it’s beautiful,” says Hughes. “I’ve just come back from Boston to look at a lot of these canvases out there, and they are superb. The guy who’s selling the canvases I saw had about 40 or 50 with him. They’re absolutely fabulous.”
    Although he has no proof, Hughes believes the person who bought the cache in the 1970s also oversaw its preservation. Importantly to many collectors, all of the Gilroy canvases are in their found condition, stabilized but essentially unchanged. Even areas in the paint that show evidence of rubbing from adjacent canvases remain as they were found. “I think the preservation has been done by the owner,” Hughes says. “I don’t think the dealers did it. It’s my understanding that they were supplied with fully stabilized canvases from the original buyer. It appears that they were shipped from the U.K., so that’s interesting in itself.” Which suggests they never left the United Kingdom after being purchased by the mysterious American millionaire.
    collectors of the approval process at Benson. Gilroy painted his canvases on stretchers, and in the bottom corner of each canvas was a small tag identifying the artist, account code, and action to be taken (“Re-draw,” “Revise,” “Hold,” “Print,” and, during World War II, “Submit to censor”). “They would’ve been shown to Guinness on a wooden stretcher,” Hughes says. “Before they went into storage, somebody removed the stretchers and either laid them flat or rolled them up.”

    “As a younger man, he drew himself into the advert, and he became the zookeeper.”

    Without exception, the canvases Hughes has seen, which were photographed exclusively for his book, are in fine shape and retain their mounting holes for the stretchers and Benson agency tags. “The colors are good,” he says. “They haven’t been in sunlight. They’ll keep for years and years and years.” One collector notes that you can even see the ruby highlights in Gilroy’s paintings of glasses of the stout. “When a pint of Guinness is backlit by a very strong light, the liquid has a deep ruby color,” this collector says. “Gilroy was very careful to include this effect when he painted beer in clear pint glasses.”
    Finally, for Guinness, breweriana, and advertising-art collectors, the Gilroy canvases also offer a peek of what might have been. “I would say about half the images were never commercially used, so they are absolutely brand new, never been seen before,” says Hughes. “They’re going to blow people away.” Of particular interest to collectors in the United States are the Gilroy paintings of classic cars that were created for an aborted, early 1950s campaign to coincide with the brewing of Guinness on Long Island.
    Still, it’s the medium that continues to amaze Hughes. “The idea of the canvases, none of us expected that,” he says. “As a Guinness collector, I’ve always collected their adverts, but they’re prints. They never touched Gilroy, he was never anywhere near the printing process. I had acquired a pencil drawing, which I was delighted with. Then these oils started turning up,” he Naturally, Hughes the Guinness scholar has seen a few oils that Hughes the Guinness collector would very much like to own. “If I had a magic wand? Well, I saw one this weekend that I really liked. It’s one of the animal ones. But it’s an animal that was not used commercially. It’s of a rhinoceros sitting on the ground with the zookeeper’s Guinness between his legs. The rhinoceros is looking at the zookeeper, and the zookeeper’s looking around the corner holding his broom. It’s just a great image, and it’s probably the only one of that advert that exists. So if I could wave my magic wand, I think that’s what I’d get. But I’d need $10,000
    With those kinds of prices and that kind of buzz, you might think that whoever is handling the Guinness advertising account today might be tempted to just re-run the campaign. But Hughes is realistic about the likelihood of that. “Advertising moves on,” he says. “Gilroy’s jokey, humorous, cartoon-like poster design is quintessentially 1930s, ’40s, and ’50s. It is a bit quaint, maybe even a little juvenile for today’s audiences. But it’s still amusing. The other day I showed the draft of my book to my mother, who’s 84. She sat in the kitchen, just giggling at the pictures.”
    That sums up Gilroy to Hughes; not that it’s only appealing to people in their 80s, but that his work is ultimately about making people happy, which is why his advertising images connected so honestly with viewers. “Gilroy had a tremendous sense of humor,” Hughes says. “He always saw the funny side of things. He was apparently a chap who, if you were feeling a little down and out, you’d spend a couple of hours with him and he’d just lift your spirits.” You know, in much the same way as a lot of us feel after a nice pint of Guinness.
  • A very gracious and substantial Canadian Club Whiskey Mirror.Ok it might have originated from Windsor,Ontario when Hiram Walker moved his distillery across the Detroit River due to prohibition but we recovered this gem from a once famous public house in Killarney Co Kerry.The owner had returned from Canada to open his own pub in his native town and the first item he adorned his new pub was with this lovely mirror. Killarney Co Kerry (via Ontario) 53cm x 40cm        
  • Out of stock
    Whirlaway was an outstanding US racehorse and winner of the 1941 American Triple Crown.
    Whirlaway
    Whirlaway.jpg
    Sire Blenheim
    Grandsire Blandford
    Dam Dustwhirl
    Damsire Sweep
    Sex Stallion
    Foaled 1938
    Country United States
    Colour Chestnut
    Breeder Calumet Farm
    Owner Calumet Farm
    Trainer Ben A. Jones
    Record 60: 32-15-9
    Earnings $561,161
    Major wins
    Breeders' Futurity Stakes (1940) Hopeful Stakes (1940) Saratoga Special Stakes (1940) Walden Stakes (1940) A. J. Joyner Handicap (1941) Travers Stakes (1941) Lawrence Realization Stakes (1941) Saranac Handicap (1941) Dwyer Stakes (1941) American Derby (1941) Massachusetts Handicap (1942) Narragansett Special (1942) Clark Handicap (1942) Jockey Club Gold Cup (1942) Louisiana Handicap (1942) Washington Handicap (1942) Trenton Handicap (1942) American Classic Race wins: Kentucky Derby (1941) Preakness Stakes (1941) Belmont Stakes (1941)
    Awards
    5th U.S. Triple Crown Champion (1941) TSD American Champion Two-Year-Old Colt(1940) U.S. Champion 3-Yr-Old Colt (1941) United States Horse of the Year (1941 & 1942) U.S. Champion Older Male Horse (1942)
    Whirlaway (April 2, 1938 – April 6, 1953) was an American champion thoroughbred racehorse. The chestnut horse was sired by English Derby winner Blenheim, out of the broodmare Dustwhirl. Whirlaway was bred at Calumet Farm in Lexington, Kentucky. Trained by Ben A. Jones and ridden by Eddie Arcaro, Whirlaway won the U.S. Triple Crown in 1941. Whirlaway was widely known as "Mr. Longtail" because his tail was especially long and thick and it would blow far out behind him during races, flowing dramatically in the wind.
      He was voted the American Champion Two-Year-Old Colt in 1940 by Turf & Sports Digest magazine. The rival Daily Racing Form award was won by Our Boots. Jimmy Jones, son of the colt's trainer, recalled that "Whirlaway was a creature of habit. You had to create habits for him. So we created the habits we wanted him to do." Whirlaway was regarded as having a "quirky" personality.The champion colt had a habit of "bearing out," drifting toward the middle of the racetrack, during the latter part of his races and losing as a result. In preparations for the Kentucky Derby, this had been such a problem that trainer Ben A. Jones fitted the colt with a full-cup blinker over his right eye. In Whirlaway's final workout before the Derby, Jones cut a small hole in the blinker so that the horse had a tiny field of vision. Jones positioned himself ten feet off the inner rail and told jockey Eddie Arcaro to ride the horse through that space. Whirlaway was able to see his trainer, Arcaro was able to keep him on a straight path, and Whirlaway won the Kentucky Derby by tying the current (as of 2018) record margin of 8 lengths.

    Racing record

    Trained by Ben A. Jones and ridden by Arcaro, Whirlaway won the U.S. Triple Crown in 1941. He also won the Lawrence Realization Stakes and the Travers Stakes that year; Whirlaway is the only horse ever to win both the Triple Crown and the Travers, sometimes referred to as a "superfecta".He was voted the Horse of the Year in 1941, beating Alsab by 96 votes to 91 in a poll conducted by the Turf and Sport Digest magazine.A year later, Whirlaway repeated his win in the poll, beating Alsab with 76 votes to his rival's 45. Arcaro was the sole rider for Whirlaway in all of his 3-year-old victories, but dismounted for most of the 1942 season, when he served a long suspension for racing infractions. Jockey George Woolf took the reins for the majority of the 1942 season. In a major upset on July 4, 1942 at Empire City Race Track, Whirlaway ran second to Tola Rose who easily won by four lengths in track record time. On July 15, Whirlaway broke the Suffolk Downs track record for a mile and one-eighth with a time of 1:48 1/5 in winning the Massachusetts Handicap. Whirlaway and Alsab continued their 1941 rivalry through 1942. On September 19, 1942, Alsab defeated the Triple Crown champion in a match race at Narragansett Park in Pawtucket, Rhode Island. Although Whirlaway closed strongly through the stretch, Alsab lasted by a nose as both horses flew home through the stretch run. Whirlaway was named Horse of the Year for 1942 after defeating Alsab in a subsequent race and having 12 wins for the year to Alsab's 9. Woolf, who had previously won the Pimlico Special in 1938 on Seabiscuit and in 1940 on Challedon, rode the 1941 Triple Crown winner at a leisurely pace during the 1942 Pimlico Special in a walkover victory. No opponent had been found to challenge Whirlaway for the race. On December 12, more than twenty thousand people turned out to watch Whirlaway win the inaugural Louisiana Handicap at the Fair Grounds Race Course. The newly formed Thoroughbred Racing Association staged this event as a war-relief effort. Whirlaway entered stud at Calumet Farm in the spring of 1944 at age six. Among his best offspring were Scattered (winner of the Coaching Club American Oaks); Whirl Some (Selima Stakes), Dart By (All American Handicap) and Whirling Bat[10] (winner of the 1951 Louisiana Derby). In August 1950, Calumet Farm leased Whirlaway to French breeder Marcel Boussac, who stood the horse at his breeding farm, Haras de Fresnay-le-Buffard. Boussac purchased Whirlaway from Calumet in September 1952.[11] The stallion died at Boussac's French stud in 1953.[12][13] Whirlaway was elected to the National Museum of Racing and Hall of Fame in 1959. In The Blood-Horse magazine's ranking of the top 100 U.S. thoroughbred champions of the 20th century, he was No. 26. Whir
    Origins :Co Limerick Dimensions :65 x 80.5cm. 9kg Unglazed
  • Excellent framed print of the world famous Australian aviator Sir Charles Kingsford Smith standing in front of his plane, the Southern Cross-have a read below of the links between the Jameson Whiskey Brand and the seminal trans Atlantic flight which took place from Portmarnock Beach,the home of the Jameson Family. 60cm x 50cm

    Jameson's Iconic Barrellman

    The Story Behind the Barrellman

    On every bottle of Jameson whiskey you fill find embossed on the glass the figure of a barrelman, there to symbolise the generations of workers who contributed to the success of the whiskey. In 1930 the Barrelman reached new heights (literally!) when a statuette was carried, as a mascot, on board the Southern Cross aircraft by Australian aviator Sir Charles Kingsford Smith when he took off from Portmarnock Strand in Dublin on his ground-breaking East – West crossing of the Atlantic. The original statuette is now on display in the Jameson Brand Home at Bow Street, and was most likely given to the aviators by one of the Jameson family of Portmarnock. Captain Saul, navigator on the flight, was the brother of one of Jameson’s sales reps in London and probably facilitated the Barrelman being welcomed aboard.

  • 35cm x 25cm Southern Comfort (often abbreviated SoCo) is an American fruit-flavored liqueur with fruit and spice accents.The brand was originally created by bartender Martin Wilkes Heron in New Orleans in 1874, and originally used whiskey as the base spirit. Since March 1, 2016, the brand has been owned by the Sazerac Company, which purchased it from Brown–Forman.

    History

    A pre-2010 Southern Comfort bottle with its label showing an illustration of Louisiana's Woodland Plantation. The label was redesigned in 2010.
    Southern Comfort was first produced by bartender Martin Wilkes Heron (1850–1920), the son of a boat-builder, in 1874 at McCauley's Tavern in the Lower Garden District, two miles north of the French Quarter of New Orleans, Louisiana.According to the New Orleans Convention & Visitors Bureau, McCauley's Tavern was "just off Bourbon Street", and the original form of the drink was called Cuffs and Buttons. Heron moved to Memphis, Tennessee in 1889, patented his creation, and began selling it in sealed bottles with the slogan "None Genuine But Mine" and "Two per customer. No Gentleman would ask for more." Southern Comfort won the gold medal at the 1904 World's Fair in St. Louis, Missouri. In an episode of The Thirsty Traveler entitled "A River of Whiskey", spirits historian Chris Morris describes the original recipe of Southern Comfort. Heron began with good-quality bourbon and would add:
    An inch of vanilla bean, about a quarter of a lemon, half of a cinnamon stick, four cloves, a few cherries, and an orange bit or two. He would let this soak for days. And right when he was ready to finish, he would add his sweetener: he liked to use honey.
    The original brand closed during Prohibition and was reopened afterward by Francis Fowler. Between the 1930s and 2010, the image on the label of Southern Comfort was A Home on the Mississippi, a rendering by Alfred Waud depicting Woodland Plantation, an antebellum mansion in West Pointe à la Hache, Louisiana, which is listed on the National Register of Historic Places, and now provides bed-and-breakfast accommodation. In 2010 the plantation artwork was dropped from the label. Brown–Forman purchased the brand in 1979. In 2011, the brand began releasing flavored variations like cherry, lime, gingerbread, and Tabasco. In January 2016 Brown–Forman sold it to Sazerac Company, along with Tuaca, as part of a $543.5 million deal. Sazerac announced that Southern Comfort's formula would be changed in 2017 to restore whiskey as the base spirit, as the original formula used. Sometime before Brown–Forman purchased the brand, it had been reformulated to use neutral spirit, with only a negligible amount of whiskey as a flavorant. Janis Joplin was known to drink Southern Comfort to excess.

    Varieties

    In the United States, Southern Comfort is available as 42 US proof (21% ABV), 70 US proof (35% ABV), 80 US proof (40% ABV), and 100 US proof (50% ABV). Varieties including additional flavorings, such as lime and caramel, were introduced by Brown–Forman in the latter years of their ownership. These were discontinued by Sazerac.

    Eggnog products

    Also seasonally available through various retailers is Southern Comfort-branded eggnog. These currently include two variations of eggnog flavors, Traditional and Vanilla Spice. The Traditional flavor is usually available in one quart and half gallon sizes. These eggnog products contain no alcohol. Previously, there were also ground coffees available with both of these eggnog flavorings, but the coffee products have since been discontinued.

    In cocktails

    Southern Comfort is used in the creation of numerous cocktails, including the Alabama Slammer. One of the earliest Southern Comfort-based cocktails to be marketed was the Scarlett O'Hara, named after the character and concocted in tribute to the release of the film adaptation of Gone with the Wind in 1939. The mixture includes Southern Comfort, cranberry juice, and fresh lime.
  • Tuttle's Horse Elixir -A boon for the Horse Owner ! Kilcullen Co Kildare.  62cm x 47cm Very rare and well framed Tuttle's Horse Elixir poster. The poster was published by Buck Printing Company located in Boston around 1885. The poster is marked "Tuttle's Horse Elixir - A Boon to the Horse Owner - Tuttle's Elixir Has won it's own merit as a leg and body wash. Accept no substitute as it has no equal... Sold By Druggists". It also shows an image of a man taking care of a horse. here was two companies running with similar names Tuttle's Elexer out of NY and Tuttle's Elixir Co. out of 19 Beverly St. Boston Mass. HISTORY OF TUTTLE’S ELEXER: Over a hundred years ago a veterinary surgeon named Dr.S.A. TUTTLE put together natural ingredients in the proper proportion to produce a unique liniment that is just as effective today as it was back in 1872. Dr. Tuttle began with denatured grain alcohol and gum turpentine. These are the solvents that carry the other active ingredients. Two essential oils, camphor and oil of hemlock, were added for their counterirritant and rubifacient effects. This stimulation of the skin and circulatory system generates natural warmth and delivery of the healing components of the blood.To enhance the effectiveness of these agents, Dr.Tuttle added ox gall, an ingredient with specific types of activity found exclusively in Tuttle’s ELEXER. Ox Gall is a unique ingredient that contains sodium salts of glycocholic and taurocholic acids and lecithin as key components.Glycocholic acid and taurocholic acids are powerful biological detergents that act to solubilize fats, and lecithin is a naturally occurring compound that acts as an emulsifier, stabilizer, antioxidant, lubricant and dispersant. This combination with the alcohol and other ingredients in Tuttle’s ELEXER makes it an excellent emulsifier of oil, grease and dirt for cleansing the affected area, particularly when mixed into a water solution. Tuttle’s ELEXER has been used by horse trainers in the U.S. since 1872. Manufactured from Dr. S.A. Tuttle’s original formula, there is no other preparation like it.  
  • Original,commemorative team photo of the 3 in a row winning Kerry Footballers as sponsored by the Kerry Eye Newspaper.As can be seen, some Kerry children had a bit of fun with it one the years in their classroom near Sneem Co Kerry Origins ; Sneem Co Kerry  Dimensions :52cm x 65cm.  Glazed  

    The 80s was a time when Ulster football was considered a distant cousin to the majesty of Kerry, even when the Kingdom's golden age was ending.

    But such was Tyrone's initial dominance of the 1986 All-Ireland final against Kerry by half-time their fans began to panic about not having accommodation in Dublin that night. They needn't have worried as a seven-point lead turned into an eight-point pounding in the final 20 minutes.

    The crucial moment was a Tyrone penalty, which was sent over the bar by Kevin McCabe. From the kick-out, Kerry whizzed downfield and Pat Spillane finished the move with a goal that reduced the arrears to four points. A Mikey Sheehy goal completed a nightmarish capitulation.

    It was the last hurrah from a great Kerry team who had taken Sam Maguire home eight times in 12 years. An 11-year drought followed.

    Moy's Plunkett Donaghy was Tyrone's class act back then but the loss of Eugene McKenna and John Lynch through injury coincided with the late collapse.

    Moy send another marauding midfielder out against Kerry on Sunday in Seán Cavanagh along with clubmates Philip Jordan and Ryan Mellon.

    KERRY: C Nelligan; P Ó Sé, S Walsh, M Spillane; T Doyle (captain), T Spillane, G Lynch; J O'Shea, A O'Donovan; W Maher, D Moran (0-2), P Spillane (1-4); M Sheehy (1-4, three points from frees), E Liston (0-2), G Power (0-1). Sub: T O'Dowd (0-2) for O'Donovan.

    TYRONE: A Skelton; J Mallon, K McGarvey, J Lynch; K McCabe (0-1, from a penalty), N McGinn, P Ball; P Donaghy, H McClure; M McClure (0-1), E McKenna, S McNally (0-2); M Mallon (0-4, three frees), D O'Hagan (0-1), P Quinn (1-1). Subs: S Conway for Lynch, S Rice for McKenna, A O'Hagan for M Mallon.

  • Original Bank of Ireland sponsored commemorative team photo of the great Galway hurling team of 1988.Had been previously hanging in a public house in Galway without glazing and so has some time honoured wear and tear that only adds to its character and authenticity. Origins ; Athenry Co Galway  Dimensions : 58cm x 72cm    Glazed
    The summer of 1988 was a glorious time for the Tribesmen as they claimed Liam MacCarthy Cup glory for a second successive year, with Conor Hayes captain on both occasions. But what became of the 15 men who started against Tipperary in the 1988 decider, the three subs that came on and the three-man management team that masterminded a 1-15 to 0-14 victory over Tipperary?

    Galway

    1. John Commins (Gort) Commins is Galway’s last Allstar goalkeeper, and filled that position following the 1987 and 1988 All-Ireland winning seasons. Involved in last year’s Galway minor management team, Commins is still playing a key role in the backroom staff and will hope to get Sunday off to a good start with the Tribesmen. Commins is a minor selector alongside manager Jeffrey Lynskey, Shane Cusack and Gavin Keary as Galway prepare for the Electric Ireland minor decider with Tipperary. Source: Billy Stickland/INPHO 2. Sylvie Linnane (Gort) Linnane was a teak tough corner back who took no prisoners. A farmer who also hires out machinery, Linnane has dabbled in coaching and retains very strong links with his home club, Gort. Sylvie’s three sons, Sylvie Óg, Tadhg and Darragh, won Galway senior club hurling medals with Gort last year. Source: James Crombie/INPHO 3. Conor Hayes (Kiltormer) Hayes is the last Galway man to lift the Liam MacCarthy Cup on Galway’s behalf. The Kiltmorer man was skipper of the 1987 and 1988 All-Ireland winning teams and was manager in 2005 when Galway lost the final to Cork. He strongly believes that the Tribesmen can end a 27-year famine and shared his views with The42 in this piece. Source: James Crombie/INPHO 4. Ollie Kilkenny (Kiltormer) Kilkenny was a key member of the successful Kiltormer teams of the 1980s and 1990s, and won two All-Ireland senior medals with Galway in 1987 and 1988. A psychiatric nurse by profession, Kilkenny formed one-third of a revered full-back line alongside clubmate Conor Hayes and Sylvie Linnane. Ollie’s sons Jason and Keith won Nicky Rackard Cup medals with Roscommon this year. Source: James Crombie/INPHO 5. Peter Finnerty (Mullagh) Part of one of the most revered half-back lines of all time, Finnerty went on to become a hurling analyst with RTÉ on The Sunday Game. Involved in the Supermac’s franchise in Tuam, Finnerty was coach of the Mayo hurlers from 2007-2010. On the eve of Sunday’s final, Finnerty will host a Bord Gáis Energy Legends Tour at Croke Park. Source: James Crombie/INPHO 6. Tony Keady (Killimordaly) Keady was a member of the Galway U21 backroom team this year, working alongside boss Johnny Kelly. Currently caretaker at Calasanctius College in Oranmore, Keady coached the school to a first ever senior B title this year. In 1989, the build-up to the All-Ireland semi-final against Tipperary was overshadowed by the ‘Tony Keady affair’, when the majestic centre back was suspended. Source: Billy Stickland/INPHO 7. Gerry McInerney (Kinvara) The man with the famous white boots now runs a sports shop in Oranmore. McInerney is still involved in farming and his son, Gearóid, is a member of the Galway senior panel preparing for Sunday’s final. Gearóid made his first championship start against Dublin in the drawn Leinster championship match at Croke Park this year. Gerry played in a Galway senior hurling final for Kinvara as recently as 2007, when he was 42 years of age. Source: Morgan Treacy/INPHO 8. Michael Coleman (Abbeyknockmoy) Midfielder Coleman was involved in finance and qualified as a teacher. Heavily involved in the juvenile ranks at Abbeyknockmoy, Coleman was the club’s hurling board delegate and manager of the U15 and U16 teams this year. Michael was also the coach to the Leitrim senior hurlers in 2015 and his son, Dara, has been earmarked as one to watch in future years. Source: James Crombie/INPHO 9. Pat Malone (Oranmore-Maree) Malone won All-Ireland medals in 1987 and 1988 and went on to become an Allstar in 1993. A key member of Anthony Cunningham’s Galway senior backroom team, Malone is also involved with his home club Oranmore-Maree. Coleman’s son, Ross, is a member of the Galway minor hurling panel. Source: Alan Betson/INPHO 10. Anthony Cunningham (St Thomas’) Galway’s current senior hurling boss has made quite a name for himself in coaching since his playing days. He enjoyed huge football success with Roscommon club side St Brigid’s and Garrycastle in Westmeath before guiding Galway’s U21 hurlers to All-Ireland glory in 2011. He’s in his fourth season as the county’s senior hurling boss and hoping to mastermind a first Liam MacCarthy Cup success since 1988 on Sunday. Source: Cathal Noonan/INPHO 11. Brendan Lynskey (Meelick-Eyrecourt) Now running a restaurant in Athlone, Lynskey was a teak-tough centre forward who gave as good as he got. Renowned as a shrewd business man with a penchant for succeeding in whatever he turns his hand to, Lynskey challenged Anthony Cunningham for the Galway senior hurling post last year. Former Galway U21 boss Lynskey has developed a significant property portfolio in recent years, as a key leader with the Roebuck International group. Source: James Crombie/INPHO 12. Martin Naughton (Turloughmore) Naughton is now self-employed with his own oil business in Claregalway. Former manager of the Turloughmore senior club, Naughton is also a keen golfer and has played in the prestigious Pierce Purcell shield. Naughton retired from intercounty hurling in 1992 after suffering cruciate knee ligament damage. Source: Billy Stickland/INPHO 13. Michael McGrath (Sarsfields) The man known as ‘Hopper’ scored two points against Tipperary in the 1988 decider. Currently manager of the Sarsfields senior camogie team, he has three daughters involved in the county set-up – Niamh, Clodagh and Orlaith. Michael’s wife Geraldine is a former Ireland hockey international and chair of the Galway camogie board. Source: James Crombie/INPHO 14. Joe Cooney (Sarsfields) Cooney is renowned as one of Galway’s all-time greats and he established the ‘Joe Cooney school of hurling’ in later years. Now helping to maintain a school in Loughrea, Cooney has also enjoyed stints as coach of his local club Sarsfields. Cooney, also a farmer, has a huge interest in Sunday’s All-Ireland finals, as two sons are involved. Kevin is a sub on the Galway minor hurling panel and Joseph likewise for the seniors. Joe’s daughter, Maria, is a key member of the county’s senior camogie team. Source: Billy Stickland/INPHO 15. Éanna Ryan (Killimordaly) Ryan was told that he might never play hurling again after suffering a serious head injury in a club game against Turloughmore in 1990. But eight years later, he was back as a late sub for Killimordaly against Kinvara. Ryan’s plight shocked the hurling world at the time but he’s made a good recovery and is currently working as a rep for a drinks company. He’s also involved in underage coaching with Clarinbridge. Source: James Crombie/INPHO

    Subs

    Noel Lane (Ballinderreen) The scourge of Tipperary, Lane came off the bench to score the crucial second half goal against the Premier County. Retired from Coillte, the former Galway senior boss is now involved with Baireori na Gallimhe, a fraternity of former county hurlers that was established this year. Involved in coaching with the Ballinderreen minor club hurlers. Source: Alan Betson/INPHO Tony Kilkenny (Kiltormer) Brother of corner back Ollie, Tony came on as a sub for Naughton with 13 minutes left. A retired male nurse, Tony is now running a successful bus hire company. Source: James Crombie/INPHO Gerry Burke (Turloughmore) In 1986, Burke scored all of Turloughmore’s nine points in the All-Ireland club semi-final defeat to eventual winners Kilruane MacDonagh’s of Tipperary. He has been involved in coaching at club level with Turloughmore in more recent times.

    Management

    Cyril Farrell Farrell was the last man to mastermind a Galway All-Ireland senior hurling championship winning team. A popular hurling analyst with RTÉ TV, Farrell is a retired former secondary school principal. Source: James Crombie/INPHO Phelim Murphy Known as ‘the Godfather of Galway hurling’, Murphy was mastermind of the Turloughmore teams that dominated the county senior hurling championship in the 1960s. He was club chairman and manager simultaneously when Turloughmore won six-in-a-row from 1961-66. Murphy was selector in 1972 when Galway won the All-Ireland U21 hurling title and he went on to link up with Farrell from 1981 on. Murphy served as secretary of the Galway hurling board from 1982-2004, and he was also Connacht chairman and vice-chairman during a lengthy administrative career. Source: © Billy Stickland/INPHO Bernie O’Connor Another former Galway boss, O’Connor went on to become a successful administrator at board level. O’Connor also hurled for Galway and he retains a keen interest in his local club Oranmore
  • Interesting Shannon Airport Irish Air Lines retro advert. Origins : Bunratty Co Clare.   Dimensions : 70cm x 50cm  

    Worldwide Duty Free selling  is a $70 billion business, but it has its origins in the mind of one Clare man. And like many innovations, the concept of duty free, which first came to Shannon Airport in 1952, was born of necessity.Today the global travel retail business is a firm fixture at airports across the world, and the concept has made a lot of money for a lot of people.But not for Brendan O’Regan, the man with the idea.

    He was born into “the first generation of free Irish men” in relatively well-off surroundings in Sixmilebridge, Co Clare in 1917. His father, James, was chairman of Clare County Council and a successful businessman. The family was in the hotel business, and for a time leased the renowned Falls Hotel in Ennistymon and the Old Ground in Ennis. Sent as a boarder to Blackrock College in Dublin in 1931, O’Regan enjoyed early renown when he requested that the college, which by then had given up on the camán, field a hurling team in the Leinster Colleges cup.

    His next step after school was training in hotel management, an interest that brought him to Germany, France and the UK, before coming home to run The Falls. He then moved to the ailing St Stephen’s Green club in Dublin, before being appointed catering comptroller at Foynes flying boat base in Co Limerick, then a refuelling point for transatlantic seaplanes.

    It was here his passion for travel took off, but it was his next move that sealed his legacy.

    Shannon Airport

    Rineanna on the Shannon estuary in Co Clare, chosen by then taoiseach Seán Lemass as the site for a new airport for both sea and land planes, opened in October 1945, when the first transatlantic commercial air service from Boston landed there. It soon became Europe’s most important transatlantic airport, handling more than 100,000 passengers in 1946, its first full year of operation.

    When O’Regan joined the nascent airport, its future was by no means secure. The imminent arrival of jet planes, which meant US planes would no longer have to stop in Shannon to refuel, was of concern, while the political apparatus of the day favoured focusing efforts on one airport in Dublin.

    Fearing “economic annihilation” for the new airport, O’Regan sought a new venture that would help secure its future. Inspiration struck when he was returning home by sea from a visit to the United States, arranged under the Marshall Plan to allow the Irish government to study US tourism.

    As told in the recently published book Brendan O’Regan: Irish Innovator, Visionary and Peacemaker by Brian O’Connell and Cian O’Carroll, O’Regan had a “eureka” moment on board.

    “I saw the shop that was selling duty-free goods and my brain said to me: “If they can do it when you are crossing the sea in a boat, you can surely be able to do [it] when you land for the first time.”

    He had to convince the Department of Industry and Commerce and the Revenue Commissioners of the merits of forgoing tax on the sale of goods, while local traders also opposed the move.

    Nonetheless, O’Regan got the go-ahead and by July 1950 he had set up an operation in a timber hut outside the terminal, selling whiskey for $1.50 a bottle. The following year, the first duty-free shop in the world opened, with a bottle of whiskey on sale for just 30s, compared with 10s 6d in a regular shop, while in 1954 a mail order service was included. It went on to become a vast operation, mailing to locations all around the world, quality items such as crystal, china, fashionable clothing and jewellery.

    Contagious idea

    The concept soon caught on. In 1957 Amsterdam became the next airport to open a duty free, with the concept making its way across the Atlantic in 1962. Prince Philip was an early admirer of the concept, and he wanted it extended to all the UK’s international airports.

    O’Regan also inspired philanthropist Chuck Feeney, who took the idea of duty free and galloped ahead with it, founding Duty Free Shoppers Group (DFS) in Hawaii in 1962, which later became the largest duty-free retailer in the world.

    These years also saw the invention of Irish coffee, after O’Regan asked chef Joe Sheridan to “come up with something special” to warm up transatlantic passengers tired and cold after their trip.

    But duty free was only part of the equation. O’Regan’s big dream was to position Shannon as the European manufacturing basis for US companies, and to bring employment and prosperity to the region.

    Senator TK Whitaker, Brendan O’Regan (centre) and Dr Jerry Dempsey. Photograph: Peter Thursfield
    Senator TK Whitaker, Brendan O’Regan (centre) and Dr Jerry Dempsey. Photograph: Peter Thursfield

    Shaped by the devastating impact poverty and emigration had on the county of his birth, O’Regan often repeated his father’s maxim, that “the most important thing about life is to create work for others, if you can”.

    In the 1950s, the post-war boom that lifted the US, Europe and the UK had missed Ireland, and emigration was running at the highest level since independence.

    So O’Regan didn’t stop at the duty free.

    In 1951, he established the Shannon College of Hotel Management, which is still operating today and the graduates of which have managed the world’s top hotels, while he also leveraged the area’s potential as a tourist hub. He identified the potential of Bunratty Castle as a tourist attraction and, with the co-operation of its owner, Lord Gort, it was renovated and opened to the public in 1960, with the first medieval banquet held shortly thereafter. O’Regan later chaired Bord Fáilte.

    Great times

    “He was very much a leader and innovative in the sense that he thought up ideas himself,” recalls O’Carroll, who worked alongside O’Regan as estates manager in the Shannon Free Airport Development Company Limited (SFADCO). “He would work very intensively until the project was launched, and then he would go on to the next project”.

    It was a time of “brainstorming picnics”, and consultancy reports, to try and hit on a new idea.

    “They were great times,” says O’Carroll. “If an idea came up, and it was any way worthwhile, it would stand a very good chance of implementation.”

    The big move came in the establishment of the Shannon Free Zone, the world’s first free trade zone, in 1959, overseen by SFADCO. It operated a licensing system, offering qualifying companies a corporation tax rate of just 10 per cent; a model that would later be taken up by the IFSC.

    O’Regan’s idea, inspired by the Free Zone in Colon, Panama, was greeted with much scepticism initially, but his ability to build good relationships, particularly with those in government, helped secure the initiative.

    “He had the ability to short-circuit a lot of things in terms of procedures in getting approval,” says O’Carroll, adding that “this clearly annoyed civil servants at the time.”

    Indeed his initials, BOR, in Shannon came to mean “Bash on regardless”.

    So, on an “if you build it they will come” ambition, SFADCO set about building factories – without any tenants. A Dutch piano manufacturer owned by Johan J Rippen was the first real enterprise to come to Shannon, followed by Sony, and diamond company De Beers in 1960.

    Tourism smarts

    O’Regan also ramped up the region’s renown as a tourist destination, using his tools of persuasion to garner investment.

    When Bernard McDonough, a wealthy Irish-American industrialist pulled out of a planned ball-bearing factory in the Shannon Free Zone, O’Regan told him about a nearby castle that was for sale. He took the bait and bought it; in 1963 Dromoland Castle opened as a five-star hotel. McDonough would later open a further three hotels in the area.

    When he heard of a plan by German investors to acquire the land leading to the Cliffs of Moher, he rang then Clare county manager Joe Boland, who subsequently got the county council to buy it.

    During the 1970s he moved away from his formal roles in Shannon, and turned his attention to the peace process, founding Co-operation North (now Co-operation Ireland) in 1979. He died in 2008, and a bronze bust sculpture was unveiled at Shannon Airport in May 2017 to mark the centenary of his birth.

    A man of his time – as O’Carroll recalls, an “infinitely simpler” time – he nonetheless left a significant legacy.

    As described when receiving an honorary degree from the National University of Ireland in 1978: “Rare is the man of whom it can be justly said that he transformed the social, economic and industrial life of a whole region”

    The Shannon project was not just about creating jobs; it was also about providing homes for the workers who flocked there.

    By the late 1950s the housing issue, which had plagued the development of the hub since the early days, was becoming a crisis. So, in 1960, a proposal was tabled for the creation of a new town; an innovation without precedent in post-war Ireland.

    Inspired by the British new towns that arose after the war, including Crawleyin Sussex and Stevenage in Hertfordshire, Brendan O’Regan and his team sought to build a new hub for workers of the airport and the industrial zone.

    The creation of the first new town in the history of the State was not without challenges; there were political ructions as to who would oversee the project – the government or SFADCO – while residents of nearby Limerick city accused Brendan O’Regan of “empire building”, as they rued the fact that the development did not happen in Limerick instead.

    Nonetheless, by 1962 the first residents were moving in, all of whom were tenants of SFADCO and who had to work either in the airport or industrial area to qualify for affordable housing.

    As SFADCO estates manager Cian O’Carroll recalls, building the houses so close to a place of huge employment was key, as was the fact that units were small – but even larger families were catered for.

    “We often let them two houses and knocked them together,” he says.

    Also key to its success was the fact that housing was affordable, and graded and related to people’s incomes. After some time a tenant purchase scheme was introduced, allowing people to buy their homes outright.

    Today the town is home to some 10,000 residents, and remains one of the few examples of a new planned town in Ireland.

    “It hasn’t grown as much as people might have expected, but it has its own social and economic viability,” says O’Carroll.

    As to why subsequent governments haven’t looked to emulate the success of Shannon – particularly given our housing shortages – O’Carroll suggests it’s due to an ideological shift away from the State doing things directly themselves, instead encouraging the private sector to do the same through tax incentives and other methods.

    “It’s a shame,” he says.

    In the late 1930s, transatlantic air traffic was dominated by flying boats, and a flying boat terminal was located at Foynes on the south side of the Shannon Estuary. However, it was realised that changing technology would require a permanent runway and airport. In 1936, the Government of Ireland confirmed that it would develop a 3.1-square-kilometre (1.2 sq mi) site at Rineanna for the country's first transatlantic airport. The land on which the airport was to be built was boggy, and on 8 October 1936 work began to drain the land. In July 1939, a SABENA Savoia-Marchetti S.73 from Brussels via Croydon Airport was the first commercial flight to use the Rineanna airfield.[8] By 1942 a serviceable airport had been established and was named Shannon Airport. By 1945 the existing runways at Shannon were extended to allow transatlantic flightsto land. When World War II ended, the airport was ready to be used by the many new post-war commercial airlines of Europe and North America. On 16 September 1945 the first transatlantic proving flight, a Pan Am DC-4, landed at Shannon from Gander. On 24 October 1945, the first scheduled commercial flight, an American Overseas Airlines DC-4, Flagship New England, stopped at the airport on the New York CityGander–Shannon–London route. An accident involving President Airlines on 10 September 1961 resulted in the loss of 83 lives. The Douglas DC-6 aircraft crashed into the River Shannon while leaving Shannon Airport for Gander. The number of international carriers rose sharply in succeeding years as Shannon became well known as the gateway between Europe and the Americas; limited aircraft range necessitated refuelling stops on many journeys. Shannon became the most convenient stopping point before and after a trip across the Atlantic. Additionally, during the Cold War, many transatlantic flights from the Soviet Union stopped here for refueling, because Shannon was the westernmost non-NATO airport on the European side of the Atlantic. On September 30, 1994 Shannon was the site of the "circling over Shannon" diplomatic incident involving Boris Yeltsin.
  •   36cm x 44cm  Tralee Co Kerry The Rose of Tralee Festival is held every August in Tralee, County Kerry, to choose a young woman to be crowned the Rose. The winner is the woman deemed best to match the attributes relayed in the song: "lovely and fair". She is selected on the basis of personality and should be a good role-model for the festival and ambassador for Ireland during her travels around the world. It is not a beauty pageant and the participants (Roses) are not judged on their appearances but on their personality and suitability to serve as ambassadors for the festival. The festival bills itself as a celebration of the "aspirations, ambitions, intellect, social responsibility and Irish heritage" of modern young women.Each of the 32 counties of the island of Ireland selects a Rose, and the international Roses, chosen from around the world, also participate in the qualifying rounds now staged in the Festival Dome in Tralee. Ultimately, 32 Roses are selected to appear in the televised selection finals on RTÉ One, out of whom one is crowned the Rose of Tralee.The festival overcame financial difficulties in 2004, and has strengthened with growing visitor numbers and maintaining strong viewer figures.Until the year 2008, unmarried mothers were not allowed to enter the contest.With very high TV ratings guaranteed every year,Guinness have been a long time corporate  partner of the Festival.  
  • Ennis Co Clare   50cm x 60cm De Valera was a near demagogue type politician who dominated Irish Political life from 1917 to 1973,whether as Prime Minister or President or as leader of the Opposition.Known as the Long Fella,Irish people either loved or hated him-there was simply no ambivalent feelings about this most polarising of politicians.This fine portrait of De Valera catches him perfectly and would make a superb addition to any Irish Pub ,both at home or abroad with a Fianna Fail or Republican bias or anyone from Clare,a county where he was always at his most popular. Eamon de Valera, first registered as George de Valero; changed some time before 1901 to Edward de Valera;14 October 1882 – 29 August 1975) was a prominent statesman and political leader in 20th-century Ireland. His political career spanned over half a century, from 1917 to 1973; he served several terms as head of government and head of state. He also led the introduction of the Constitution of Ireland. Prior to de Valera's political career, he was a Commandant at Boland's Mill during the 1916 Easter Rising, an Irish revolution that would eventually contribute to Irish independence. He was arrested, sentenced to death but released for a variety of reasons, including the public response to the British execution of Rising leaders. He returned to Ireland after being jailed in England and became one of the leading political figures of the War of Independence. After the signing of the Anglo-Irish Treaty, de Valera served as the political leader of Anti-Treaty Sinn Fein until 1926, when he, along with many supporters, left the party to set up Fianna Fáil, a new political party which abandoned the policy of abstentionism from Dáil Éireann. From there, de Valera would go on to be at the forefront of Irish politics until the turn of the 1960s. He took over as President of the Executive Councilfrom W. T. Cosgrave and later Taoiseach, with the passing of Bunreacht Na hEireann (Irish constitution) in 1937. He would serve as Taoiseach on 3 occasions; from 1937 to 1948, from 1951 to 1954 and finally from 1957 to 1959. He remains the longest serving Taoiseach by total days served in the post. He resigned in 1959 upon his election as President of Ireland. By then, he had been Leader of Fianna Fáil for 33 years, and he, along with older founding members, began to take a less prominent role relative to newer ministers such as Jack Lynch, Charles Haughey and Neil Blaney. He would serve as President from 1959 to 1973, two full terms in office. De Valera's political beliefs evolved from militant Irish republicanism to strong social, cultural and economic conservatism.He has been characterised by a stern, unbending, devious demeanor. His roles in the Civil War have also portrayed him as a divisive figure in Irish history. Biographer Tim Pat Coogan sees his time in power as being characterised by economic and cultural stagnation, while Diarmaid Ferriter argues that the stereotype of de Valera as an austere, cold and even backward figure was largely manufactured in the 1960s and is misguided.
  • 75cm x 65cm
    The biggest cliché in the collecting world is the “discovery” of a previously unknown cache of stuff that’s been hidden away for years until one day, much to everyone’s amazement, the treasure trove is unearthed and the collecting landscape is changed forever. As a corollary to this hoary trope, if you are in the right place at the right time, you can get in on the action before the word gets out.

    “Some of the canvases were 80 years old, dating from 1930.”

    Cliché or not, that’s roughly what happened in 2008 when hundreds of artist John Gilroy’s oil-on-canvas paintings started to appear on the market. The canvases had been painted by Gilroy as final proofs for his iconic Guinness beer posters, the most recognized alcoholic-beverage advertisements of the mid-20th century. Before most collectors of advertising art and breweriana knew what had happened, most of the best pieces had been snapped up by a handful of savvy collectors. In fact, the distribution of the canvases into the hands of private collectors was so swift and stealthy that one prominent member of the Guinness family was forced to get their favorite Gilroys on the secondary market.
    One of those early collectors, who wishes to remain anonymous, recalls seeing several canvases for the first time at an antiques show. At first, he thought they were posters since that’s what Guinness collectors have come to expect. But after looking at them more closely, and realizing they were all original paintings, he purchased the lot on the spot. “It was quite exciting to stumble upon what appeared to be the unknown original advertising studies for one of the world’s great brands,” he says. But the casualness of that first encounter would not last, as competition for the newly found canvases ramped up among collectors. Today, the collector describes the scramble for these heretofore-unknown pieces as “a Gilroy art scrum.”
    Among those who were particularly interested in the news of the Gilroy cache was David Hughes, who was a brewer at Guinness for 15 years and has written three books on Guinness advertising art and collectibles, the most recent being “Gilroy Was Good for Guinness,” which reproduces more than 150 of the recently “discovered” paintings. Despite being an expert on the cheery ephemera that was created to sell the dark, bitter stout, Hughes, like a lot of people, only learned of the newly uncovered Gilroy canvases as tantalizing examples from the cache (created for markets as diverse as Russia, Israel, France, and the United States) started to surface in 2008.
    “Within the Guinness archives itself,” Hughes says of the materials kept at the company’s Dublin headquarters, “they’ve got lots of advertising art, watercolors, and sketches of workups towards the final version of the posters. But they never had a single oil painting. Until the paintings started turning up in the United States, where Guinness memorabilia is quite collectible, it wasn’t fully understood that the posters were based on oils. All of the canvases will be in collections within a year,” Hughes adds. For would-be Gilroy collectors, that means the clock is ticking.
    As it turns out, Gilroy’s entire artistic process was a prelude to the oils. “The first thing he’d usually do was a pencil sketch,” says Hughes. “Then he’d paint a watercolor over the top of the pencil sketch to get the color balance right. Once that was settled and all the approvals were in, he’d sit down and paint the oil. The proof version that went to Guinness for approval, it seems, was always an oil painting.”
    Based on what we know of John Gilroy’s work as an artist, that makes sense. For almost half a century, Gilroy was regarded not only as one of England’s premier commercial illustrators, but also as one of its best portraitists. “He painted the Queen three times,” says Hughes, “Lord Mountbatten about four times. In 1942, he did a pencil-and-crayon sketch of Churchill in a London bunker.” According to Hughes, Churchill gave that portrait to Russian leader Joseph Stalin at the Yalta Conference with Franklin Delano Roosevelt, which may mean that somewhere in the bowels of the Kremlin, there’s a portrait of Winnie by the same guy who made a living drawing cartoons of flying toucans balancing pints of Guinness on their beaks.
    For those who collect advertising art and breweriana, Gilroy is revered for the numerous campaigns he conceived as an illustrator for S.H. Benson, the venerable British ad agency, which was founded in 1893. Though most famous for the Guinness toucan, which has been the internationally recognized mascot of Guinness since 1935, Gilroy’s first campaign with S.H. Benson was for a yeast extract called Bovril. “Do you have Bovril in the U.S.?” Hughes asks. “It’s a rather dark, pungent, savory spread that goes on toast or bread. It’s full of vitamins, quite a traditional product. He also did a lot of work on campaigns for Colman’s mustard and Macleans toothpaste.”
    pparently Gilroy’s work caught the eye of Guinness, which wanted something distinctive for its stout. “A black beer is a unique product,” says Hughes. “There weren’t many on the market then, and there are even fewer now. So they wanted their advertising to be well thought of and agreeable to the public.” For example, in the early 1930s, Benson already had an ad featuring a glass of Guinness with a nice foamy head on top. “Gilroy put a smiling face in the foam,” says Hughes. Collectors often refer to this charming drawing as the “anthropomorphic glass.”
    That made the black beer friendly. To ensure that it would be appealing to the common man, Benson launched its “Guinness for Strength” campaign, whose most famous image is the 1934 Gilroy illustration of a muscular workman effortlessly balancing an enormous steel girder on one arm and his head.
    Another early campaign put Guinness beer in the world of Lewis Carroll’s “Alice’s Adventures in Wonderland.” “Guinness and oysters were a big thing,” says Hughes. In one ad, “Gilroy drew all the oysters from the poem ‘The Walrus and the Carpenter’ sipping glasses of Guinness.”
    nd then there were the animals, of which the toucan is only the most recognized, and not even the first (that honor goes to a seal). “He had the lion and the ostrich and the bear up the pole,” Hughes says. “There was a whole menagerie of them. The animals kept going for 30 years. It’s probably the longest running campaign in advertising history.”
    Most of Gilroy’s animals lived in a zoo, so a central character of the animal advertisements was a zookeeper, who was a caricature of the artist himself. “That’s what Gilroy looked like,” says Hughes. “Gilroy was a chubby, little man with a little moustache. As a younger man, he drew himself into the advert, and he became the zookeeper.”
    Gilroy’s animals good-naturedly tormented their zookeeper by stealing his precious Guinness: An ostrich swallows his glass pint whole, whose bulging outline can be seen in its slender throat; a seal balances a pint on its nose; a kangaroo swaps her “joey” for the zookeeper’s brown bottle. Often the zookeeper is so taken aback by these circumstances his hat has popped off his head.
    In fact, Gilroy spent a lot of time at the London Zoo to make sure he captured the essence of his animals accurately. “In the archives at Guinness,” says Hughes, “there are a lot of sketches of tortoises, emus, ostriches, and the rest. He perfected the drawing of the animals by going to the zoo, then he adapted them for the adverts.” As a result, a Gilroy bear really looked like a bear, albeit one with a smile on its face.
    During World War II, Gilroy’s Guinness ads managed to keep their sense of humor (eg: two sailors painting the hull of an aircraft carrier, each wishing the other was a Guinness), and in the 1950s and early ’60s, Gilroy’s famous pint-toting toucans flew all over the world for Guinness, in front of the Kremlin as well as Mt. Rushmore, the Leaning Tower of Pisa, and the Statue of Liberty, although some of these paintings never made it to the campaign stage.
    Gilroy’s work on the Guinness account ended in 1962, and in 1971, Benson was gobbled up by the Madison Avenue advertising firm of Ogilvy & Mather. By then, says Hughes, Gilroy’s work for Guinness was considered the pinnacle of poster design in the U.K., and quite collectible. “The posters were made by a lithographic process. In the 1930s, the canvases were re-created on stone by a print maker, but eventually the paintings were transferred via photolithography onto metal sheets. Some of the biggest posters were made for billboards. Those used 64 different sheets that you’d give to the guy with the bucket of wheat paste and a mop to put up in the right order to create the completed picture.”
    In terms of single-sheet posters, Hughes says the biggest ones were probably 4 by 3 feet. Benson’s had an archive of it all, but “when Benson’s shut down in ’71, when they were taken over, they cleaned out their stockroom of hundreds of posters and gave them to the British Museum and the Victoria and Albert Museum in London. Today, both have collections of the original posters, including the 64-sheets piled into these packets, which were wrapped in brown paper and tied up with string. They’re extremely difficult to handle; you can’t display them, really.”
    At least the paper got a good home. As for the canvases? Well, their history can only be pieced together based on conjecture, but here’s what Hughes thinks he knows.
    Sometime in the 1970s, a single collector whose name remains a mystery appears to have purchased as many as 700 to 900 Gilroy paintings that had been in the archives. “The guy who bought the whole archive was an American millionaire,” Hughes says. “He’s a secretive character who doesn’t want to be identified. I don’t blame him. He doesn’t want any publicity about how he bought the collection or its subsequent sale.”
    air enough. What we do know for sure is that the years were not kind to Gilroy’s canvases while in storage at Benson’s. In fact, it’s believed that more than half of the cache did not survive the decades and were probably destroyed by the mystery collector who bought them because of their extremely deteriorated condition (torn canvases, images blackened by mildew, etc.). After all, when Gilroy’s canvases were put away, no one at Benson’s thought they’d be regarded in the future as masterpieces.
    “A lot of the rolled-up canvases were stuck together,” says Hughes. “Oil takes a long while to dry. Gilroy diluted his oils with what’s called Japan drier, which is a sort of oil thinner that allows you to put the oil on the canvas in a much thinner texture, and then roll them up afterwards. The painted canvas becomes reasonably flexible. The problem is that even with a drier, they still took a long time to dry. And if someone had packed them tightly together and put weight on them, which is what must have happened while the Gilroy paintings were in storage at Benson’s, they’d just stick together. Some of the canvases were 80 years old, dating from 1930.”
    For diehard Guinness-advertising fans, though, it’s not all bad news. After all, almost half of the cache was saved, “and it’s beautiful,” says Hughes. “I’ve just come back from Boston to look at a lot of these canvases out there, and they are superb. The guy who’s selling the canvases I saw had about 40 or 50 with him. They’re absolutely fabulous.”
    Although he has no proof, Hughes believes the person who bought the cache in the 1970s also oversaw its preservation. Importantly to many collectors, all of the Gilroy canvases are in their found condition, stabilized but essentially unchanged. Even areas in the paint that show evidence of rubbing from adjacent canvases remain as they were found. “I think the preservation has been done by the owner,” Hughes says. “I don’t think the dealers did it. It’s my understanding that they were supplied with fully stabilized canvases from the original buyer. It appears that they were shipped from the U.K., so that’s interesting in itself.” Which suggests they never left the United Kingdom after being purchased by the mysterious American millionaire.
    collectors of the approval process at Benson. Gilroy painted his canvases on stretchers, and in the bottom corner of each canvas was a small tag identifying the artist, account code, and action to be taken (“Re-draw,” “Revise,” “Hold,” “Print,” and, during World War II, “Submit to censor”). “They would’ve been shown to Guinness on a wooden stretcher,” Hughes says. “Before they went into storage, somebody removed the stretchers and either laid them flat or rolled them up.”

    “As a younger man, he drew himself into the advert, and he became the zookeeper.”

    Without exception, the canvases Hughes has seen, which were photographed exclusively for his book, are in fine shape and retain their mounting holes for the stretchers and Benson agency tags. “The colors are good,” he says. “They haven’t been in sunlight. They’ll keep for years and years and years.” One collector notes that you can even see the ruby highlights in Gilroy’s paintings of glasses of the stout. “When a pint of Guinness is backlit by a very strong light, the liquid has a deep ruby color,” this collector says. “Gilroy was very careful to include this effect when he painted beer in clear pint glasses.”
    Finally, for Guinness, breweriana, and advertising-art collectors, the Gilroy canvases also offer a peek of what might have been. “I would say about half the images were never commercially used, so they are absolutely brand new, never been seen before,” says Hughes. “They’re going to blow people away.” Of particular interest to collectors in the United States are the Gilroy paintings of classic cars that were created for an aborted, early 1950s campaign to coincide with the brewing of Guinness on Long Island.
    Still, it’s the medium that continues to amaze Hughes. “The idea of the canvases, none of us expected that,” he says. “As a Guinness collector, I’ve always collected their adverts, but they’re prints. They never touched Gilroy, he was never anywhere near the printing process. I had acquired a pencil drawing, which I was delighted with. Then these oils started turning up,” he Naturally, Hughes the Guinness scholar has seen a few oils that Hughes the Guinness collector would very much like to own. “If I had a magic wand? Well, I saw one this weekend that I really liked. It’s one of the animal ones. But it’s an animal that was not used commercially. It’s of a rhinoceros sitting on the ground with the zookeeper’s Guinness between his legs. The rhinoceros is looking at the zookeeper, and the zookeeper’s looking around the corner holding his broom. It’s just a great image, and it’s probably the only one of that advert that exists. So if I could wave my magic wand, I think that’s what I’d get. But I’d need $10,000
    With those kinds of prices and that kind of buzz, you might think that whoever is handling the Guinness advertising account today might be tempted to just re-run the campaign. But Hughes is realistic about the likelihood of that. “Advertising moves on,” he says. “Gilroy’s jokey, humorous, cartoon-like poster design is quintessentially 1930s, ’40s, and ’50s. It is a bit quaint, maybe even a little juvenile for today’s audiences. But it’s still amusing. The other day I showed the draft of my book to my mother, who’s 84. She sat in the kitchen, just giggling at the pictures.”
    That sums up Gilroy to Hughes; not that it’s only appealing to people in their 80s, but that his work is ultimately about making people happy, which is why his advertising images connected so honestly with viewers. “Gilroy had a tremendous sense of humor,” Hughes says. “He always saw the funny side of things. He was apparently a chap who, if you were feeling a little down and out, you’d spend a couple of hours with him and he’d just lift your spirits.” You know, in much the same way as a lot of us feel after a nice pint of Guinness.
  • 68cm x 46cm
    The biggest cliché in the collecting world is the “discovery” of a previously unknown cache of stuff that’s been hidden away for years until one day, much to everyone’s amazement, the treasure trove is unearthed and the collecting landscape is changed forever. As a corollary to this hoary trope, if you are in the right place at the right time, you can get in on the action before the word gets out.

    “Some of the canvases were 80 years old, dating from 1930.”

    Cliché or not, that’s roughly what happened in 2008 when hundreds of artist John Gilroy’s oil-on-canvas paintings started to appear on the market. The canvases had been painted by Gilroy as final proofs for his iconic Guinness beer posters, the most recognized alcoholic-beverage advertisements of the mid-20th century. Before most collectors of advertising art and breweriana knew what had happened, most of the best pieces had been snapped up by a handful of savvy collectors. In fact, the distribution of the canvases into the hands of private collectors was so swift and stealthy that one prominent member of the Guinness family was forced to get their favorite Gilroys on the secondary market.
    One of those early collectors, who wishes to remain anonymous, recalls seeing several canvases for the first time at an antiques show. At first, he thought they were posters since that’s what Guinness collectors have come to expect. But after looking at them more closely, and realizing they were all original paintings, he purchased the lot on the spot. “It was quite exciting to stumble upon what appeared to be the unknown original advertising studies for one of the world’s great brands,” he says. But the casualness of that first encounter would not last, as competition for the newly found canvases ramped up among collectors. Today, the collector describes the scramble for these heretofore-unknown pieces as “a Gilroy art scrum.”
    Among those who were particularly interested in the news of the Gilroy cache was David Hughes, who was a brewer at Guinness for 15 years and has written three books on Guinness advertising art and collectibles, the most recent being “Gilroy Was Good for Guinness,” which reproduces more than 150 of the recently “discovered” paintings. Despite being an expert on the cheery ephemera that was created to sell the dark, bitter stout, Hughes, like a lot of people, only learned of the newly uncovered Gilroy canvases as tantalizing examples from the cache (created for markets as diverse as Russia, Israel, France, and the United States) started to surface in 2008.
    “Within the Guinness archives itself,” Hughes says of the materials kept at the company’s Dublin headquarters, “they’ve got lots of advertising art, watercolors, and sketches of workups towards the final version of the posters. But they never had a single oil painting. Until the paintings started turning up in the United States, where Guinness memorabilia is quite collectible, it wasn’t fully understood that the posters were based on oils. All of the canvases will be in collections within a year,” Hughes adds. For would-be Gilroy collectors, that means the clock is ticking.
    As it turns out, Gilroy’s entire artistic process was a prelude to the oils. “The first thing he’d usually do was a pencil sketch,” says Hughes. “Then he’d paint a watercolor over the top of the pencil sketch to get the color balance right. Once that was settled and all the approvals were in, he’d sit down and paint the oil. The proof version that went to Guinness for approval, it seems, was always an oil painting.”
    Based on what we know of John Gilroy’s work as an artist, that makes sense. For almost half a century, Gilroy was regarded not only as one of England’s premier commercial illustrators, but also as one of its best portraitists. “He painted the Queen three times,” says Hughes, “Lord Mountbatten about four times. In 1942, he did a pencil-and-crayon sketch of Churchill in a London bunker.” According to Hughes, Churchill gave that portrait to Russian leader Joseph Stalin at the Yalta Conference with Franklin Delano Roosevelt, which may mean that somewhere in the bowels of the Kremlin, there’s a portrait of Winnie by the same guy who made a living drawing cartoons of flying toucans balancing pints of Guinness on their beaks.
    For those who collect advertising art and breweriana, Gilroy is revered for the numerous campaigns he conceived as an illustrator for S.H. Benson, the venerable British ad agency, which was founded in 1893. Though most famous for the Guinness toucan, which has been the internationally recognized mascot of Guinness since 1935, Gilroy’s first campaign with S.H. Benson was for a yeast extract called Bovril. “Do you have Bovril in the U.S.?” Hughes asks. “It’s a rather dark, pungent, savory spread that goes on toast or bread. It’s full of vitamins, quite a traditional product. He also did a lot of work on campaigns for Colman’s mustard and Macleans toothpaste.”
    pparently Gilroy’s work caught the eye of Guinness, which wanted something distinctive for its stout. “A black beer is a unique product,” says Hughes. “There weren’t many on the market then, and there are even fewer now. So they wanted their advertising to be well thought of and agreeable to the public.” For example, in the early 1930s, Benson already had an ad featuring a glass of Guinness with a nice foamy head on top. “Gilroy put a smiling face in the foam,” says Hughes. Collectors often refer to this charming drawing as the “anthropomorphic glass.”
    That made the black beer friendly. To ensure that it would be appealing to the common man, Benson launched its “Guinness for Strength” campaign, whose most famous image is the 1934 Gilroy illustration of a muscular workman effortlessly balancing an enormous steel girder on one arm and his head.
    Another early campaign put Guinness beer in the world of Lewis Carroll’s “Alice’s Adventures in Wonderland.” “Guinness and oysters were a big thing,” says Hughes. In one ad, “Gilroy drew all the oysters from the poem ‘The Walrus and the Carpenter’ sipping glasses of Guinness.”
    nd then there were the animals, of which the toucan is only the most recognized, and not even the first (that honor goes to a seal). “He had the lion and the ostrich and the bear up the pole,” Hughes says. “There was a whole menagerie of them. The animals kept going for 30 years. It’s probably the longest running campaign in advertising history.”
    Most of Gilroy’s animals lived in a zoo, so a central character of the animal advertisements was a zookeeper, who was a caricature of the artist himself. “That’s what Gilroy looked like,” says Hughes. “Gilroy was a chubby, little man with a little moustache. As a younger man, he drew himself into the advert, and he became the zookeeper.”
    Gilroy’s animals good-naturedly tormented their zookeeper by stealing his precious Guinness: An ostrich swallows his glass pint whole, whose bulging outline can be seen in its slender throat; a seal balances a pint on its nose; a kangaroo swaps her “joey” for the zookeeper’s brown bottle. Often the zookeeper is so taken aback by these circumstances his hat has popped off his head.
    In fact, Gilroy spent a lot of time at the London Zoo to make sure he captured the essence of his animals accurately. “In the archives at Guinness,” says Hughes, “there are a lot of sketches of tortoises, emus, ostriches, and the rest. He perfected the drawing of the animals by going to the zoo, then he adapted them for the adverts.” As a result, a Gilroy bear really looked like a bear, albeit one with a smile on its face.
    During World War II, Gilroy’s Guinness ads managed to keep their sense of humor (eg: two sailors painting the hull of an aircraft carrier, each wishing the other was a Guinness), and in the 1950s and early ’60s, Gilroy’s famous pint-toting toucans flew all over the world for Guinness, in front of the Kremlin as well as Mt. Rushmore, the Leaning Tower of Pisa, and the Statue of Liberty, although some of these paintings never made it to the campaign stage.
    Gilroy’s work on the Guinness account ended in 1962, and in 1971, Benson was gobbled up by the Madison Avenue advertising firm of Ogilvy & Mather. By then, says Hughes, Gilroy’s work for Guinness was considered the pinnacle of poster design in the U.K., and quite collectible. “The posters were made by a lithographic process. In the 1930s, the canvases were re-created on stone by a print maker, but eventually the paintings were transferred via photolithography onto metal sheets. Some of the biggest posters were made for billboards. Those used 64 different sheets that you’d give to the guy with the bucket of wheat paste and a mop to put up in the right order to create the completed picture.”
    In terms of single-sheet posters, Hughes says the biggest ones were probably 4 by 3 feet. Benson’s had an archive of it all, but “when Benson’s shut down in ’71, when they were taken over, they cleaned out their stockroom of hundreds of posters and gave them to the British Museum and the Victoria and Albert Museum in London. Today, both have collections of the original posters, including the 64-sheets piled into these packets, which were wrapped in brown paper and tied up with string. They’re extremely difficult to handle; you can’t display them, really.”
    At least the paper got a good home. As for the canvases? Well, their history can only be pieced together based on conjecture, but here’s what Hughes thinks he knows.
    Sometime in the 1970s, a single collector whose name remains a mystery appears to have purchased as many as 700 to 900 Gilroy paintings that had been in the archives. “The guy who bought the whole archive was an American millionaire,” Hughes says. “He’s a secretive character who doesn’t want to be identified. I don’t blame him. He doesn’t want any publicity about how he bought the collection or its subsequent sale.”
    air enough. What we do know for sure is that the years were not kind to Gilroy’s canvases while in storage at Benson’s. In fact, it’s believed that more than half of the cache did not survive the decades and were probably destroyed by the mystery collector who bought them because of their extremely deteriorated condition (torn canvases, images blackened by mildew, etc.). After all, when Gilroy’s canvases were put away, no one at Benson’s thought they’d be regarded in the future as masterpieces.
    “A lot of the rolled-up canvases were stuck together,” says Hughes. “Oil takes a long while to dry. Gilroy diluted his oils with what’s called Japan drier, which is a sort of oil thinner that allows you to put the oil on the canvas in a much thinner texture, and then roll them up afterwards. The painted canvas becomes reasonably flexible. The problem is that even with a drier, they still took a long time to dry. And if someone had packed them tightly together and put weight on them, which is what must have happened while the Gilroy paintings were in storage at Benson’s, they’d just stick together. Some of the canvases were 80 years old, dating from 1930.”
    For diehard Guinness-advertising fans, though, it’s not all bad news. After all, almost half of the cache was saved, “and it’s beautiful,” says Hughes. “I’ve just come back from Boston to look at a lot of these canvases out there, and they are superb. The guy who’s selling the canvases I saw had about 40 or 50 with him. They’re absolutely fabulous.”
    Although he has no proof, Hughes believes the person who bought the cache in the 1970s also oversaw its preservation. Importantly to many collectors, all of the Gilroy canvases are in their found condition, stabilized but essentially unchanged. Even areas in the paint that show evidence of rubbing from adjacent canvases remain as they were found. “I think the preservation has been done by the owner,” Hughes says. “I don’t think the dealers did it. It’s my understanding that they were supplied with fully stabilized canvases from the original buyer. It appears that they were shipped from the U.K., so that’s interesting in itself.” Which suggests they never left the United Kingdom after being purchased by the mysterious American millionaire.
    collectors of the approval process at Benson. Gilroy painted his canvases on stretchers, and in the bottom corner of each canvas was a small tag identifying the artist, account code, and action to be taken (“Re-draw,” “Revise,” “Hold,” “Print,” and, during World War II, “Submit to censor”). “They would’ve been shown to Guinness on a wooden stretcher,” Hughes says. “Before they went into storage, somebody removed the stretchers and either laid them flat or rolled them up.”

    “As a younger man, he drew himself into the advert, and he became the zookeeper.”

    Without exception, the canvases Hughes has seen, which were photographed exclusively for his book, are in fine shape and retain their mounting holes for the stretchers and Benson agency tags. “The colors are good,” he says. “They haven’t been in sunlight. They’ll keep for years and years and years.” One collector notes that you can even see the ruby highlights in Gilroy’s paintings of glasses of the stout. “When a pint of Guinness is backlit by a very strong light, the liquid has a deep ruby color,” this collector says. “Gilroy was very careful to include this effect when he painted beer in clear pint glasses.”
    Finally, for Guinness, breweriana, and advertising-art collectors, the Gilroy canvases also offer a peek of what might have been. “I would say about half the images were never commercially used, so they are absolutely brand new, never been seen before,” says Hughes. “They’re going to blow people away.” Of particular interest to collectors in the United States are the Gilroy paintings of classic cars that were created for an aborted, early 1950s campaign to coincide with the brewing of Guinness on Long Island.
    Still, it’s the medium that continues to amaze Hughes. “The idea of the canvases, none of us expected that,” he says. “As a Guinness collector, I’ve always collected their adverts, but they’re prints. They never touched Gilroy, he was never anywhere near the printing process. I had acquired a pencil drawing, which I was delighted with. Then these oils started turning up,” he Naturally, Hughes the Guinness scholar has seen a few oils that Hughes the Guinness collector would very much like to own. “If I had a magic wand? Well, I saw one this weekend that I really liked. It’s one of the animal ones. But it’s an animal that was not used commercially. It’s of a rhinoceros sitting on the ground with the zookeeper’s Guinness between his legs. The rhinoceros is looking at the zookeeper, and the zookeeper’s looking around the corner holding his broom. It’s just a great image, and it’s probably the only one of that advert that exists. So if I could wave my magic wand, I think that’s what I’d get. But I’d need $10,000
    With those kinds of prices and that kind of buzz, you might think that whoever is handling the Guinness advertising account today might be tempted to just re-run the campaign. But Hughes is realistic about the likelihood of that. “Advertising moves on,” he says. “Gilroy’s jokey, humorous, cartoon-like poster design is quintessentially 1930s, ’40s, and ’50s. It is a bit quaint, maybe even a little juvenile for today’s audiences. But it’s still amusing. The other day I showed the draft of my book to my mother, who’s 84. She sat in the kitchen, just giggling at the pictures.”
    That sums up Gilroy to Hughes; not that it’s only appealing to people in their 80s, but that his work is ultimately about making people happy, which is why his advertising images connected so honestly with viewers. “Gilroy had a tremendous sense of humor,” Hughes says. “He always saw the funny side of things. He was apparently a chap who, if you were feeling a little down and out, you’d spend a couple of hours with him and he’d just lift your spirits.” You know, in much the same way as a lot of us feel after a nice pint of Guinness.
  • 68cm x 46cm
    The biggest cliché in the collecting world is the “discovery” of a previously unknown cache of stuff that’s been hidden away for years until one day, much to everyone’s amazement, the treasure trove is unearthed and the collecting landscape is changed forever. As a corollary to this hoary trope, if you are in the right place at the right time, you can get in on the action before the word gets out.

    “Some of the canvases were 80 years old, dating from 1930.”

    Cliché or not, that’s roughly what happened in 2008 when hundreds of artist John Gilroy’s oil-on-canvas paintings started to appear on the market. The canvases had been painted by Gilroy as final proofs for his iconic Guinness beer posters, the most recognized alcoholic-beverage advertisements of the mid-20th century. Before most collectors of advertising art and breweriana knew what had happened, most of the best pieces had been snapped up by a handful of savvy collectors. In fact, the distribution of the canvases into the hands of private collectors was so swift and stealthy that one prominent member of the Guinness family was forced to get their favorite Gilroys on the secondary market.
    One of those early collectors, who wishes to remain anonymous, recalls seeing several canvases for the first time at an antiques show. At first, he thought they were posters since that’s what Guinness collectors have come to expect. But after looking at them more closely, and realizing they were all original paintings, he purchased the lot on the spot. “It was quite exciting to stumble upon what appeared to be the unknown original advertising studies for one of the world’s great brands,” he says. But the casualness of that first encounter would not last, as competition for the newly found canvases ramped up among collectors. Today, the collector describes the scramble for these heretofore-unknown pieces as “a Gilroy art scrum.”
    Among those who were particularly interested in the news of the Gilroy cache was David Hughes, who was a brewer at Guinness for 15 years and has written three books on Guinness advertising art and collectibles, the most recent being “Gilroy Was Good for Guinness,” which reproduces more than 150 of the recently “discovered” paintings. Despite being an expert on the cheery ephemera that was created to sell the dark, bitter stout, Hughes, like a lot of people, only learned of the newly uncovered Gilroy canvases as tantalizing examples from the cache (created for markets as diverse as Russia, Israel, France, and the United States) started to surface in 2008.
    “Within the Guinness archives itself,” Hughes says of the materials kept at the company’s Dublin headquarters, “they’ve got lots of advertising art, watercolors, and sketches of workups towards the final version of the posters. But they never had a single oil painting. Until the paintings started turning up in the United States, where Guinness memorabilia is quite collectible, it wasn’t fully understood that the posters were based on oils. All of the canvases will be in collections within a year,” Hughes adds. For would-be Gilroy collectors, that means the clock is ticking.
    As it turns out, Gilroy’s entire artistic process was a prelude to the oils. “The first thing he’d usually do was a pencil sketch,” says Hughes. “Then he’d paint a watercolor over the top of the pencil sketch to get the color balance right. Once that was settled and all the approvals were in, he’d sit down and paint the oil. The proof version that went to Guinness for approval, it seems, was always an oil painting.”
    Based on what we know of John Gilroy’s work as an artist, that makes sense. For almost half a century, Gilroy was regarded not only as one of England’s premier commercial illustrators, but also as one of its best portraitists. “He painted the Queen three times,” says Hughes, “Lord Mountbatten about four times. In 1942, he did a pencil-and-crayon sketch of Churchill in a London bunker.” According to Hughes, Churchill gave that portrait to Russian leader Joseph Stalin at the Yalta Conference with Franklin Delano Roosevelt, which may mean that somewhere in the bowels of the Kremlin, there’s a portrait of Winnie by the same guy who made a living drawing cartoons of flying toucans balancing pints of Guinness on their beaks.
    For those who collect advertising art and breweriana, Gilroy is revered for the numerous campaigns he conceived as an illustrator for S.H. Benson, the venerable British ad agency, which was founded in 1893. Though most famous for the Guinness toucan, which has been the internationally recognized mascot of Guinness since 1935, Gilroy’s first campaign with S.H. Benson was for a yeast extract called Bovril. “Do you have Bovril in the U.S.?” Hughes asks. “It’s a rather dark, pungent, savory spread that goes on toast or bread. It’s full of vitamins, quite a traditional product. He also did a lot of work on campaigns for Colman’s mustard and Macleans toothpaste.”
    pparently Gilroy’s work caught the eye of Guinness, which wanted something distinctive for its stout. “A black beer is a unique product,” says Hughes. “There weren’t many on the market then, and there are even fewer now. So they wanted their advertising to be well thought of and agreeable to the public.” For example, in the early 1930s, Benson already had an ad featuring a glass of Guinness with a nice foamy head on top. “Gilroy put a smiling face in the foam,” says Hughes. Collectors often refer to this charming drawing as the “anthropomorphic glass.”
    That made the black beer friendly. To ensure that it would be appealing to the common man, Benson launched its “Guinness for Strength” campaign, whose most famous image is the 1934 Gilroy illustration of a muscular workman effortlessly balancing an enormous steel girder on one arm and his head.
    Another early campaign put Guinness beer in the world of Lewis Carroll’s “Alice’s Adventures in Wonderland.” “Guinness and oysters were a big thing,” says Hughes. In one ad, “Gilroy drew all the oysters from the poem ‘The Walrus and the Carpenter’ sipping glasses of Guinness.”
    nd then there were the animals, of which the toucan is only the most recognized, and not even the first (that honor goes to a seal). “He had the lion and the ostrich and the bear up the pole,” Hughes says. “There was a whole menagerie of them. The animals kept going for 30 years. It’s probably the longest running campaign in advertising history.”
    Most of Gilroy’s animals lived in a zoo, so a central character of the animal advertisements was a zookeeper, who was a caricature of the artist himself. “That’s what Gilroy looked like,” says Hughes. “Gilroy was a chubby, little man with a little moustache. As a younger man, he drew himself into the advert, and he became the zookeeper.”
    Gilroy’s animals good-naturedly tormented their zookeeper by stealing his precious Guinness: An ostrich swallows his glass pint whole, whose bulging outline can be seen in its slender throat; a seal balances a pint on its nose; a kangaroo swaps her “joey” for the zookeeper’s brown bottle. Often the zookeeper is so taken aback by these circumstances his hat has popped off his head.
    In fact, Gilroy spent a lot of time at the London Zoo to make sure he captured the essence of his animals accurately. “In the archives at Guinness,” says Hughes, “there are a lot of sketches of tortoises, emus, ostriches, and the rest. He perfected the drawing of the animals by going to the zoo, then he adapted them for the adverts.” As a result, a Gilroy bear really looked like a bear, albeit one with a smile on its face.
    During World War II, Gilroy’s Guinness ads managed to keep their sense of humor (eg: two sailors painting the hull of an aircraft carrier, each wishing the other was a Guinness), and in the 1950s and early ’60s, Gilroy’s famous pint-toting toucans flew all over the world for Guinness, in front of the Kremlin as well as Mt. Rushmore, the Leaning Tower of Pisa, and the Statue of Liberty, although some of these paintings never made it to the campaign stage.
    Gilroy’s work on the Guinness account ended in 1962, and in 1971, Benson was gobbled up by the Madison Avenue advertising firm of Ogilvy & Mather. By then, says Hughes, Gilroy’s work for Guinness was considered the pinnacle of poster design in the U.K., and quite collectible. “The posters were made by a lithographic process. In the 1930s, the canvases were re-created on stone by a print maker, but eventually the paintings were transferred via photolithography onto metal sheets. Some of the biggest posters were made for billboards. Those used 64 different sheets that you’d give to the guy with the bucket of wheat paste and a mop to put up in the right order to create the completed picture.”
    In terms of single-sheet posters, Hughes says the biggest ones were probably 4 by 3 feet. Benson’s had an archive of it all, but “when Benson’s shut down in ’71, when they were taken over, they cleaned out their stockroom of hundreds of posters and gave them to the British Museum and the Victoria and Albert Museum in London. Today, both have collections of the original posters, including the 64-sheets piled into these packets, which were wrapped in brown paper and tied up with string. They’re extremely difficult to handle; you can’t display them, really.”
    At least the paper got a good home. As for the canvases? Well, their history can only be pieced together based on conjecture, but here’s what Hughes thinks he knows.
    Sometime in the 1970s, a single collector whose name remains a mystery appears to have purchased as many as 700 to 900 Gilroy paintings that had been in the archives. “The guy who bought the whole archive was an American millionaire,” Hughes says. “He’s a secretive character who doesn’t want to be identified. I don’t blame him. He doesn’t want any publicity about how he bought the collection or its subsequent sale.”
    air enough. What we do know for sure is that the years were not kind to Gilroy’s canvases while in storage at Benson’s. In fact, it’s believed that more than half of the cache did not survive the decades and were probably destroyed by the mystery collector who bought them because of their extremely deteriorated condition (torn canvases, images blackened by mildew, etc.). After all, when Gilroy’s canvases were put away, no one at Benson’s thought they’d be regarded in the future as masterpieces.
    “A lot of the rolled-up canvases were stuck together,” says Hughes. “Oil takes a long while to dry. Gilroy diluted his oils with what’s called Japan drier, which is a sort of oil thinner that allows you to put the oil on the canvas in a much thinner texture, and then roll them up afterwards. The painted canvas becomes reasonably flexible. The problem is that even with a drier, they still took a long time to dry. And if someone had packed them tightly together and put weight on them, which is what must have happened while the Gilroy paintings were in storage at Benson’s, they’d just stick together. Some of the canvases were 80 years old, dating from 1930.”
    For diehard Guinness-advertising fans, though, it’s not all bad news. After all, almost half of the cache was saved, “and it’s beautiful,” says Hughes. “I’ve just come back from Boston to look at a lot of these canvases out there, and they are superb. The guy who’s selling the canvases I saw had about 40 or 50 with him. They’re absolutely fabulous.”
    Although he has no proof, Hughes believes the person who bought the cache in the 1970s also oversaw its preservation. Importantly to many collectors, all of the Gilroy canvases are in their found condition, stabilized but essentially unchanged. Even areas in the paint that show evidence of rubbing from adjacent canvases remain as they were found. “I think the preservation has been done by the owner,” Hughes says. “I don’t think the dealers did it. It’s my understanding that they were supplied with fully stabilized canvases from the original buyer. It appears that they were shipped from the U.K., so that’s interesting in itself.” Which suggests they never left the United Kingdom after being purchased by the mysterious American millionaire.
    collectors of the approval process at Benson. Gilroy painted his canvases on stretchers, and in the bottom corner of each canvas was a small tag identifying the artist, account code, and action to be taken (“Re-draw,” “Revise,” “Hold,” “Print,” and, during World War II, “Submit to censor”). “They would’ve been shown to Guinness on a wooden stretcher,” Hughes says. “Before they went into storage, somebody removed the stretchers and either laid them flat or rolled them up.”

    “As a younger man, he drew himself into the advert, and he became the zookeeper.”

    Without exception, the canvases Hughes has seen, which were photographed exclusively for his book, are in fine shape and retain their mounting holes for the stretchers and Benson agency tags. “The colors are good,” he says. “They haven’t been in sunlight. They’ll keep for years and years and years.” One collector notes that you can even see the ruby highlights in Gilroy’s paintings of glasses of the stout. “When a pint of Guinness is backlit by a very strong light, the liquid has a deep ruby color,” this collector says. “Gilroy was very careful to include this effect when he painted beer in clear pint glasses.”
    Finally, for Guinness, breweriana, and advertising-art collectors, the Gilroy canvases also offer a peek of what might have been. “I would say about half the images were never commercially used, so they are absolutely brand new, never been seen before,” says Hughes. “They’re going to blow people away.” Of particular interest to collectors in the United States are the Gilroy paintings of classic cars that were created for an aborted, early 1950s campaign to coincide with the brewing of Guinness on Long Island.
    Still, it’s the medium that continues to amaze Hughes. “The idea of the canvases, none of us expected that,” he says. “As a Guinness collector, I’ve always collected their adverts, but they’re prints. They never touched Gilroy, he was never anywhere near the printing process. I had acquired a pencil drawing, which I was delighted with. Then these oils started turning up,” he Naturally, Hughes the Guinness scholar has seen a few oils that Hughes the Guinness collector would very much like to own. “If I had a magic wand? Well, I saw one this weekend that I really liked. It’s one of the animal ones. But it’s an animal that was not used commercially. It’s of a rhinoceros sitting on the ground with the zookeeper’s Guinness between his legs. The rhinoceros is looking at the zookeeper, and the zookeeper’s looking around the corner holding his broom. It’s just a great image, and it’s probably the only one of that advert that exists. So if I could wave my magic wand, I think that’s what I’d get. But I’d need $10,000
    With those kinds of prices and that kind of buzz, you might think that whoever is handling the Guinness advertising account today might be tempted to just re-run the campaign. But Hughes is realistic about the likelihood of that. “Advertising moves on,” he says. “Gilroy’s jokey, humorous, cartoon-like poster design is quintessentially 1930s, ’40s, and ’50s. It is a bit quaint, maybe even a little juvenile for today’s audiences. But it’s still amusing. The other day I showed the draft of my book to my mother, who’s 84. She sat in the kitchen, just giggling at the pictures.”
    That sums up Gilroy to Hughes; not that it’s only appealing to people in their 80s, but that his work is ultimately about making people happy, which is why his advertising images connected so honestly with viewers. “Gilroy had a tremendous sense of humor,” Hughes says. “He always saw the funny side of things. He was apparently a chap who, if you were feeling a little down and out, you’d spend a couple of hours with him and he’d just lift your spirits.” You know, in much the same way as a lot of us feel after a nice pint of Guinness.
  • Beautifully atmospheric Raymond Campbell still life print depicting a familiar scene of an Irish Bar shelf or kitchen dresser.You can almost reach out and touch the bottles of Powers & Jameson Whiskey plus assorted items such as an old hurling sliotar,a sea shell, postcards etc Origins :Bray Co Wicklow.       Dimensions : 68cm x 55cm.     Unglazed Raymond Campbell has long been known as one of the modern masters of still life oil paintings.  Instantly recognisable, his artwork is often characterised by arrangements of dusty vintage wine bottles, glasses and selections of fruit and cheeses. What isn’t so known about Raymond is how he began his working life as a refuse collector and laying carpets.  Indeed it was the former which allowed him to salvage many of the vintage bottles which he uses for his subject matter to this day. Born in 1956 in Surrey, Raymond Campbell is now considered by many as the United Kingdom’s pre-eminent still life artist.  His works “Second Home”, “The Gamble” and “The Lost Shoe” are among pieces which have been exhibited at The Summer Exhibition at The Royal Academy, London.  He has had many sell-out one man exhibitions and has also exhibited several times at The Mall Galleries, London and numerous other galleries worldwide.  His work can be found in many international private collections, particularly in the USA, Australia and across Europe.
  • Rian na gCos (Gaelic for in the footsteps of a giant)Dingle legend Paddy Bán Brosnan,who captained Kerry in 1944 gives the 1985 Kerry captain Paidí O'Sé from Ventry some priceless advice on the beach at Dún Chaoin Iconic B&W photo taken by Colman Doyle  of 2 of the all time Kerry football greats - Paidí O'Sé & Paddy Bawn Brosnan.This atmospheric image was captured as the 2 men walked along a stormy Atlantic shoreline on the beautiful Dingle Peninsula,.where both of these legends hailed from.Although from different eras both players encapsulated the essence of the Kerry Footballer-teak tough,ferocious,skillful and also well able to enjoy themselves when the opportunity presented itself ! Indeed Paddy Bawn had a very interesting family background as we discovered while researching his bio for this product description as you can now read.

    Paddy Bawn Brosnan & the American Civil War: The Famed Gaelic Footballer’s Links to Kerry’s Greatest Conflict

    September 1947, New York witnessed a unique sporting occasion. In front of more than 30,000 people at the Polo Grounds in Manhattan, the Gaelic footballers of Kerry and Cavan did battle in what remains the only All-Ireland Football Championship Final ever to be held outside of Ireland. Among the men who donned the green and gold of Kerry that day was Paddy Bawn Brosnan of Dingle. Even in the annals of Ireland’s most famed footballing county, Paddy Bawn Brosnan remains special. Paddy had captained Kerry in 1944 when they lost the All-Ireland to Roscommon, and had taken home winner’s medals in 1940, 1941 and 1946. The New York match of 1947 was aimed at bringing this major event to the huge Irish-American community in the United States, 100 years after the Famine which had led so many to emigrate. But Paddy Bawn Brosnan had a special connection to New York and America. Indeed, had it not been for events that had taken place in a Prisoner of War camp in Georgia more than 80 years previously, it is unlikely that he would have ever had an opportunity to pull on the Kingdom’s colours. Footage of Cavan v Kerry from the Polo Grounds, Manhattan in 1947. You can access an RTE Radio 1 documentary on the background to the historic game by clicking here Over recent years I have given many lectures around the country highlighting the extent of Irish involvement in the American Civil War. Many take the form of county-focused talks, using specific local individuals to illustrate just how major an event this was in Irish history. Interestingly, it is common for at least one attendee to have a known link to an ancestor who served in the Civil War– indicative both of the impact this conflict had on Irish people, and of the fact that not all 19th century emigration was permanent. Last July I gave just such a talk to Dingle Historical Society in Co. Kerry, and was fortunate to be contacted by local man Mossy Donegan. Mossy not only knew his own connections to the conflict, but through extensive research by both he and his sister Maeve had obtained copies of many of the historical files associated with those links. It is a familial story they share with Paddy Bawn Brosnan, and it is as a result of Mossy and Maeve’s endeavours that it can be related here. What then was Paddy Bawn Brosnan’s connection to the American Civil War? It is a narrative that directly involves his Grandmother, but can be traced back even further, to the marriage of Paddy Bawn’s Great-Grandparents (Mossy and Maeve’s Great-Great-Grandparents) Daniel Dowd and Mary Murphy. A few years shy of a century before Paddy Bawn took the field at the Polo Grounds, Father Eugene O’Sullivan married Daniel and Mary in Dingle Roman Catholic Church on 29th October 1853, A year later, on 8th October 1854, they celebrated the birth of their first child, Edward. At some point shortly after that, the Dowds decided their future lay across the Atlantic, and became just three of the more than 54,000 people who emigrated from Kerry between 1851 and 1860. (1)
    Denny Lyne, Paddy Bawn Brosnan, J J Nerney and Eddie Boland in the 1946 All Ireland Final between Kerry and Roscommon (The Kerryman)

    Denny Lyne, Paddy Bawn Brosnan, J J Nerney and Eddie Boland in action during the 1946 All Ireland Final between Kerry and Roscommon (The Kerryman)

    Denny Lyne, Paddy Bawn Brosnan, J J Nerney and Eddie Boland in action during the 1946 All Ireland Final between Kerry and Roscommon (The Kerryman) The favoured destination for Irish emigrants was New York, and that is where the young Dowd family arrived in the mid-1850s. A second child– a daughter Bridget– was born there about 1856. Bridget, or Biddy as she became known, came into the world on Long Island, and was Paddy Bawn Brosnan’s grandmother. If the Dowd family story had followed that of the majority of Irish immigrants to the United States in this period, Biddy Dowd would never have seen Ireland again, and Paddy Bawn Brosnan would never have been born. But seismic events intervened. By the 1860s the family had settled in Buffalo, where Daniel made the decision that changed all their lives forever, when on 6th September 1862 he enlisted in the Union army. (2) In 1862 Daniel Dowd became one of the c. 200,000 Irish-born men who would serve during the American Civil War. He was joined in the ranks by thousands of Kerrymen; there is little doubt that it was this conflict that saw more Kerrymen fight, and more Kerrymen die, than any other war in history. The Dingle native had decided not to join just any unit. Instead he enlisted in the 155th New York Infantry, one of the regiments that would form part of Corcoran’s Irish Legion. Its leader Brigadier-General Michael Corcoran from Carrowkeel, Co. Sligo was a noted Fenian, and many supporters of  the cause of Ireland specifically chose to join his brigade. Whether Daniel was one of them, or simply wanted to serve close to his fellow Irishmen, remains unknown. (3)
    Soldiers of the 170th New York Infantry, Corcoran's Irish Legion during the Civil War (Library of Congress)

    Soldiers of the 170th New York Infantry, one of the other regiments of Corcoran’s Irish Legion, during the Civil War (Library of Congress)

    Daniel was mustered in as a private in Company I of the 155th New York at Newport News, Virginia on 19th November 1862. He was recorded as a 29 year old laborer who was 5 feet 5 inches in height, with a fair complexion, gray eyes and light hair. His surname was one that caused considerable confusion for recorders at the time. Sometimes recorded as Doud or Doody, Daniel was placed on the regimental roster as ‘Daniel Dout.’ It wasn’t long before he got his first taste of action in the Civil War, as in January his regiment was engaged the Battle of Deserted House, Virginia. Though only a mere skirmish in comparison to what the Legion would endure in 1864, it nonetheless must have had quite an impact on Daniel and the men of the 155th. (4) Private Daniel Dowd spent the next year in Virginia with his unit. On 17th December 1863 he found himself guarding a railroad bridge, part of a detachment of some 50 men of the Legion that were protecting the Orange & Alexandria line at Sangster’s Station. At a little after 6pm that evening they were set upon by a body of Confederate cavalry, who threatened to overrun them as they sought to burn the bridge. The Rebels attacked on a number of occasions, eventually getting around the flanks and rear of the Irishmen, succeeding in setting fire to their tents and forcing them into  a retreat. Cut off, the detachment would normally have looked to their telegraph operator to call for reinforcements, but he was apparently so drunk he was unable to use his equipment. General Corcoran and the remainder of the Legion only learned of the attack around 8.30pm, when a local Unionist came to inform them of events. The relief force eventually re-established a connection with the detachment, but although the bridge was saved, a number of men had been captured. Among them was Dingle-native Daniel Dowd. (5) We have scant details of Daniel’s life as a prisoner-of-war, but initially he was likely held near Richmond. At some point in the spring or early summer of 1864 he was moved to the recently opened– and soon to be notorious– Camp Sumter, Georgia. Better known as Andersonville, between February 1864 and the close of the war almost 13,000 prisoners lost their lives in the unsheltered compound. Disease, much of it caused by malnutrition, was rife. On 3rd July 1864 Daniel was admitted to the camp hospital suffering from Chronic Diarrhoea. He must have been in an extremely severe state at the time, as he did not live through the day. Following the conflict his grave was identified, and today forms part of Andersonville National Cemetery, where he rests in Grave 2809. (6)
    Andersonville as it appeared on 17th August 1864 (Library of Congress)

    Andersonville as it appeared on 17th August 1864, a little over a month after Daniel died (Library of Congress)

    Shorn of her main support, the now widowed Mary decided to leave America behind and retrace her steps to Dingle, presumably to be close to family who could provide assistance. She returned to her home town with Edward and Biddy in tow; Edward must have had little or no-memory of Kerry, while Biddy was experiencing Ireland for the very first time. In 1869 Mary, now 45-years-old, went in search of a U.S. widow’s pension based on Daniel’s service to help support the children. Now living on the Strand, Dingle, she compiled information about her marriage and her children’s birth to send to Washington D.C. as part of her application. Unfortunately, the variant spellings of her husband’s name came back to haunt her. In the marriage record, Daniel’s surname had been written as ‘Doody’, sufficiently different from the ‘Dout’ recorded on the regimental roster to raise suspicions that this was not the same man. To compound matters there was also no available documentation relating to Biddy’s birth. Although the Commissioner of Emigration had written to every Catholic parish in Long Island in order to locate it, he met with no success. The combination of these two issues, together with the difficulty in dealing with the Washington authorities at such a remove, meant that Mary’s pension wasn’t granted. Her failure to provide the additional evidence requested meant that her claim was classified as ‘abandoned.’ Mary never fully gave up fully on the process; the last entry in her file is a letter she had written in the 1890s. Addressed from Waterside, Dingle on 4th July 1892, it was sent to the Secretary of the Claim Agent Office at the White House in Washington D.C.:
    Sir, I beg to state that I Mary Dowd now living here and aged about 65 am the widow of Daniel Dowd who served as a soldier in the late American war of 1863, and died a Prisoner of War in Richmond Prison Virginia [actually in Andersonville, Georgia]. Said Daniel Dowd served in the Army of the North. After his death, I deposited the necessary documents to prove my title to pension, in the hands of a Mr. Daniel McGillycuddy Solicitor Tralee, with the view to place them before the authorities in Washington , and he on 27th December 1873, forwarded the same to a Mr. Walsh a Claim Agent, for the purpose of lodging same. Since, I have not received a reply to my solicitor’s letters or received any pay nor pension or acknowledgement of claim. I also learn that my husband at his death had in his possession £100, which he left to Father Mc Coiney who prepared him for death, in trust for me, and which sum never reached me. I know no other course better, than apply to you, resting assured that you will cause my just claim to be sifted out, when justice will be measured to a poor Irish widow who is now working hard to maintain a long family. (7)
    Daniel and Mary's American born daughter Biddy in later life in Dingle (Mossy Donegan)

    Daniel and Mary’s American born daughter Biddy in later life in Dingle (Mossy Donegan)

    As was common at the time, Mary was illiterate– the letter was written for her by her solicitor McGillycuddy, and she made her mark with an ‘X’. It seems unlikely she ever received any monies as a result of it. Her American-born daughter Biddy grew to adulthood in Ireland. Her home had become Dingle, Co. Kerry rather than Buffalo, New York entirely as a result of her father’s death in a Prisoner of War camp more than 6,000 km from Ireland. Daniel’s fateful Civil War service also meant his daughter married and started a family in Ireland rather than America. Biddy’s husband was a fisherman, Patrick Johnson, and together the couple had seven children. One of them, Ellie, was Paddy Bawn Brosnan’s mother. Biddy died in 1945 and is buried in St. James’s Church in Dingle. Unlike her father’s resting place in Andersonville, it is not marked with a headstone. (8) The American Civil War had a long-lasting, inter-generational impact on tens of thousands of Irish people, both in Ireland and the United States. Had it not been for the Confederate decision to launch an attack at Sangster’s Station in Virginia in 1863, or Daniel’s incarceration in Georgia in 1864, it is unlikely that Paddy Bawn Brosnan would ever have been born. The story of the footballing legend’s family is evidence of the often unrecognised impact of what was the largest conflict in Kerry people’s history. One wonders did Paddy Bawn reflect on his own grandmother’s New York story as he made his own journey across the Atlantic to take part in that historic sporting occasion only two years after her death in 1947.
    Another image of Biddy, taken with some of the younger generations of her family. Without the events of the American Civil War, she would likely have never returned to Dingle (Mossy Donegan)

    Another image of Biddy, taken with some of the younger generations of her family. Without the events of the American Civil War, she would likely have never returned to Dingle, and Paddy Bawn Brosnan would never have been born (Mossy Donegan)

    *This post would not have been possible without the extensive research of Mossy and Maeve Donegan. They not only ordered his Great-Great-Grandmother’s unsuccessful pension application from Washington D.C. but also obtained Daniel’s service record. All the family history relating to the Brosnans in Dingle and Paddy Bawn’s connection to Biddy was provided by them, and I am grateful they shared their story with us. **Thanks to Donal Nolan and The Kerryman for permission to use the image of the 1946 Final, which originally appeared on the Terrace Talk website here. Also thanks to Kay Caball for Donal’s contact details.  ***Thanks to Conn Crowley for a clarification with respect to the attendance at the Polo Grounds Final. (1) Daniel Dowd Widow’s Pension Application, Miller 1988: 570; (2) Daniel Dowd Service Record; (3) Daniel Dowd Service Record, 155th New York Roster; (4) Ibid., New York Civil War Muster Roll; (5) Official Records: 982-984, Daniel Dowd Widow’s Pension Application, Daniel Dowd Service Record, U.S. Register of Deaths of Volunteers, Records of Federal POWs Confined at Andersonville; (7) Daniel Dowd Widow’s Pension Application; (8) Daniel Dowd Widow’s Pension Application; References & Further Reading Daniel Dowd Widow’s Pension Application 180,808. Daniel Dowd Service Record. Roster of the 155th New York Infantry. Daniel Dowd Find A Grave Entry. New York State Archives, Cultural Education Center, Albany, New York; New York Civil War Muster Roll Abstracts, 1861-1900; Archive Collection #: 13775-83; Box #: 607; Roll #: 263 [Original scan, accessed via ancestry.com]. Selected Records of the War Department Commissary General of Prisoners Relating to Federal Prisoners of War Confined at Andersonville, GA, 1864-65; (National Archives Microfilm Publication M1303, 6 rolls); Records of the Commissary General of Prisoners, Record Group 249; National Archives, Washington, D.C. [Original scan, accessed via ancestry.com]. Registers of Deaths of Volunteers, compiled 1861–1865. ARC ID: 656639. Records of the Adjutant General’s Office, 1780’s–1917. Record Group 94. National Archives at Washington, D.C. [Original scan, accessed via ancestry.com]. Official Records of the War of the Rebellion Series 1, Volume 29, Part 1. December 17, 183 – Skirmish at Sangster’s Station, Va. Reports.  Miller, Kerby A. 1988. Emigrants and Exiles: Ireland and the Irish Exodus to North America
  • 72cm x 46cm The original J. H. Ireland Grill Room opened in Chicago in 1906, and was one of the windy city's best loved restaurants. Proprietor Jim Ireland expanded the property over two decades, adding a Lobster Grotto, a Marine Room and a banqueting hall modeled after the saloon of a passenger ship. The infamous gangster John Dillinger often dined at J. H. Ireland - he liked the frog legs - and famed attorney Clarence Darrow ate a victory dinner at the restaurant at the end of the famous Leopold and Loeb murder trial. This 1940s menu cover by folk artist Charles Jerred, in wonderfully vibrant shades of green and red, showcases what was one of Chicago's best loved restaurants and is a Love Menu Art best seller.
  • 68cm x 46cm
    The biggest cliché in the collecting world is the “discovery” of a previously unknown cache of stuff that’s been hidden away for years until one day, much to everyone’s amazement, the treasure trove is unearthed and the collecting landscape is changed forever. As a corollary to this hoary trope, if you are in the right place at the right time, you can get in on the action before the word gets out.

    “Some of the canvases were 80 years old, dating from 1930.”

    Cliché or not, that’s roughly what happened in 2008 when hundreds of artist John Gilroy’s oil-on-canvas paintings started to appear on the market. The canvases had been painted by Gilroy as final proofs for his iconic Guinness beer posters, the most recognized alcoholic-beverage advertisements of the mid-20th century. Before most collectors of advertising art and breweriana knew what had happened, most of the best pieces had been snapped up by a handful of savvy collectors. In fact, the distribution of the canvases into the hands of private collectors was so swift and stealthy that one prominent member of the Guinness family was forced to get their favorite Gilroys on the secondary market.
    One of those early collectors, who wishes to remain anonymous, recalls seeing several canvases for the first time at an antiques show. At first, he thought they were posters since that’s what Guinness collectors have come to expect. But after looking at them more closely, and realizing they were all original paintings, he purchased the lot on the spot. “It was quite exciting to stumble upon what appeared to be the unknown original advertising studies for one of the world’s great brands,” he says. But the casualness of that first encounter would not last, as competition for the newly found canvases ramped up among collectors. Today, the collector describes the scramble for these heretofore-unknown pieces as “a Gilroy art scrum.”
    Among those who were particularly interested in the news of the Gilroy cache was David Hughes, who was a brewer at Guinness for 15 years and has written three books on Guinness advertising art and collectibles, the most recent being “Gilroy Was Good for Guinness,” which reproduces more than 150 of the recently “discovered” paintings. Despite being an expert on the cheery ephemera that was created to sell the dark, bitter stout, Hughes, like a lot of people, only learned of the newly uncovered Gilroy canvases as tantalizing examples from the cache (created for markets as diverse as Russia, Israel, France, and the United States) started to surface in 2008.
    “Within the Guinness archives itself,” Hughes says of the materials kept at the company’s Dublin headquarters, “they’ve got lots of advertising art, watercolors, and sketches of workups towards the final version of the posters. But they never had a single oil painting. Until the paintings started turning up in the United States, where Guinness memorabilia is quite collectible, it wasn’t fully understood that the posters were based on oils. All of the canvases will be in collections within a year,” Hughes adds. For would-be Gilroy collectors, that means the clock is ticking.
    As it turns out, Gilroy’s entire artistic process was a prelude to the oils. “The first thing he’d usually do was a pencil sketch,” says Hughes. “Then he’d paint a watercolor over the top of the pencil sketch to get the color balance right. Once that was settled and all the approvals were in, he’d sit down and paint the oil. The proof version that went to Guinness for approval, it seems, was always an oil painting.”
    Based on what we know of John Gilroy’s work as an artist, that makes sense. For almost half a century, Gilroy was regarded not only as one of England’s premier commercial illustrators, but also as one of its best portraitists. “He painted the Queen three times,” says Hughes, “Lord Mountbatten about four times. In 1942, he did a pencil-and-crayon sketch of Churchill in a London bunker.” According to Hughes, Churchill gave that portrait to Russian leader Joseph Stalin at the Yalta Conference with Franklin Delano Roosevelt, which may mean that somewhere in the bowels of the Kremlin, there’s a portrait of Winnie by the same guy who made a living drawing cartoons of flying toucans balancing pints of Guinness on their beaks.
    For those who collect advertising art and breweriana, Gilroy is revered for the numerous campaigns he conceived as an illustrator for S.H. Benson, the venerable British ad agency, which was founded in 1893. Though most famous for the Guinness toucan, which has been the internationally recognized mascot of Guinness since 1935, Gilroy’s first campaign with S.H. Benson was for a yeast extract called Bovril. “Do you have Bovril in the U.S.?” Hughes asks. “It’s a rather dark, pungent, savory spread that goes on toast or bread. It’s full of vitamins, quite a traditional product. He also did a lot of work on campaigns for Colman’s mustard and Macleans toothpaste.”
    pparently Gilroy’s work caught the eye of Guinness, which wanted something distinctive for its stout. “A black beer is a unique product,” says Hughes. “There weren’t many on the market then, and there are even fewer now. So they wanted their advertising to be well thought of and agreeable to the public.” For example, in the early 1930s, Benson already had an ad featuring a glass of Guinness with a nice foamy head on top. “Gilroy put a smiling face in the foam,” says Hughes. Collectors often refer to this charming drawing as the “anthropomorphic glass.”
    That made the black beer friendly. To ensure that it would be appealing to the common man, Benson launched its “Guinness for Strength” campaign, whose most famous image is the 1934 Gilroy illustration of a muscular workman effortlessly balancing an enormous steel girder on one arm and his head.
    Another early campaign put Guinness beer in the world of Lewis Carroll’s “Alice’s Adventures in Wonderland.” “Guinness and oysters were a big thing,” says Hughes. In one ad, “Gilroy drew all the oysters from the poem ‘The Walrus and the Carpenter’ sipping glasses of Guinness.”
    nd then there were the animals, of which the toucan is only the most recognized, and not even the first (that honor goes to a seal). “He had the lion and the ostrich and the bear up the pole,” Hughes says. “There was a whole menagerie of them. The animals kept going for 30 years. It’s probably the longest running campaign in advertising history.”
    Most of Gilroy’s animals lived in a zoo, so a central character of the animal advertisements was a zookeeper, who was a caricature of the artist himself. “That’s what Gilroy looked like,” says Hughes. “Gilroy was a chubby, little man with a little moustache. As a younger man, he drew himself into the advert, and he became the zookeeper.”
    Gilroy’s animals good-naturedly tormented their zookeeper by stealing his precious Guinness: An ostrich swallows his glass pint whole, whose bulging outline can be seen in its slender throat; a seal balances a pint on its nose; a kangaroo swaps her “joey” for the zookeeper’s brown bottle. Often the zookeeper is so taken aback by these circumstances his hat has popped off his head.
    In fact, Gilroy spent a lot of time at the London Zoo to make sure he captured the essence of his animals accurately. “In the archives at Guinness,” says Hughes, “there are a lot of sketches of tortoises, emus, ostriches, and the rest. He perfected the drawing of the animals by going to the zoo, then he adapted them for the adverts.” As a result, a Gilroy bear really looked like a bear, albeit one with a smile on its face.
    During World War II, Gilroy’s Guinness ads managed to keep their sense of humor (eg: two sailors painting the hull of an aircraft carrier, each wishing the other was a Guinness), and in the 1950s and early ’60s, Gilroy’s famous pint-toting toucans flew all over the world for Guinness, in front of the Kremlin as well as Mt. Rushmore, the Leaning Tower of Pisa, and the Statue of Liberty, although some of these paintings never made it to the campaign stage.
    Gilroy’s work on the Guinness account ended in 1962, and in 1971, Benson was gobbled up by the Madison Avenue advertising firm of Ogilvy & Mather. By then, says Hughes, Gilroy’s work for Guinness was considered the pinnacle of poster design in the U.K., and quite collectible. “The posters were made by a lithographic process. In the 1930s, the canvases were re-created on stone by a print maker, but eventually the paintings were transferred via photolithography onto metal sheets. Some of the biggest posters were made for billboards. Those used 64 different sheets that you’d give to the guy with the bucket of wheat paste and a mop to put up in the right order to create the completed picture.”
    In terms of single-sheet posters, Hughes says the biggest ones were probably 4 by 3 feet. Benson’s had an archive of it all, but “when Benson’s shut down in ’71, when they were taken over, they cleaned out their stockroom of hundreds of posters and gave them to the British Museum and the Victoria and Albert Museum in London. Today, both have collections of the original posters, including the 64-sheets piled into these packets, which were wrapped in brown paper and tied up with string. They’re extremely difficult to handle; you can’t display them, really.”
    At least the paper got a good home. As for the canvases? Well, their history can only be pieced together based on conjecture, but here’s what Hughes thinks he knows.
    Sometime in the 1970s, a single collector whose name remains a mystery appears to have purchased as many as 700 to 900 Gilroy paintings that had been in the archives. “The guy who bought the whole archive was an American millionaire,” Hughes says. “He’s a secretive character who doesn’t want to be identified. I don’t blame him. He doesn’t want any publicity about how he bought the collection or its subsequent sale.”
    air enough. What we do know for sure is that the years were not kind to Gilroy’s canvases while in storage at Benson’s. In fact, it’s believed that more than half of the cache did not survive the decades and were probably destroyed by the mystery collector who bought them because of their extremely deteriorated condition (torn canvases, images blackened by mildew, etc.). After all, when Gilroy’s canvases were put away, no one at Benson’s thought they’d be regarded in the future as masterpieces.
    “A lot of the rolled-up canvases were stuck together,” says Hughes. “Oil takes a long while to dry. Gilroy diluted his oils with what’s called Japan drier, which is a sort of oil thinner that allows you to put the oil on the canvas in a much thinner texture, and then roll them up afterwards. The painted canvas becomes reasonably flexible. The problem is that even with a drier, they still took a long time to dry. And if someone had packed them tightly together and put weight on them, which is what must have happened while the Gilroy paintings were in storage at Benson’s, they’d just stick together. Some of the canvases were 80 years old, dating from 1930.”
    For diehard Guinness-advertising fans, though, it’s not all bad news. After all, almost half of the cache was saved, “and it’s beautiful,” says Hughes. “I’ve just come back from Boston to look at a lot of these canvases out there, and they are superb. The guy who’s selling the canvases I saw had about 40 or 50 with him. They’re absolutely fabulous.”
    Although he has no proof, Hughes believes the person who bought the cache in the 1970s also oversaw its preservation. Importantly to many collectors, all of the Gilroy canvases are in their found condition, stabilized but essentially unchanged. Even areas in the paint that show evidence of rubbing from adjacent canvases remain as they were found. “I think the preservation has been done by the owner,” Hughes says. “I don’t think the dealers did it. It’s my understanding that they were supplied with fully stabilized canvases from the original buyer. It appears that they were shipped from the U.K., so that’s interesting in itself.” Which suggests they never left the United Kingdom after being purchased by the mysterious American millionaire.
    collectors of the approval process at Benson. Gilroy painted his canvases on stretchers, and in the bottom corner of each canvas was a small tag identifying the artist, account code, and action to be taken (“Re-draw,” “Revise,” “Hold,” “Print,” and, during World War II, “Submit to censor”). “They would’ve been shown to Guinness on a wooden stretcher,” Hughes says. “Before they went into storage, somebody removed the stretchers and either laid them flat or rolled them up.”

    “As a younger man, he drew himself into the advert, and he became the zookeeper.”

    Without exception, the canvases Hughes has seen, which were photographed exclusively for his book, are in fine shape and retain their mounting holes for the stretchers and Benson agency tags. “The colors are good,” he says. “They haven’t been in sunlight. They’ll keep for years and years and years.” One collector notes that you can even see the ruby highlights in Gilroy’s paintings of glasses of the stout. “When a pint of Guinness is backlit by a very strong light, the liquid has a deep ruby color,” this collector says. “Gilroy was very careful to include this effect when he painted beer in clear pint glasses.”
    Finally, for Guinness, breweriana, and advertising-art collectors, the Gilroy canvases also offer a peek of what might have been. “I would say about half the images were never commercially used, so they are absolutely brand new, never been seen before,” says Hughes. “They’re going to blow people away.” Of particular interest to collectors in the United States are the Gilroy paintings of classic cars that were created for an aborted, early 1950s campaign to coincide with the brewing of Guinness on Long Island.
    Still, it’s the medium that continues to amaze Hughes. “The idea of the canvases, none of us expected that,” he says. “As a Guinness collector, I’ve always collected their adverts, but they’re prints. They never touched Gilroy, he was never anywhere near the printing process. I had acquired a pencil drawing, which I was delighted with. Then these oils started turning up,” he Naturally, Hughes the Guinness scholar has seen a few oils that Hughes the Guinness collector would very much like to own. “If I had a magic wand? Well, I saw one this weekend that I really liked. It’s one of the animal ones. But it’s an animal that was not used commercially. It’s of a rhinoceros sitting on the ground with the zookeeper’s Guinness between his legs. The rhinoceros is looking at the zookeeper, and the zookeeper’s looking around the corner holding his broom. It’s just a great image, and it’s probably the only one of that advert that exists. So if I could wave my magic wand, I think that’s what I’d get. But I’d need $10,000
    With those kinds of prices and that kind of buzz, you might think that whoever is handling the Guinness advertising account today might be tempted to just re-run the campaign. But Hughes is realistic about the likelihood of that. “Advertising moves on,” he says. “Gilroy’s jokey, humorous, cartoon-like poster design is quintessentially 1930s, ’40s, and ’50s. It is a bit quaint, maybe even a little juvenile for today’s audiences. But it’s still amusing. The other day I showed the draft of my book to my mother, who’s 84. She sat in the kitchen, just giggling at the pictures.”
    That sums up Gilroy to Hughes; not that it’s only appealing to people in their 80s, but that his work is ultimately about making people happy, which is why his advertising images connected so honestly with viewers. “Gilroy had a tremendous sense of humor,” Hughes says. “He always saw the funny side of things. He was apparently a chap who, if you were feeling a little down and out, you’d spend a couple of hours with him and he’d just lift your spirits.” You know, in much the same way as a lot of us feel after a nice pint of Guinness.
  • 68cm x 46cm
    The biggest cliché in the collecting world is the “discovery” of a previously unknown cache of stuff that’s been hidden away for years until one day, much to everyone’s amazement, the treasure trove is unearthed and the collecting landscape is changed forever. As a corollary to this hoary trope, if you are in the right place at the right time, you can get in on the action before the word gets out.

    “Some of the canvases were 80 years old, dating from 1930.”

    Cliché or not, that’s roughly what happened in 2008 when hundreds of artist John Gilroy’s oil-on-canvas paintings started to appear on the market. The canvases had been painted by Gilroy as final proofs for his iconic Guinness beer posters, the most recognized alcoholic-beverage advertisements of the mid-20th century. Before most collectors of advertising art and breweriana knew what had happened, most of the best pieces had been snapped up by a handful of savvy collectors. In fact, the distribution of the canvases into the hands of private collectors was so swift and stealthy that one prominent member of the Guinness family was forced to get their favorite Gilroys on the secondary market.
    One of those early collectors, who wishes to remain anonymous, recalls seeing several canvases for the first time at an antiques show. At first, he thought they were posters since that’s what Guinness collectors have come to expect. But after looking at them more closely, and realizing they were all original paintings, he purchased the lot on the spot. “It was quite exciting to stumble upon what appeared to be the unknown original advertising studies for one of the world’s great brands,” he says. But the casualness of that first encounter would not last, as competition for the newly found canvases ramped up among collectors. Today, the collector describes the scramble for these heretofore-unknown pieces as “a Gilroy art scrum.”
    Among those who were particularly interested in the news of the Gilroy cache was David Hughes, who was a brewer at Guinness for 15 years and has written three books on Guinness advertising art and collectibles, the most recent being “Gilroy Was Good for Guinness,” which reproduces more than 150 of the recently “discovered” paintings. Despite being an expert on the cheery ephemera that was created to sell the dark, bitter stout, Hughes, like a lot of people, only learned of the newly uncovered Gilroy canvases as tantalizing examples from the cache (created for markets as diverse as Russia, Israel, France, and the United States) started to surface in 2008.
    “Within the Guinness archives itself,” Hughes says of the materials kept at the company’s Dublin headquarters, “they’ve got lots of advertising art, watercolors, and sketches of workups towards the final version of the posters. But they never had a single oil painting. Until the paintings started turning up in the United States, where Guinness memorabilia is quite collectible, it wasn’t fully understood that the posters were based on oils. All of the canvases will be in collections within a year,” Hughes adds. For would-be Gilroy collectors, that means the clock is ticking.
    As it turns out, Gilroy’s entire artistic process was a prelude to the oils. “The first thing he’d usually do was a pencil sketch,” says Hughes. “Then he’d paint a watercolor over the top of the pencil sketch to get the color balance right. Once that was settled and all the approvals were in, he’d sit down and paint the oil. The proof version that went to Guinness for approval, it seems, was always an oil painting.”
    Based on what we know of John Gilroy’s work as an artist, that makes sense. For almost half a century, Gilroy was regarded not only as one of England’s premier commercial illustrators, but also as one of its best portraitists. “He painted the Queen three times,” says Hughes, “Lord Mountbatten about four times. In 1942, he did a pencil-and-crayon sketch of Churchill in a London bunker.” According to Hughes, Churchill gave that portrait to Russian leader Joseph Stalin at the Yalta Conference with Franklin Delano Roosevelt, which may mean that somewhere in the bowels of the Kremlin, there’s a portrait of Winnie by the same guy who made a living drawing cartoons of flying toucans balancing pints of Guinness on their beaks.
    For those who collect advertising art and breweriana, Gilroy is revered for the numerous campaigns he conceived as an illustrator for S.H. Benson, the venerable British ad agency, which was founded in 1893. Though most famous for the Guinness toucan, which has been the internationally recognized mascot of Guinness since 1935, Gilroy’s first campaign with S.H. Benson was for a yeast extract called Bovril. “Do you have Bovril in the U.S.?” Hughes asks. “It’s a rather dark, pungent, savory spread that goes on toast or bread. It’s full of vitamins, quite a traditional product. He also did a lot of work on campaigns for Colman’s mustard and Macleans toothpaste.”
    pparently Gilroy’s work caught the eye of Guinness, which wanted something distinctive for its stout. “A black beer is a unique product,” says Hughes. “There weren’t many on the market then, and there are even fewer now. So they wanted their advertising to be well thought of and agreeable to the public.” For example, in the early 1930s, Benson already had an ad featuring a glass of Guinness with a nice foamy head on top. “Gilroy put a smiling face in the foam,” says Hughes. Collectors often refer to this charming drawing as the “anthropomorphic glass.”
    That made the black beer friendly. To ensure that it would be appealing to the common man, Benson launched its “Guinness for Strength” campaign, whose most famous image is the 1934 Gilroy illustration of a muscular workman effortlessly balancing an enormous steel girder on one arm and his head.
    Another early campaign put Guinness beer in the world of Lewis Carroll’s “Alice’s Adventures in Wonderland.” “Guinness and oysters were a big thing,” says Hughes. In one ad, “Gilroy drew all the oysters from the poem ‘The Walrus and the Carpenter’ sipping glasses of Guinness.”
    nd then there were the animals, of which the toucan is only the most recognized, and not even the first (that honor goes to a seal). “He had the lion and the ostrich and the bear up the pole,” Hughes says. “There was a whole menagerie of them. The animals kept going for 30 years. It’s probably the longest running campaign in advertising history.”
    Most of Gilroy’s animals lived in a zoo, so a central character of the animal advertisements was a zookeeper, who was a caricature of the artist himself. “That’s what Gilroy looked like,” says Hughes. “Gilroy was a chubby, little man with a little moustache. As a younger man, he drew himself into the advert, and he became the zookeeper.”
    Gilroy’s animals good-naturedly tormented their zookeeper by stealing his precious Guinness: An ostrich swallows his glass pint whole, whose bulging outline can be seen in its slender throat; a seal balances a pint on its nose; a kangaroo swaps her “joey” for the zookeeper’s brown bottle. Often the zookeeper is so taken aback by these circumstances his hat has popped off his head.
    In fact, Gilroy spent a lot of time at the London Zoo to make sure he captured the essence of his animals accurately. “In the archives at Guinness,” says Hughes, “there are a lot of sketches of tortoises, emus, ostriches, and the rest. He perfected the drawing of the animals by going to the zoo, then he adapted them for the adverts.” As a result, a Gilroy bear really looked like a bear, albeit one with a smile on its face.
    During World War II, Gilroy’s Guinness ads managed to keep their sense of humor (eg: two sailors painting the hull of an aircraft carrier, each wishing the other was a Guinness), and in the 1950s and early ’60s, Gilroy’s famous pint-toting toucans flew all over the world for Guinness, in front of the Kremlin as well as Mt. Rushmore, the Leaning Tower of Pisa, and the Statue of Liberty, although some of these paintings never made it to the campaign stage.
    Gilroy’s work on the Guinness account ended in 1962, and in 1971, Benson was gobbled up by the Madison Avenue advertising firm of Ogilvy & Mather. By then, says Hughes, Gilroy’s work for Guinness was considered the pinnacle of poster design in the U.K., and quite collectible. “The posters were made by a lithographic process. In the 1930s, the canvases were re-created on stone by a print maker, but eventually the paintings were transferred via photolithography onto metal sheets. Some of the biggest posters were made for billboards. Those used 64 different sheets that you’d give to the guy with the bucket of wheat paste and a mop to put up in the right order to create the completed picture.”
    In terms of single-sheet posters, Hughes says the biggest ones were probably 4 by 3 feet. Benson’s had an archive of it all, but “when Benson’s shut down in ’71, when they were taken over, they cleaned out their stockroom of hundreds of posters and gave them to the British Museum and the Victoria and Albert Museum in London. Today, both have collections of the original posters, including the 64-sheets piled into these packets, which were wrapped in brown paper and tied up with string. They’re extremely difficult to handle; you can’t display them, really.”
    At least the paper got a good home. As for the canvases? Well, their history can only be pieced together based on conjecture, but here’s what Hughes thinks he knows.
    Sometime in the 1970s, a single collector whose name remains a mystery appears to have purchased as many as 700 to 900 Gilroy paintings that had been in the archives. “The guy who bought the whole archive was an American millionaire,” Hughes says. “He’s a secretive character who doesn’t want to be identified. I don’t blame him. He doesn’t want any publicity about how he bought the collection or its subsequent sale.”
    air enough. What we do know for sure is that the years were not kind to Gilroy’s canvases while in storage at Benson’s. In fact, it’s believed that more than half of the cache did not survive the decades and were probably destroyed by the mystery collector who bought them because of their extremely deteriorated condition (torn canvases, images blackened by mildew, etc.). After all, when Gilroy’s canvases were put away, no one at Benson’s thought they’d be regarded in the future as masterpieces.
    “A lot of the rolled-up canvases were stuck together,” says Hughes. “Oil takes a long while to dry. Gilroy diluted his oils with what’s called Japan drier, which is a sort of oil thinner that allows you to put the oil on the canvas in a much thinner texture, and then roll them up afterwards. The painted canvas becomes reasonably flexible. The problem is that even with a drier, they still took a long time to dry. And if someone had packed them tightly together and put weight on them, which is what must have happened while the Gilroy paintings were in storage at Benson’s, they’d just stick together. Some of the canvases were 80 years old, dating from 1930.”
    For diehard Guinness-advertising fans, though, it’s not all bad news. After all, almost half of the cache was saved, “and it’s beautiful,” says Hughes. “I’ve just come back from Boston to look at a lot of these canvases out there, and they are superb. The guy who’s selling the canvases I saw had about 40 or 50 with him. They’re absolutely fabulous.”
    Although he has no proof, Hughes believes the person who bought the cache in the 1970s also oversaw its preservation. Importantly to many collectors, all of the Gilroy canvases are in their found condition, stabilized but essentially unchanged. Even areas in the paint that show evidence of rubbing from adjacent canvases remain as they were found. “I think the preservation has been done by the owner,” Hughes says. “I don’t think the dealers did it. It’s my understanding that they were supplied with fully stabilized canvases from the original buyer. It appears that they were shipped from the U.K., so that’s interesting in itself.” Which suggests they never left the United Kingdom after being purchased by the mysterious American millionaire.
    collectors of the approval process at Benson. Gilroy painted his canvases on stretchers, and in the bottom corner of each canvas was a small tag identifying the artist, account code, and action to be taken (“Re-draw,” “Revise,” “Hold,” “Print,” and, during World War II, “Submit to censor”). “They would’ve been shown to Guinness on a wooden stretcher,” Hughes says. “Before they went into storage, somebody removed the stretchers and either laid them flat or rolled them up.”

    “As a younger man, he drew himself into the advert, and he became the zookeeper.”

    Without exception, the canvases Hughes has seen, which were photographed exclusively for his book, are in fine shape and retain their mounting holes for the stretchers and Benson agency tags. “The colors are good,” he says. “They haven’t been in sunlight. They’ll keep for years and years and years.” One collector notes that you can even see the ruby highlights in Gilroy’s paintings of glasses of the stout. “When a pint of Guinness is backlit by a very strong light, the liquid has a deep ruby color,” this collector says. “Gilroy was very careful to include this effect when he painted beer in clear pint glasses.”
    Finally, for Guinness, breweriana, and advertising-art collectors, the Gilroy canvases also offer a peek of what might have been. “I would say about half the images were never commercially used, so they are absolutely brand new, never been seen before,” says Hughes. “They’re going to blow people away.” Of particular interest to collectors in the United States are the Gilroy paintings of classic cars that were created for an aborted, early 1950s campaign to coincide with the brewing of Guinness on Long Island.
    Still, it’s the medium that continues to amaze Hughes. “The idea of the canvases, none of us expected that,” he says. “As a Guinness collector, I’ve always collected their adverts, but they’re prints. They never touched Gilroy, he was never anywhere near the printing process. I had acquired a pencil drawing, which I was delighted with. Then these oils started turning up,” he Naturally, Hughes the Guinness scholar has seen a few oils that Hughes the Guinness collector would very much like to own. “If I had a magic wand? Well, I saw one this weekend that I really liked. It’s one of the animal ones. But it’s an animal that was not used commercially. It’s of a rhinoceros sitting on the ground with the zookeeper’s Guinness between his legs. The rhinoceros is looking at the zookeeper, and the zookeeper’s looking around the corner holding his broom. It’s just a great image, and it’s probably the only one of that advert that exists. So if I could wave my magic wand, I think that’s what I’d get. But I’d need $10,000
    With those kinds of prices and that kind of buzz, you might think that whoever is handling the Guinness advertising account today might be tempted to just re-run the campaign. But Hughes is realistic about the likelihood of that. “Advertising moves on,” he says. “Gilroy’s jokey, humorous, cartoon-like poster design is quintessentially 1930s, ’40s, and ’50s. It is a bit quaint, maybe even a little juvenile for today’s audiences. But it’s still amusing. The other day I showed the draft of my book to my mother, who’s 84. She sat in the kitchen, just giggling at the pictures.”
    That sums up Gilroy to Hughes; not that it’s only appealing to people in their 80s, but that his work is ultimately about making people happy, which is why his advertising images connected so honestly with viewers. “Gilroy had a tremendous sense of humor,” Hughes says. “He always saw the funny side of things. He was apparently a chap who, if you were feeling a little down and out, you’d spend a couple of hours with him and he’d just lift your spirits.” You know, in much the same way as a lot of us feel after a nice pint of Guinness.
  • 68cm x 46cm
    The biggest cliché in the collecting world is the “discovery” of a previously unknown cache of stuff that’s been hidden away for years until one day, much to everyone’s amazement, the treasure trove is unearthed and the collecting landscape is changed forever. As a corollary to this hoary trope, if you are in the right place at the right time, you can get in on the action before the word gets out.

    “Some of the canvases were 80 years old, dating from 1930.”

    Cliché or not, that’s roughly what happened in 2008 when hundreds of artist John Gilroy’s oil-on-canvas paintings started to appear on the market. The canvases had been painted by Gilroy as final proofs for his iconic Guinness beer posters, the most recognized alcoholic-beverage advertisements of the mid-20th century. Before most collectors of advertising art and breweriana knew what had happened, most of the best pieces had been snapped up by a handful of savvy collectors. In fact, the distribution of the canvases into the hands of private collectors was so swift and stealthy that one prominent member of the Guinness family was forced to get their favorite Gilroys on the secondary market.
    One of those early collectors, who wishes to remain anonymous, recalls seeing several canvases for the first time at an antiques show. At first, he thought they were posters since that’s what Guinness collectors have come to expect. But after looking at them more closely, and realizing they were all original paintings, he purchased the lot on the spot. “It was quite exciting to stumble upon what appeared to be the unknown original advertising studies for one of the world’s great brands,” he says. But the casualness of that first encounter would not last, as competition for the newly found canvases ramped up among collectors. Today, the collector describes the scramble for these heretofore-unknown pieces as “a Gilroy art scrum.”
    Among those who were particularly interested in the news of the Gilroy cache was David Hughes, who was a brewer at Guinness for 15 years and has written three books on Guinness advertising art and collectibles, the most recent being “Gilroy Was Good for Guinness,” which reproduces more than 150 of the recently “discovered” paintings. Despite being an expert on the cheery ephemera that was created to sell the dark, bitter stout, Hughes, like a lot of people, only learned of the newly uncovered Gilroy canvases as tantalizing examples from the cache (created for markets as diverse as Russia, Israel, France, and the United States) started to surface in 2008.
    “Within the Guinness archives itself,” Hughes says of the materials kept at the company’s Dublin headquarters, “they’ve got lots of advertising art, watercolors, and sketches of workups towards the final version of the posters. But they never had a single oil painting. Until the paintings started turning up in the United States, where Guinness memorabilia is quite collectible, it wasn’t fully understood that the posters were based on oils. All of the canvases will be in collections within a year,” Hughes adds. For would-be Gilroy collectors, that means the clock is ticking.
    As it turns out, Gilroy’s entire artistic process was a prelude to the oils. “The first thing he’d usually do was a pencil sketch,” says Hughes. “Then he’d paint a watercolor over the top of the pencil sketch to get the color balance right. Once that was settled and all the approvals were in, he’d sit down and paint the oil. The proof version that went to Guinness for approval, it seems, was always an oil painting.”
    Based on what we know of John Gilroy’s work as an artist, that makes sense. For almost half a century, Gilroy was regarded not only as one of England’s premier commercial illustrators, but also as one of its best portraitists. “He painted the Queen three times,” says Hughes, “Lord Mountbatten about four times. In 1942, he did a pencil-and-crayon sketch of Churchill in a London bunker.” According to Hughes, Churchill gave that portrait to Russian leader Joseph Stalin at the Yalta Conference with Franklin Delano Roosevelt, which may mean that somewhere in the bowels of the Kremlin, there’s a portrait of Winnie by the same guy who made a living drawing cartoons of flying toucans balancing pints of Guinness on their beaks.
    For those who collect advertising art and breweriana, Gilroy is revered for the numerous campaigns he conceived as an illustrator for S.H. Benson, the venerable British ad agency, which was founded in 1893. Though most famous for the Guinness toucan, which has been the internationally recognized mascot of Guinness since 1935, Gilroy’s first campaign with S.H. Benson was for a yeast extract called Bovril. “Do you have Bovril in the U.S.?” Hughes asks. “It’s a rather dark, pungent, savory spread that goes on toast or bread. It’s full of vitamins, quite a traditional product. He also did a lot of work on campaigns for Colman’s mustard and Macleans toothpaste.”
    pparently Gilroy’s work caught the eye of Guinness, which wanted something distinctive for its stout. “A black beer is a unique product,” says Hughes. “There weren’t many on the market then, and there are even fewer now. So they wanted their advertising to be well thought of and agreeable to the public.” For example, in the early 1930s, Benson already had an ad featuring a glass of Guinness with a nice foamy head on top. “Gilroy put a smiling face in the foam,” says Hughes. Collectors often refer to this charming drawing as the “anthropomorphic glass.”
    That made the black beer friendly. To ensure that it would be appealing to the common man, Benson launched its “Guinness for Strength” campaign, whose most famous image is the 1934 Gilroy illustration of a muscular workman effortlessly balancing an enormous steel girder on one arm and his head.
    Another early campaign put Guinness beer in the world of Lewis Carroll’s “Alice’s Adventures in Wonderland.” “Guinness and oysters were a big thing,” says Hughes. In one ad, “Gilroy drew all the oysters from the poem ‘The Walrus and the Carpenter’ sipping glasses of Guinness.”
    nd then there were the animals, of which the toucan is only the most recognized, and not even the first (that honor goes to a seal). “He had the lion and the ostrich and the bear up the pole,” Hughes says. “There was a whole menagerie of them. The animals kept going for 30 years. It’s probably the longest running campaign in advertising history.”
    Most of Gilroy’s animals lived in a zoo, so a central character of the animal advertisements was a zookeeper, who was a caricature of the artist himself. “That’s what Gilroy looked like,” says Hughes. “Gilroy was a chubby, little man with a little moustache. As a younger man, he drew himself into the advert, and he became the zookeeper.”
    Gilroy’s animals good-naturedly tormented their zookeeper by stealing his precious Guinness: An ostrich swallows his glass pint whole, whose bulging outline can be seen in its slender throat; a seal balances a pint on its nose; a kangaroo swaps her “joey” for the zookeeper’s brown bottle. Often the zookeeper is so taken aback by these circumstances his hat has popped off his head.
    In fact, Gilroy spent a lot of time at the London Zoo to make sure he captured the essence of his animals accurately. “In the archives at Guinness,” says Hughes, “there are a lot of sketches of tortoises, emus, ostriches, and the rest. He perfected the drawing of the animals by going to the zoo, then he adapted them for the adverts.” As a result, a Gilroy bear really looked like a bear, albeit one with a smile on its face.
    During World War II, Gilroy’s Guinness ads managed to keep their sense of humor (eg: two sailors painting the hull of an aircraft carrier, each wishing the other was a Guinness), and in the 1950s and early ’60s, Gilroy’s famous pint-toting toucans flew all over the world for Guinness, in front of the Kremlin as well as Mt. Rushmore, the Leaning Tower of Pisa, and the Statue of Liberty, although some of these paintings never made it to the campaign stage.
    Gilroy’s work on the Guinness account ended in 1962, and in 1971, Benson was gobbled up by the Madison Avenue advertising firm of Ogilvy & Mather. By then, says Hughes, Gilroy’s work for Guinness was considered the pinnacle of poster design in the U.K., and quite collectible. “The posters were made by a lithographic process. In the 1930s, the canvases were re-created on stone by a print maker, but eventually the paintings were transferred via photolithography onto metal sheets. Some of the biggest posters were made for billboards. Those used 64 different sheets that you’d give to the guy with the bucket of wheat paste and a mop to put up in the right order to create the completed picture.”
    In terms of single-sheet posters, Hughes says the biggest ones were probably 4 by 3 feet. Benson’s had an archive of it all, but “when Benson’s shut down in ’71, when they were taken over, they cleaned out their stockroom of hundreds of posters and gave them to the British Museum and the Victoria and Albert Museum in London. Today, both have collections of the original posters, including the 64-sheets piled into these packets, which were wrapped in brown paper and tied up with string. They’re extremely difficult to handle; you can’t display them, really.”
    At least the paper got a good home. As for the canvases? Well, their history can only be pieced together based on conjecture, but here’s what Hughes thinks he knows.
    Sometime in the 1970s, a single collector whose name remains a mystery appears to have purchased as many as 700 to 900 Gilroy paintings that had been in the archives. “The guy who bought the whole archive was an American millionaire,” Hughes says. “He’s a secretive character who doesn’t want to be identified. I don’t blame him. He doesn’t want any publicity about how he bought the collection or its subsequent sale.”
    air enough. What we do know for sure is that the years were not kind to Gilroy’s canvases while in storage at Benson’s. In fact, it’s believed that more than half of the cache did not survive the decades and were probably destroyed by the mystery collector who bought them because of their extremely deteriorated condition (torn canvases, images blackened by mildew, etc.). After all, when Gilroy’s canvases were put away, no one at Benson’s thought they’d be regarded in the future as masterpieces.
    “A lot of the rolled-up canvases were stuck together,” says Hughes. “Oil takes a long while to dry. Gilroy diluted his oils with what’s called Japan drier, which is a sort of oil thinner that allows you to put the oil on the canvas in a much thinner texture, and then roll them up afterwards. The painted canvas becomes reasonably flexible. The problem is that even with a drier, they still took a long time to dry. And if someone had packed them tightly together and put weight on them, which is what must have happened while the Gilroy paintings were in storage at Benson’s, they’d just stick together. Some of the canvases were 80 years old, dating from 1930.”
    For diehard Guinness-advertising fans, though, it’s not all bad news. After all, almost half of the cache was saved, “and it’s beautiful,” says Hughes. “I’ve just come back from Boston to look at a lot of these canvases out there, and they are superb. The guy who’s selling the canvases I saw had about 40 or 50 with him. They’re absolutely fabulous.”
    Although he has no proof, Hughes believes the person who bought the cache in the 1970s also oversaw its preservation. Importantly to many collectors, all of the Gilroy canvases are in their found condition, stabilized but essentially unchanged. Even areas in the paint that show evidence of rubbing from adjacent canvases remain as they were found. “I think the preservation has been done by the owner,” Hughes says. “I don’t think the dealers did it. It’s my understanding that they were supplied with fully stabilized canvases from the original buyer. It appears that they were shipped from the U.K., so that’s interesting in itself.” Which suggests they never left the United Kingdom after being purchased by the mysterious American millionaire.
    collectors of the approval process at Benson. Gilroy painted his canvases on stretchers, and in the bottom corner of each canvas was a small tag identifying the artist, account code, and action to be taken (“Re-draw,” “Revise,” “Hold,” “Print,” and, during World War II, “Submit to censor”). “They would’ve been shown to Guinness on a wooden stretcher,” Hughes says. “Before they went into storage, somebody removed the stretchers and either laid them flat or rolled them up.”

    “As a younger man, he drew himself into the advert, and he became the zookeeper.”

    Without exception, the canvases Hughes has seen, which were photographed exclusively for his book, are in fine shape and retain their mounting holes for the stretchers and Benson agency tags. “The colors are good,” he says. “They haven’t been in sunlight. They’ll keep for years and years and years.” One collector notes that you can even see the ruby highlights in Gilroy’s paintings of glasses of the stout. “When a pint of Guinness is backlit by a very strong light, the liquid has a deep ruby color,” this collector says. “Gilroy was very careful to include this effect when he painted beer in clear pint glasses.”
    Finally, for Guinness, breweriana, and advertising-art collectors, the Gilroy canvases also offer a peek of what might have been. “I would say about half the images were never commercially used, so they are absolutely brand new, never been seen before,” says Hughes. “They’re going to blow people away.” Of particular interest to collectors in the United States are the Gilroy paintings of classic cars that were created for an aborted, early 1950s campaign to coincide with the brewing of Guinness on Long Island.
    Still, it’s the medium that continues to amaze Hughes. “The idea of the canvases, none of us expected that,” he says. “As a Guinness collector, I’ve always collected their adverts, but they’re prints. They never touched Gilroy, he was never anywhere near the printing process. I had acquired a pencil drawing, which I was delighted with. Then these oils started turning up,” he Naturally, Hughes the Guinness scholar has seen a few oils that Hughes the Guinness collector would very much like to own. “If I had a magic wand? Well, I saw one this weekend that I really liked. It’s one of the animal ones. But it’s an animal that was not used commercially. It’s of a rhinoceros sitting on the ground with the zookeeper’s Guinness between his legs. The rhinoceros is looking at the zookeeper, and the zookeeper’s looking around the corner holding his broom. It’s just a great image, and it’s probably the only one of that advert that exists. So if I could wave my magic wand, I think that’s what I’d get. But I’d need $10,000
    With those kinds of prices and that kind of buzz, you might think that whoever is handling the Guinness advertising account today might be tempted to just re-run the campaign. But Hughes is realistic about the likelihood of that. “Advertising moves on,” he says. “Gilroy’s jokey, humorous, cartoon-like poster design is quintessentially 1930s, ’40s, and ’50s. It is a bit quaint, maybe even a little juvenile for today’s audiences. But it’s still amusing. The other day I showed the draft of my book to my mother, who’s 84. She sat in the kitchen, just giggling at the pictures.”
    That sums up Gilroy to Hughes; not that it’s only appealing to people in their 80s, but that his work is ultimately about making people happy, which is why his advertising images connected so honestly with viewers. “Gilroy had a tremendous sense of humor,” Hughes says. “He always saw the funny side of things. He was apparently a chap who, if you were feeling a little down and out, you’d spend a couple of hours with him and he’d just lift your spirits.” You know, in much the same way as a lot of us feel after a nice pint of Guinness.
  • 32cm x 28cm Originating from an pub in Co Kerry -this innuendo laden election poster will catch the eye in any bar ! Richard Nixon’s mother Hannah was descended from the Milhous family, Irish Quakers from Timahoe, Kildare while the first Nixon to arrive in the US, James, left Ireland in 1731. President Nixon visited the small town in October 1970 during a state visit to Ireland. He is the only US president to date to resign from office following his involvement in the Watergate scandal.
  • 47cm x 35cm The Jack Daniel's brand's official website suggests that its founder, Jasper Newton "Jack" Daniel, was born in 1850 (and his tombstone bears that date), but says his exact birth date is unknown. The company website says it is customary to celebrate his birthday in September.The Tennessee state library website said in 2013 that records list his birth date as September 5, 1846, and that the 1850 birth date seems impossible since his mother died in 1847.In the 2004 biography Blood & Whiskey: The Life and Times of Jack Daniel, author Peter Krass said his investigation showed that Daniel was born in January 1849 (based on Jack's sister's diary, census records, and the date of death of Jack's mother). Jack was the youngest of 10 children born to his mother, Lucinda (Cook) Daniel, and father Calaway Daniel. After Lucinda's death, his father remarried and had three more children. Calaway Daniel's father, Joseph "Job" Daniel, had emigrated from Wales to the United States with his Scottish wife, the former Elizabeth Calaway.Jack Daniels' ancestry included English, and Scots-Irish as well. Jack did not get along with his stepmother. After Daniel's father died in the Civil War, the boy ran away from home and was essentially orphaned at a young age.

    Career

    Jack Daniel, founder
    As a teenager, Daniel was taken in by Dan Call, a local lay preacher and moonshine distiller. He began learning the distilling trade from Call and his Master Distiller, Nathan "Nearest" Green, an enslaved African-American man. Green continued to work with Call after emancipation. In 1875, on receiving an inheritance from his father's estate (following a long dispute with his siblings), Daniel founded a legally registered distilling business with Call. He took over the distillery shortly afterward when Call quit for religious reasons.] The brand label on the product says "Est. & Reg. in 1866", but his biographer has cited official registration documents in asserting that the business was not established until 1875. After taking over the distillery in 1884, Daniel purchased the hollow and land where the distillery is now located.By the 1880s, Jack Daniel's was one of 15 distilleries operating in Moore County, and the second-most productive behind Tom Eaton's Distillery.He began using square-shaped bottles, intended to convey a sense of fairness and integrity, in 1897. According to Daniel's biographer, the origin of the "Old No. 7" brand name was the number assigned to Daniel's distillery for government registration.He was forced to change the registration number when the federal government redrew the district, and he became Number 16 in district 5 instead of No. 7 in district 4. However, he continued to use his original number as a brand name, since his brand reputation already had been established.An entirely different explanation is given in the 1967 book 'Jack Daniel's Legacy' which states that the name was chosen in 1887 after a visit to a merchant friend in Tullahoma, who had built a chain of seven stores. Jack Daniel's had a surge in popularity after the whiskey received the gold medal for the finest whiskey at the 1904 St. Louis World's Fair. However, its local reputation began to suffer as the temperance movement began gaining strength in Tennessee.
    The replica home of Lem Motlow, proprietor from 1911 to 1947; the original home was demolished in 2005 and rebuilt at the distillery in Lynchburg
    Jack Daniel never married and did not have any known children. He took his nephews under his wing – one of whom was Lemuel "Lem" Motlow (1869–1947).Lem, a son of Daniel's sister, Finetta, was skilled with numbers. He soon was responsible for all of the distillery's bookkeeping. In failing health, Jack Daniel gave the distillery to Lem Motlow and another nephew in 1907.Motlow soon bought out his partner, and went on to operate the distillery for about 40 years. Tennessee passed a statewide prohibition law in 1910, effectively barring the legal distillation of Jack Daniel's within the state. Motlow challenged the law in a test case that eventually worked its way to the Tennessee Supreme Court. The court upheld the law as constitutional. Daniel died in 1911 from blood poisoning. An oft-told tale is that the infection began in one of his toes, which Daniel injured one early morning at work by kicking his safe in anger when he could not get it open (he was said to always have had trouble remembering the combination).But Daniel's modern biographer has asserted that this account is not true. Because of prohibition in Tennessee, the company shifted its distilling operations to St Louis, Missouri, and Birmingham, Alabama. None of the production from these locations was ever sold due to quality problems.The Alabama operation was halted following a similar statewide prohibition law in that state, and the St. Louis operation fell to the onset of nationwide prohibition following passage of the Eighteenth Amendment in 1920. While the passage of the Twenty-first Amendment in 1933 repealed prohibition at the federal level, state prohibition laws (including Tennessee's) remained in effect, thus preventing the Lynchburg distillery from reopening. Motlow, who had become a Tennessee state senator, led efforts to repeal these laws, which allowed production to restart in 1938. The five-year gap between national repeal and Tennessee repeal was commemorated in 2008 with a gift pack of two bottles, one for the 75th anniversary of the end of prohibition and a second commemorating the 70th anniversary of the reopening of the distillery. The Jack Daniel's distillery ceased operations from 1942 to 1946 when the U.S. government banned the manufacture of whiskey due to World War II. Motlow resumed production of Jack Daniel's in 1947 after good-quality corn was again available. Motlow died the same year, bequeathing the distillery to his children, Robert, Reagor, Dan, Conner, and Mary, upon his death.
    A plaque on Jack Daniels' office recognizing the distillery's status in the National Register of Historic Places
    The company was later incorporated as "Jack Daniel Distillery, Lem Motlow, Prop., Inc.", allowing the company to continue to include Motlow in its tradition-oriented marketing. Likewise, company advertisements continue to use Lynchburg's 1960s-era population figure of 361, though the city has since formed a consolidated city-county government with Moore County. Its official population is more than 6,000, according to the 2010 census. The company was sold to the Brown–Forman Corporation in 1956. The Jack Daniel's Distillery was listed on the National Register of Historic Places in 1972. In 2012, a Welshman, Mark Evans, claimed to have discovered the original recipe for Daniel's whiskey,in a book written in 1853 by his great-great-grandmother. Her brother-in-law had emigrated to Tennessee. Moore County, where the Jack Daniel's distillery is located, is one of the state's many dry counties. While it is legal to distill the product within the county, it is illegal to purchase it there. However, a state law has provided one exception: a distillery may sell one commemorative product, regardless of county statutes. Jack Daniel's now sells Gentleman Jack, Jack Daniel's Single Barrel, the original No. 7 blend (in a commemorative bottle), and a seasonal blend (on rotation) at the distillery's White Rabbit Bottle Shop.
  • 48cm x 39cm. Dublin July 19, 1972, Muhammad Ali fought Al 'Blue' Lewis at Croke Park in Dublin, causing quite a stir in Ireland.Decades later, an Irish documentary recounting the epic fight not only won awards but also won the approval of Ali's daughter Jamilah Ali. "When Ali Came to Ireland" is an Irish documentary that details Muhammad Ali's trip to Dublin for a fight against Al 'Blue' Lewis at Croke Park. In 2013 the film was screened at the Chicago film festival, where Jamilah Ali was in attendance. TheJournal.ie reported that following the screening, Jamilah said "I've seen so much footage of my father over the years but the amazing thing about watching this film was that I had seen none of the footage of him in Ireland... I loved the film from the beginning to the end." The film highlights a moment in Ali's career where he was set to stage a world comeback. He had been recently released from prison after refusing to join the Vietnam War as a conscientious objector. His opponent Al Lewis had also just been released on parole after serving time in Detroit for a murder charge, and he intended to use his boxing career as "a path to a new life." The movie that won an IFTA in 2013 documents the spectacle in Croke Park, Ali's presence in Ireland and how the public reacted to his being there. It also demonstrates how Ali came to be in Dublin for a fight in the first place, highlighting the involvement of "former Kerry strongman"Michael  "Butty" Sugrue. Sugrue's story also proved to be revelatory to his family- in a quote from Ross Whittaker, co-director of the film, he speaks about how Sugrue's grandchildren had never had the chance to meet him. "We were amazed when we screened the film in London to find that Butty Sugrue's granddaughters had never heard their grandfather speak. He had died before they were born and they'd never seen footage of him in which he had spoken." After their 1972 meeting, however, Sugrue and Ali's fortunes took two divergent paths. Ali returned to the ring in America to further glories and fanfare before his retirement, while Sugrue lost a small fortune on the Dublin fight and after dying in London was laid to rest in an unmarked grave in his hometown of Killorglin, Co Kerry. The Louisville Lip was also incredibly proud of his County Clare roots. Today we recall the man's star quality and his Irish ancestry. The death of boxing legend Muhammad Ali at 74 in June 2016, from Parkinson’s, would have brought back many glorious memories of the greatest athlete of our times. At the height of his career, Ali was the most graceful, talented, and brilliant heavyweight boxer who ever stepped inside the ropes.
    I remember seeing him enter the room at the American Ireland Fund dinner in 2011 and grown men, including the Irish leader Enda Kenny, were simply awestruck that they were in the presence of the greatest living legend. Ali was more than a boxer, of course, he was a fighter who refused to become cannon fodder in the Vietnam War, the greatest mistaken war America entered until the invasion of Iraq. He was also a poet, a showman, a lover of many women, a devout Muslim, and simply a legend. Ali's stance to end the Vietnam War when he refused to be drafted cost us the best years of his sporting life. He came back still a brilliant boxer, but the man who could float like a butterfly could never quite recover that greatness. Still, the fights with Joe Frazier, the rope-a-dope that saw him defeat George Foreman in Zaire in the "Rumble in the Jungle" will forever enshrine his name in history.

    Muhammad Ali's Irish roots explained

    The astonishing fact that he had Irish roots, being descended from Abe Grady, an Irishman from Ennis, County Clare, only became known later in life. He returned to Ireland where he had fought and defeated Al “Blue” Lewis in Croke Park in 1972 almost seven years ago in 2009 to help raise money for his non–profit Muhammad Ali Center, a cultural and educational center in Louisville, Kentucky, and other hospices. He was also there to become the first Freeman of the town. The boxing great is no stranger to Irish shores and previously made a famous trip to Ireland in 1972 when he sat down with Cathal O’Shannon of RTE for a fascinating television interview. What’s more, genealogist Antoinette O'Brien discovered that one of Ali’s great-grandfathers emigrated to the United States from County Clare, meaning that the three-time heavyweight world champion joins the likes of President Obama and Professor Henry Louis Gates Jr. as prominent African-Americans with Irish heritage.
    In the 1860s, Abe Grady left Ennis in County Clare to start a new life in America.  He would make his home in Kentucky and marry a free African-American woman. The couple started a family, and one of their daughters was Odessa Lee Grady. Odessa met and married Cassius Clay, Sr. and on January 17, 1942, Cassius junior was born. Cassius Clay changed his name to Muhammad Ali when he became a Muslim in 1964.   Ali, an Olympic gold medalist at the 1960 games in Rome, has been suffering from Parkinson's for some years but was committed to raising funds for his center During his visit to Clare, he was mobbed by tens of thousands of locals who turned out to meet him and show him the area where his great-grandfather came from.

    Tracing Muhammad Ali's roots back to County Clare

    Historian Dick Eastman had traced Ali’s roots back to Abe Grady the Clare emigrant to Kentucky and the freed slave he married. Eastman wrote: “An 1855 land survey of Ennis, a town in County Clare, Ireland, contains a reference to John Grady, who was renting a house in Turnpike Road in the center of the town. His rent payment was fifteen shillings a month. A few years later, his son Abe Grady immigrated to the United States. He settled in Kentucky."
    Also, around the year 1855, a man and a woman who were both freed slaves, originally from Liberia, purchased land in or around Duck Lick Creek, Logan, Kentucky. The two married, raised a family and farmed the land. These free blacks went by the name, Morehead, the name of white slave owners of the area. Odessa Grady Clay, Cassius Clay's mother, was the great-granddaughter of the freed slave Tom Morehead and of John Grady of Ennis, whose son  Abe had emigrated from Ireland to the United States. She named her son Cassius in honor of a famous Kentucky abolitionist of that time. When he changed his name to Muhammad Ali in 1964, the famous boxer remarked, "Why should I keep my white slavemaster name visible and my black ancestors invisible, unknown, unhonored?" Ali was not only the greatest sporting figure, but he was also the best-known person in the world at his height, revered from Africa to Asia and all over the world. To the end, he was a battler, shown rare courage fighting Parkinson’s Disease, and surviving far longer than most sufferers from the disease.
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